• Journal of the Korean Society of Clothing and Textiles
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• v.29 no.12 s.148
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• pp.1554-1561
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• 2005

This study aims to analyze modern hairstyle and fashion in the collections in the late 1990s, based on the concepts and characteristics of Minimalism, a buzzword of the art field in the 1960s. This study used qualitative research method, in other words, presenting an analysis framework by studying domestic and foreign books and dissertations on Minimalism and then applying the Internet or visual image to the analysis framework. The result indicates that Minimalism design in modem hairstyle and fashion has four characteristics: simplicity, unity, repetition and spatiality.

• Journal of the Korean Society of Clothing and Textiles
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• v.33 no.12
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• pp.1924-1934
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• 2009

Mixture phenomena are present in the overall culture due to internationalization in a modern society. A unique feel is required in materials due to the increasing demand for knit wear and there is a need for a strategic plan to achieve this. This study analyzed the appearance frequency and expressive characteristics of mixture phenomena based on selected data from collections related to the mixture phenomena trends in modern women's fashion from 2000 to 2008. Among the mixture phenomena, the mixture of the high and low class cultures had the highest frequency of occurrence and was expressed most often since the expansion of design areas was due to vague high and low concepts. The mixture of sexes showed the sharing of knit wear trends between the sexes with the pursuit of functionality. The mixture of styles showed a tendency to increase since the traditional form was transformed into a mixture of typical styles. The mixture of spaces showed a mixture of old and traditional knit wear patterns from Northern Europe and modern elements. The mixture of other materials showed the partial preceding mixture and the decorative materials that existed beyond it. The mixture of functions refers to the used characteristics of the two items. Imagination will grow and increase the possibility of expressions with the mixture of the other areas.

• Fashion & Textile Research Journal
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• v.6 no.6
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• pp.815-824
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• 2004

In academic and/or practitioner literature, the assortment planning for fashion sensitive products is rarely systematically studied, and organized in an objective format. The purpose of this study was to develop a suggested assortment planning model for women's clothing retail buyers by integrating a conceptual assortment planning model and a practical-use assortment planning model, which are also developed in this study. In developing the conceptual model, this research categorized and organized the pieces of assortment planning activities illustrated in available literature. In developing the practical-use model, ten women's dress buyers from department stores and specialty stores were interviewed. The contents of the interview dictation were classified and summarized by concepts and variables. The summary was validated by the interviewees and recontextualized for the practical-use model. Five experts compared the conceptual and practical-use models, adjusted the discrepancies, and integrated into the suggested model. In addition, a questionnaire asking review of all functional activities of the suggested model was sent to interviewees to ascertain its validity. As the result, assortment planning process was determined at abstract level as the following: (a) recognize problem, (b) search for information, (c) evaluate qualitative value of product, (d) evaluate quantitative value of product, (e) plan product selection, and (f) plan sales.

• The Research Journal of the Costume Culture
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• v.15 no.3 s.68
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• pp.420-430
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• 2007

Noting that there is an increasing trend of the so-called 'neo-single life style' among women these days, this research aims to make a product development for these neo-single women in this era of families of a single member by analyzing their concepts and characteristics. We payed a particular attention to the data from such sources as newspapers, magazines or the articles in the Internet. The essence of our research lies in the analysis of target market, in the suggestions in the brand planning and product development and in the designs of fashion and interior products for them. The result of this research is as follows. First, it turns out that these neo-single women enjoy a kind of multi-mixing code lifestyle rather than showing a preference for a particular brand. For this reason, we have decided to pursue a multi-concept brand fonn as a right direction for brand planning for them. Second, as for a philosophy behind the brands, we suggest a concept of 'small utopia' for neo-single women and express such as new aristocracy, happiness and pleasure. Third, we adopt 'YOU' as the name of the brand as it reflects their various life styles and characteristics. Fourth, as for the product development of F/W in 2007, we have decided on 'Minimal Natural' as it mixes up the concepts of the controlled beauty of sophistication and multi-functional elements and 'Modern Primitive' as it expresses the ethnic elements on modern images having craft factors and modern images. We have performed concrete tasks in creating images, coloring, making fabrics for each theme. Fifth, we have chosen and suggested other products that are suitable for these neo-single women who seek for multi-functional but simple kinds after surveying a wide range of products in magazines or in the Internet.

