• Asia pacific journal of information systems
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• 제23권4호
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• pp.53-84
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• 2013

With rapid development of ICT (Information and Communications Technology), new services by the convergence of mobile network and application technology began to appear. Today, smart phone with new ICT convergence network capabilities is exceedingly popular and very useful as a new tool for the development of business opportunities. Previous studies based on Technology Acceptance Model (TAM) suggested critical factors, which should be considered for acquiring new customers and maintaining existing users in smart phone market. However, they had a limitation to focus on technology acceptance, not value based approach. Prior studies on customer's adoption of electronic utilities like smart phone product showed that the antecedents such as the perceived benefit and the perceived sacrifice could explain the causality between what is perceived and what is acquired over diverse contexts. So, this research conceptualizes perceived value as a trade-off between perceived benefit and perceived sacrifice, and we need to research the perceived value to grasp user's continuous intention to use of smart phone. The purpose of this study is to investigate the structured relationship between benefit (quality, usefulness, playfulness) and sacrifice (technicality, cost, security risk) of smart phone users, perceived value, and continuous intention to use. In addition, this study intends to analyze the differences between two subgroups of smart phone users by the degree of personal innovativeness. Personal innovativeness could help us to understand the moderating effect between how perceptions are formed and continuous intention to use smart phone. This study conducted survey through e-mail, direct mail, and interview with smart phone users. Empirical analysis based on 330 respondents was conducted in order to test the hypotheses. First, the result of hypotheses testing showed that perceived usefulness among three factors of perceived benefit has the highest positive impact on perceived value, and then followed by perceived playfulness and perceived quality. Second, the result of hypotheses testing showed that perceived cost among three factors of perceived sacrifice has significantly negative impact on perceived value, however, technicality and security risk have no significant impact on perceived value. Also, the result of hypotheses testing showed that perceived value has significant direct impact on continuous intention to use of smart phone. In this regard, marketing managers of smart phone company should pay more attention to improve task efficiency and performance of smart phone, including rate systems of smart phone. Additionally, to test the moderating effect of personal innovativeness, this research conducted multi-group analysis by the degree of personal innovativeness of smart phone users. In a group with high level of innovativeness, perceived usefulness has the highest positive influence on perceived value than other factors. Instead, the analysis for a group with low level of innovativeness showed that perceived playfulness was the highest positive factor to influence perceived value than others. This result of the group with high level of innovativeness explains that innovators and early adopters are able to cope with higher level of cost and risk, and they expect to develop more positive intentions toward higher performance through the use of an innovation. Also, hedonic behavior in the case of the group with low level of innovativeness aims to provide self-fulfilling value to the users, in contrast to utilitarian perspective, which aims to provide instrumental value to the users. However, with regard to perceived sacrifice, both groups in general showed negative impact on perceived value. Also, the group with high level of innovativeness had less overall negative impact on perceived value compared to the group with low level of innovativeness across all factors. In both group with high level of innovativeness and with low level of innovativeness, perceived cost has the highest negative influence on perceived value than other factors. Instead, the analysis for a group with high level of innovativeness showed that perceived technicality was the positive factor to influence perceived value than others. However, the analysis for a group with low level of innovativeness showed that perceived security risk was the second high negative factor to influence perceived value than others. Unlike previous studies, this study focuses on influencing factors on continuous intention to use of smart phone, rather than considering initial purchase and adoption of smart phone. First, perceived value, which was used to identify user's adoption behavior, has a mediating effect among perceived benefit, perceived sacrifice, and continuous intention to use smart phone. Second, perceived usefulness has the highest positive influence on perceived value, while perceived cost has significant negative influence on perceived value. Third, perceived value, like prior studies, has high level of positive influence on continuous intention to use smart phone. Fourth, in multi-group analysis by the degree of personal innovativeness of smart phone users, perceived usefulness, in a group with high level of innovativeness, has the highest positive influence on perceived value than other factors. Instead, perceived playfulness, in a group with low level of innovativeness, has the highest positive factor to influence perceived value than others. This result shows that early adopters intend to adopt smart phone as a tool to make their job useful, instead market followers intend to adopt smart phone as a tool to make their time enjoyable. In terms of marketing strategy for smart phone company, marketing managers should pay more attention to identify their customers' lifetime value by the phase of smart phone adoption, as well as to understand their behavior intention to accept the risk and uncertainty positively. The academic contribution of this study primarily is to employ the VAM (Value-based Adoption Model) as a conceptual foundation, compared to TAM (Technology Acceptance Model) used widely by previous studies. VAM is useful for understanding continuous intention to use smart phone in comparison with TAM as a new IT utility by individual adoption. Perceived value dominantly influences continuous intention to use smart phone. The results of this study justify our research model adoption on each antecedent of perceived value as a benefit and a sacrifice component. While TAM could be widely used in user acceptance of new technology, it has a limitation to explain the new IT adoption like smart phone, because of customer behavior intention to choose the value of the object. In terms of theoretical approach, this study provides theoretical contribution to the development, design, and marketing of smart phone. The practical contribution of this study is to suggest useful decision alternatives concerned to marketing strategy formulation for acquiring and retaining long-term customers related to smart phone business. Since potential customers are interested in both benefit and sacrifice when evaluating the value of smart phone, marketing managers in smart phone company has to put more effort into creating customer's value of low sacrifice and high benefit so that customers will continuously have higher adoption on smart phone. Especially, this study shows that innovators and early adopters with high level of innovativeness have higher adoption than market followers with low level of innovativeness, in terms of perceived usefulness and perceived cost. To formulate marketing strategy for smart phone diffusion, marketing managers have to pay more attention to identify not only their customers' benefit and sacrifice components but also their customers' lifetime value to adopt smart phone.

