• Asia Marketing Journal
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• 제16권1호
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• pp.101-116
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• 2014

In the year 2013, Warren Buffett was named one of the most influential people of the year by TIME magazine. When people are exposed to such news, they show strong interest in who the influential people are and how those people became so successful. Likewise, people show strong attachment to other prominent figures as well. This social phenomenon indicates that people perceive well-known persona like business leaders, TV stars or sports stars etc. as human brands of intangible assets. As the role of these human brands is becoming more important, people tend to develop stronger attachment toward them. Another notable modern social phenomenon is people's pursuit of life-satisfaction and social well-being. People desire to increase their quality of life by having quality time with family and friends, and also by building attachment towards celebrities, sports stars, and so on. The main objective of this study is to examine how attachment toward human brands affects quality of life. While existing studies on human brands examined antecedents of attachment, e.g., some needs fulfillment such as A-R-C needs (autonomy, relatedness and competence needs) fulfillment, this study focuses on the outcome variables of attachment, e.g., how attachment toward human brands affects stress relief and life satisfaction through self-efficacy. Based on previous research, we divided human brands into two types: heroes and celebrities. Heroes are defined as people who have considerable and lasting importance on both societal and individual levels, and celebrities are defined as people who are well-known but have little or no short-term impact on society and individual levels. This study focuses on how attachment toward each type of human brands, celebrities and heroes, affects the quality of life or well-being. This study focuses on three important outcome variables; stress relief, life satisfaction, and self-efficacy, (three variables) which have been recently gaining importance, especially in the domain of positive psychology. Major findings from the present study show that although celebrities draw attachment from people by providing fun and entertainment or providing stress relief, they have weak influences on the wellbeing or efficacy of individuals at a deeper level. In contrast, attachment toward heroes helps people live better by providing meaning and positively influencing life satisfaction through self-efficacy (Frankl 1997). These results are consistent with the main tenet of 'positive psychology' which seeks "to find and nurture genius and talent and to make normal life more fulfilling" (Seligman and Csikszentmihalyi 2000). Considering the fact that certain celebrities are perceived as heroes to some, we can conclude that celebrities can become heroes if they provide meaning and value to the lives of people. This study contributes to the research stream of human brands since the most current leading research (e.g., Thomson 2006) indicated the need to look at the resulting effect of attachment on life satisfaction through self-efficacy. Another important contribution is that we empirically documented the different effects of celebrities and heroes. As expected, this study shows that heroes more deeply influence the lives of individuals in the long term while celebrities do so rather shallowly in the short term. The issues of the influence of heroes on the individuals' lives need to be further investigated in relation with the perspective of positive psychology.

• Educational Technology International
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• 제6권2호
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• pp.23-41
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• 2005

One of the main factors that determine the quality of instruction is the teaching ability of the instructor administering the class. To evaluate teaching ability, methods such as peer review, student feedback, and teaching portfolio can be used. Among these, because feedback from the students is directly associated with how well the students feel they have learned, it is essential to improving instruction and teaching ability. The principal aim of instruction evaluation lies in the evaluation of instructor's qualification and the improvement of instruction quality by enhancing professionalism. However, the mandatory instruction evaluations currently being carried out at the term's end in universities today have limitations in improving instruction in terms of its evaluation items and times. To improve the quality of instruction and raise teaching abilities, instruction evaluations should not stop at simply being carried out but also be utilized as useful data for students and teachers. In other words, they need to be used to develop teaching and improve instruction for teachers, and consequently, should also exert a positive influence on students' scholastic achievements and learning ability. The most important thing in evaluation is the acquisition of accurate information and how to utilize it to improve instruction. The online instruction diagnosis item pool is a more realistic feedback device developed to improve instruction quality. The instruction diagnosis item pool is a cafeteria-like collection of hundreds of feedback questions provided to enable instructors to diagnose their instruction through self-diagnosis or students' feedback, and the instructors can directly select the questions that are appropriate to the special characteristics of their instruction voluntarily make use of them whenever they are needed. The current study, in order to find out if the online instruction diagnosis item pool is truly useful in reforming and improving instruction, conducted pre and post tests using 256 undergraduate students from Y university as subjects, and studied the effects of student feedback on instructions. Results showed that the implementation of instruction diagnosis improved students' responsibility regarding their classes, and students had positive opinions regarding the usefulness of online instruction diagnosis item pool in instruction evaluation. Also, after instruction diagnosis, analyzing the results through consultations with education development specialists, and then establishing and carrying out instruction reforms were shown to be more effective. In order to utilize the instruction diagnostic system more effectively, from planning the execution of instruction diagnosis to analyzing the results, consulting, and deciding how those results could be utilized to instruction, a systematic strategy is needed. In addition, professors and students need to develop a more active sense of ownership in order to elevate the level of their instruction.

