• Title/Summary/Keyword: E-서비스품질

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The Effect of Medical Tourism Education Service Quality on Education Satisfaction and Transfer of Education Training: Focusing on the Moderating Roles of Organizational Characteristics and National Relations (의료관광교육 서비스품질이 교육만족도 및 교육훈련전이에 미치는 영향: 조직특성 및 국가관계의 조절효과를 중심으로)

  • Ko, Hyunjung;Kang, Eun Kyoung;Yang, Sung-Byung
    • Knowledge Management Research
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    • v.21 no.2
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    • pp.137-157
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    • 2020
  • The medical tourism industry, a convergence of medical services and tourism, has been getting more and more popularity as a new value-added industry in the 21st century. Accordingly, the number of professional workers within this industry has been increasing, and the role of educational institutions to cultivate well-equipped human resources has also become critical. However, compared to practically activated medical tourism-related education programs, studies investigating the effectiveness of these education programs are relatively rare. Therefore, this study attempts to examine the effect of five dimensions of medical tourism education service quality (i.e., tangibles, reliability, responsiveness, assurance, and empathy) on learners' education satisfaction and transfer of education training. In addition, the moderating roles of national relations as well as organizational characteristics (i.e., transfer climate and support of supervisors and colleagues) in the relationship between education satisfaction and transfer of education training are further verified. The results of the structural equation model (SEM) using 151 samples from respondents with experience in completing medical tourism education programs reveal that tangibles, reliability, and assurance are found to have a significant impact on education satisfaction, which in turn leads to a high level of transfer of education training. Moreover, it is found that national relations and support of supervisors and colleagues play a moderating role. This study would provide guidelines for improving the efficiency of educational institutions, creating outcomes for learners' affiliated firms (e.g., hospitals), and promoting medical tourism at the national level from the perspective of medical tourism education.

A Study on the Factor of Satisfaction or Dissatisfaction of e-Learning Using Kano Model and Timko's Customer Satisfaction coefficients (Kano 모델과 Timko의 고객만족계수를 이용한 이러닝 만족 및 불만족 요인에 관한 연구)

  • Bae, Jae-Hong;Shin, Ho-Young
    • Journal of the Korea Convergence Society
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    • v.10 no.7
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    • pp.325-333
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    • 2019
  • This study was conducted to investigate the factors affecting satisfaction and dissatisfaction of e-learning learner students using Kano model and Timko's customer satisfaction coefficient. The results of the analysis showed that firstly, the students are highly satisfied when it is convenient to learn visually and audibly, when the students can ask questions at any time, and when the professor was interested in the students. Second, the rational criteria and accurate evaluation of grades and assignments were confirmed as factors that should be satisfied. Third, unlike the results of the basic study that the students use e-learning due to the convenience of learning time and learning space and the ease of learning process, it is no longer an attractive factor to use e-learning. The results of this study suggest that it is possible to present effective directions for the development of e-learning education and strategic application of each factor classified by the two-dimensional recognition method.

The Effect of Representativeness in News Recommendation Mechanisms on Audience Reactions in Online News Portals (대표성 기반 뉴스 추천 메커니즘이 온라인 뉴스 포탈의 독자 반응에 미치는 영향)

  • Lee, Un-Kon
    • The Journal of Society for e-Business Studies
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    • v.21 no.2
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    • pp.1-22
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    • 2016
  • News contents has been collected, selected, edited and sometimes distorted by the news recommendation mechanisms of online portals in nowadays. Prior studies had not confirmed the consensus of newsworthiness, and they had not tried to empirically validate the impacts of newsworthiness on audience reactions. This study challenged to summarize the concepts of newsworthiness and validate the impact of representativeness of both editor's and audience's perspective on audience reactions as perceived news quality, trust on news portal, perceived usefulness, service satisfaction, loyalty, continuous usage intention, and word-of-mouth intention by adopting the representativeness heuristics method and information adoption model. 357 valid data had been collected using a scenario survey method. Subjects in each groups are exposed by 3 news recommendation mechanisms: 1) the time-priority news exposure mechanism (control group), 2) the reference-score-based news recommendation mechanism (a single treatment group), and 3) the major-news-priority exposure mechanism sorting by the reference scores made by peer audiences (the mixed treatment group). Data had been analyzed by the MANOVA and PLS method. MANOVA results indicate that only mixed method of both editor and audience recommendation mechanisms impacts on perceived news quality and trust. PLS results indicate that perceived news quality and trust could significantly affect on the perceived usefulness, service satisfaction, loyalty, continuance usage, and word-of-mouth intention. This study would contributions to empathize the role of information technology in media industry, to conceptualize the news value in the balanced views of both editors and audiences, and to empirically validate the benefits of news recommendation mechanisms in academy. For practice, the results of this study suggest that online news portals would be better to make mixed news recommendation mechanisms to attract audiences.

