• Title/Summary/Keyword: Exhibited Contents and Service Quality

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A Study of the National Hangeul Museum for the Foreign Audience : Comparison by major nationality(United State·Japanese·Chinese) (국립한글박물관 외래관람객 방문행태간 연관성 및 차이 분석: 주요 국적별(미·일·중) 외래관람객 비교)

  • Kim, Ju-Yeon;Choi, Hyun-Joo;Ahn, Kyung-Mo;Purevjav., B
    • The Journal of the Korea Contents Association
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    • v.17 no.6
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    • pp.116-123
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    • 2017
  • This research was designed to seek and plan the foreign tourists visiting the National Hangeul Museum revitalization method; foreign tourists in this research refer to Japanese, Chinese and Americans tourists since they make up the big proportion of foreign tourists visiting the National Hangeul Museum. This research was aimed to seek the visiting revitalization method through correlation analysis among: foreign tourists' visiting purpose, requested improvement on exhibition facility and service, satisfaction level on exhibited contents and service quality, overall satisfaction level on viewing exhibition and behavior intention. As the result of research, tourists visiting purpose from three countries showed a difference; American and Japanese tourists picked 'guidance system in foreign language' while Chinese tourists picked 'experiment programs' as the most requested improvement on exhibition facility and service. Also, Tourist' satisfaction level on exhibited contents and service quality showed a difference among tourists from three countries; American tourists' satisfaction level was shown higher than that of Japanese and Chinese tourists. In addition, American tourists' overall satisfaction level on exhibition and behavior intention after viewing the exhibition in National Hangeul Museum tends to be higher than that of Japanese and Chinese tourists. Based on this research, visiting revitalization method to attract more foreign tourists to the National Hangeul Museum, such as contents development is suggested in the research.

Effect of Web-services' Technological Interactivity on User-generated Contents' Perceived Efficiency and Quality (웹서비스의 기술적 상호작용성이 사용자 콘텐츠 생산 효율성과 품질 인식에 미치는 영향 연구)

  • Lee, Yoon-Jae
    • The Journal of the Korea Contents Association
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    • v.12 no.9
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    • pp.380-388
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    • 2012
  • One of the key factors for success in fostering web-service is the supply of user-generated contents(UGCs). Technological interactivity is an environmental factor which stimulates user-content interaction, and reflects the system's capability for supporting various interactions that are allowed by a medium. The present study uses a structural equation model to investigate the influence of three components of technological interactivity-user control, synchronicity, and responsiveness-on web-services' perceived content performance. The results show that web-services' user control and synchronicity exhibited a positive relationship with the perceived efficiency of content generation; further, perceived efficiency boosts perceptions of content quality, which means that the user control and synchronicity of a web-service also have an indirect effect on perceived content quality. Additionally, responsiveness has a positive effect on perceived content quality. These findings are important for marketers and operators seeking to make their web-service successful.

Factors Affecting User's Repurchase Intention towards Chinese Internet Shopping Malls

  • Jung, Chul-Ho;Chung, Young-Soo;Wang, Tao;Piao, Shi-Guang
    • International Journal of Contents
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    • v.6 no.4
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    • pp.62-68
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    • 2010
  • More and more researchers and practitioners in the field of e-commerce are paying attentions to the retention of online customers. However, only a few researches can be addressed in the context of internet shopping mall repurchase intention. This study aims at investigating and delineating the important characteristic factors which affect consumers' repurchase intentions by conducting an empirical analysis. In order to fulfill this purpose effectively, a comprehensive review of previous studies regarding information system success model was performed in order to render a stronger theoretical foundation for our study. Finally, based on the DeLone and McLean (2003) IS success model, information quality, system quality, service quality, customer satisfaction and repurchase intention were employed as five constructs in the research model and hypotheses on mutual relationships between these constructs were established accordingly. Structural equation modeling was employed to analyze the data collected from 204 internet shopping mall consumers in China. Our theoretical model exhibited a good fit with the observed data. The empirical results showed particularly strong support for the effects of information quality, service quality and user satisfaction. The findings of this research contributed to the extension of repurchase intention study in the context of Internet shopping malls. Our research also offered implications for practitioners in regards to devising internet shopping malls so as to increase consumers' repurchase intention to use these services.

Quality Characteristics of Muffin with Saccharin (사카린을 첨가한 머핀의 품질특성)

  • Kim, Eunji;Lee, Kwang-Suck
    • Culinary science and hospitality research
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    • v.21 no.3
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    • pp.1-12
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    • 2015
  • The purpose of this study was to investigate the quality characteristics of muffins prepared with saccharin. The effect of saccharin was evaluated in terms of height, weight, volume, specific volume, baking loss rate, image analysis, color, texture, moisture contents and acceptance test. Height, weight, volume and specific volume of muffins increased with the addition of saccharin. The baking loss rate of the samples containing saccharin was lower than those of the control group. Crust thickness of muffins containing saccharin evaluated with crumbScan decreased as the content of saccharin increased. Lightness of crust decreased significantly as contents of saccharin decreased, whereas lightness of crumb increased. Control without saccharin showed the most hardness by TPA. During storage, moisture contents increased significantly as the amount of saccharin increased. According to the acceptance test, muffins with saccharin exhibited higher scores than muffins with sugar except for color of crust and flavor. In particular, Samples 1 and 2 had the highest scores. Based on the above results, the addition of saccharin would be appropriate for making muffins.

