• 경영정보학연구
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• 제3권2호
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• pp.277-288
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• 2001

Of critical importance to the success of any e-commerce site are the two factors: rapid application development and quick response time. A three-tier architecture composed of presentation layer, business layer, and data access layer emerges to allow rapid changes in user interface, business logic, and database structures. Too often, such a logical three-tier architecture is considered as requiring a three-tier physical architecture: Web server, application server, and database server running on separate computers. Contrary to the common belief, a Web stress test reveals that the three-tier logical architecture implemented on a two-tier physical platform guarantees a quicker response time due to the reduction in cross-machine communications. This would lead business firms to economize their spending on e-commerce: increasing the number of physical servers to expedite transaction is not necessarily the best solution. Before selecting a particular hardware configuration, a Web stress test needs to be conducted to compare the relative merits of alternative physical architectures. Together with capacity planning, Web stress test emerges as a powerful tool to build robust, yet economical e-commerce sites.

• 한국정보처리학회논문지
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• 제7권5S호
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• pp.1657-1665
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• 2000

Mobile agents based e-commerce system has many advantage than traditional e-commerce-information gathering on goods, price settlement and payment, delivery of the goods purchased, and so on. However, due to the security vulnerability that stems from mobile agent's mobility, mobile agents based e-commerce system has additional security problems. Therefore, in order to do e-commerce securely in th system, first of al the security issues on mobile agents must be addressed. It this paper, we propose a mobile agent transfer protocol that provides confidentiality and integrity of mobile agent in transit and mutual authentication for communicating hosts. We further show the security of the protocol against many possible attacks. Also, we suggest the location management mechanism of mobile agents based on the trust center. This mechanism is capable of finding their locations transparently and detecting mobile agent clones.

• 한국지능정보시스템학회:학술대회논문집
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• 한국지능정보시스템학회 2005년도 공동추계학술대회
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• pp.346-355
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• 2005

In this paper, we propose a meta-search engine which provides distributed product information through a unified access to multiple e-commerce. The meta-search engine proposed in this paper performs the following functions: (I) The user is able to create a category-based user query, (2) by using the WordNet, the query is semantical refined fined for increasing search accuracy, and (3) the meta-search engine recommends an e-commerce site which has the closest product information to the user's search intention, by matching the user query with the product catalogs in the e-commerce sites linked to the meta-search engine. An experiment shows that the performance of our model is better than that of general keyword-based search.

• International Journal of Computer Science & Network Security
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• 제21권6호
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• pp.269-274
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• 2021

Businesses and manufacturing have benefited from the evolution of digital information technology. The introduction of e-commerce has changed the way companies are conducted, and the manufacturing industry is using emerging technologies to automate and synchronize production processes in order to increase productivity and profitability. The results of the study show that incorporating the internet into e-commerce has transformed the process, making it one of the most advanced and high users of digital technology. E-commerce has advanced by leaps and bounds, allowing products and services to flow electronically with minimal delays. Manufacturing has benefited from the implementation of IoT, which has increased the productivity of production processes and is gradually becoming a major beneficiary of modern computer technology.

• 한국멀티미디어학회논문지
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• 제25권7호
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• pp.973-982
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• 2022

As a new marketing tool, gamification design has been used in marketing practice by e-commerce platforms, aiming to motivate consumers to participate. Based on this, by sorting out relevant domestic and foreign literature, analysis of actual business cases, in-depth interviews with users, experiments and data analysis, this study extracts and describes in detail the elements of the e-commerce platform gamification incentive mechanism. Draw conclusions through research: (1) The incentive mechanism of gamification design of e-commerce platform contains four main dimensions : The richness of symbols, The fun of gamification, The contagiousness of Social and The seduction of achievement. (2) The four elements are closely related, and these can work on a system at the same time and have significant mutual effects. (3) Achievement and fun can bring intrinsic motivation to consumers, while sociability and symbols can bring external motivation to consumers and promote internal motivation through external motivation. (4) The seduction of achievement and the richness of symbol are most closely related.

• 한국컴퓨터정보학회:학술대회논문집
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• 한국컴퓨터정보학회 2022년도 제66차 하계학술대회논문집 30권2호
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• pp.697-699
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• 2022

Based on the integrated analysis of the existing literature, this study combined with S-O-R model to explore the impact of e-commerce live broadcast characteristics on consumers' impulse purchase intention. Among them, interactive, entertaining, economical and visual features are selected as the features of e-commerce live broadcast; Select pleasure and arousal to measure consumer sentiment, and build a theoretical model among e-commerce live broadcast features, consumer sentiment and consumers' impulsive purchase intention to specifically explore the impact of each feature on emotion and the further impact of emotion on impulsive purchase intention.

