• Proceedings of the Korean Society for Emotion and Sensibility Conference
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• 2011.11a
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• pp.86-87
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• 2011

• Journal of the Korea Fashion and Costume Design Association
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• v.16 no.1
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• pp.125-138
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• 2014

The purpose of this study was to investigate emotional images, preference, and purchasing intention on the color combination for knitwear cultural goods development. The subjects were 719 university students in Daejeon and Chungnam province, and the measuring instruments were 12 stimuli manipulated by the combination of chromatic and achromatic colors, and self-administrated questionnaires consisted of general color preference, emotional images, preference, and purchasing intention items of the knitwear cultural goods, and subjects' demographics attributions. The data were analyzed by Cronbach's ${\alpha}$, factor analysis, t test, ${\chi}^2$ test, ANOVA and Duncan's multiple range test, using SPSS program. The results were as follows. University students highly preferred black and gray color and deep tone on knitwear items, while they generally preferred blue and black color, and deep and pastel tone. The chromatic color combination was perceived as warm and conspicuous, but unattractive image. The achromatic color combination was perceived as cold and ordinary, but attractive image. Among the combination of chromatic and achromatic colors, gray & blue combination was perceived as more attractive image than red & dark gray combination. Color combination types of chromatic and achromatic color was showed some important differences on emotional image, preference and purchasing intention of knitwear cultural goods. Achromatic color combination was perceived as attractive image, and showed higher preference and purchasing intention than other color combination types.

• Korean Institute of Interior Design Journal
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• v.22 no.2
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• pp.58-67
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• 2013

The methods used in this study included investigation of media facades used for landmarks in downtown areas in previous studies, visits to these areas, and recording of media facades. The changes in the colors or the size of buildings were analyzed among the recorded cases and 12 of these cases were selected for further study. The sensibility preference of the media facades was evaluated by sorting the 12 kinds of media facades, and providing them as materials to a group of 60 participants (40 undergraduate and 20 graduate students majoring in architecture and design) consisting of an equal proportion of males and females. This study addressed the following four_stage questions: 1) Five questions of recognition evaluation about media facades and the cognitive evaluation items of emotional vocabulary and color preference in each research case; 2) sensibility preference items regarding the media facade color design; and 3) design evaluation items of the media facades; 4) Video clips and still images were recorded from a middle distance at 7p.m to 11p.m. in central New York, Singapore, Seoul, and Beijing. The participants looked at the changes in colors through the video clips in each case and evaluated their preferences through 23 pairs of emotional vocabulary items using system dynamics. Construction of an emotional vocabulary followed, based on previous studies about media facades and color design. To evaluate the sensibility preference and the perceived representative colors of the media facade, this study suggests new emotional responses that depended on the color emotional vocabulary of light in the LED lighting technical evaluation methodology. A media facade with a moving change of colors, unlike a fixed landscape color design, suggests a new communication method based on architectural factors. New architectural color coordination can be presented for urban landscapes at night. Designs that factor in the pedestrians' emotional vocabulary or preference should take precedence over the use of high luminance and various colors.

• Journal of the Korea Institute of Information and Communication Engineering
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• v.20 no.8
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• pp.1503-1510
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• 2016

In this study, we implemented the emotional light controlling system by using the wheel interface built in the smart-watch devices. Most previous light controlling systems have been adopted the direct switches or smart-phone applications for presenting individual emotion in lighting systems. However, in order to control color properties, these studies have some complicated user-interfaces in systems and limitation to present various color spectrums. Therefore, we need to user-friendly interfaces and functions for controlling properties of the lightning systems such as color, tone, color temperature, brightness, and saturation in detail with the wheel interface built in the smart-watch devices. The system proposed in the study is given to choose the user's selecting the emotional status information for providing the emotional lights. The selectable emotional status such as "stable", "surprise", "tired", "angry", etc. can be among 11 kinds of emotional states. In addition, the designed system processed the user's information such as user's emotional status information, local time, location information.

• Journal of the Korean Institute of Illuminating and Electrical Installation Engineers
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• v.25 no.11
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• pp.14-25
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• 2011

Full-Color LED lighting system requires efficient control of the lighting color in order to easily achieve various color effects. In this paper, we present not only a portable color scanner using color sensors which can control lighting color directly from detected color but also methods to convert detected color to a complementary color, similar colors and so on. In addition, we propose a compensation method for measured sensor color to reduce measurement errors more than 50[%] in detected color. The developed color scanner is applied to control full-color LED ceiling light for emotional lighting.

