• Title/Summary/Keyword: Ease of Using Technology

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Exploring Factors Affecting Acceptance Attitudes of Robot-Based Education in Special Education: Based on the Technology Acceptance Model (특수교육에서 로봇활용교육의 수용태도에 영향을 주는 요인 탐색: 기술수용모형을 바탕으로)

  • Baek, Je-Eun;Kim, Kyung-Hyun
    • The Journal of Korean Association of Computer Education
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    • v.20 no.2
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    • pp.35-45
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    • 2017
  • Factors influencing the attitude towards the use of robot-based instruction in special education are explored using the technology acceptance model (TAM). Their interrelatedness is also analyzed. Research data were obtained via a questionnaire survey of elementary, middle, and high school special education teachers in North Chungcheong Province. The results reveal that three factors influence the attitude towards using robot-based instruction in special education: perceived usefulness, perceived ease of use, and social influence. Of these, perceived usefulness exerts the strongest influence. Perceived ease of use was found to be influenced by personal innovation and social influence, and perceived usefulness is influenced by perceived ease of use and personal innovation. Efforts should be made to induce a receptive attitude towards the use of robot-based instruction among teachers for its stable acceptance.

A Study on the Adoption Factors and Performance Effects of Mobile Sales Force Automation Systems (모바일 SFA(mSFA) 시스템의 수용 요인 및 도입 성과에 관한 연구)

  • Kim, Dong-Hyun;Lee, Sun-Ro
    • Korean Management Science Review
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    • v.24 no.1
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    • pp.127-145
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    • 2007
  • This study attempts to examine the acceptance factors of mSFA systems based on the innovation diffusion and technology acceptance model, and to measure the performance effects of mSFA systems using BSC metrics. Results show that (1) the characteristics of mobility and interactivity have positive impacts on perceived usefulness, ease of use, and professional fit. But the characteristics of personal identity were not perceived as useful due to users' negative feelings about privacy infringement and surveillance. (2) Job fit has positive impacts on perceived usefulness and professional fit. (3) Perceived usefulness, ease of use, and professional fit positively influence the degree of users' dependence on mSFA systems, which have positive impacts on users' performance measured by the personal BSC metrics including perspectives of finance, customer, internal process, and learning and growth.

A Study on the intentions of early users of metaverse platforms using the Technology Acceptance Model (기술수용모델을 활용한 메타버스 플랫폼 초기 이용자들의 이용 의도에 관한 연구)

  • Park, Sunkyung;Kang, Yoon Ji
    • Journal of Digital Convergence
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    • v.19 no.10
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    • pp.275-285
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    • 2021
  • The purpose of this study is to empirically identify the process of technology acceptance of the metaverse, a virtual world-based platform that has attracted attention due to the 4th industrial revolution and the COVID-19 pandemic. The technology acceptance model (TAM) was used to identify factors affecting the use of the metaverse platforms and to analyze the causal relationship among these factors. For research, a survey was conducted on ordinary adult men and women and was analyzed using a structural equation model. The study found that perceived pleasure, interactivity, self-efficacy, and social influence had a positive effect on perceived ease-of-use. Interactivity and social influence had a statistically significant effect on perceived usefulness. The relationship between perceived ease-of-use and perceived usefulness was not statistically significant, but both perceived ease-of-use and perceived usefulness had a significant effect on positively forming attitudes toward metaverse. Lastly, favorable attitudes toward the metaverse platform had a positive effect on the intention to continue using it. Through this study, it was possible to identify the factors affecting the intention to use the metaverse and to confirm the causal relationship between the factors. A deeper understanding of users may be obtained in future if the research subject can be expanded and investigated with various factors.