• 마케팅과학연구
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• 제17권2호
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• pp.31-54
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• 2007

첨단산업의 기업들은 환경의 변화에 효과적으로 대응하는 것을 기업 성패에 중요한 요인으로 여기고 있다. 하지만 첨단산업의 환경 동태성이 공급체인 구성원 간 관계 결속에 미치는 영향에 관한 연구가 부족하여, 환경 변화에 효과적인 대응을 어렵게 하고 있다. 본 연구는 첨단산업에서 환경 동태성이 공급체인의 결속에 영향을 미치는 메커니즘에 대해 규명하고 있다. 좀 더 구체적으로 말하면, 첫째, 첨단산업의 고객, 경쟁, 기술 동태성이 공급체인의 결속에 어떠한 영향을 미치는지, 둘째, 공급체인의 유연성과 의존성이 이러한 영향에 어떠한 조절효과를 가지는 지 실증하고 있다. 구조방정식 모형에 의한 가설검정 결과 첨단산업의 고객 동태성은 공급체인의 결속을 약화시켰지만 경쟁 동태성은 강화시키는 역할을 하였다. 한편 유연성과 의존성은 고객과 경쟁 동태성에 유의적인 조절 효과를 가졌다.

• 대한가정학회지
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• 제19권3호
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• pp.83-101
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• 1981

