• 제목/요약/키워드: Economic Impulse

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의복쇼핑성향에 따른 여대생의 충동구매 예측변수에 관한 연구 -마케팅 자극요인과 정보원을 중심으로- (A Study on the Predictable Variables of Impulse Buying by College Women′s Clothing Shopping Orientation -on Marketing Stimulus Factors and Information Source-)

  • 정수진;강경자
    • 복식문화연구
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    • 제6권4호
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    • pp.104-119
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    • 1998
  • The purpose of this research were to classify college women's clothing shopping orientation and analyze the predictable variables of impulse buying. The results of this research were as follows ; 1. Clothing shopping orientation was classified leisure pursuit, economic, careful and name brand preferring shopping. With reference to leisure pursuit and economic shopping, they were classified into four types, low shopping involved shopping type, economic shopping type, leisure pursuit shopping type, and high shopping involved shopping type. The low shopping-involved and the economic shopping types made much of planned buying. The planned impulse buying, reminder impulse buying, fashion oriented impulse buying and pure impulse buying were highly evaluated in the high-involved and the leisure pursuit shopping types. 3. The high shopping-involved and leisure pursuit shopping types were more likely to do impulse buying than low shopping-involved and the economic shopping types. 4. The most important factor for the four groups was design. Quality, color, utility were followed by design. 5. Impulse buying behaviors of four groups could be predicted by the information source and the marketing stimulus buying.

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The Impact of Impulse Buying on Retail Markets in Indonesia

  • SOELTON, Mochamad;RAMLI, Yanto;WAHYONO, Tri;SARATIAN, Eko Tama Putra;OKTAVIAR, Chairiel;MUJADID, Muhammad
    • The Journal of Asian Finance, Economics and Business
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    • 제8권3호
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    • pp.575-584
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    • 2021
  • This research aims to examine and analyze the impact of customer shifting behavior on the shopping emotion. Based on impulse buying, customers tend to behave recently based on the constructed variables of impulse buying, outlet ambience, hedonic shopping value utilitarian shopping value, and shopping emotion. This study employs samples/survey data of the population consisted of Asian women parents in Indonesia. The survey data of this research is based on observations using time series with cross-section/one-shot, which was done in 2019. The results indicate that variable outlet ambience, hedonic shopping value, and shopping emotion have a positive and significant impact on impulse buying. Whereas the utilitarian shopping value variable has a positive but not significant relationship against impulse buying. There is a positive influence between ambience outlets and utilitarian shopping value on shopping emotion. The variable hedonic shopping value has a negative and not significant relationship towards shopping emotion. The finding of this study suggests that both the retail stores and even the superstores must pay more attention to the design of outlet ambience to create the hedonic shopping value and eventually may attempt the attention of the impulse buying customers.

한국의 환율과 경제성장과의 인과관계 (A Study On Causal Relationship between Exchange Rate and Economic Growth in Korea)

  • 최봉호
    • 통상정보연구
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    • 제10권1호
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    • pp.329-347
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    • 2008
  • The purpose of this study is to examine the causal relationship between the exchange rate and economic growth, and to induce policy implications. In order to test whether time series data is stationary and the model is fitness or not, we put in operation unit root test, cointegration test. And we apply Granger causality based on an error correction model. The results indicate that uni-dierctional causality between exchange rate and economic growth is detected. Exchange rate impacts on economic growth, but economic growth don't impact on exchange rate. The analysis of impulse reaction function shows that the impulse of exchange rate impacts on Korean economic growth in negative direction. We can infer policy suggestion as follows: The fluctuation of exchange rate much affects economic growth, thus we must make a stable policy of exchange rate to continue economic growth.

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남녀 고등학생의 가출충동 원인 (Causes of Runaway Impulse by Gender in High School Students)

  • 김은주
    • 동서간호학연구지
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    • 제17권2호
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    • pp.125-131
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    • 2011
  • Purpose: In an attempt to investigate causes of runaway impulse in male and female students with runaway impulse experience in high schools, this study was carried out. Methods: The subjects were 195 high school students in Gyeonggi and Incheon area. The data were collected by using the questionnaires. Results: To both male and female students, the main causes of runaway impulse were 'conflicts with parents', 'interference and excessive expectations of parents' and 'burden of study and grades'. In cases of youth with runaway experience by runaway impulse, the major causes of runaway impulse were 'want to have fun with friends' and 'conflicts with parents'. Also shelter and economic difficulties were obstacles that prevent a runaway despite runaway impulse to both male and female students. But in female, the fear and anxiety about runaway were higher barriers than those of male. Conclusion: From the above results, major causes of runaway impulses were relationships with parents, and burden of study. And barriers to prevent a runaway were shelter, economic difficulties to both male and female students.

