• Title/Summary/Keyword: Experiential Exhibition

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A Study on the Composition of Ando Tadao's Exhibition Space (안도 다다오 전시공간의 구성에 관한 연구)

  • Kim, Min-Jung;Kim, Yong-Sung
    • Korean Institute of Interior Design Journal
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    • v.27 no.2
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    • pp.143-153
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    • 2018
  • The exhibition space is a concept that is used to extract only the function of exhibition in an art museum combined with various cultural facilities. It mediates works, audience, and space. Therefore, it is considered that the exhibition space will not only judge the space by the form of the building, but also the true meaning will appear when the exhibition, the space and the environment coexist. His exhibition space has a story from the outside to the inside and the exhibition. In this study, we try to understand the characteristics of his space by analyzing the way of organizing exhibition and exhibition in his exhibition space. As a result of analyzing the cases suggested on this thesis through this point of view, Ando Tadao represented characteristics of his own exhibition space by harmonizing the demand of each exhibition space with his architecture language. His exhibition space provides the experiential space in the harmony of the nature and artificiality as inpouring the nature into the complex traffic line. And, the exhibition is constituted as a result of fully considering the overall situation of the space environment. He tries uniting the space and art by interpreting the work in the space rather than arranging the works. Consequently, It gives visitors the direct space experience through the intentional traffic line and is becoming an exhibition space that can express the exhibition only in that space as constituting it differently in accordance with the character of work.

A Study on the Characteristics of the Information Center for Invigorating Regional Products - Focused on the experiential marketing - (지역 특산물 활성을 위한 홍보관 특성에 관한 연구 - 체험 마케팅을 중심으로 -)

  • Han, Jin-Ju;Han, Hae-Ryon
    • Korean Institute of Interior Design Journal
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    • v.21 no.2
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    • pp.133-140
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    • 2012
  • Our government finally understood the true meaning of this wisdom and is attempting to revive the rural area by establishing local produce exhibition hall. This is to allow different regions to promote their specialties and provide diverse experience to the public. However, the reality is that unstructured marketing and PR is not achieving much. Marketing in the past was a paradigm of function and benefit. As we passed 20th century, this was challenged, leading to experiential marketing. Customers' cultural urge and interest in experience and participation are getting stronger. With the facilitation of Promotion Center for local special products, local special products and relevant local communities will be promoted, and the distribution business will grow further. This research was performed to establish basic research materials for planning information center in order to invigorate regional products. This study brought about the following results: first, the Promotion Center for local special products can acquire emotional elements by associating the elements with local special products; secondly, the Promotion Center for local special products can acquire cognitive elements by harmonizing local communities' unique identities with their own other special products; thirdly, the Promotion Center for local special products can acquire behavioral elements by enjoying various experiences and events; fourthly, the Promotion Center for local special products can acquire relational elements by integrating other new spaces.

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An exhibition case study applying game design elements in the design of immersive display exhibition (몰입형 디스플레이 기반 체험전시 디자인에서의 게임기획 요소 적용 사례 연구)

  • Kim, Na-Young
    • Journal of Digital Convergence
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    • v.19 no.12
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    • pp.435-441
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    • 2021
  • In recent years, with thedevelopment of digital media technology immersive experiential exhibitions that provide realistic and realistic exhibition experiences to the audience are increasing In this study, the representative cases of these immersiveexperiential exhibitions were analyzed with a focus on the elements of the exhibition design. We also introduced the exhibition case of 'A Hero's Adventure' which was held and operated by applying game design elements to thethe directing planning of an immersive experience exhibition. In addition, the effects and utilization methods of the exhibition that applied game planning elements such as challenges goals conflicts rules and wins and losses were considered.

A Study on the Exhibition Characteristics of the Digital Signage in Corporate Exhibition Hall (기업홍보관의 디지털 사이니지 전시연출특성에 관한 연구)

  • Jang, Hyun-Ha;Han, Hae-Ryon
    • Korean Institute of Interior Design Journal
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    • v.20 no.5
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    • pp.114-124
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    • 2011
  • The development in modern world media made information expansion and conversion much easier. These changes in media environment required a lot of companies to quickly respond to the overall environment and come up with new appropriate marketing strategies. Companies use experiential exhibition halls to enhance their images. The goal of the research is to set the basis for digital signage exhibition production characteristics as a spatial mechanism by presenting the need to use the digital signage as a tool. Digital signage expands senses and connects internal and external space. There are many types of digital signage (display, projection, special media, etc) and they are informative, aesthetic, inductive, and amusing. For research methods, Korean companies' exhibition halls sample analysis and surveys were executed to analyze the awareness, expression characteristics, effects, and usage status of digital signage. In conclusion, corporate exhibition halls should: 1. be an interesting and comfortable space that can be used as a communication tool between the company and consumers 2. increase corporate potentials and faith by expanding human senses and inducing new experiences 3. continue to capture the interest of spectators through diversity.

