• Title/Summary/Keyword: Eco-Products

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Eco-Friendly Behaviors and Trust Mechanism in Building Satisfaction and Loyalty (만족도와 충성도 구축에 있어서의 친환경 행동과 신뢰 메커니즘)

  • Debora, LEE
    • The Korean Journal of Franchise Management
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    • v.14 no.1
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    • pp.57-74
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    • 2023
  • Purpose: As global interest in environmental issues increases, the demand for green products/services is increasing. Companies are establishing eco-friendly policies to meet the changing expectations of customers. Therefore, this study aims to analyze the effect of eco-friendly behavior and third-party certification on trust, satisfaction, and loyalty as well as the mediating role of satisfaction based on SOR and signaling theory. Research design, data and methodology: This study collected data from 501 respondents who visited restaurant and analyzed using measurement model with SPSS 28.0 and SmartPLS 4. Results: First, restaurants' eco-friendly behavior and third-party certification (TPC) positively influenced trust while these did not influence satisfaction. Second, trust positively influenced satisfaction. Third, trust and satisfaction positively influenced loyalty. Fourth, TPC had stronger impact on trust and satisfaction compared to eco-friendly behavior in female group while TPC had stronger impact on trust in male group. Conclusions: This study emphasized the importance of TPC over eco-friendly behavior. Restaurants should maintain pro-environmental behaviors such as reducing single-use items while obtaining TPC such as ISO and LEED certifications to increase customer trust. It also found the importance of trust and satisfaction in securing loyal customers. Restaurants should make efforts to build bonds with customers through authentic marketing such as events that encourage customer participation.

Effects of Social Contributions on Social Values and WOM in Firm and Product Level (사회공헌활동이 기업 및 제품의 사회적 가치와 구전의도에 미치는 영향: 동일시와 제품 친환경성의 조절효과를 중심으로)

  • Kim, Hyoung-Ki;Rhee, Hyong-Jae
    • Journal of Distribution Science
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    • v.15 no.2
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    • pp.69-78
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    • 2017
  • Purpose - As recently social contributions of firms are positioned as key strategic actions, it is demanding to review the effects of social contributions on overall corporate management. The research aims to effects of social contributions on social values and word of mouth in firm level and product level. Further roles of consumer identification with firm and product eco-friendliness are also analyzed. Research design, data, and methodology - The paper conducted a survey in which two scenarios are used for manipulating the degree of corporate social contributions. The survey sample consist of 165 undergraduate and graduate students in a university, located in Seoul. For analyzing data, analysis of variance is applied, in conjunction with analysis of moderating effects, through version 23 of SPSS statistical package. Results - In the firm level, social contributions by firms have a positive effect on social values of firms. Consumer identification showed a moderating role in the effect. Social value of the firm with passive social contribution perceived by respondents with a high degree of identification was higher than social value of the firm with active social contribution perceived by respondents with a low degree of identification. Corporate social value has positive effect on word-of-mouth of firms. In the product level, social contributions by firms has a positive effect on social values of product. Product eco-friendliness showed a moderating role in the effect. For eco-friendly product, social values are higher in the firm with active social contributions than in the firm with passive social contributions. However, for non eco-friendly product, the difference in social values between the two firms does not exist. Product social values has positive effect on intention for WOM of products. WOM of eco-friendly products with low social value showed no difference with WOM of non eco-friendly products with high social value. Conclusions - These results imply that firms should enhance consumer identification with firm in making social contributions for optimizing corporate social value and enhancing word-of-mouth(WOM). Managerial implications of the results suggest it would be more effective to improve social value of product by active social contributions for increasing word-of-mouth(WOM) of product.