A Study on Quality and Economical Analysis of B-WLL and Optical Transmission Systems for Substituting M/W Relay System (M/W 중계장치 대체를 위한 B-WLL 및 광전송 장치의 품질과 경제성 분석에 대한 연구)

  • Suh Kyoung-Whoan;Choi Yong-Seok
    • The Journal of Korean Institute of Electromagnetic Engineering and Science
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    • v.15 no.9
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    • pp.809-819
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    • 2004
  • In this paper, in order to exclude the expansion of M/W relay frequency or its new frequency assignment possibly, we analyzed a possibility of substituting M/W system by B-WLL or optical fiber network regarding service quality and economical points. To define the target of service quality, pre-condition and analysis method for the selected media have been derived to compare each other. E1 transmission with BER 10$^{-1}$ was chosen as a reference capacity, and service distance was calculated f3r the selected media as a function of availability. Also from the economical point we considered 3 systems such as optical fiber, M/W, and B-WLL based upon basic system structure, and analyzed them for various line configurations of fiber optic and B-WLL according to service period, system capacity, transmission distance, and data rate. It was confirmed that B-WLL can provide quality of service with 99.999 % availability within 1.6 km cell radius, and for optical fiber substitution, the leased fiber conduit on an electric pole is more economical than M/W system irrespective of service period, but in case of directly digging for underground conduit, it turned out ineffective regardless of cabling duct types.

QualityRank : Measuring Authority of Answer in Q&A Community using Social Network Analysis (QualityRank : 소셜 네트워크 분석을 통한 Q&A 커뮤니티에서 답변의 신뢰 수준 측정)

  • Kim, Deok-Ju;Park, Gun-Woo;Lee, Sang-Hoon
    • Journal of KIISE:Databases
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    • v.37 no.6
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    • pp.343-350
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    • 2010
  • We can get answers we want to know via questioning in Knowledge Search Service (KSS) based on Q&A Community. However, it is getting more difficult to find credible documents in enormous documents, since many anonymous users regardless of credibility are participate in answering on the question. In previous works in KSS, researchers evaluated the quality of documents based on textual information, e.g. recommendation count, click count and non-textual information, e.g. answer length, attached data, conjunction count. Then, the evaluation results are used for enhancing search performance. However, the non-textual information has a problem that it is difficult to get enough information by users in the early stage of Q&A. The textual information also has a limitation for evaluating quality because of judgement by partial factors such as answer length, conjunction counts. In this paper, we propose the QualityRank algorithm to improve the problem by textual and non-textual information. This algorithm ranks the relevant and credible answers by considering textual/non-textual information and user centrality based on Social Network Analysis(SNA). Based on experimental validation we can confirm that the results by our algorithm is improved than those of textual/non-textual in terms of ranking performance.

A Study on Customer Satisfaction for Courier Companies based on SNS Big data (소셜 네트워크 빅데이터 기반 택배업체 고객만족도에 관한 연구)

  • Lee, DongJun;Won, JongUn;Kwon, YongJang;Kim, MiRye
    • The Journal of Society for e-Business Studies
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    • v.21 no.4
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    • pp.55-67
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    • 2016
  • Global courier companies have been devoting to get more customers and profits with different service because of the worse profits from price competition. So, the effort of improving satisfaction of customers through improving courier service qualities is more important than any other time. However, the previous way to measure courier service has limitation that costs lots of time and money from off-line survey. This limitation could be overcome with less effort and costs if utilizing on-line social big data analysis and it is so helpful to improve competitiveness of courier companies. Therefore, I have collected comments from domestic and international courier companies from big data on social network service, analyzed the satisfaction of customers by R and verified the result by comparing with American Customer Satisfaction Index (ACSI) and Korea National Customer Index (NCSI) in this research. I found out the result depicts clear correlation between SNS analysis and customer satisfaction. This study can be the foundation to predict customer satisfaction easily by utilizing real time SNS information.

