Comparative Analysis of Consumer Needs for Products, Service, and Integrated Product Service : Focusing on Amazon Online Reviews (제품, 서비스, 융합제품서비스의 소비자 니즈 비교 분석 :아마존 온라인 리뷰를 중심으로)
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- The Journal of the Korea Contents Association
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- v.20 no.7
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- pp.316-330
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- 2020