• Journal of Practical Engineering Education
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• 제15권1호
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• pp.81-88
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• 2023

This study is a descriptive research study to confirmed the effects of academic self-efficacy and clinical practice satisfaction on nursing professionalism of adult learner nursing students. Data were collected from October 1, 2022 to January 31, 2023, targeting 120 adult learners and nursing students attending 5 universities located in C province. Descriptive statistics, correlation analysis, and multiple regression analysis were performed using the SPSS 26.0 program. Results of this study Satisfaction with clinical practice and academic self-efficacy (r=.773, p<.01), Satisfaction with clinical practice and nursing professionalism (r=7.87, p<.01), Academic self-efficacy and nursing professionalism (r=8.34, p<.01), there was a positive correlation with each other. As a result of regression analysis, college life satisfaction, practical peer relationship, major satisfaction, clinical practice satisfaction, and academic self-efficacy were confirmed as factors influencing nursing professionalism (F=57.86, p<.001). The explanatory power was 75.5%. In order to improve the nursing professionalism of adult learner nursing students, an institutional educational strategy will be needed to develop interventions that can increase academic self-efficacy and clinical practice satisfaction.

• The Journal of the Convergence on Culture Technology
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• 제9권5호
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• pp.141-148
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• 2023

The purpose of this study is to investigate the impact of college education satisfaction on the employment preparation and social participation of young adults during the pandemic period. To accomplish this research purpose, the researcher used the panel data of Korea Youth Policy Institute and analyzed the eight variables related to college education satisfaction, employment preparation, and social participation. This study's sample consisted of a total of 2,941 individuals, and both structural equation modeling and multigroup structural equation modeling were applied for the analysis. The results revealed that college education satisfaction had a significantly positive influence on the employment preparation activities and social participation of young adults. In the multigroup structural equation modeling analysis, it was found that college education satisfaction had a significantly positive impact on employment preparation and social participation for women, while for men, it only significantly affected employment preparation. Furthermore, college education satisfaction did not show significant effects on the employment preparation and social participation of graduates from junior colleges, but it did have a significantly positive impact on the employment preparation activities of graduates from four-year colleges. Based on these research findings, policy and educational interventions to enhance the college education satisfaction of male students and graduates from junior colleges are required.

• Journal of the Korea Society for Simulation
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• 제32권4호
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• pp.27-39
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• 2023

This study aimed to develop SSTPBL (Student-led Simulation with Team and Problem-Based Learning), whichcombines TBL and PBL with a student-led method to strengthen knowledge application, nursing diagnosis ability, and collaboration ability among the core competencies of nurses. Then, SSTPBL was applied to nursing students, and the results were assessed. The data was collected from September 15, 2022, to December 21, 2022, with structured questionnaires and focus group interviews with 51 fourth-year nursing students at a university in A City. The collected data were analyzed using SPSS version 25.0 and topic analysis. As a results, it was effective in simulation experience satisfaction(t = 3.51, p < .01), vSim experience satisfaction(t = 3.50, p < .01), preparation as a prospective nurse(t = 3.73, p < .01), learning self-efficacy(t = 3.87, p < .01), collaborative self-efficacy (t = 4.30, p < .01), problem-solving ability(t = 5.26, p < .01), educational satisfaction(t = 3.54, p < .01), digital health equity(t = 2.18, p < .05). Through the qualitative data's topic analysis, six main topics were derived. The main topics were 'similar to clinical practice', 'difficulty in immersion', 'learning through others', 'learning through self-reflection', 'improving confidence through new experiences' and 'new teaching methods'. Based on the results of this study, it is expected that SSTPBL can be used in various ways as a new training method for prospective nurses in the face of growing clinical practice restrictions after the pandemic.

• Journal of Korean Elementary Science Education
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• 제43권1호
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• pp.1-17
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• 2024

This study sought to investigate the effects of cooperative learning emphasizing interactions on science-gifted elementary students' scientific creativity. Thirty-four science-gifted elementary students were divided into an experimental class and a comparison class to compare their creativity scores quantitatively. The experimental class participated in cooperative learning emphasizing interactions, and the comparison class participated in whole class interactions. For qualitative analysis, the small group discussions were audiotaped and transcribed. The results of the study are as follows. First, cooperative learning emphasizing interactions had a positive educational effect on usefulness, which is one of the essential elements of scientific creativity. Second, as the cooperative learning progressed, the interaction between the small group members improved qualitatively. Third, the factors hindering the effectiveness of cooperative learning included negative task-unrelated statements from some of the small group members and the following operational statements to correct them. Based on these results, this study proposed some suggestions for effective cooperative learning emphasizing interactions.