Real Exchange Rate Misalignment and Economic Fundamentals in Korea

  • Keun Yeong Lee
    • East Asian Economic Review
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    • 제28권3호
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    • pp.277-314
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    • 2024
  • This study analyzes the response of economic fundamentals to a misalignment shock of the real effective exchange rate in Korea. The estimation results of the equilibrium exchange rate determination model and time series model show that there is no significant difference in the direction of the deviation from equilibrium and that the won is significantly undervalued during the period before 1988, or during the currency and global financial crises. The cumulative impulse response analysis of the VAR model over the full period shows that an upward shock to the deviation from the equilibrium exchange rate reduces the GDP gap and inflation rate, while the effect on the call rate is not statistically significant. Furthermore, an upward misalignment shock initially worsens the goods and services balance, but the deficit in the goods and services balance shrinks significantly over time. In rolling regressions analysis, the entire sample is divided into two periods to estimate the impulse response function from the first period, and then the same procedure is repeated by moving the sample forward one by one. The cumulative impulse response results show that, as is the case for the full period, a positive exchange rate misalignment shock initially reduces the GDP gap, inflation, and worsens the goods and services balance, but the impact of this upward shock on these variables becomes increasingly weaker in the more recent sample. It also shows that the negative impact of upward shocks on the current account is smoothed out more recently during periods of undervaluation than during periods of overvaluation.

A Study on Economic Linkages between Korea and Japan

  • Lee, Jae-Ki
    • 한국항만경제학회지
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    • 제20권1호
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    • pp.43-55
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    • 2004
  • This paper investigates how Japanese economic shocks affect the Korean economy and analyzes the channels through which they are transmitted. Also, the relative importance of domestic and foreign shocks on the dynamics of certain key macro variables is investigated. The techniques of vector autoregression (VAR) are employed to investigate the international transmission of economic disturbances. The VAR methodology is a particularly useful means for characterizing the dynamic relationships among economic variables without imposing certain types of theoretical restrictions. The dynamic effects of Japanese economic shocks on the Korean economy are evaluated by estimating variance decompositions (VDCs) and impulse response functions (IRFs). This study supports the notion of economic dependence of a small open economy such as Korea to a large economy such as Japan.

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Impulse Buying: The Influence of Impulse Buying Tendency, Urge to Buy and Gender on Impulse Buying of the Retail Customers

  • UTAMA, Agung;SAWITRI, Hunik Sri Runing;HARYANTO, Budi;WAHYUDI, Lilik
    • 유통과학연구
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    • 제19권7호
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    • pp.101-111
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    • 2021
  • Purpose: The main purpose of this research is to examine the effect of impulse buying tendencies toward impulse buying, which is mediated by an urge to buy and moderated by the gender of the retail customers. Research design, data and methodology: This study uses a survey design. The sample consisted of several mall customers in Yogyakarta. Purposive sampling was used as the sampling technique. Data collection was carried out in two ways, distributing questionnaires online and directly giving questionnaires to mall customers. Results: The results of data analysis using structural equation modeling show that: 1). Impulse buying tendencies have a positive and significant effect on the urge to buy and impulse buying, 2). The effect of impulse buying tendencies on impulse buying were mediated by an urge to buy and moderated by gender. Conclusions: Theoretical implications of this research strengthen the concept/theory concerning the relationship of the impulse buying tendencies, urge to buy and impulse buying. The results of the study have some managerial implications. It can be used to reference retail store business in increasing the volume of retail customers purchases through impulse buying. The retail businesses can increase impulse buying which will trigger impulsive purchases and the company's sales and profitability

쇼핑성향에 따른 여대생의 충동구매와 심리적 특성에 관한 연구 (A Study of Impulse Buying and Psychological Characteristics of College Women by Their Clothing Shopping Orientation)

