• Title/Summary/Keyword: Education Consumer

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A Preliminary Study on the Benefits Sought of Preschool Child Education Commodity (취학전 자녀의 교육상품에 대한 어머니의 기대편익에 관한 탐색적 연구)

  • Kim Yoo Kyung;Lee Ki young
    • Journal of Family Resource Management and Policy Review
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    • v.8 no.3
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    • pp.95-111
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    • 2004
  • The overheated education of preschool child has been an social issue lately. The purposes of this study are to identify housewives' benefits sought of preschool child education commodity. Specific research question are as follows : (1) What are the benefits sought of preschool child education commodity? (2) What are the sub-dimensions of that? For this study, interview data were collected through F.G.I.(Focus Group Interview) of 5 housewives and in-depth interviews of 2 housewives. The interview helped to understand housewives' realities of their preschool child education. For later empirical analysis, the data for 400 full-time housewives with preschool child living in Seoul were also collected. The result of one-way ANOVA showed that the sub-dimensions of benefits sought of preschool child education commodity are composed of 'conformity', 'early stimulation', and 'preparation for school'.

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Money management behaviors of college students according to credit card usage (신용카드 이용여부에 따른 대학생 소비자의 재무관리행동에 관한 연구)

  • Kim, Hyo-Chung
    • Korean Journal of Human Ecology
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    • v.14 no.1
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    • pp.95-105
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    • 2005
  • This study examined the factors affecting college students' money management behaviors according to credit card usage. The data were collected from 481 college students in Busan and Gyeongnam areas by a self-administered questionnaire. Frequencies, Cronbach's Alpha, factor analyses, t-test, Pearson's correlation analysis, and regression analyses were conducted by SPSS WINDOWS. The results from this study were as follows. First, there were significant differences between credit card usage group and non-usage group in the means for future preparation, stingy attitude, and planned expenditure. However, there was no significant difference in the mean of money management behaviors. Second, for the credit card usage group, the significant variables affecting money management behaviors included sex, grade, experience of consumer education, father's occupation, monthly household income, future preparation, stingy attitude, methods of emotional change, planned expenditure, and negative recognition. On the other hand, for the non-usage group, grade, experience of consumer education, father's occupation, way of success, future preparation, stingy attitude, planned expenditure, and conditional permission were significant. These results imply that financial management education including values about money and consumption patterns should be conducted.

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Information Effect on Organic Vegetable Purchase Interest through Consumer Preferences and Awareness

  • ADAWIYAH, Rabiatul;NAJIB, Mukhamad;ALI, Mochammad Mukti
    • The Journal of Asian Finance, Economics and Business
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    • v.8 no.2
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    • pp.1055-1062
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    • 2021
  • This study aims to determine the effect of consumer preferences and awareness on interest in organic vegetables. Factors observed in this study were information, consumer preferences, consumer awareness, and consumer buying interest toward organic vegetables. This research uses descriptive quantitative method. The data sampling technique uses accidental sampling method. The data was collected from respondents consisted of 100 consumers of five major retailers in the city of Bogor in Indonesia. The respondents consist of 80 female (80%), and 57 respondents are 25-34 years old (57%). In terms of education, type of job and monthly income of respondent, the sample can be categorized as middle-class segment. The data obtained were analyzed using Structural Equation Modeling with Partial Least Square (SEM-PLS). The results of this study indicate that the information obtained by consumers significantly and positively affects consumer preferences and consumer awareness of organic vegetables. Then, consumer preferences and consumer awareness significantly and positively affect the interest of consumers to buy organic vegetables. Consumer preference for organic vegetables is still considered quite low. The factors that influence the low consumer preference are the price of organic vegetables, which is more expensive than non-organic vegetables and the unattractive packaging of organic vegetables.

The Interelationship of the Consumer Behavior between Mother and Their Early Children (어머니의 소비자 행동이 유아기 자녀의 소비자 행동에 미치는 영향에 관한 연구)

