• 제목/요약/키워드: Electronic Business

검색결과 1,706건 처리시간 0.028초

전자상거래(電子商去來) 시대(時代) 웹 사이트를 이용(利用)한 고객지식(顧客知識) 보호체계(確保體系)에 관한 연구(硏究) (A Study on the mechanism of Acquisition of Customer Knowledge through Web Site at Electronic Commerce Times)

  • 박영태;정종식
    • 통상정보연구
    • /
    • 제3권2호
    • /
    • pp.93-111
    • /
    • 2001
  • 본고에서는 전자상거래를 전개하는 업체의 웹 사이트에서 고객지식을 확보하는 체계를 연구하고자 하였는바, 이를 위해 먼저 웹 사이트와 고객 일반에 관하여 개관하고 전자상거래업체의 고객 관련 웹 사이트 현황을 살펴보면서 주요 특징, 시사점을 도출하였으며, 이를 바탕으로 실질적인 고객지식 확보체계를 제시하고자 하였다. 실제 온라인업체와 오프라인업체에서도 고객과 업체의 정보와 지식을 공유하는 공간, 특히 고객지식을 확보하는 공간으로서 웹 사이트를 고객지향 웹 사이트 구축, 고객지향 서비스 제공, 쌍방향 의사소통 공간 제공 등으로 웹 사이트를 구축하고 있었다. 이것은 고객지식을 확보하기 위한 것으로서 웹 사이트에 사용소감, 제안, 자료제공, 경험담을 제시할 수 있는 게시판과 자료실, 고객이 원하는 서비스와 제품을 설계할 수 있는 고객참여서비스, 생각과 경험을 공유할 수 있는 가상공동체, 의견을 교환할 수 있는 토론방, 불만을 호소할 수 있는 고객 불만 처리센터 등도 운영하고 있었다. 이러한 다양한 컨텐츠는 업체에서 제공하는 서비스, 제품 등에 반영되고 웹 사이트를 개선할 기회를 제공하여 부가가치를 최대로 하고 고객만족을 제고할 수 있는 체계로 작용하고 있었다. 따라서 향후 디지털기술과 인터넷문화가 확산되면서 지식자산이 경쟁우위를 창출하는데 중요한 요소가 될 것이기 때문에 고객지식을 확보하기 위한 더욱 다양한 웹 사이트, 제품과 서비스 등을 구축 창출하여야 할 것으로 결론지을 수 있었다.

  • PDF

사물인터넷 기반 건강관리 스마트 주얼리 시스템 (Smart Jewelry System for Health Management based on IoT)

  • 강윤정;윤려;최동운
    • 한국정보통신학회논문지
    • /
    • 제20권8호
    • /
    • pp.1494-1502
    • /
    • 2016
  • 센서를 활용한 IoT 디바이스의 사용이 증가함에 따라 센서 기반의 상황 인식을 통한 융복합형 다기능 스마트 주얼리를 개발하였다. 현재 시장에서 공급되는 평범하고 단순한 디자인의 패션 주얼리에 사용자와의 상호작용을 고려한 스마트한 기능과 디자인을 추가였고 본 논문 에서는 스마트 주얼리에서 착장된 센서에서 개인의 생활습관 정보 데이터를 입력받아 네트워크와 연동하고 건강관리 기능을 추가하였다. IoT 기반의 스마트 주얼리 센서가 발생시키는 데이터를 신속하게 관리할 수 있도록 온톨로지로 모델링하고 건강 정보를 서비스 할 수 있도록 스마트 주얼리 시스템을 설계하고 구현하였다. 스마트 앱을 통해 서비스의 상태를 표시된다. 앱은 맞춤형 서비스 사용자에게 위험을 결정하여 질환에 관한 가이드라인을 제공한다.

전자상거래의 환경분석과 대응전략에 관한 연구 -전라북도 기업을 중심으로- (An Study on the Environment Analysis and the Correspondence Strategy of Electronic Commerce)

  • 김동균;차순권
    • 경영과정보연구
    • /
    • 제4권
    • /
    • pp.29-66
    • /
    • 2000
  • The current economic environmental changes such as globalization, information and opening of the market is calling for or needing the more rapid change of management and/or marketing strategies of the company than they did before to survive in tile borderless international competition. Under this situation, this study focuses on the correspondence strategies of Electronic Commerce which is one of the key elements to overcome or lead the above demands through seeking the problems of the current EC acception and application specially in Chollabuk Do province. For the above purpose, this study surveys the questionary with business firms of above area and figures out what is the correlation between business form and size and EC acception and application and what is the problems on it. And than provides several counter strategies which are following based on the survey to keep this area companies from out of business and lead the above economic environmental changes. To expand the adoption and application of EC to this area, firstly, top managers of the company must recognize the necessity and importance of EC compared with traditional commerce and change their perception and attitude concerning EC positively, and than try to accept it as soon as possible. Secondly, the company need the retained earning to invest to EC and educate their managers and employees with total participation. Thirdly, local government has to improve its attention to EC as a best way or opportunity to reduce and overcome the economical gap and development its economy because EC can remove the physical time or distance and space, scale and capital limitations. Finally, government has to expand and establish information infrastructure such as technical infrastructure(communication and security technology), Functional infrastructure like standard protocol, Organizational infrastructure(interchange agreement, relative law) and social infrastructure to improve efficient electronic transaction which can Increase the company' international compatitiveness under the current economy trend.

