• 마케팅과학연구
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• 제13권
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• pp.49-70
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• 2004

소비자들은 상표에 대하여 과거에 자신이 경험한 주관적인 감정반응을 기억하여 상표를 평가한다는 연구가 최근 제시되고 있는데, 기억감정이 상표평가에 사용되기 위한 조건에 관한 연구는 미흡하다. 따라서, 본 연구에서는 소비자가 상표를 평가하는 데에 기억감정이 작용하기 위한 조건으로 접근속도, 상표에 대한 기억감정의 표상성, 소비목적관련성을 탐색해 보았다. 또한 상표평가에서 기억감정의 반응수준(접근속도, 표상성)에 영향을 미치는 요인들로 부호화 유사성과 조직화 수준을 탐색하였다. 실증연구 결과 기억 속에 감정의 조직화 수준은 기억감정의 접근속도, 표상성에 긍정적인 영향을 미치게 되며, 기억감정의 접근속도, 상표에 대한 기억강정의 표상성이 상표평가에서 기억감정의 이용 정도에 영향을 미치는 것으로 나타났다.

• International Journal of Advanced Culture Technology
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• 제5권4호
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• pp.1-9
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• 2017

This study of Cho Ji - Hoon's Poem "Falling Flowers" was attempted to find the mechanism of poetic healing and utilize it for literary therapy. In this study, I examined how Cho Ji-Hoon's poem "Falling Flowers" encoded crying. Especially, we focused on the organic relationship of each layer represented by poem and put emotional codes on the layer of functor and argument. The results are as follow. It represents the Separation Layer of 1-3strophes, 4-6strophes constitute the Time Layer, and 7-9strophes the Sadness Layer. This poem proceeds the encoding of the sentence in which the crying of cuckoo in the 1-3strophes transforms into the crying of the poetic narrator in the last 9strophe. The relation of emotional layers in this poem is in the same function relations as "(1-3strophes) ${\subset}$ (4-6strophes) ${\subset}$ (7-9strophes)". Since these functional relations consist of the encoding of sadness, encrypts emotion signals of sadness as "U+U+U" becomes "UUU". 1-3strophes' U is the cry of the cuckoo, and U of the 4-6strophes is blood cry. Therefore, "UUU" is the blood cry of poetic narrator. This Cho Ji-Hoon's poem has a Han(恨) at its base. So, as Cho Ji-Hoon's poem "Falling Flowers" is uttered, the poetic mechanism of U, the code of sadness, is amplified. Then we get caught up in the emotions we want to cry. The poetic catharsis of "crying" is providing the effect of literary therapy. In the future, it will be possible to develop a more effective literary therapy technique by developing a literary therapy program like this poetic structure.

• International Journal of Advanced Culture Technology
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• 제6권3호
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• pp.117-128
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• 2018

This study attempts to derive the possibility of literary therapy through addition and subtraction of emotional codons. It is presumed that the remnants of the emotions formed by the addition and subtraction of emotions will remain in the human body and cause chemical reactions. When this research is activated, cluster of emotional codons will be created by a combination of literary emotions. This is expected to accelerate therapeutic action of sentences by encoding certain emotional codons in AI.

• KSII Transactions on Internet and Information Systems (TIIS)
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• 제16권2호
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• pp.713-725
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• 2022

Mostly, artificial intelligence does not show any definite change in emotions. For this reason, it is hard to demonstrate empathy in communication with humans. If frequency modification is applied to neutral emotions, or if a different emotional frequency is added to them, it is possible to develop artificial intelligence with emotions. This study proposes the emotion conversion using the Generative Adversarial Network (GAN) based voice frequency synthesis. The proposed method extracts a frequency from speech data of twenty-four actors and actresses. In other words, it extracts voice features of their different emotions, preserves linguistic features, and converts emotions only. After that, it generates a frequency in variational auto-encoding Wasserstein generative adversarial network (VAW-GAN) in order to make prosody and preserve linguistic information. That makes it possible to learn speech features in parallel. Finally, it corrects a frequency by employing Amplitude Scaling. With the use of the spectral conversion of logarithmic scale, it is converted into a frequency in consideration of human hearing features. Accordingly, the proposed technique provides the emotion conversion of speeches in order to express emotions in line with artificially generated voices or speeches.