  • Kim, Duck-Soon;Youh, Kyung-Yea
    • Korean Journal of Human Ecology
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    • v.6 no.2
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    • pp.83-93
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    • 1997
  • In order to adapt to the economic change with the rapid world change, the wise consumers should have positive cognizance of their roles and are requested to fulfil their duties as a consummer. Such capability of the consumer could be acquired from home, mass media and school, and specially the role of mother at home would have a great influence on their early children's consummer activities. The purpose of this study was to investigate the interrelationship of the consumer behavior between mother and their children. As a result of this study, the mother with higher educational background could manage effectively the allowance of the children. The mother with older age had a great influence on the consumer's role of the children and high record of the execution. Employed mother had higher level of execution for the consumer's rights than their count part. Accordingly, the consumer behavior of the mother will have an influence on the children's consumer behavior. Such a result showed the meaningful statistic relations(r=3.6, p<.001) for the economy activity of the children the home management and economy life of the mother, and the purchasing activity of the children including the execution of the consumer's right. In their regard, there was the significant statistic relations(r=19, p<.05) between the children's pocket money and the housekeeping management of the mother. In the meantime, it showed that another changing factor concerned with the consumer behavior of the mother have little influence the children's allowance.

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A Study on the Discrimination and the Real State of High Calorie Foods with Low Nutrition Values in Children's Snacks sold within Green Food Zone

  • Lee, Seung-Sin;Yang, Deok-Soon;Lee, Jong-Hye;Lee, Young-Hee;Heo, Sun-Kyung
    • International Journal of Human Ecology
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    • v.12 no.2
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    • pp.39-50
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    • 2011
  • This study surveys the state of 'children's snacks' sold within the Green Food Zone and that of High Calorie Foods with Low Nutrition Value (HCFLNV). The main purposes are the analyses of foods in accordance to KFDA Program for HCFLNV and an analysis of differences in HCFLNV that are dependent on relevant factors such as food types, school types, origins, the scale of manufacturing company, area and price. Based on the analyses, educational and political implications have been sought that will form nutritious dietary habits, contribute to the prevention of obesity, and improve health in child consumers. The methodologies of this study are literature studies and surveys. The results of this study can be summarized as following. First, the number of children's snacks is 517 items of total 645 gathered within 150 Green Food Zones. Candies are the most popular item, next are cookies, chocolates, and breads. Second, in the real state survey there are 186 HCFLNV (36.0%) among children's snacks sold within Green Food Zone. Based on the survey results, the marking of HCFLNV on the package of children's snacks and the extension of the ban of HCFLNV sales to all stores within the Green Food Zone are strongly suggested. This provides preliminary data related to children's snacks and food safety. With enforcement of the Special Act on the Safety Management of Children's Dietary Life, the rate of HCFLNV has decreased and the child snack product environment in stores has improved. However, it is necessary to supervise low-priced snacks and promote an awareness of HCFLNV along with the child consumer education of food safety is needed.

R & D Networks Structure and Spatial Characteristics of Consumer Electronic Industry in Qingdao, China: The Case Study of Qingdao Haier Group in China (중국 가전산업의 연구개발 네트워크 구조와 공간적 특징 - 청도 하이얼(海爾, Haier) 그룹 사례 연구 -)

  • Quan, Guang-Ri;Ryu, Ju-Hyun;Lee, Sung-Cheol
    • Journal of the Economic Geographical Society of Korea
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    • v.15 no.2
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    • pp.292-303
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    • 2012
  • The main purpose of this study is to analyze R&D networks and spatial implications in Qingdao consumer electronics industry agglomeration in China. The characteristics of R&D networks in Qindao consumer electronic industry are as follows. There is a cluster central around large enterprises led by the government and their subcontracting enterprises. However, the degree of collaborative networks in intra-firm, inter-firm, firm-research institutes(including university lab.) is relatively low. Therefore, Large enterprises in Qingdao has stimulated research collaborations with firms and research institutes located in other regions rather than within region. It is likely to show that R&D networks of consumer electronics industry has not been stimulated in Qingdao. Therefore, collaborative R&D networks among firms, research institutes and governments should be stimulated to build regional innovation systems central around consumer electronics industry in Qingdao.

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Comparing 'Consumer Life' of Korean and Japanese Home Economics Textbooks Through ESD Concept (한국과 일본 중학교 가정교과서 '소비생활' 관련 단원의 지속가능발전교육(ESD) 구성개념 비교)