  • 강경자
    • 복식문화연구
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    • 제7권4호
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    • pp.127-138
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    • 1999
  • The college students selected by random sampling were classified into several groups by their impulse buying pattern and the psychological characteristics that cause them. Their life styles, fashion leadership, self-confidence and self-image in clothing were the subjects of comparative analysis. The results of this research can be summarized as follows. 1. The college women students could be classified into several groups by their impulse buying orientations. 2. The student life styles were different by their shopping orientations. The high shopping involved shopping type and the leisure pursuit shopping type attached great importance to material life and modern life style. The economic shopping type took the intellectual self-image seriously, and the low shopping involved type thought much of the traditional life style. 3. The high shopping involved type and the leisure pursuit shopping type were more impulse buying oriented. They showed the tendencies to the fashion innovativeness and fashion opinion leadership. But the economic shopping involved shopping type and low shopping involved shopping type showed quite different tendencies. The high shopping involved shopping type and low shopping involved shopping type were contrast in their self-confidence in shopping. The former showed the highest self-confidence and the latter showed the lowest self-confidence. 4. The high shopping involved shopping type were more extroversive, dominant, sensitive and pioneering. These psychological characteristics were supposed to contribute to their impulse buying. 5. The high shopping involved shopping type and the leisure pursuit shopping type perceived themselves as more sophisticated, modern, creative and sociable. They thought they had diverse life styles. These two groups were more impulse buying oriented, and their self-images were different from economic shopping type and low shopping involved shopping type.

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재정정책의 경기 대응에 대한 평가 (An Evaluation of Fiscal Policy Response to Economic Cycles)

  • 이삼호
    • KDI Journal of Economic Policy
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    • 제28권2호
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    • pp.51-96
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    • 2006
  • 재정이 경기조절 역할을 수행하기 위해서는 정책의 시점이 적절해야 하고, 정책의 효과가 유의미해야 한다. 본 연구는 재정정책기조와 경기환경의 상관관계를 고찰함으로써 위의 첫 번째 조건인 정책시점의 적절성을 평가한다. 이를 위해 본 연구는 한국은행 "조사통계월보"의 분기별 재정수지 자료와 추정된 잠재 GDP를 바탕으로 재정충격지수(Fiscal Impulse: FI)를 계산하였다. 이를 이용하여, 첫째 재정충격지수가 GDP 갭으로 대변되는 경기상황에 어떻게 대응하는지를 회귀식을 통하여 분석하고, 둘째 통계청의 경기순환주기에 따라 이 지표의 평균값을 비교하며, 셋째 각 연도의 예산제안서를 검토하여 재정당국의 경기 판단의 적절성과 정책의도의 실현을 평가하였다. 회귀분석 결과는 재정정책, 특히 지출측면이 경기 대응적(counter-cyclical)이었음을 보여주나, 경기순환주기에 따른 지표의 평균값은 경기 상승기와 하강기에 유의미한 차이를 보여주지 못하여, 전체적으로 재정정책이 경기 대응적인 모습을 보였는지에 대한 확정적인 결론을 내리기는 힘들다. 예산제안서를 검토한 결과, 재정의 경기 대응도는 정부의 경기 인식 및 정책의도와 사뭇 다르게 나타날 때도 있어 재정정책을 경기조절을 위하여 적극적으로 사용하기가 어려움을 보여준다.

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중국 여성의 물질주의 가치가 의복쇼핑성향과 충동구매행동에 미치는 영향 - 밀레니얼 세대를 중심으로 - (The effects of materialism value on clothing shopping orientation and impulse buying behaviors of chinese female consumers - Focused on millennials -)

  • 이미숙
    • 한국의상디자인학회지
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    • 제23권2호
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    • pp.1-15
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    • 2021
  • The purposes of this study was to investigate the effects of materialism value on the clothing shopping orientation and impulse buying behaviors of Chinese female consumers. The subjects were 417 female millennials in Gillim-province, China. The research method was a survey, and the questionnaire consisted of questions to ascertain materialism value, clothing shopping orientation, impulse buying behaviors, and the subjects' demographic characteristics. For data analysis, descriptive statistics, Cronbach's α, factor analysis, and regression analysis were performed. The results of this study were as follows: First, materialism value was derived with 3 factors (happiness pursuit, possession-oriented, and success judgement). Second, the clothing shopping orientation was derived with 5 factors (trend pursuit, pleasure pursuit, brand pursuit, economic pursuit, and convenience pursuit). Third, the impulse buying behavior was derived with 4 factors (pure, planned, reminder, and implicit impulse buying). Forth, materialism value had significant effects on clothing shopping orientation. The higher the value of materialism, the more the brand pursuit, pleasure pursuit, and trend pursuit shopping orientation increased, while the economic pursuit and convenience pursuit shopping orientation decreased. Fifth, materialism value had significant effect on pure and planned impulse buying behaviors. As the value of materialism increased, pure and planned impulsive buying behaviors increased. This study suggested that materialism value is an effective variable to understand the clothing shopping orientation and clothing impulse buying behavior.