A Study on the Acceptance Factors of the Introduction of a Smart IoT Technology for Well-being Companion Animal (반려동물 웰빙을 위한 스마트 IoT 기술 도입 수용요인에 관한 연구)

  • Kang, Sung Kwang;Kim, Hoontae;Ji, Yong Gu;Lee, Jeongyoung
    • The Journal of Society for e-Business Studies
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    • v.24 no.2
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    • pp.143-163
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    • 2019
  • The purpose of this study is to identify acceptance factors and influencing factors of respondents' adoption of smart IoT technology to companion animal health based on the integrated technology acceptance model. Based on the previous studies, we constructed the hypotheses by defining the technical factors, social factors, control variables, and mediating variables (UTAUT), and set the hypotheses between the independent variables of each factor and the dependent intention. A research model was designed to verify the relationship between variables. We developed questionnaires on the items and verified them through data collected from 494 people. As a result, product design, quality of service, product performance, and quality service of technological factors had a significant effects on performance expectancy and effort expectancy. However, product safety, product function awareness, and product price did not significantly affect performance expectancy and effort expectancy. Social influence had significant effects on cognitive effect, welfare system, and welfare facilities. In conclusion, the comparative analysis of technical factors and social factors showed that social factors have more significant effects on welfare systems and facilities.

Spectrum Requirement Estimation for IMT Operation (IMT 운용을 위한 주파수 소요량 산출)

  • Han, Tae-Young;Kim, Nam;Yang, Jae-Soo;Choi, Jung-Hun;Kim, Cheol-Ho
    • The Journal of Korean Institute of Electromagnetic Engineering and Science
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    • v.19 no.2
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    • pp.161-167
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    • 2008
  • This paper describes the overview of spectrum requirement estimation recommended in ITU-R Rec. M.1390 and [IMT.METH] and its difference for the IMT mobile service, and a (IMT.METH) methodology is applied to the spectrum estimation of the recent IMT service. The traffic model and traffic calculation algorithm is briefly described for the carried traffic which is determined in terms of the offered traffic, system rapacity, and the criteria of quality of service. And the spectrum requirement demand which is required from year 2010 to year 2015 is calculated as an example for the IMT service which is recently operated and deployed in the current Korean market after obtaining the reasonable market data and the ITU market prediction data.

Impact of well-being in-flight meal service on customer satisfaction and customer loyalty (웰빙기내식 서비스가 고객만족과 고객충성도에 미치는 영향)

  • Lee, Jung-Hyun;Han, Hye-Sook;Kyung, Ku-Sun
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.14 no.6
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    • pp.2688-2699
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    • 2013
  • The purpose of this study is to present the components about well-being in-flight meal associated with increased customers' interest on health, to empirically analyze the impact on customer's satisfaction and to propose the methods to establish the strategy of in-flight meal of airlines in the future. The results are as follows: First, it was shown that the environment-oriented in-flight meal and sanitation services of flight crew among components of well-being in-flight meal significantly affected the customer's satisfaction. Second, it was shown that healthy in-flight meal and sanitation services of flightcrew significantly affected the customer's loyalty and satisfaction. This study has the practical significance, since it presents the compoents of well-being in-flight meal affecting customer's satisfaction and loyalty and proposes the measures.

Effective Bandwidth Measurement for Dynamic Adaptive Streaming over HTTP (DASH시스템을 위한 유효 대역폭 측정 기법)

  • Kim, Dong Hyun;Jung, Jong Min;Huh, Jun Hwan;Kim, Jong Deok
    • Journal of the Korea Institute of Information and Communication Engineering
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    • v.21 no.1
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    • pp.42-52
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    • 2017
  • DASH (Dynamic Adaptive Streaming over HTTP) is an adaptive streaming technique that enables transmission of multimedia content when clients request the multimedia contents to server. In this system, to ensure the best quality of the content to satisfy users, it is necessary to precisely measure the residual bandwidth. However, the measured residual bandwidth by the DASH, which is not considering the transmission features of TCP, varies by the size of previous media segment, which makes it hard to ensure QoE to users. In this paper, we excluded the TCP Slow start range from measurement of residual bandwidth and suggested the new DASH bandwidth measuring method to decrease the error. Then, we realized the method in DASH system based on open source, and compared the existing measuring method. The new method showed that the accuracy of result has increased by 20%. Also, it could improve the QoE of users in terms of service quality and number of changes of segment quality.