  • PDF

XML 기반 전자태그 정보처리를 위한 PML 스키마 설계 (PML schema design for XML-based on electronic tag information processing)

  • 김창수;장정수;김진수;허창우;정회경
    • 한국정보통신학회:학술대회논문집
    • /
    • 한국해양정보통신학회 2005년도 춘계종합학술대회
    • /
    • pp.511-514
    • /
    • 2005
  • 최근 전자 태그를 이용한 응용 서비스가 활성화됨에 따라 전자 태그의 데이터 처리에 대한 연구가 광범위하게 진행되고 있다. 따라서, 다양한 전자 태그로부터 수집된 객체 정보를 효율적으로 처리하기 위해 웹상에서 널리 사용되고 있는 XML 기반의 데이터 처리를 요구하고 있다. 이를 위해 EPCIS(EPC Information Service)는 EPC 관련 데이터를 공유하기 위한 표준인터페이스를 정의하였다. 현재 EPCIS 1.0 스펙의 Core Event Type은 EPC 네트워크에서 필요한 핵심타입들만을 정의하였고 적용 분야에 따른 비즈니스 context와 관련된 타입들은 정의하고 있지 않다. EPC 네트워크를 특정 비즈니스 영역에 적용할 때, Core Event Type 외에 추가적으로 정의해야 할 정보에 대한 타입 이 필요하다. 이에 본 논문에서는 이러한 비즈니스 영역에서 자주 사용되는 재사용 가능한 객체 타입을 정의하고 있다. 이렇게 정의한 객체타입과 EPCIS Spec에서 정의한 Core Event Type을 활용하여 해운 물류분야의 객체 정보 데이터 모델에 따른 스키마를 설계하였다.

  • PDF

의류산업을 통한 전자상거래 활성화 전략 방안 연구 (A Study on Encouragement Strategy of Electronic Commerce through Clothing Industry)

  • 서신림;이현창;진찬용
    • 한국정보통신학회:학술대회논문집
    • /
    • 한국해양정보통신학회 2011년도 추계학술대회
    • /
    • pp.628-629
    • /
    • 2011
  • 전자상거래는 판매자와 구매자간 인터넷으로 거래가 이루어지는 형태이다. 전자상거래를 기반으로 현대 정보 기술 및 네트워크 기술, 금융 전자 수집, 관리, 정보 기술, 비즈니스 및 전체 무역 정보 네트워크가 용합되어지고 있다. 무역 활동의 과정가운데 전자화, 네트워킹 및 디지털화로 물류, 자금 및 정보류 등 새로운 무역이 출현되고 있다. 오늘날 전자상거래는 경제 구조를 변경하고 있으며, 21세기의 경제 발전의 중요한 추진력이 되고 있다. 이에 본 연구에서는 온라인 쇼핑물의 차별화된 특징을 분석하고 구축함으로써 고객 구매력 증진을 목표로 한다. 이를 위해 업무 프로세스의 차별화된 기획 및 구현된 여성사이트 개발에 필요한 과정을 중심으로 의류 사이트를 중심으로 전자상거래 구축, 작용에 관해 기술하였다.

  • PDF

An optimized deployment strategy of smart smoke sensors in a large space

  • Liu, Pingshan;Fang, Junli;Huang, Hongjun
    • KSII Transactions on Internet and Information Systems (TIIS)
    • /
    • 제16권11호
    • /
    • pp.3544-3564
    • /
    • 2022
  • With the development of the NB-IoT (Narrow band Internet of Things) and smart cities, coupled with the emergence of smart smoke sensors, new requirements and issues have been introduced to study on the deployment of sensors in large spaces. Previous research mainly focuses on the optimization of wireless sensors in some monitoring environments, including three-dimensional terrain or underwater space. There are relatively few studies on the optimization deployment problem of smart smoke sensors, and leaving large spaces with obstacles such as libraries out of consideration. This paper mainly studies the deployment issue of smart smoke sensors in large spaces by considering the fire probability of fire areas and the obstacles in a monitoring area. To cope with the problems of coverage blind areas and coverage redundancy when sensors are deployed randomly in large spaces, we proposed an optimized deployment strategy of smart smoke sensors based on the PSO (Particle Swarm Optimization) algorithm. The deployment problem is transformed into a multi-objective optimization problem with many constraints of fire probability and barriers, while minimizing the deployment cost and maximizing the coverage accuracy. In this regard, we describe the structure model in large space and a coverage model firstly, then a mathematical model containing two objective functions is established. Finally, a deployment strategy based on PSO algorithm is designed, and the performance of the deployment strategy is verified by a number of simulation experiments. The obtained experimental and numerical results demonstrates that our proposed strategy can obtain better performance than uniform deployment strategies in terms of all the objectives concerned, further demonstrates the effectiveness of our strategy. Additionally, the strategy we proposed also provides theoretical guidance and a practical basis for fire emergency management and other departments to better deploy smart smoke sensors in a large space.