  • Yu, Nan Sook;Jung, Hyojung
    • Journal of Korean Home Economics Education Association
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    • v.35 no.2
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    • pp.73-89
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    • 2023
  • This study aimed to analyze 'consumer life' units in middle school home economics textbooks in Korea and Japan based on the ESD concept (diversity, interaction, finiteness, fairness, cooperation, responsibility). The objective was to compare how the ESD concept was reflected in Korean and Japanese textbooks. The analysis focused on the units related to 'adolescent consumer life' in Korean textbooks and 'money management and purchase' as well as 'consumer rights and responsibilities' in Japanese textbooks. Results showed that in Korea, responsibility (23.36%) was most emphasized, followed by interaction (22.43%), cooperation (19.63%), fairness (18.69%), finiteness (10.28%), and diversity (5.61%). In Japan, cooperation (21.74%) and interaction (21.45%) received significant attention, followed by fairness (16.23%), responsibility (13.91%), finiteness (13.33%), and diversity (13.33%). Korean textbooks exhibited a wider range of ESD concept percentages compared to Japan. In the Korean textbooks, responsibility was emphasized for promoting rational and ethical consumption, while Japanese textbooks highlighted cooperation in resolving consumer issues and collaborating with local and international communities to address environmental concerns. Interaction was emphasized regarding the impact of individual and family consumption on society, economy, and the environment. Overall, both Korean and Japanese home economics textbooks reflected elements that foster sustainable consumer behaviors.

Safety-Oriented Consumer Behavior Associated with Safety Information Search (소비자안전 정보탐색에 따른 안전추구행동)

  • Oh, Kyoung-Im;Lee, Seung-Sin
    • Journal of the Korean Home Economics Association
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    • v.50 no.5
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    • pp.101-113
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    • 2012
  • This study aims to examine consumer product safety search levels, as well as their response to safety-oriented behavior change, in a bid to use the results in the diverse policy formulation of government and business, and as basic data for securing consumer safety. The findings of this study are outlined as follows. First, for consumer safety information search access and reliability, in the case of access, accessibility via TV and other press media was high, while accessibility via education (seminars, lectures, practice and campaigns) was low. Second, consumer safety-oriented behaviors were examined before and after purchasing products; there was a significant difference associated with monthly income prior to buying products. Third, in order to determine the influence of variables related to consumer safety-oriented behaviors, consumer safety-oriented behaviors as a dependent variable underwent regression analysis; information search access and reliability, and monthly income were found to significantly influence consumer behavior.

Analysis of the Consumer Consulting Types about Cosmetics (화장품 관련 소비자상담 유형 분석)

  • Seo, Jeonghee;Jeong, Yoonsun
    • Korean Journal of Human Ecology
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    • v.22 no.3
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    • pp.473-483
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    • 2013
  • This study analyzed the consumer consulting type about cosmetics, and examined the characteristics of the consumer consulting type. The data used for the analysis are 7,126 consumer consulting cases of cosmetics, which had been applied for the consumer counseling centers, from July 2010 to June 2011. Through the consumer consulting paper, the consumer consulting types were divided into as follows : purchase, delivery, quality, product, product display and advertising, services, after purchase, simple consulting, seller's unfair bill, and other types of consulting. According to the results of the analysis, consumers were anxious about cosmetics quality and safety, and they also wanted objective information on cosmetics. Consumer consulting type were significantly different by ages. 63.3% of teenagers were consulting about purchase problem. 31.5% of the 20's were consulting about quality, and 26.0% were consulting about purchase. 30's, 40's, more than 50's groups mostly were consulting about quality. Based on that, this study suggests about policy and consumer education for how to use and purchase the cosmetics correctly.

The Influence of Social Capital Types Through Social Media on Consumer Citizenship (소셜미디어를 통한 사회자본 유형이 소비자시민성에 미치는 영향)

  • Jang, Il Hoon;Lee, Seonglim;Park, Eun Jung
    • Journal of Families and Better Life
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    • v.35 no.1
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    • pp.107-124
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    • 2017
  • Consumer citizenship is essential for better market and economy, and social capital plays an important role for raising consumer citizenship. This study explored the types of social capital developed on social media, and investigated the relationship between consumer citizenship of college students and social capital. Using data from 263 undergraduate students currently using social media, K-mean cluster analysis, one-way ANOVA, Duncan's multiple range test, chi-squared test, and multiple regression analysis were conducted. The major results were as follows. First, four types of social capital on social media were identified: mediocre social capital, instrumental-centered social capital, weak social capital, and strong social capital. Second, socio-demographic characteristics variables such as gender and work experience showed significant difference by type of social capital through social media. In addition, the most used social media and time for using social media variables showed significant difference by type of social capital through social media. Third, controlling for socio-demographic characteristics and social media usage pattern, the types of social capital had a significant effect on consumer citizenship. Based on the results, the implications for consumer education to develop consumer citizenship were suggested.