Under the full consideration of the growing need and importance of population education in the field of home economics in Korea, the study was carried out to verify and assess the following facts on the current issues of population education of home economists who are presently engaging in teaching professions as the teachers of middle and high school and professors of college and universities by setting its primary objectives of the study as followings; 1) to assess the degree of general knowledge and attitudes of home economists toward population education in the field of home economics, 2) to verify the problems encountered in implementing population education by home economists in its field, 3) to find an existing status of previous trainings received and other activities of population education of home economists aimed at utilizing these findings as a part of reference materials when the population education is conducted in the field of home economics. In order to attain these objectives described above, the questionnaire was carefully designed to house a total of 40 questions with good combination of multiple-choice and the simple answer questions. The mail questionnaire survey was conducted by establishing teachers of home economics at middle/high schools and college/universities as Senior Home Economists(SHE) who are from public, private liberal arts and vocational schools. The rate of response observed during the survey was 45.6 percent and the findings of the survey research are as follows: 1) Examining the status of the respondents by residence and religion, it was found that 45 percent of middle & high school teachers ar.d 59. 1 percent of college professors are residing in Seoul city area and that the largest percent of them are christian in their religion. Analyzing respondents by their ages, 56 percent of middle/high school teachers are in their 30s, 45 percent of college professors are in their 40s, and 37 percent of college teachers are in their 30s. In addition, 13 percent of the total respondents are found to be unmarried. The study also revealed that 71 percent of the college professors finished Master Degree course and 82 percent of middle/high school teachers are graduated from college level lasting 4 years. Looking over the status cf major fields of respondents, 68.4 percent of middle/high school teachers are specialized in home economic education and the college professors, on the other hand, show relatively even prortion by specializing in the order of food & nutrition science, clothes & textile science and home managerial science. As far as the length of teaching experience is concerned, a relatively longer period of teaching experience is observed in the college professors in comparison with that of middle/high school teachers. In other words, 33.3 percent of middle/high school teachers are experienced in teaching from 6 to 10 years on average while 43.9 percent of college professors show more than 16 years of experience. 2) Examining the status of existing number of children cf the respondents, one boy and one daughter pattern is predominant, showing 28.5 percent in middle/high school teachers and 21.1 percent in college professors. As for the desired number of children of unmarried respondents, it is observed that 43.8 percent of middle/high school teachers desire to have one boy and one girl, and 31.3 percent of college professors want to have one child regardless of the sex. By assessing the degree of awareness of the population education through their students, it is observed that 53 percent of middle/high school teachers and 50 percent of college professors are aware of population education in some extent and that a majority of respondents took the positive attitudes toward an inclusion of family planning components into the formal school education. Another noteworthy to observe is that a total of 84.8 percent out of middle/high school teachers pointed that the population education currently conducted at schools as a part of home economics are less sufficient than it should be. 3) Analyzing the tendency as to whether the respondents were experienced in receiving population education during the time when they were students, 75 percent of college professors and 59 percent of middle/high school teachers responded negative answers in the survey. In the mean time, a total of 50 percent of the respondents replied that they began to acknowledge the importance of population education mainly through the participation of some sort of population-education orientend seminars, experienced by 40 percent of college professors and 80 percent of middle/high school teachers. 4) What it calls attention in this study was to find that 96.5 percent of middle/high school teachers and 72 percent of college professors conduct population education to some extent during their lecture hours and that more than 80 percent of them are never experienced in teaching population and family planning contents in their regular classes. It is, on the other hand, found that no more than once was the response of those who believe themselves that they are experienced in teaching these relevant components to their students. Analyzing the contents of the subjects being taught in the class, a large percent of them are found to be consisted of population and family planning contents. According to this study, the current population education through the formal school is quite inactive. Analyzing the facts, 44.9 percent of the college professors responded that the population and family planning components are quite apart from their specialization which eventually generates lack of interest in the field. 5) It is also noticed through the study that the degree of frequency of commenting on population and family planning contents during the classes was depending significantly on their specializations which means that the degree of frequency varies from a major to another. Those who majored in home managerial science was the first one, as compared to others who majored in different specializations. Glancing over the status of correlations between ages of the respondents and numbers of seminar paticipation, it is quite clear that the aged group participated more than the younger group did, and that the most highest number of participations made by college professors were those who are in 50s. In addition, it is also found that those who are aged 20s and 60s of the respondents were the group who comments least on the contents of population and family planning at their classes. The suggestions and recommendation made through this survey research are as follows. 1) No one denies that the rapid increase of population, as compared to the limited size of land and resources, will certainly affect adversly to an enhancement of individual life quality which will, eventually, bring forth the poverty of the nation. This is the reasson why we are insisting that the world population be controlled up to an optimum level with a matter of global concerns. It is our understading that the primary aim for reducing number of population is believed to be attained only by conducting the systematic and comprehensive population education through the formal schools. Therefore, the role of home economists in the field of population/family planning education is considered very importment due to the fact that an ultimate goal of population education is placed in elevating the quality of family life by having optimum number of children through family planning program. 2) It is quite clear that home economists as teachers of formal school in all level are invited to pay their attention on redefining the ultimate goal of education and that of population education. We also understant that the primary objective of population education is to change the norm and value of the clients by replenishing the students with pertinent knowledge and attitudes on population and its related problems through a sort of education in order to attain the ultimate goal for enhancing the quality of life. There is no exception in the theory of home economics. An altimate goal of home economics is to elevate the general quality of life through an establishment of value existed in daily life. Considering the relations between population education and home economics, it is quite indespensable to bandle population components as an integral part in the field of home economics. We believe, therefore, that the senior home economists positive participation in the effort population control is more needed than it has been. 3) It is also strongly urged that population education should be a part of instructor training course for home economics. In other words, the teacher of home economics should be well aware of population and its problems by teaching interrelationship between population education and home economics, needs, contents and methods of population education during the instructor training courese for home economics. In addition, the senior home economists should be encouraged through positive participation on the short term training by types of domestic and international seminar, workshop, etc. 4) We certainly believe that the population education can not sustain itself without any backing-up of information and findings' of various and comprehensive researches of natural and social sciences. Accordingly, every senior home economist is invited to exert their maximum effort to conduct systematic study with an aim to utilize these findings and information at best in population education in the field of home economics. Therefore, we consider that the development of training material is imminent in order to provide effective and efficient population education through the for training of home economies. It should be noted that these training materials must be carefully designed, tailored and developed to meet the different classes of trainees under the considerations as to whether it is easily adaptable and infusable into the curricula of every field of home economics, and it is acceptable in the degree of difficulty and quality in its contents. 5) It is true that there are many domestic and international research rapers, reports and findings in the field of population education and family planning. However, there is a tendency that the most of research papers are heavily relying on the authors intension and preferences in its expression and publication. Under these circumstances, it is urged that the home economists should aware of the growing need of the technical training in order to keep these available information and research findings reprocessed and redesigned to insure the practical application into the population education in the field of home economics in Korea.