Quality Characteristics of Teriyaki Sauce added with Red Snow Crab Shell based on Pre-treatment Process (전처리 과정에 따른 홍게 데리야끼 소스의 품질 특성)

  • Kim, Yeong Seob;Choi, Soo-Keun
    • Culinary science and hospitality research
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    • v.23 no.2
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    • pp.56-63
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    • 2017
  • In this study, we evaluated physicochemical properties and sensory characteristics of teriyaki sauce made by using the shell, the byproduct of red snow crab. Moisture content was the highest in fried FRC and the lowest in immersed SOC- while viscosity exhibited contrary tendency. The pH was the highest in dried DRC and the lowest in untreated RAC. Chromaticity was the highest in fried FRC for L, a, and b values altogether. Such result was considered attributable to elution of astaxanthin, a fat-soluble dye protein, which affected chromaticity while it underwent pre-treatment by being fried. Salinity was the highest in fried FRC and lowest in immersed SOC. Available solid contents exhibited contrary tendency. The total free amino acid content was the highest in immersed SOC and the lowest in untreated RAC. Contents of essential amino acids and tasty amino acids, the free amino acids, were the highest in SOC, suggesting that savory taste manifested the most noticeably among specimens treated differently by varying methods. The results of preference test showed that SOC, which showed the highest free amino acid content, also showed the highest preference in terms of outwards appearance, fragrance, taste, texture, and overall items of preference. Those results suggested that the immersion of red snow crab shell increased elution of available solid content and tasty components, influencing the preference of overall taste of teriyaki sauce positively, concerning pre-treatment methods. Based on overall results of the experiment in this study, pre-treatment involving immersion would lead to production of teriyaki with excellent nutrition and sensory features in connection with the use of red snow crab shell for manufacturing teriyaki.

A Study on the Consumer-focused Quality Factor of Health Information Websites (건강정보 웹사이트의 소비자 중심 품질요인에 대한 연구)

  • Shin, Hyun-San;Kim, Peong-Joong
    • Journal of the Korea Society of Computer and Information
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    • v.17 no.7
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    • pp.129-138
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    • 2012
  • Despite of increasing pressure of opening to free for medical market by an advanced nation and increasing number of portal websites for health information, there have been few studies on the issues of enhancing the service quality of health information websites. The survey exhibited that the quality factors mainly affect significant and satisfied level of health information websites were usability, information structure and contents, interaction, and revisiting. This study was conducted to develop the consumer-focused quality factor of health information websites using WebQual model which was valued at efficient evaluation tool for this information system The methods taken in this research was to survey quality factors for significant and satisfied level of 323 consumers live in Chungcheong-do which is based on 48 questionnaires of WebQual quality factors. Our research extracted quality factors, usability, information quality (information structure and contents), interaction (personalisation and privacy) about view of criticality and satisfaction and relevant degree of revisiting. The research results presented in the paper will provide an efficient way of installing healthcare websites, moreover stone toward a marketing strategy for the consumer focus website provides under fierce competition.

The SIMDIST (Simulated Distillation) Analysis of Distributing Engine Oil (국내 유통 엔진오일 고온모사증류시험 분석)

  • Lim, Young-Kwan;Kim, Jiyeon;Kim, Jong-Ryeol;Ha, Jong-Han
    • Applied Chemistry for Engineering
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    • v.28 no.6
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    • pp.632-637
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    • 2017
  • The vehicle lubricant occupies upto 35% in a total lubricant market and engine oil occupies upto 77% in the vehicle lubricant market in Korea. A suitable quality management of the circulating engine oil is necessary for driver and engine protection. But, KS and synthetic engine oil products (involved over 30% synthetic oil) are exempt to any quality management under Petroleum and Alternative Fuel Business Act. It is also known that synthetic oils such as PAO (poly alpha olefin) have excellent properties and performance like anti-wear, varnish control and oxidation stability than those of mineral oils. For this reason, PAO has been used for an engine oil, rotary screw and reciprocating compressor in addition to heavy duty and other extreme service applications. In this study, our research group analyzed the chromatogram pattern for the mineral oil, PAO and mineral oil involved a typical ratio of PAO using SIMDIST (simulated distillation). In the SIMDIST chromatogram, the mineral oil showed a broad peak, while PAO showed a sharp typical peak. Also the oil with a large viscosity grade exhibited a long retention time due to the heavy molecular weight and high boiling point. In particular, the blended mineral oil with 20% PAO sample showed a distinctly different pattern compared to that of using the conventional mineral oil. For monitoring PAO contents in distributing engine oils, we analyzed the SIMDIST for 27 kinds of engine oils which were popularly sold in Korea. The analytic results indicate that all kinds of engine oils showed that PAO contents were below 20% in engine oil products. Moreover, the PAO titled product was found to have a small amount of PAO. Thus, we conclude that the related laws for the proper quality management of synthetic oils are needed to be established.