• Journal of the Korean Home Economics Association
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• v.31 no.1
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• pp.181-192
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• 1993

This study was undertaken to investigate the factorial structure of clothing purchase motives, and to examine the relationship between clothing purchase motives, self-concept, and post-purchase clothing satisfaction of males. Questionnaire was comprised of three sections: 25 Likert type statements of clothing purchase motive measure; post-purchase clothing satisfaction measure; and three self-concepts measure(physical, personal, and social self-concept). For the measurement of self-concepts, a portion of‘Self-Concept Scale’by Wonshik Chung was used. Samples were 312 male white collar workers in Seoul, whose age were ranged from 20 to 39. the data were analyzed using factor analysis, Cronbach's alpha reliability coefficient, Pearson's correlation coefficient, and multiple regression analysis. The results of the study were the followings: 1. Six factors of clothing purchase motives derived by factor analysis. 21 items having a factor loading of ± .40 or higher were given consideration in the interpretation of each factor: F.1‘clothing dsign’; F.2‘fashion and impulsive buying’, F.3‘clothing utility’; F.4‘others influence’: F.5‘financial margin’; F.6‘clothing’2. Male consumers perceived the purchase motive of‘clothing design’to be the most important,‘clothing deficiency’the second important, and‘others influence’the least important. 3. Physical, personal, and social self-concept had positive relations to the purchase motive of‘clothing design’and negative relations to the‘clothing deficiency’. Physical self-concept had negative relation to the motive of‘others influence’. 4. Male consumers high in physical, personal, and social self-concept had more positive attitude in the evaluation of post-purchase clothing satisfaction. 5. Post-purchase clothing satisfaction was influenced most by the purchase motive of‘clothing design’, and next by physical self-concept, and age. Age of subjects had negative relation to post-purchase clothing satisfaction. The explanatory power of the 3 variables was 19.9%.

• The Research Journal of the Costume Culture
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• v.19 no.2
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• pp.255-268
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• 2011

This study carefully explored today's preferable beauty images, analyzed Korean adult purchasing trends of functional underwear and market analysis of the most popular items and their designs. Information and methods are based largely on reference book material as well as analysis of real domestic data. The paper's research timeline simply spans the last three years, as in accordance with project parameters. Helping improve body shape, foundation literally means 'substructur' and 'base'. The formativeness in these adult foundations typically has three main category classifications. First, natural modern image. This is where we find natural beauty including that which embodies a cool modern sense. Here, you can often see such patterns as either stripes and dots, or simply no patterns at all. Colors are green, red-brown, incarnadine, or khaki from a natural or basic human body color. Its products are marketed as both solid and durable eco-friendly materials, and lace-seethrough. Fashion's natural modern image is undoubtedly the most popular style purchase choice among both genders. Second, sweet romantic image. This mainly consists of two concepts : a sweet and romantic theme, and visual appeal. Patterns include flowers, lips, heart, stars, candies and various other appealing characters. Its main colors are pink, yellow, red, purple, and violet. Products are decorated with laces, frills and ribbons. Since only men's semi-girdles carry such designs, this fashion foundation is largely a women's world. While men show an obvious interest in foundation, they still mostly prefer the choice of natural modern images. Third, mystic sexy image. This is defined as all feminine images of mysterious and classic sexual beauty. Patterns are variously expressed as paisley, flowers, and geometric. Colors are largely purple, blue-green, royal-blue, cobalt, and black. Products are commonly decorated with beading, spangles, hot-fixes and so on. While this image can be found in all kinds of women's foundations, it typically appears only in men's corsets and girdles.

• The Research Journal of the Costume Culture
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• v.23 no.4
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• pp.661-672
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• 2015

In this study, nine scarf designs expected to be effective for accent design for the fashion style of new senior women were suggested by reflecting purchase behavior and scarf preference after conducting surveys and an analysis by targeting 136 new senior women in order to propose scarf design-matching with the preferences of new seniors. As a result of the study on the scarf purchase features of new seniors, it was revealed that the purchase time for scarves was mainly autumn and winter, even though it is regardless of season, and in spring and summer, they seldom purchased scarves. The purchase frequency was four times a year, and what they first thought of at the time of purchase was represented in the order of color, design, and the material of the scarf. They most preferred department stores, mixed and achromatic colors, cotton and silk fabrics, natural and geometric patterns, and long scarves of a rectangular shape. In the case of the consumer attributes of scarves, it was revealed that $50^{th}$ desired more individuality-oriented, unique scarf designs than $60^{th}$, and $60^{th}$ desired scarf designs with convenient management considering others' attention compared with $50^{th}$. As concepts for scarf designs, the aspects of individuality, co-existence, and maturity were extracted by reflecting the features of new senior women, and a total of nine scarf designs were suggested by developing three sub-designs for each concept.