• 한국식품영양과학회지
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• 제46권8호
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• pp.997-1011
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• 2017

본 연구는 양적 질적 조사를 통해 기존 개발된 '서울시 영유아 공공급식 식품영양관리기준-어린이집'의 적용 가능성을 평가하여 향후 확대 적용을 위한 토대를 마련하고자 실시하였다. 기 개발된 서울시 공공급식 식품영양관리기준의 문항별 이해도, 적용도, 어린이집 건강급식 실천력을 향상시키기 위한 평가 문항으로서의 적합도를 평가하기 위해 2015년 11월 서울시를 통해 서울시에 소재하는 어린이집, 유치원, 지역아동센터 총 82개소에 이메일로 설문 조사하였다. 또한, 서울시 관내 공공급식을 하는 어린이집, 유치원 원장 및 육아지원센터 영양사와의 포커스 그룹 인터뷰를 통해 각 기준의 적절성을 최종 검토하여 본 기준을 확대 적용하기 위한 수정안을 도출하였다. 기 개발된 서울시 공공급식 식품영양관리기준의 설문조사 결과(n=82), 조사 항목에 대한 이해도 86.9%, 적용도 80.7%, 어린이집 건강급식 실천력을 향상시키기 위한 평가 문항으로서의 적합도가 82.6%로 도출되었다. 포커스 그룹 인터뷰를 통해 기준의 적용 가능성을 질적 평가한 결과, 확대 적용을 위해서 식자재 공급업체용 가이드라인의 필요성, 항목의 근거와 목적의 합치성, 맥락적 상황고려 및 서울시 차원의 기반 구축의 필요성 등 수정을 위한 4가지 요인이 도출되었다. 따라서 기준의 확대 적용을 위해 공공급식 식품영양관리기준안의 가이드라인을 영유아 공공급식 제공 기관용으로 제시하되 일부 가이드라인은 식자재 공급업체가 필수나 권고로 제공해야 할 사항으로 구분하여 별도의 가이드라인을 개발하였다. '서울시 공공급식 식품영양관리기준'의 적용 가능성 평가를 통해 기준이 확대적용 될 수 있도록 가이드라인 수정 및 보완을 통해 공공급식을 이용하는 영유아의 건강 증진 및 지속할 수 있는 환경 유지에 기여할 수 있음을 제시하였다. 또한, 서울시의 지속적인 검토로 급식관리자 전용 식품영양성분 관리 및 발주 통합 프로그램 도입 등을 위한 후속 연구가 필요하다고 생각한다.

• 한국식품영양과학회지
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• 제43권11호
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• pp.1774-1784
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• 2014