• International Journal of Advanced Culture Technology
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• 제5권2호
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• pp.9-18
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• 2017

The purpose of this study is to find out how to use emotional activity rate in sentence. The aim is to estimate the Emotion-Codon status of emotion-DNA wiggling as well as the sequence of codons in which amino acids of human body are spread. It is as if the amino acids are translated from the DNA of the human body, and the emotions that cooperate with each other are diversified and refined. Through these attempts, we anticipate the change of emotions by literary works and present the direction of the synapse working and the direction of the encoding. Therefore, this study analyzed the emotional activity of Rated Emotion-Codon, which works as Rated Sijo. At this time, the emotional change in the human body, in which the sentence is more clearly pronounced, is predicted and detected. This result shows how emotions can activate the human body. This state of activation is an indicator of how much the sentence pushes the physiological action of the human body. It is judged that Codon is constructed precisely for the activation of the rated Sijo additive definition by this index. Our result is evidenced by the fact that three sentences of Rated Sijo show an array with the same rating as the Rated Codon's, The first sentence fuses with the sentiment between the second sentence and the third sentence of Rated Sijo. The emotional symbols between the sentence symbols "A, U, J, L" in the first base of the Codon table and the sentences fusing between the sentences of the first sentence and the third sentence are "A, U, J, L". The emotional symbols between the sentences flowing in the second base of the Codon table and between the sentences of the first sentence and the second sentence are structured in the third base of the Codon table as "A, U, J, L". The Rated Sijo, which is resiliently and precisely assigned to the human body's Rated Emotion-Codon, will require a rich experience in our Rated Life.

• 한국융합학회논문지
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• 제8권8호
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• pp.225-230
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• 2017

시조는 우리의 삶에 역동적이고 정격화 된 치유의 활력을 제공한다. 본 연구는 시조가 명사로 끝나는 부분에서 발화하는 문학치료의 기능을 살펴보고자 하였다. 연구의 결과 시조의 종장에 사용된 명사는 서술어의 기능을 발화시키는 것이었다. 이 시조는 한 음보 단축된 11음보로 응집되면서도 12음보의 기능으로 발화되는 것이다. 이러한 시조의 기능 발화는 문학치료의 부호화에 대한 치료적 서술이다. 그래서 시조나 언어에서 서술하지 않고 명사만 언급해도 치유적인 부호화를 활성화시킬 수 있다. 그 이유는 시조의 명사가 인체에 끼어들어 주어가 되고 인체의 뉴런이 서술어가 되어 문장을 만들어내기 때문이다. 이때 뉴런의 핵이 명사로 들어온 정보를 분석하여 새로운 문장을 만들어낸 것을 인체가 인식하는 것으로 판단된다. 이러한 인식이 또한 인체에서 발화하는 치료의 기능인 부호화의 과정이다.

• 한국감성과학회:학술대회논문집
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• 한국감성과학회 2000년도 추계학술대회 논문집
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• pp.228-230
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• 2000

본 연구에서는 시청각 위주의 VR 멀티미디어 환경에 후각자극을 제시함으로써 더욱 현장감 있는 상황을 느낄 수 있는 칩타입 향 발생장치를 개발하였다. 셀마다 향과 Heating Coil을 함유하고 있는 IC 타입의 향 Container, DC Motor와 IC Holder를 포함하는 향 Housing, 전체적인 제어를 담당하는 Hardware Controller와 후각정보가 Encoding된 멀티미디어로 구성된다. 멀티미디어 매체 제작시 각 Object에 대한 Bounding Box를 설정하여 해당 영역에서만 향이 발산되도록 하였고 향발생장치를 Virtual Driving Simulator에 적용하여 화면의 영상과 함께 해당 향이 잘 발산되어 더욱 현실감 있는 VR 멀티미디어를 구현하였다.