Quality Characteristics of Muffin added with Actinidia polygama Powder (개다래 분말을 첨가한 머핀의 품질특성)

  • Park, Eo-Jin
    • Culinary science and hospitality research
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    • v.22 no.2
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    • pp.125-135
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    • 2016
  • This study investigated the quality characteristics of muffins containing Actinidia polygama powder, which is well known for its various functions and biological activity. With increasing Actinidia polygama powder, the volume, height and specific volume increased significantly. The height of the muffins prepared with Actinidia polygama powder was higher than that of the control group. The pH of the muffin decreased significantly with increased levels of Actinidia polygama powder. The moisture of samples raged from 26.83% to 30.86%. The L- and b-value decreased, while a-value increased, with increasing amounts of added Actinidia polygama powder. Textural profile analysis showed that the hardness, springiness and chewiness were decreased with increasing Actinidia polygama powder contents. As the Actinidia polygama powder content increased, 1,1-diphenyl-2picriylhydrazyl(DPPH) radical scavenging also significantly increased. The sensory evaluation results indicated that the group of 3% Actinidia polygama powder recorded the highest overall preference score at 6.20. The quality characteristics of the 3% added samples exhibited significantly similar or higher values as compared to those of the conrols, raising the possibility of development in health-functional muffins.

Quality Characteristics of Apricot Sulgidduk by the Saccharides Assortment (당 종류별 살구설기떡의 품질특성)

  • Shin, Young-Ja;Park, Geum-Soon
    • Journal of the Korean Society of Food Science and Nutrition
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    • v.36 no.2
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    • pp.233-240
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    • 2007
  • The purpose of this study was to evaluate the effect of different saccharides on the quality of apricot sulgidduk. Appearance color of honey-added group as compared to other samples in apricot sulgidduk were preferable and scanning electron microscopy exhibited smaller pores. pH and acidity of white-added group immediately after preparation were higher than those of other groups. Higher moisture contents of honey-added groups during storage were found but total bacterial counts immediately before storage were 1 log cycle lower than that of other samples. The highest 'L' values were found for white sugar added group but the highest 'a' and 'b' were for yellow sugar-added sample. In mechanical characteristics of apricot sulgidduk for 48 hrs during storage at $20^{\circ}C$, hardness, gumminess and brittleness were higher in oligosaccharide-added sample as compared to other samples, while cohesiveness and springiness were the highest in honey-added group. In sensory evaluation of the sulgidduk, honey-added group obtained the highest score in color, sweet taste, moisture, after swallowing and overall quality (p<0.05) These results suggest that apricot sulgidduk with honey can be used as commercially successful rice cakes.

Variations in Temperature and Relative Humidity of Rough Rice in the Polypropylene Bulk Bag during Waiting Time for Drying (벌크 백 수확 벼의 건조대기 시간 중 온.습도 변화양상 구명)

  • Lee, Choon-Ki;Yun, Jong-Tag;Song, Jin;Jeong, Eung-Gi;Lee, Yu-Young;Kim, Wook-Han
    • KOREAN JOURNAL OF CROP SCIENCE
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    • v.55 no.4
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    • pp.339-349
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    • 2010
  • The uses of the polypropylene bulk bags having the loading capacities more than 500 kg are increasing in Korea recently as a storage container for rough rice. This study was performed to obtain the basic information on the changes of temperature and relative humidity in the bulk-bag-stored high moisture rough rice during waiting for drying. At the moisture content more than 22% on wet weight basis of paddy, the bulk-bag inside temperature rose up to more than $40^{\circ}C$ and then slid down during storage. For example, in case of Hwaseongbyeo, 26.5% moisture content of rough rice (MCRR) harvested at 46 days after heading (DAH) showed $54.5^{\circ}C$ of peak temperature at 66.8 hours after bulk-bag loading, 22.5% MCRR harvested at 52 DAH exhibited $42.0^{\circ}C$ at 81.1 hours, and 19.7% MCRR harvested at 55 DAH displayed $38.9^{\circ}C$ at 119.0 hours. There were a good linear relationship between peak temperatures of bulk-bag inside and moisture contents of paddy ($r^2$=0.89 in 2005, and 0.87 in 2006), while the slope and intercept of the linear regression equation was affected by the environmental conditions such as ambient temperatures and microbial flora. The peak temperatures increased with the rate of about $2.74-3.33^{\circ}C$ per every 1% increase of moisture content at higher moisture contents of paddy than 19%. The relative humidity varied depending on bulk-bag inside temperature and rough rice moisture content, and showed the range of 94.2% to 99.9% in the central point of the bulk-bag. The results suggested that a rapid drying treatment as soon as possible was needed to produce a good quality of rice when the paddy of high moisture more than 22% on wet basis was harvested in a bulk-bag especially at high ambient temperature.