학교급식소의 HACCP 시스템 적용에 대한 수행 수준과 장애요인 인식을 조사하여 학교급식 HACCP 시스템의 보다 효율적인 적용과 개선방안을 마련하기 위한 기초자료를 제공하기 위해 수행하였다. 급식 유형과 급식 운영 형태는 농 어촌형 60.8%, 자체조리 64.3%, 식당배식이 91.6%로 대부분을 차지하였다. HACCP 시스템 수행 수준은 조리종사원 대상 HACCP에 근거한 교육 실시가 4.02로 가장 높게 나타났으며, HACCP팀 회의 개최 및 회의록 작성 비치가 2.74로 가장 낮았다. 학교급식 CCP의 수행 수준 인식은 전체 4.20으로 비교적 잘 수행되는 것으로 나타났다. CCP 1: 식단의 작성이 3.90으로 가장 낮았고, CCP 4: 냉장 냉동고 온도관리 4.44, CP 5: 생채소 과일 세척 및 소독은 4.44로 높게 조사되었다. 학교 일반사항에 따른 수행 수준에서는 도시형이 농 어촌형에 비해 총 급식인원수가 많을수록 수행 수준이 높은 것으로 나타났다(P<0.05). HACCP 시스템 장애요인 인식에서 '전반적인 장애요인'과 '조리종사원의 HACCP 수행', '학교 팀장 및 예산지원부서의 협력'이 대부분 3.0이상으로 높게 나타났으며, '영양(교)사의 HACCP 수행'은 2.81로 가장 낮았다. 시설 설비 부족 4.00, 교육청의 예산지원 미비 3.90, 납품업체의 HACCP 시스템에 대한 이해부족 3.72 순으로 높은 장애요인으로 인식되었다. 학교급식 HACCP 시스템의 성공적인 적용을 위해서는 영양(교)사 및 조리종사원에 대한 교육, 훈련을 통한 동기부여가 가장 중요하게 해결되어야 할 요소이며, 학교 당국의 행정적 지원과 교육청의 예산 확보를 통한 위생 전담 인력지원도 하루빨리 해결해야 할 요소이다. 또한 표준위생작업절차 등의 선행요건을 개발하여 HACCP 시스템을 보다 효율적으로 적용할 수 있는 기반을 마련하여야 할 것이다.

• 정신신체의학
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• 제25권2호
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• pp.145-152
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• 2017

연구목적 정신장애인의 관리에서 있어서 탈원화와 공중보건 기반의 치료가 오랫동안 지속되어왔다. 본 연구는 국내 정신장애인 직업재활의 실태와 현황 및 효과성에 대해 확인하고자 하였다. 방 법 정신질환자에게 직업재활 프로그램을 운영하는 기관과 수를 파악하기 위하여 전화 및 전자 메일을 통하여 기본 조사를 시행하였다. 직업재활 프로그램을 운영하고 있는 시행 중에 있는 국내 108개 기관에 설문 양식을 배포하였다. 전체 응답률은 40.74% 였다. 결 과 각 기관의 직업재활 담당은 주로 정신보건사회복지사(47.8%)였으며, 조사 대상기관 중 100만원 미만 예산이 대부분(61.5%)이었다. 가장 보편적으로 운영하고 있는 직업재활 프로그램은 사례 관리 서비스(23.1%)였고, 그 다음은 정신사회 재활 프로그램(21.2%), 작업 훈련(17.9%) 이었다. 가장 효과가 좋다고 생각되는 프로그램은 사례관리 서비스(27.4%)였으며, 정신사회 재활 프로그램(19.8%), 작업훈련(17.9%) 순이었다. 직업 재활에 대한 주요 장애물로 조사된내용은 '국민 기초 생활 보장법 수혜 대상에서 제외되는 것에 대한 우려'였다. 결 론 본 연구 조사의 결과 직업재활프로그램이 필요하나 정부와 기관의 기본적인 지원이 여전히 부족한 것으로 나타났다.

• 한국가정과교육학회지
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• 제23권1호
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• pp.159-176
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• 2011