• 한국융합학회논문지
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• 제8권10호
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• pp.167-172
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• 2017

본 연구는 그동안 탁월한 치유의 기능이 내재되어 있다고 알려진 시조의 감정 코드들을 분석하여 인문학적 치유의 콘텐츠를 활성화시키고자 하는 데에 목적이 있다. 치유작용의 일환으로써의 시조는 여러 작품들을 감상하는 과정에서 형성되는 감정의 융합을 통해 감정의 총체라 할 수 있는 치유의 감정 코드들을 형성한다. 이러한 과정은 인체생리학적으로 인체 내에서의 문학치료의 진행을 가능하게 한다. 머신러닝이 인지기능에 의해 스스로 학습하는 것처럼 상시적으로 부호화와 재부호화에 대한 코딩 과정이 인체 시스템의 수많은 뉴런들의 집합체들에서 작동된다. 그 과정에서 감정 코드들의 집합적인 부호화에 의해 인체 내에서 아미노산이 합성되는 것으로 예측된다. 이러한 아미노산들이 인체의 신호 체계를 조절하는 것이다. 향후 이러한 인문학과 인체생리학의 접점에서의 치료의 연구가 진행된다면 보다 질 높은 인문학적 치유의 프로그램이 활성화될 것으로 기대된다.

• International Journal of Advanced Culture Technology
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• 제6권1호
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• pp.42-49
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• 2018

In this study, we tried to reveal the state of stillness of Cho Ji-Hoon's poem "Silent Night 1" as a healing modifier. The language of poem is synaptically linked to the calmness emotion of the human body, seeking a principle that leads to a state of healing. Therefore, this study was carried out for the purpose of applying the principle to literary therapy program. The silent signal embedded in the poem is encoded into the signals of the sound as it is synapsed to the human body. Encoding of auditory nerves by poem lines is like a Morse code that word and word leave in the human body. The action potential of the auditory nerve is further activated by the potential difference between the word and the word represented by the neural network, such as a Morse code, which is accessed to the human body by such a path. There is worked as amplified potential difference between the words perceived by a sound which is synapsed to the human body and by a silence which is synapsed to the human body. The phenomenon of the words approaching the human body and setting the absence of sound and amplifying the sound is because the words amplifies the Morse codes in the human neural network. At this time, the signals overlap each other. Thereby this poem is increasing the amplitude of the sound. This overlapping of auditory signals appears and amplifies the catharsis. If this Cho Ji-Hoon Poem's principle is applied to literary therapy program in the future, more effective treatment will be done.

• 감성과학
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• 제21권3호
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• pp.29-48
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• 2018

Although the concept of "common sense" is often taken for granted, judging whether behavior or knowledge is common sense requires a complex series of mental processes. Additionally, different perceptions of common sense can lead to social conflicts. Thus, it is important to understand how we perceive common sense and make relevant judgments. The present study investigated the dynamics of neural representations underlying judgments of what common sense is. During functional magnetic resonance imaging, participants indicated the extent to which they thought that a given sentence corresponded to common sense under the given perspective. We incorporated two different decision contexts involving different cultural perspectives to account for social variability of the judgments, an important feature of common sense judgments apart from logical true/false judgments. Our findings demonstrated that common sense versus non-common sense perceptions involve the amygdala and a brain network for episodic memory recollection, including the hippocampus, angular gyrus, posterior cingulate cortex, and ventromedial prefrontal cortex, suggesting integrated affective, mnemonic, and social functioning in common sense processing. Furthermore, functional connectivity multivariate pattern analysis revealed that interactivity among the amygdala, angular gyrus, and parahippocampal cortex reflected representational features of common sense perception and not those of non-common sense perception. Our study demonstrated that the social memory network is exclusively involved in processing common sense and not non-common sense. These results suggest that intergroup exclusion and misunderstanding can be reduced by experiencing and encoding long-term social memories about behavioral norms and knowledge that act as common sense of the outgroup.