• Korean Institute of Interior Design Journal
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• v.21 no.1
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• pp.177-185
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• 2012

The purpose of this study is to use as the basic data for design method in commercial space. So, we analyzed whether any emotion was induced by finishing materials in the commercial space. And we was to suggest expression methods of finish materials to induce in the emotional space. The results of this study are as follows : First, we could know that the emotional design is needed to enhance satisfaction of consumers. The role of finishing material is very important in emotional expression in the commercial space. Second, we extracted the adjectives vocabulary(14 pairs) to evaluate the space emotion. we could educe the four kinds of space emotion by Factor Analysis. In addition, we could arrange the emotional words to represent each space type(Decoration : 5 pairs, Expand : 4 pairs, Limitation : 3 pairs, Hierarchy : 2 pairs). Third, to use finishing materials and wall is very effective to induce the emotion in the emotional space. To use the color is good among the elements of finishing materials. Fourth, We could find that the center of the types of emotional space was induced with the boundary and the decoration. If we use contrasting colors and accent colors in the commercial space, we can induce the center and the boundary together. And if we use colorful or unusual patterns, we can induce the center and the decoration together. Fifth, To induce the expand, we should finish with one color in space. And To induce the center, we should finish with one type of the color or pattern and then we should partially use the contrast color and special pattern. the case of boundary, it is good method to part emphasize by color, texture and materials. And we can induce the decoration with materials and patterns.

• Journal of Digital Convergence
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• v.16 no.5
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• pp.445-454
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• 2018

The purpose of this paper is to present the direction of emotional lighting design of a new concept suitable for the user's living environment based on the experiment and the result of the recognition of the cognitive effect of the color of the lighting on the user's sensibility. As a research method, we collected meaningful results of color temperature and emotion of light through literature research and experimented with users in their twenties. Based on this, we presented the design direction of emotional lighting. As a result, we designed emotional lighting that can transform the shape of the four joints freely to realize the user's demand. We also derive the color temperature of light that can be optimized for the user's work and environment, Concentration, mood, and relaxation. The result of this paper is meaningful and worthy of suggesting emotional lighting design with user - oriented new perspective, deviating from previous method of planning lighting.

• Korean Journal of Human Ecology
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• v.19 no.6
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• pp.1071-1082
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• 2010

This study examined the effects of underwear brand identity color on brand equity. A self-administered questionnaire mainly consisted of BI color, brand image, and brand equity for underwear. Five underwear brands (Calvin Klein, Yes, Solb, Venus, and Body Guard) were selected based on the frequency they were purchased in pilot study. To collect data, respondents were asked to choose a brand which they were most familiar with, and to assess BI color, brand image, and brand equity including cognitive value, emotional value and purchase intention. A total of 228 usable questionnaires were obtained from consumers aged 19 to 46. BI colors were classified into four color groups: Achromatic (white, black, gray), Vivid (red, blue, yellow), Pink, and Beige. Additionally, underwear brand images consisted of four factors: Sophisticated, Classic, Casual, and Elegant images. Findings showed significant differences in the four factors of brand image and cognitive brand value between the BI color groups. Also, the factor of cognitive value was higher for achromatic or beige brand color groups, than for vivid or pink color groups. Also, brand image factors had positive effects on cognitive or emotional brand value. Especially, the factor of emotional value was more likely to increase purchase intentions than cognitive value in the BI color groups. The implications for managerial decision marking in fashion marketing strategy were also discussed.

• Journal of Multimedia Information System
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• v.4 no.2
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• pp.83-88
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• 2017

The era of the fourth industrial revolution, which will bring about a great wave of change in the 21st century, is the age of super-connection that links humans to humans, objects to objects, and humans to objects. In the smart city and the smart space which are evolving further, emotional engineering is a field of interdisciplinary researches that still attract attention with the development of technology. This paper proposes an emotional object prototype as a possibility of emotional interaction in the relation between human and object. By suggesting emotional objects that produce color changes and movements through the emotional interactions between humans and objects against the current social issue-loneliness of modern people, we have approached the influence of our lives in the relation with objects. It is expected that emotional objects that are approached from the fundamental view will be able to be in our lives as a viable cultural intermediary in our future living space.

• Proceedings of the Korean Institute of Interior Design Conference
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• 2006.05a
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• pp.63-64
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• 2006

The design concept of this dental clinic Interior design is emotional color expression for the medical facility. This dental clinic is showing off the new adoption of the Korean primary traditional color pallette for the medical interior design. The graphic wall of the corridor is strongly attracting the eyes of customers while wrapping the corridor wall and partition with rather unconventional primary colored graphic shaping a tooth. Also the vivid and the dynamic atmosphere are emphasized by using the red color in the treatment area and the powder room. For the space programing, I focused on the functionality of each space and the efficiency of the traffic line. Centering around the information desk, the principal traffic line Is divided Into the staffs' private movement and the public movement.