본 연구의 목적은 중학교 가정과교사들의 실천적 문제 중심 수업에 대한 인식과 실태, 실천적 문제 중심 수업 실행의 활성화 방안을 알아보는 데 있다. 이러한 연구의 목적을 달성하기 위해 전국에서 중학교에서 가정교과를 가르친 경험이 있는 교사 150명의 설문지 응답과 중학교 가정과교사 6인을 대상으로 한 면담 내용을 분석하였으며, SPSS/Win(Ver 10.1) 프로그램을 이용하여 빈도, 백분율, 평균, 표준편차, ANOVA, T-test, 상관관계를 산출하였다. 첫째, 중학교 가정과교사는 가정교과의 목적에 대해서 대부분이 실천적 문제 해결 능력을 키우는 것으로 응답하였다. 대부분의 가정과교사가 실천적 문제 중심 수업이 필요하다고 인식하고 있으나 실행 정도는 낮았으며 실천적 문제 중심 수업의 필요성 인식과 실행 정도에 상관관계가 없어서 가정과교사의 실천적 문제 중심 수업에 대한 인식과 실행의 부조화가 있음을 알 수 있다. 둘째, 교사의 특성에 따른 실천적 문제 중심 수업의 필요성 인식과 실행 정도를 알아본 결과, 교사의 특성에 따라 실천적 문제 중심 수업의 필요성 인식이 유의하게 차이나지 않았으며, 실천적 문제 중심 수업의 실행 정도의 경우 교사의 교직경력, 발령교과에 따라 다르게 나타났다. 직업 만족도에 대하여 실천적 문제 중심 수업의 필요성 인식과 실행 정도가 정적으로 유의한 상관관계가 있었으며 실천적 수업의 필요성 인식보다 실행 정도와의 상관관계가 더 컸다. 이로서 실천적 문제 중심 수업은 선행연구에서 밝힌 학생을 대상으로 한 효과검증 뿐 아니라 교사의 직업만족에도 관련이 있는 것을 알 수 있다. 셋째, 동료교사와 자료 및 정보공유가 실천적 문제 중심 수업 실행을 촉진하는 요인이며, 수업시수나 시간 부족과 실천적 문제 중심 수업에 대한 이해 부족이 실천적 문제 중심 수업 실행을 저해하는 요인으로 나타났다. 실천적 문제 중심 수업 실행을 활성화하기 위한 방안으로 관련 교수 학습 과정안과 같은 학습 자료의 지원에 대한 요구가 높았으며, 수업시수의 확보, 이 수업의 밑바탕에 깔린 가정교과철학관련 연수, 이 수업을 이해하고 실천할 수 있게 하는 장기간의 교사 연수를 필요로 했다.

• 대한공업교육학회지
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• 제33권2호
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• pp.192-217
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• 2008

차량기술사들은 자동차산업의 현장에서 신제품기획, 마케팅, 연구개발, 제조 및 관리 등의 전문적인 업무를 수행한다. 이들의 전문 기술역량은 기업과 조직의 경쟁력을 증진시키는 원동력이다. 이 연구는 차량기술사들의 전문적 업무역량 특성과 중요도를 규명하여 자동차 기술 분야의 자격검정과 공학교육을 효율적으로 연계할 수 있는 기초자료를 제공하는 데 목적이 있다. 세부 연구문제는 첫째, 전문가(차량기술사, 자동차 관련 전공 대학교수, 자동차 전문가)들은 추론된 차량기술사의 전문적 업무역량별 중요도를 어떻게 인식하고 있는가? 둘째, 차량기술사의 업무역량에 관한 중요도 인식에 있어서 응답자의 소속집단(차량기술사, 자동차공학 전공 대학교수, 자동차 전문가)간에 차이가 있는가? 이다. 연구자들은 현직에 근무하고 있는 차량기술사 등 자동차 신제품 개발관련 전문가 협의 및 개인면담을 통해 차량기술사의 전문적 업무역량을 추출한 다음, 차량기술사 108명, 자동차 및 기계공학전공 대학교수 49명, 기업체의 자동차 전문가 55명을 대상으로 설문지를 배포하여 총 152명(72%)으로부터 설문지를 회수하여 분석하였다. 차량기술사의 전문적 업무역량에 대한 설문지는 영역 및 항목별로 빈도 및 변량분석을 실시하였다. 연구결과는 제동장치설계, 프로젝트진행리더십, 미래예측과 변화관리, 디젤엔진설계, 환경대책, 제품기획과 안전에 대한 기술이 가장 중요한 것으로 나타났고, 인사총무와 재무회계, 노무관리 등에 대해서는 중요도를 낮게 인식하고 있었다. 또한 업무영역평균의 집단별 중요도는 섀시설계영역, 엔진 변속기설계영역, 제품기획 마케팅영역, 자재 물류 품질관리영역, 디자인 차체 의장설계영역, 판매 정비 및 경영지원영역, 소재 및 엔진제조영역, 프레스 및 조립공장 제조 영역 순으로 나타냈다. 자동차개발업무관련 차량기술사의 전문적 업무역량중 고객편익과 안전관련 신기술 응용력, 경쟁력 있는 신제품개발 능력의 중요도가 높았다. 응답집단별로는 교수집단이 타집단 보다 모든 항목에서 중요도 평가 평균값이 높았고, 다음은 차량기술사, 차량전문가 순으로 나타났다.