농산물 전자상거래에서 신뢰와 만족이 구매의도에 미치는 영향 (The Effect of Trust and Satisfaction on Purchase Intention in the Electronic Commerce of Agricultural Products)

  • 조영희
    • 한국지역사회생활과학회지
    • /
    • 제21권2호
    • /
    • pp.259-270
    • /
    • 2010
  • The electronic commerce of agricultural products provides benefits both to the farmers and the consumers because of direct transaction between producers and consumers. This study analyses the factors affecting consumer's purchase intention that are using electronic commerce. And the purpose of this study is to contribute to increasing the farmer's income while operating electronic commerce by applying the results of this analysis. Consumer's purchasing factors in electronic commerce were obtained through literature reviews. The research model is established with the factors and analyses through the structural equation model. The results are as following; the first is how the quality of agricultural products affects positively consumer's satisfaction and trust. When sufficient information about the seller and the products are provided in the shopping mall site there are positive effects on the consumer's satisfaction and trust. The factors of convenience like purchasing time, saving, delivery convenience affect positively consumer's satisfaction. However, the relationship with trust enhancement could not be confirmed. In addition, hypotheses of positive relationships between economic feasibility factors like low price, satisfaction and trust, were rejected. Finally, consumer's satisfaction affects trust, and both the consumer's satisfaction and trust affects positively the purchase intention. In summary, in the electronic commerce of agricultural products, consumers might use electronic commerce as they purchase the reliable high quality products directly from farmers rather than be affected by economic feasibility and convenience factors.

The Impact of Quality and Price on the Loyalty of Electronic Money Users: Empirical Evidence from Indonesia

  • PUTRA, Pratama;JAYADI, Riyanto;STEVEN, Ignatius
    • The Journal of Asian Finance, Economics and Business
    • /
    • 제8권3호
    • /
    • pp.1349-1359
    • /
    • 2021
  • The electronic money market in Indonesia continues to experience an increase in the number of users and volume of transactions. However, the electronic money market, especially server-based, in Indonesia is becoming concentrated into a few issuers. Electronic money issuers compete in price and promotion wars to gain new customers and maintain their existing ones. This paper presents an analysis of the orientation and factors that influence the loyalty in electronic money products. The research model variables in this study are adopted from the E-Service Quality and Marketing Mix categories. These variables are hypothesized to affect the perceived value and then customer loyalty. The research population consists of all Indonesians who use server-based electronic money, with a sample of 400 individuals. The results show that, in the E-Service Quality group, reliability, responsiveness, and security significantly affect perceived value, while the perceived price and perceived promotional benefits significantly affect perceived value in the Marketing Mix group. The perceived price has the highest effect on the perceived value and customer loyalty, while the perceived value has a significant effect on customer loyalty. Finally, it was found that the customer is more sensitive to the price than quality in using electronic money.

ebXML 등록기/저장소 객체 질의 관리 시스템의 설계 및 구현 (The Design and Implementation of the Object Query Management System in ebXML Registry/Repository)

  • 전희영;이규철
    • 한국전자거래학회지
    • /
    • 제7권3호
    • /
    • pp.21-48
    • /
    • 2002
  • ebXML is the international technical framework specification that enables Internet-based B2B electronic business using XML, It was standardized by UN/CEFACT and OASIS on May 2001. Registry and Repository is the core of ebXML. It supports registry services which is composed of object management service and object query management service. The object management service manages the object's life cycle and the object query management service provides a mechanism to approach metadata of stored objects. Up to now, implementations of ebXML Registry object query management system don't support full functions of the specification completely. We implemented all the functions of ebXML Registry Service Specification vl.0. This system supports Browse & Drilldown Query, Filter Query, SQL Query, and Object Retrieval Query services. And it also supports Content-based Query service which is not specified in the ebXML RS specification. The Content-based Query service is a repository service which makes it possible In pose content based queries of repository items and which will be specified on the RS specification v2.0.

  • PDF

B2B e-business를 위한 차세대 통합 전자 카탈로그 시스템 개발 (Implementation of the Integrated E-Catalog System for the efficiency of the B2B e -business)

  • 최옥경;한상용
    • 한국전자거래학회지
    • /
    • 제7권3호
    • /
    • pp.61-73
    • /
    • 2002
  • Product catalog information is the most important factor to make customers purchase the product for various B2B or B2C businesses provided on the Internet. As catalog information differs from company by company, it cannot provide common criteria standard to customers to make decisions. Therefore, it is necessary to develop a platform independent system, which integrates incompatible data from each company' catalogs and manages its database. This paper describes the integrated E-catalog system made up DB module, catalog management module, and interface module. This system allows customers to view standardized product catalog information from different companies with real -time updates, and also provides extensibility, flexibility, and interoperability for the effective E-Business management.

  • PDF