This Effect of Eco-friendly Agricultural Product Selection Criteria on the Degree of Consumer Trust and Recommendation Intention (친환경 농산물의 선택결정요인이 소비자신뢰와 추천의도에 미치는 영향)

  • Lee, Sun-Ho
    • Culinary science and hospitality research
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    • v.22 no.4
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    • pp.181-191
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    • 2016
  • This study examined the factors that affect the relationship between eco-friendly agricultural products selection criteria, consumer trust, and recommendation intention. A total of 220 questionnaires were distributed to consumers, of which 210 were deemed suitable for analysis after the removal of 10 unusable responses. In order to perform statistical analyses required in the study, SPSS 18.0 Statistical Program was employed for frequency analysis, factor analysis, reliability analysis, correlations, and regression analysis. The results of exploratory factor analysis showed that four factors regarding eco-friendly agricultural products were extracted from all measurements with a KMO of 0.735 and a total cumulative variance of 79.373%, With regard to consumer trust, one factor was extracted with a total cumulative variance of 75.431% and a KMO score of 0.695. One factor for recommendation intention was extracted that accounted for a total cumulative variance of 68.428% and a KMO score of 0.694. All factors were significant to .000 and the correlation between variables was significant. Thus, based on the results, the main research hypotheses that identify the relationships between selection criteria, consumer trust and recommendation retention were adopted.

Fabrication and Evaluation of High Mg-content ECO-Almag6~9 Extruded Products by using Oxidation-resistant Mg Mother Alloy (내산화성 Mg 모합금을 이용한 고(高) Mg 함유 ECO-Almag6~9 합금 압출재의 제조 및 특성평가)

  • Kim, Bong-Hwan;Yoon, Young-Ok;Kim, Shae-Kwang
    • Journal of Korea Foundry Society
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    • v.41 no.3
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    • pp.252-259
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    • 2021
  • The magnesium is one of the important alloying elements in the conventional aluminum alloys. The addition of magnesium to aluminum is well known to increase the mechanical strength of the aluminum without the trade-off of the decreased elongation. However, the content of magnesium in aluminum alloys has been limited to be lower than about 5wt.% because of the high oxidation tendency of magnesium element during the manufacturing processes such as casting, hot-forming and post heat-treatments, which can deteriorate the quality and properties of the final products. In this study, new 'ECO-Almag6~9' (containing 6~9wt%Mg) alloys were investigated to be made of the ECO-Mg master alloy, which has been invented to reduce the oxidation tendency of itself. It was successfully demonstrated that ECO-Almag6~9 alloys can be fabricated through the mass-production facilities of DC casting and extrusion routes without the problems of magnesium oxidation. In addition, it was confirmed that the strength and ductility were simultaneously improved due to the addition of high magnesium contents.

The Impact of Eco-friendly Management on Product Quality, Financial Performance and Environmental Performance

  • Ma, Jin-Hee;Choi, Seok-Beom;Ahn, Young-Hyo
    • Journal of Distribution Science
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    • v.15 no.5
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    • pp.17-28
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    • 2017
  • Purpose - Considering the environmental issues in corporate management is now a necessity, not an option. In addition, consumers' interest in health and environment has increased rapidly. This study aims to investigate how the management style that pursues environmental protection affects the various outcomes at each management process such as planning, producing and supervising process. Research design, data, and methodology - We surveyed 319 manufacturing companies from April 1 to April 30, 2016. Green purchasing, environmental technology management and management support are selected as independent variables and firm performances as dependent variables. Three analyses including factor, regression and moderating were conducted. Results - Regression analysis was performed to set up hypotheses. Consequently, the total six hypotheses were adopted and then innovative management style showed moderating effect. Conclusions - Companies should consider environmental factors to improve the financial performance in the long term. Especially the cooperative style enhances financial performance by implementing eco-friendly design in cooperation with customers. Also, eco-friendly activities with suppliers could have direct environmental protection effects. Therefore, a manufacturer needs to cooperate with both suppliers and customers to maximize the protection effect. The production of eco-friendly products and implementing eco-friendly design with customers positively affect product quality.