• 한국치위생학회지
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• 제11권5호
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• pp.685-693
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• 2011

Objectives : Five years have passed since the departments of dental hygiene with four-year term released their graduates. It is necessary to investigate concordance between desired career and current job and job satisfaction in dental hygienists according to graduation term. Accordingly, a survey on concordance between desired career and current job and job satisfaction in dental hygienists according to graduation term was conducted to obtain a basis necessary for providing right job consciousness to students of departments of dental hygiene. Methods : Of departments of dental hygiene nationwide, a total of four departments consisting of two departments with 3-year term and two departments with 4-year term were randomly selected. Of 683 graduates for 2006-10 of the selected departments, 163 graduates who agreed to participate in this study through telephone and e-mail were chosen as subjects. The data of 159 graduates were analyzed except for 4 graduates who did not respond to job satisfaction. The questionnaire consisted of a total of 17 questions: 5 general questions such as graduation term, and current job and salary, 2 questions for desired career at the time of entrance and graduation, and 10 questions for the satisfaction of current job and working environments. Concordance between the desired career at the time of entrance and graduation and current job was calculated using Kappa-value. A cross analysis was conducted to investigate job satisfaction according to general features and graduation term. A statistical significance was examined using $X^2$-test (p<0.05). Results : The Kappa-value for concordance between the desired career at the time of graduation and the current job was 0.288, showing slightly low concordance. In particular, the Kappa-value was 0.089 in the graduates of departments of dental hygiene with 3-year term, which showed significantly low concordance. The job satisfaction of the graduates was 49.1%, which was higher in the graduates with 4-year term than in the graduates with 3-year term, but was statistically insignificant (p>0.05). The detailed job satisfaction was all higher in the graduates with 4-year term than in the graduates with 3-year term except for distance to a working place, but a statistical significance was only found in working place recognition and regional status (p<0.05 ). Conclusions : This study showed differences in concordance between desired career and current job and job satisfaction between the graduates of departments of dental hygiene with 3-year term and the graduates of departments of dental hygiene with 4-year term. Therefore, the curriculum of department of dental hygiene is required to be more specifically applied in accordance with graduation term. In addition, a further study is required to develop specialized curriculums in accordance with graduation term.

• 지능정보연구
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• 제16권4호
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• pp.43-65
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• 2010

오늘날 치열한 경쟁과 환경변화로 인해 많은 기업들은 고객관계관리(Customer Relationship Management, 이하 CRM)를 경영혁신의 도구로 인식하고 많은 투자 및 노력을 기울이고 있다. CRM 시스템의 개선 및 전략적 보완을 위한 지속적 노력과 더불어 이에 대한 이론적 연구가 활발하게 실시되었지만, 시스템 도입이 기업성과에 미치는 영향에 대한 실증연구는 포괄적으로 다루어지지 않았다. 최근 국내 금융업, 호텔, 항공 등의 분야에서 고객관계관리 도입으로 인한 기업성과에 대한 실증연구가 실시되었고, 외국에서는 병원관리학을 중심으로 균형성과표의 활용에 대한 연구가 실시되었지만, 국내 제약산업에 대해서는 이러한 연구들이 매우 부족한 실정이다. 이에 본 연구에서는 제약회사 고객관리 시스템의 수준이 Kaplan and Norton에 의해 제안된 균형성과표의 이론적 틀에 따라 기업성과에 어떠한 영향을 미치는지 연구해 보고자 하였다. 실증분석결과, CRM 시스템 수준은 기업성과에 유의적인 영향을 미치는 것으로 나타났다. 이는 시스템이 제공하는 유용한 분석자료들이 고객유지, 고객만족 및 고객수익성 개선에 유의적인 영향을 주어 결과적으로 기업의 수익성, 성장성 및 주주가치 증대에 폭 넓게 기여하며, 효율적 내부 프로세스로 뒷받침되는 바람직한 선순환구조를 제시하고 있다고 생각된다. 그러나 세부분석결과, 영업사원실적평가 시스템은 단기수익성 증대에만 유의적 영향을 주었고, 고객 분석시스템은 기업성과에 미치는 유의성이 없는 것으로 나타났다. 이는 제약회사 구성원들의 전통적 업무방식 고수, 단기목표 지향성 및 장기적 기업성과지표에 대한 인식 부족에서 기인한다고 생각된다. 연구결과, 제약기업에 보다 적합한 CRM 시스템의 개발과 보완, 인식률과 활용도 제고의 필요성이 제안되며, 표본 확대 및 대표성 개선을 통해 보다 의미 있는 연구결과가 제시될 수 있을 것이다.