• Journal of The Korean Association For Science Education
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• 제27권1호
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• pp.50-58
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• 2007

In this study, students' thoughts were searched according to the types of experiments related to the "law of definite proportions" in 9th grade science textbooks. The most common four types of experiments in textbooks were selected and analyzed for this study. It was found that the experiments needed various preconceptions and complex inferring process by students. But most of the students could not catch the concept understanding desired from the experiments. They just perceived simple observation from their senses. These phenomena were common regardless of types of experiments. These means that the level of preconceptions and inferring process for the interpretation of the experimental data did not match with students' level of thoughts. The goals of the experiments in science textbooks are to increase students' inquiry ability, and to acquire science concepts by themselves from the experiment results. But if the contents of experiments are not suitable to students' understanding level, the educational effects of the performance of these experiments were not positive. Therefore, these experiments need contents revisions for students to acquire the concept related to the "law of definite proportions" by themselves.

• Journal of The Korean Association For Science Education
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• 제27권1호
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• pp.18-27
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• 2007

This study examined the influences of cognitive conflict and non-cognitive variables induced by a discrepant event on process of conceptual change, and the processes that a discrepant event lead to situational interest. Seventh graders participated in this study. A preconception test was administered to select students possessing misconceptions about density. The tests of cognitive response and situational interest to a discrepant event were administered. After learning with a CAl program, the tests assessing attention and effort allocated to the CAl, and conceptual understanding were also administered. A path analysis revealed that cognitive conflict induced by a discrepant event caused situational interest, which in turn increased attention and/or effort and thus, resulted in conceptual change. The results of the path analysis on the processes in which a discrepant event led to situational interest suggested that novelty may be a primary source of situational interest. Novelty influenced situational interest directly as well as through attention demand, exploration intention, and instant enjoyment. Moreover, novelty exerted a direct effect on challenge, which in turn had negative effects on instant enjoyment directly as well as through cognitive conflict, and thus, decreased situational interest. However, the path coefficients of the latter were relatively smaller than those of the former. Educational implications are discussed.

• The Journal of the Convergence on Culture Technology
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• 제10권2호
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• pp.565-574
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• 2024

ChatGPT is causing significant reverberations across all sectors of our society, and this holds true for the field of education as well. However, scholarly and societal discussions regarding ChatGPT in academic settings have primarily focused on issues such as plagiarism, with relatively limited research on the positive effects of utilizing generative AI. Additionally, amidst the educational crisis of the post-COVID era, there is a growing recognition of the need to enhance academic engagement. In light of these concerns, we investigated how academic engagement varies based on students' levels of ChatGPT literacy and examined whether students' academic confidence and perceived academic competence serve as mediators between ChatGPT literacy and academic engagement. An analysis using SPSS was conducted on the data collected from 406 college students. The results showed that ChatGPT literacy had a positive effect on academic engagement, and academic confidence mediated the relationship between ChatGPT literacy and academic engagement. Also, when the mediating effect of perceived academic competence was significant only when it was serially mediated. Based on these findings, we discussed the theoretical contributions of identifying the theoretical mechanism between ChatGPT literacy and academic engagement. In addition, practical implications regarding the importance of ChatGPT literacy education were described.

• Journal of The Korean Association For Science Education
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• 제44권1호
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• pp.77-86
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• 2024

This study analyzed students' discourse and learning to investigate the impact of using Google Docs in science classes. The researcher, who is also a science teacher, conducted classes for 49 second-year middle school students. The classes included one using Google Docs and another using traditional paper worksheets covering identical content. Students' discourse collected from each class was compared and analyzed using Epistemic Network Analysis (ENA). The findings indicated that in the class using Google Docs, the proportion of discourse related to task was higher compared to the traditional class. More specifically, discourse regarding taking and uploading photos was prominent. However, such discourse did not lead to peer learning as intended by the teacher. An analysis based on achievement levels revealed that the class utilizing Google Docs had a relatively higher proportion of discourse from lower-achieving students. Additionally, differences were observed in the types of utterances and connection structures between the higher and lower-achieving students. The higher-achieving students took a leading role in providing suggestions and explanations, while the lower-achieving students played a role in transcribing them, with this tendency being more pronounced in the class using Google Docs. Lastly, students' changes in perception regarding the cause of static electricity were visualized using ENA. Based on the research findings, this study proposes strategies to enhance collaborative learning using Google Docs, including the use of open-ended problems to allow diverse opinions and outputs, and exploring the potential use of ENA to assess the learning effects of conceptual learning.