A Study on Mountain Eco-Village Revitalization through Social Economic Promotion (사회적 경제 지원을 통한 산촌생태마을 활성화 방안에 관한 연구)

  • Kim, Seong-Hak;Seo, Jeong-Weon
    • Journal of Korean Society of Rural Planning
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    • v.20 no.3
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    • pp.21-31
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    • 2014
  • The purpose of this study is to develop promotion strategies for revitalizing mountain eco-villages through social economic support. In order to fulfill this purpose, this study analyzed operation conditions, income creation structures of 240 mountain eco-villages formed by Korea Forest Service, and reviewed systems for social economic support. As summarized in research outputs, this study confirmed that the activities of organizations for joint projects had not been properly implemented due to the absence of supporting systems following the construction of mountain eco-villages. In addition, 159 villages formed as experience villages could not be qualified for enterprise systems due to aging population and absence of network systems. As for income creation, as indicated by comparing net incomes for joint projects calculated based on the classification of village management evaluation, the average net income of 51 highly-rated villages was 22 million Won and that of 128 moderately-rated villages was 3.5 million Won. Experience-based projects and the sales of processed forestry products made by young adult associations or women's societies were major sources of income, and the absence of inner economic bases or villages' jobs caused young adults and returned farmers to focus on working for outside economic activities. Finally, this study developed strategies for mountain eco-village's social economic promotion and suggested four stages of social economic revitalization provisions.

Study on Upcycling Product Design Process using Recycled Textiles - Focusing on the Design Results of PBL(Problem Based Learning) Process- (재활용 텍스타일을 활용한 업사이클링 상품디자인 프로세스 연구 -문제중심학습(PBL) 과정의 디자인 결과물을 중심으로-)

  • Song, HaYoung
    • Journal of Fashion Business
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    • v.25 no.5
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    • pp.131-148
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    • 2021
  • Upcycling is a sustainable way to recycle waste resources and solve the global problem of environmental pollution. Upcycling is now attracting attention as fiberization and the disposal of waste clothing have become a serious issue. However, the customer's willingness to purchase upcycled products should be increased by propagating that the product value of a reborn commodity is of high value; these products are meant for new purposes and prepared with recycled materials. In this study, we created 11 designer items by applying an eco-friendly concept in the design process of upcycled textiles and products. From 2020 to 2021, a PBL(Problem Based Learning) curriculum was taught in design planning classes. The final 11 design items were derived after developing an eco-friendly product design for upcycled textiles. These final items were as follows: 5 fashion bags, 3 dog products, 1 clothing, 1 fashion accessory, and 1 sanitary mask design. In order to develop only one aesthetic design idea for upcycling, we considered the following features: user-centered convenience, functionality, and practicality. Then, tie-dye, drawing, patchwork, and embroidery were used to create innovative design items. The product design of recycled materials is based on high functionality, waterproofing, and the use of organic natural materials. The results of this study indicate that the creative product design of upcycling has contributed to a sustainable and eco-friendly environment. Related research studies must be conducted for innovating the continuous design process of the future.

Establishment of detection methods for approved LMO in Korea (국내 승인 유전자변형 작물의 검출 기법 확립)

  • Seol, Min-A;Lee, Jung Ro;Choi, Wonkyun;Jo, Beom-Ho;Moon, Jeong Chan;Shin, Su Young;Eum, Soon-Jae;Kim, Il Ryong;Song, Hae-Ryong
    • Journal of Plant Biotechnology
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    • v.42 no.3
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    • pp.196-203
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    • 2015
  • AbstractLiving modified organisms (LMO) are one of the most widespread products of modern biotechnology after DNA discovery. Due to the decline of grain self-sufficiency rate and the increase of reliance on LMO imports in Korea, a series of concerns with regard to safety of living modified(LM) crops has been raised. The aim of this study is to establish the detection methods for unintentional release or growing of LMO plants in environmental conditions. To detect LM crop events, general concepts of specific primer design and PCR conditions were provided by the Joint Research Centre (JRC). The certified reference materials of seven LM events (4 soybean, 2 cotton and 1 corn) were obtained from the Institute for Reference Materials and Measurements (IRMM) and the American Oil Chemists' Society (AOCS). Genomic DNA from seven LM events were purified and PCR amplifications were carried out by using individual event-specific primer sets. LM-specific PCR products of all seven events were efficiently amplified by our methods. The results indicate that the established detection method for LMOs is suitable as a scientific tool to monitor whether the crops found in natural environments are LMOs.