• 한국정보통신학회:학술대회논문집
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• 한국정보통신학회 2015년도 추계학술대회
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• pp.134-135
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• 2015

전자상거래는 비즈니스 모델의 한 종류로서 그의 발전은 사람들의 일상적인 경제 활동에 대한 영향을 미칠 뿐만 아니라 안경 산업에게 거대한 기회를 가져온다. 이로 인해 안경 산업 어떻게 더 효율적인 전자상거래 구현하는 것을 여구의 가치가 있다. 본 논문에서는 전자상거래 시장 중에 대표적인 안경 사이트를 비교 분석하고 차별화 및 개인화 된 경쟁 전략을 제안하며 나이별 구분하지 않는 개인 맞춤형 서비스 있는 온라인 안경 사이트를 구축한다.

• 유통과학연구
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• 제17권7호
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• pp.15-25
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• 2019

Purpose - e-Commerce is now one of the alternatives in shopping. Ease of Use and convenience aspects are the main supporting reasons that e-commerce is a trend for most people today. This study examines the relationship between the theory of technology to consumer behavior in using e-commerce applications. Research design, data, and methodology - The number of samples in this study was 600 samples from four major e-commerce made in Indonesia. The research method of this study Structural Equation Model (SEM) with AMOS and SPSS applications as analysis tools. Results - The results of this study state that most hypotheses support prior research and grand theory. On the other hand, the components of technology acceptance theory are mostly able to moderate variable consumer behavior in the digital era. Conclusions - The combination of essential elements of technology theory are oriented to the fundamental aspects of human beings as social beings. The most important thing for the development of the e-commerce industry to develop and be sustainable is the obligation to increase consumer confidence. The combination of components of technology theory and CCT can be a comprehensive marketing strategy and innovation to competitive advantage in the future.

• 한국정보시스템학회지:정보시스템연구
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• 제26권2호
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• pp.43-62
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• 2017

Purpose This study provided empirical support for the model that explain the formation of privacy concerns in the perspective of Information Boundary Theory. This study investigated an integrated model suggesting that privacy concerns are formed by the individual's disposition to value privacy, privacy awareness, awareness of privacy policy, and government legislation. The Information Boundary Theory suggests that the boundaries of information space dependends on the individual's personal characteristics and environmental factors of e-commerce. When receiving a request for personal information from e-commerce websites, an individual assesses the risk depending on the risk-control assessment, the perception of intrusion give rise to privacy concerns. Design/methodology/approach This study empirically tested the hypotheses with the data collected in a survey that included the items measuring the constructs in the model. The survey was aimed at university students. and a causal modeling statistical technique(PLS) is used for data analysis in this research. Findings The results of the survey indicated significant relationships among environmental factors of e-commerce websites, individual's personal privacy characteristics and privacy concerns. Both individual's awareness of institutional privacy assurance on e-commerce and the privacy characteristics affect the risk-control assessment towards information disclosure, which becomes an essential components of privacy concerns.

• 한국중재학회지:중재연구
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• 제11권1호
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• pp.247-286
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• 2001

This study is to analyze e-commerce issues and how to settle arbitration dispute resolution. Considering internet related business spread out worldwide, the dispute is incurred in variety areas. To resolve the dispute of e-commerce, government has been released several laws for protecting legal transaction, information exposure, and internet security, etc. However, internet related technology is changing rapidly and dispute issues are coming out at many different models. Upon that environments, law and rules could not be followed to meet the technology change. That issues are made for this study. In this study, outlook of e-commerce, status of domestic and overseas of internet business, e-commerce and security issues were analyzed, and empirically comparative analysis was driven out and variety dispute cases were studied. Upon that study the resolution methods were suggested and arbitration settlement was proposed prior to legal sue. This study results are how to minimize the disputes and the method of dispute settlement. Therefore, a role of arbitration proposed and emphasized. To protect the dispute in advance, it's suggested to revise rules timely following on technical changes, and emphasized that the dispute has to lead to arbitration settlement not for consuming unnecessary time and finance for enterprises and consumers.