A Study on Public Data Quality Factors Affecting the Confidence of the Public Data Open Policy (공공데이터 품질 요인이 공공데이터 개방정책의 신뢰에 미치는 영향에 관한 연구)

  • Kim, Hyun Cheol;Gim, Gwang Yong
    • Journal of Information Technology Services
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    • v.14 no.1
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    • pp.53-68
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    • 2015
  • This article aims to identify the quality factors of public data which have increased as a public issue; analyze the impact of users satisfaction in the perspective of Technology Acceptance Model (TAM), and investigate the effect of service satisfaction on the government's open policy of public data. This study is consistent with Total Data Quality Management (TDQM) of MIT, it focuses on three main qualities except Contextual Data Quality (CDQ) and includes seven independent variables : accuracy, reliability, fairness for Intrinsic Data Quality (IDQ), accessibility, security for Accessibility Data Quality (ADQ), Consistent representation and understandability for Representational Data Quality (RDQ). Basing on TAM, the research model was conducted to examine which factors affect to perceived usefulness, perceived ease of use, service satisfaction and how service satisfaction affects to the government's open policy of public data. The results showed that accuracy, fairness, understandability affect both perceived ease of use and perceived usefulness; while reliability, consistent representation, security, and accessibility affect only perceived ease of use. This article found that the influence of perceived ease of use on perceived usefulness and the influence of these two causes on service satisfaction in the perspective of TAM were significant and it was consistent with prior studies. The service satisfaction when using public data leads to the reliability of public data open policy. As an initial study on unstructured public data open policy, this article offered quality factors that pubic data providers should consider and also present the operation plan of public data open policy in the future.

Impact of Environmental Uncertainty, Trust and Information Technology on User Behavior of Accounting Information Systems

  • DWIRANDRA, A.A.N.B.;ASTIKA, Ida Bagus Putra
    • The Journal of Asian Finance, Economics and Business
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    • v.7 no.12
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    • pp.1215-1224
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    • 2020
  • Micro, Small and Medium Enterprises in Denpasar City still face low mastery of technology and financial management, one of which is the application of technology-based accounting information systems (e-commerce) for small and medium enterprises. The research objective was to determine the relationship between environmental uncertainty, trust and ease of information technology moderating behavior in accounting information systems. Research with a quantitative approach, the method used is multiple linear regression with moderated regression analysis. The study population was 816 small and medium enterprises. The sampling method technique was the incidental sampling approach and the Slovin formula so that a sampling of 100 small and medium enterprises that had used e-commerce was determined in the city of Denpasar. The results of research that have been conducted determine the relationship between user behavior in accounting information systems that affect individual performance, the relationship between environmental uncertainty affects accounting information systems mediated by individual performance, while the ease of information technology and its ability to be mediated by individual performance has an effect on the behavior of using accounting information systems. The application of accounting information systems in small and medium enterprises is expected to improve individual performance so as to increase income.

Factor Affecting Customers' Decision to Use Mobile Banking Service: A Case of Thanh Hoa Province, Vietnam

  • LE, Hoang Ba Huyen;NGO, Chi Thanh;TRINH, Thi Thu Huyen;NGUYEN, Thi Thu Phuong
    • The Journal of Asian Finance, Economics and Business
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    • v.7 no.2
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    • pp.205-212
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    • 2020
  • The article aims to identify the main factors affecting customers' decision to use mobile banking service in Vietnam, a case study in Thanh Hoa province. Based on theoretical frameworks of the Technology Acceptance Model (TAM) and the Unified Theory of Acceptance and Use of Technology (UTAUT), the study has been conducted with 370 questionnaires to consumers who have not yet used and are currently using mobile banking in Thanh Hoa province. The research results indicates that several factors have been evaluated to be more important than others, of which, the social influence is the strongest, the second is the compatibility and some others factors such as perceived ease of use, perceived trust, etc., all affecting the intention to use mobile banking in Thanh Hoa. Based on these important results, the article propose a number of recommendations: (i) Exploiting the advantages of social influence on the increase of intention to use; (ii) Increasing compatibility and minimizing costs for customers when they use Mobile Banking; (iii) Developing a strategy to increase the users' perceived ease of using banking services; (iv) Issuing a policy on increasing the security of Mobile Banking system to meet customers' needs; and (v) Developing an individual customer management system to improve service quality.