A Study on the Exhibition Space Composition and the Exhibition Method of the Theme Museum in Jeju (제주지역 테마박물관의 전시공간구성과 전시방식에 관한 연구)

  • Hong, Ji-Ho;Park, Chul-Min
    • Korean Institute of Interior Design Journal
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    • v.17 no.5
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    • pp.115-122
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    • 2008
  • There are many ways to know the social and cultural level of each country. Among them, a museum are not only the best place to understand the history, the life style and the culture level. The most important constituent, which museum architecture has, are visitors, exhibition and communication between visitors. Exhibition space composition is the one of important things in museum architecture, and it's essential to show an intent of exhibition to visitors. This thesis has the purpose to provide the basic material through analyzing exhibition space composition and exhibition method of the theme museum and understanding the relativity of them so that the new theme museums can be designed in the Tight direction. So I chose the independence museum that opened within recent 10 years, finally middle & small size's theme museum were selected. The results from the case study are as follow. Firstly, the exhibition space unit of basic type and center-hall enter type had a one-way for gateway and used the exhibition of three or four faces. The exhibition space unit of around tile center-hall type and guidance type had the separated gateway and used the exhibition of one or two faces. Secondly, the exhibition method of selected museums was divided into the wall face type and the island type. The exhibition method of two faces mainly used in guidance type caused complicated visitor circulation. In that case, it seemed to be good that two walls were used alternately. Thirdly, there were visual type, audio-visual type, handling type and experiential type in the method of exhibition. The former two types were used mostly, and the latter two types were rarely used. Fourthly, the wall face type was inefficient for exhibition because given walls were supposed to be used. Therefore, it was more effective to use the wall face type and the island type together.

Visitor's Behavioral Characteristics for the Experiential Exhibition (자연사박물관의 체험형 전시에 대한 관람객의 행태특성)

  • 배선화;최준혁;임채진
    • Korean Institute of Interior Design Journal
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    • v.13 no.4
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    • pp.147-155
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    • 2004
  • The purpose of this research is to improve exhibition effectiveness by implementing hands-on exhibition technique that best provides adults with cultural resting place and children with outdoor education which simply supports school curriculum. By completing this research, the museum of natural history will become defined innovative as a place that enables people actively develop creativity For this sake, some of domestic natural science museums were selected as the samples in this study, such as Seodaemun of Natural History, Incheon Standing Science Pavilion and Daejeon National Science Museum, Which all produce experience-based exhibition in relatively brisk manner. First of all, this study attempted to identify the traffic line and behavioral characteristics of spectators who used experience-oriented exhibition through follow-up and observational study Then it divided samples into adults and children group to compare and analyze the ratio of using exhibitions, the ratio of spectators and the sojourn time according to the type of experience-oriented exhibitions. In addition, this study attempted to collect available data about spectators who were in conversation with one another on the other hand, it also attempted to determine any effects on using experience-based exhibition by performing a questionnaire survey, so that it might set up an index for behavioral characteristics the spectators who visit such exhibition.

A Study on Improving Institutional order of the Exhibition Design Industry (전시디자인 산업의 발주제도 개선방안에 관한 연구)

  • Ji, Hwan soo
    • Korean Institute of Interior Design Journal
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    • v.24 no.5
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    • pp.136-143
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    • 2015
  • At this present, the world is in the era of digital and culture.Tourist resources through cultural infrastructure have been a crucial factor of a country's competitiveness. A Museum is tourism resource facility like one of core cultural infrastructures which provides experiential culture, history and tradition. The field of a planning and a design for a museum should be recognized like professional design industry.n Korea, the government has various laws and systems to support the design promotion policy but it is not sufficient. If you plan to extend the scope of the maintenance of law and institutions As today 'Exhibition Industry Development Act, which is responsible for maintenance, including a permanent exhibition area in the exhibition industry facilities will be efficient alternative. And also, it would like to analyze states of the orders in the exhibition design industry for past five years (2010 ~ 2014) and show the problems and alternatives. Exhibition business-related orders investigation into the recent five years to analyze and suggest improvements. In the delivery method it was found three types of goods, the services, the delivery method through the analysis of the enforcement order to the Corporation and that are mixed.If these alternatives has been reviewed and used for basic data to promote professional companies and designers for museums, it must be expected to be well worth a careful study.