• The Research Journal of the Costume Culture
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• v.19 no.3
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• pp.579-596
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• 2011

As a sport with artistic characteristics, figure skating draws upon important elements such as costumes, music, melody interpretation, and choreography. The combination of figure skating music and costume is an important influence on scoring, moreover, it forms some images and characteristics of the athlete. The purpose of this study is to consider and analyze the correlation between figure skating music and costumes. The study mostly focuses on the main international competitions from 2008 to 2010, such as the Winter World Figure Skating Championships, Four Continents Figure Skating Championships, Grand Prix of Figure Skating Final and gala shows of a single female and male and female pairs, ice dances of the medalists. The concepts and characteristics of figure skating music were examined collected the literature quotes internet sites, photos and video, clips through the homepage and internet sites. Focusing on the medalists of the main international competitions from 2008 to 2010, following the analysis results of figure skating by genre of music, the differences among classical music, pop music, movie music, musical music, folk music have been classified, and according to the features of music genres, the differences of items, colors, details and accessories of clothing were brought out. Depending on the features of music genres, figure skating costumes have been changed of items, colors, materials, details and accessories. Thus, the close correlation between the story of figure skating music and atmosphere has been analyzed. This study contributes to improve the completion of programs which is completed through the development of figure skating costumes design that is regarded specially for the artistic value.

• Journal of the Korean Society of Costume
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• v.61 no.5
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• pp.1-20
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• 2011

As a follow-up of a study on design strategies to improve Korea's Korean coast guarduniforms, this study set out to propose Korean coast guard uniforms of a new concept that would meet the changing needs of the times and match the advanced technology and work environments. Three concepts of classical, nautical and techno chic were identified from the design strategies of the previous study. Using the results from a prototype show and preference survey, the investigator divided items into design, color, material, and detail and reflects demands for each of them. As a result, design was examined in four aspects of identity, acknowledgement, unity, and practicality and focused its improvement factors on design differentiated from other organizations' uniforms including ground police, segmentation of size system, adjustment of the length of upper garment to consider activity, and changes to the lines and silhouette to give out a modern image. As for color, the focus was placed on differentiated colors from other organizations' uniforms including ground police through dark blue and ocean color, change toward colors that reflect environmental characteristics, and unity in colors between the summer and winter uniform. As for material, the focus of improvement was put on elasticity, resistance against contamination, warmth retention, texture, wearing sensation, and functionality by taking into account convenience for field workers on coast guard vessels and branch offices who have much time in contact with ocean environments in order to make the materials high-grade. As for detail, structural details were added to give out a modern image such as changing the detail lines, efficiency of storage space, buttons, sleeve hems, ironing lines, and neck collars by taking into account environmental characteristics. The significance of the study lies in that it proposed a development model for large-scale uniform copy design by establishing copy design that secures functionality and is proper for an organization's social and cultural environment.

• Journal of the Korean Society of Costume
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• v.62 no.2
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• pp.40-54
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• 2012

The significance of this research lies in the analysis of that appears in the comedy . It also aims to propose conceptual and analytical costume designs that emphasize the formal aspects of play by reflecting on the comical elements simultaneously. , the subject of this study, was played on November 12, 2009 at the Small Theater (Dalohreum Theater) in the National Theater as a celebration of the 40th anniversary of Suwon Women's College. The costumes were designed by this researcher and were produced in collaboration with the Creative Performances Research Institute (Suwon Women's College). The comic elements were categorized into deconstruction, deviation and unexpectedness according to previous studies on the humorous nature of comedy, and their aesthetic meanings were applied to the costumes. The designs that reflect the comic elements are as follows. The costume design reflecting deconstruction is a way that disassembles and recombines constructive aspects of clothing. It consists of seam margins outside or just left disassembled without sewing, dismantling the boundary of outerwear and underwear. The costume design reflects deviation because reformed shapes of collars, the variation of length and closure of skirts deviate from the traditional style. These are designed by distorting traditional designs with deviation and transcend of tradition. The costume designs the reflect unexpectedness integrates both tradition and the contemporary, and use materials of diversity and heterogeneity, and these are composed of external formats the result from incongruity. Because comic elements are metaphysical concepts that carry meanings that are difficult to define according to the country and period, it is required to analyze, organize and utilize their characteristics and meanings of each period. Since this study analyzed the comical elements of a play and applied them to costume design, it is hoped that a follow-up study of analytical costume design is be done, and that more diverse and more creative costume designs are in the next generation.