A Study on Consumers' Clothing Buying Intention Adopted By the Technology Acceptance Model (혁신기술수용모델(TAM)을 적용한 스마트 의류 구매의도 연구)

  • Kang, Keang-Young;Jin, Hyun-Jeong
    • Journal of the Korean Society of Clothing and Textiles
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    • v.31 no.8
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    • pp.1211-1221
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    • 2007
  • This research investigates the effects of fashion innovativeness and technology innovativeness on the attitude and the buying intention of smart clothing. This study employs TAM(Technology Acceptance Model) proposed by Davis(1989) as a theoretical framework. Two hundred sixty-five respondents comprised a sample used to examine a structural model. The structural equation model using AMOS was performed to test hypotheses. Fashion innovativeness was found to affect perceived usefulness while technology innovativeness affected perceived ease of use. Perceived usefulness was found to influence attitude towards smart clothing. Perceived ease of use was also found to affect attitude towards smart clothing. The attitude towards smart clothing has a direct effect on the buying intention of smart clothing. In addition, this study revealed that employing TAM to investigate the adoption of smart clothing was appropriate. Lastly, implications of this research and suggestions for future studies were discussed.

Factors Affecting Attitudes toward Social Login Services: The Moderating Role of Individual Innovativeness (소셜 로그인 서비스 태도에 영향을 미치는 요인: 개인 혁신성의 조절효과)

  • Qiu, Xiao-Yan;Koh, Joon
    • Journal of Information Technology Applications and Management
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    • v.25 no.4
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    • pp.1-21
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    • 2018
  • Due to the increase in the use of the Internet, it is becoming more common to provide or use a social login for registering for services. Herein, the purpose of this study is to analyze the influence of security, individual innovativeness, ubiquity and brand awareness on the use of social log-in service through the individuals' attitude who have memorized various IDs and passwords by using Technology Acceptance Model (TAM). In addition, the effect of individual innovativeness on the relationship between social login characteristic factors and attitudes toward social login services are examined. Based on the statistical results, it is found that the significant factors affecting the attitude toward the social login service are the security, ubiquity, brand awareness and perceived usefulness. Moreover, the individual innovativeness is found to have the moderating effects in the relationship between the three factors (the perceived usefulness, and perceived ease of use, and security) and attitude toward the social login service. Positive attitudes increase with the usefulness, ease of using social login serive when individual innovativeness is high. On the other hand, when individual innovativeness is low, the stronger the effect of security on attitude toward the social login services. In accordance with these results, the implications and limitations of this study are discussed.

An analysis of the impact of cyber university students' mobile self-efficacy, mobility on intention to use in mobile learning service linked to e-learning (이러닝과 연계된 모바일러닝에서 사이버대학생의 모바일 자기효능감과 이동성이 수용의도에 미치는 영향 분석)

  • Joo, Young Ju;Chung, Ae Kyung;Jung, You Jin
    • The Journal of Korean Association of Computer Education
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    • v.18 no.1
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    • pp.55-68
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    • 2015
  • The purpose of the study is to examine a structural relationship among mobile self-efficacy, mobility, perceived ease of use, perceived usefulness, and intention to use of a mobile learning service using technology acceptance model. The result revealed that mobile self-efficacy, mobility had a direct effect on perceived ease of use. Second, mobile self-efficacy, mobility, perceived ease of use had a direct effect on perceived usefulness. Third, mobile self-efficacy, mobility, perceived usefulness had a direct effect on intention to use of a mobile learning service. However, perceived ease of use did not have a effect on behavioral intention of mobile learning service.

A Study on the Use of Artificial Intelligence Speakers for the People with Physical disability using Technology Acceptance Model (기술수용모델을 활용한 지체장애인의 인공지능 스피커 사용 의도에 관한 연구)

  • Park, Hye-Hyun;Lee, Sun-Min
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.22 no.2
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    • pp.283-289
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    • 2021
  • Many people with disabilities have shown interest in artificial intelligence speakers that serves as the main hub of the smart home. Therefore, the purpose of this study was to identify the intention of people with disabilities to use such speakers. The focus is on those with physical disabilities, a segment that accounts for the largest number of disability types. Based on the theoretical model of technology acceptance, the effect of perceived ease of use and perceived usefulness of artificial intelligence speakers by people with disabilities was analyzed using Structural Equation Modeling (SEM). Research has confirmed that the technology acceptance model is suitable for identifying the intention to use artificial intelligence speakers by people with disabilities, and specifically that the perceived ease of use has a significant impact on usefulness. Furthermore, the perceived ease of use for people with disabilities did not have a statistically significant effect on their intent to use whereas the perceived usefulness was shown to have a significant effect on the same. This study is meaningful as a foundation for developing customized artificial intelligence speaker services and improving the use of artificial intelligence speakers by people with disabilities.