An Analysis of evaluations of Exhibition Design for Cheongju International Craft Biennale (청주국제공예비엔날레 전시회장 조성에 관한 평가와 분석)

  • Cho, Young-Youn;Lee, Kang-Hoon
    • Korean Institute of Interior Design Journal
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    • v.18 no.6
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    • pp.60-68
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    • 2009
  • Cheoungju International Craft Biennale is not just an art exhibition but more like a pubic festival which is including an experiential learning and a public participation section as well as a special exhibition and an international competition section. Thus it is strongly required to present an appropriate meaning and mood corresponding to each exhibition hall. The paper has examined the exhibition topics during the last 10 years and the plannings and contents to install the exhibition hall according the yearly topic and it has analyzed the comprehensive evaluations after the exhibition. The research scope is limited to the part related to the exhibition hall and facilities, which is including calculation of dimensions and layout, access and movement system, the appropriateness of the design and construction period, measure of applied technology appropriateness, post management as well as planning intent, estimation of the number of the visitors, preliminaries. With the results shown in the comprehensive evaluation and analysis, the paper has presented two issues, the one related to the procensure and preparation and the other related to the facilities. It is showed that both problems are due to the lack of expertise and it is necessary for the experts to participate from the first step of the procedure including planning for the successful exhibition. For the appropriate exhibition hall corresponding to the exhibition planning and scale, it is required to have the professional considerations of successful space and visitor's movement management, display environment, construction method, and post management. The study presents that architectural and interior design have to take an active part in constructing exhibition design in overall stage including the initial, practice, and evaluation stage.

A Study on Space Plan and Production for the Design Exploratorium - The Selection of Items and the Presentation of Alternative Plans in a Children′s Design Exploratorium - (디자인 체험전시관의 전시공간구성 및 연출에 관한 연구 - 어린이 체험관의 아이템 선정과 대안제시 -)

  • 고도재;임채진
    • Proceedings of the Korean Institute of Interior Design Conference
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    • 2003.05a
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    • pp.104-111
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    • 2003
  • Today, design is considered to have competitive power for a county, so there has been various efforts such as education, publicity and development, etc. Design has long been a national material, and Korea Institute of Design Promotion(KIDP) was inaugurated for the purpose of education, publicity, development and the management, public ownership, support of the contents. Laying stress on the results, however, the design education for children which would be the heart of a world design power is short of both investment and systematic study of education. Now that the design education for children is being active, the cultural spaces are needed to transform the current system focused on schooling and textbooks into the participating, experiential ones by the interesting, educational, and entertaining presentation. The children design exploratorium should make children have their own feelings, and present communicative methods considering children's cognition and behaviors. So, in this study, I'd like to analyze characteristics of the participating and experiential exhibition, and present a children design exploratorium as an alternative plan by the application of adequate methods to the exhibition medium, and the analysis of current exploratoriums' features case by case. The children design exploratorium is the place to maximize the educational effect of design by children's easier and exciting participation, which would offer an unique exhibition place for children to comprehend designs. In this study, on the basis of the alternative presentation of children design exploratoriums, I would refer to the future direction of the 21st century pavilions, the search for the exhibition items for active design education, and the contribution to practical plans.

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The Study of Experiential Exhibition for Considering of Natural history Museum Visitor's behavior (자연사박물관의 이용행태를 고려한 체험형 전시연출방법에 관한 연구)

  • Bae, Sun-Hwa;Choi, Jun-Hyuck;Park, Jong-Rae;Lim, Che-Zinn
    • Proceedings of the Korean Institute of Interior Design Conference
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    • 2004.05a
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    • pp.131-135
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    • 2004
  • The purpose of this research is to improve exhibition effectiveness by implementing hands-on exhibition technique that best provides adults with cultural resting place and children with outdoor education which simply supports school curriculum. By completing this research, the museum of natural history will become defined innovatively as a place that enables people actively develop creativity. Seodaemun museum of natural history was selected for this research and itinerary tracking method of Robinson and Melton was adopted to find out adults' and children's particular movements in the museum. At the same time, observation method was used to get information on each room's visiting and viewing rate. In order to understand adults' and children's movements, their behavior was encoded.

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