• The Journal of Korean Society for School & Community Health Education
• /
• v.20 no.1
• /
• pp.29-41
• /
• 2019

Objects: This study examined the relations among college students' personality characteristics, drink motivation, and drinking behavior. This study also examined the mediating effect of drink motivation on the relationship between college students' personality characteristics and drinking behavior. Methods: The subjects of this study were 210 college students(male: 50, female: 160) attending a university in Chungnam. College students completed the personality characteristics, drink motivation, and drinking behavior scales. The data was analyzed by means of Pearson's correlation coefficients and regressions. Results: Results indicated that college students' neuroticism and extroversion were significantly related to drinking behavior. Also, college students' social motivation and coping motivation were significantly related to drinking behavior. Especially, social motivation fully mediated the relationship between college students' neuroticism and extroversion and drinking behavior. Coping motivation fully and partially mediated the relationship between college students' neuroticism and extroversion and drinking behavior. Conclusions: In this study, the personality characteristics directly influence the drinking behavior, but they found the influence on the drinking behavior through the drink motivation. In particular, it is very necessary to intervene in the development of health education programs that can intervene in drink motivation for college students with neurotic characteristics.

• The Korean Journal of Health Service Management
• /
• v.14 no.2
• /
• pp.79-91
• /
• 2020

Objectives: The purpose of this study was to identify a regional difference among drinking behaviors, sober motivation, and drinking problems. Methods: The subjects included 600 citizens living in two regions, Busan. Descriptive analysis, t-test, correlation, and path analysis were used to confirm the regional difference. Results: The path of drinking method on sober motivation was statistically significant in both regions and drinking attitude was found to be a common factor that weakens an individual's sober motivation. Besides, the path of social networking on sober motivation had a difference in statistical significance between the two regions. Finally, the influence of social networks of District N (comparison region) on sober motivation was statistically significant and stronger than that of District D. Conclusions: A social environment-centered intervention to address drinking problems is essential in District N because of its people's tendency to drink together. On the other hand, an individual-focused intervention is preferred in District D where sober motivation is mainly affected by drinking method and attitude.

• Korean Journal of Occupational Health Nursing
• /
• v.16 no.2
• /
• pp.197-204
• /
• 2007

Purpose: This paper is to analyze motivation and behavior of alcohol use of employees, and effects of social pressure on alcohol use of employees. Methods: A cross-sectional study was performed with 341 employees in Industrial Complex. Data were collected from June 26, 2007 to July 11, 2007. Collected data were analysed through Frequency, ANOVA, One-way ANOVA test. Result: Social motivation showed the highest mean among motivation of alcohol use, man showed higher mean than woman on confirmity motivation and affirmation motivation. Dangerous alcohol use showed the highest mean among behavior of alcohol use, man showed higher mean than woman on behavior of alcohol use. Effects of peer showed higher mean than effects of family, generally the more high effects of peer is, the more higher confirmity motivation, dangerous and dependent alcohol use showed. Conclusion: Therefore, to decrease alcohol use of employees must be prepared an alternatives to change drinking culture and recognition, and developed for working man and individual workplaces.

• Journal of the Korea Academia-Industrial cooperation Society
• /
• v.15 no.8
• /
• pp.5053-5061
• /
• 2014

The purpose of this study was to examine the relationship among drinking motivation, daily stress and problem drinking behavior, and to identify the influencing factors of problem drinking behavior in female university students. The participants were 259 female students in university. The data was collected for 1 months from Oct. 28 to Nov. 28, 2013 in a university-located Y city. Questionnaires were used to measure the levels of the drinking motivation, daily stress, and problem drinking behavior. The data was analyzed using descriptive statistics, t-test, ANOVA, Pearson's correlation, stepwise regression, and the IBMSPSS/WIN 19.0 program. The predicting factors for problem drinking behavior were drinking motivation, type of residency and smoking. The variables explained the problem drinking behavior by 35.7%. A survey of the various influencing factors of problem drinking behavior will be required and a drinking reduction program for female university students is needed.

• The Journal of the Korea Contents Association
• /
• v.21 no.8
• /
• pp.559-570
• /
• 2021

This study examined the dual mediating effects of drinking motivation and drinking level between alcohol advertising, alcohol sale promotion marketing exposures, and alcohol-related harms. The survey has been conducted on 2,000 adult men and women aged 20 to 70 years, recruited by an online survey. As a result, it is found that alcohol advertising, alcohol sale promotion marketing exposures, drinking motivation, drinking level, alcohol-related harms appeared more in men than in women. In addition, alcohol advertising, alcohol sale promotion marketing exposures have positive effects on alcohol-related harms. Also, drinking motivation and drinking level partially mediate the effects of alcohol advertising, alcohol sale promotions marketing exposure, and alcohol-related harms. In order to prevent alcohol-related harms, a social environment that causes alcohol-related harms should be tightened regulations about alcohol advertising, alcohol sale promotion marketing exposures. Based on these results, this study discusses that needs the intervention not only personal perception but also social environment and regulations about alcohol advertising, alcohol sale promotion marketing.

• Korean Journal of Occupational Health Nursing
• /
• v.24 no.1
• /
• pp.48-56
• /
• 2015

Purpose: The purpose of this study was to examine relationships between drinking motivation, drinking refusal self-efficacy, job stress and problem drinking, and identify contributing factors on employees' problem drinking. Methods: A total of 191 employees recruited from two worksites. Data were analyzed using descriptive statistics, t-test, ANOVA, and Pearson's correlation coefficient, and multiple regression. Results: A 65.5% of employees has shown as hazardous drinking. Employees' problem drinking was significantly influenced by coping motives as a sub-factors of drinking motives (${\beta}$=.25) and social pressure as a sub-factors of drinking refusal self-efficacy(${\beta}$=-.57), explained 51.2% of the total variance. Conclusion: Considering the results of this study, healthy workplace culture for preventing employees' problem drinking should be builded. In addition, alcohol education program and effective employee assistance program need to be developed.

• Journal of Korean Academy of Nursing
• /
• v.51 no.3
• /
• pp.265-279
• /
• 2021

Purpose: This study examined the impact of a drinking reduction program on drinking motivation, drinking refusal self-efficacy, and problematic drinking behaviors in college students with problematic drinking habits. Methods: This study incorporated a non-equivalent control group prepost-test design. Study participants included 58 college students who scored 12 or more in the AUDIT-K test (Alcohol Use Disorders Identification Test-Korean version) (experimental group: 30; control group: 28). The intervention consisted of eight sessions and was conducted once a week. It was designed to promote autonomy, competence, and relatedness-the three elements of basic psychological needs in self-determination theory. The participants were assessed before the intervention, immediately after, and four weeks post intervention. Data were collected from October 12 to December 31, 2017. The analysis employed the chi-square test, Fisher's exact test, independent t-test, and repeated measures ANOVA using SPSS/WIN 22.0. Results: The mean age of participants was 21.8 years. There were 30 men (51.7%) and 28 women (48.3%). The differences in drinking motivation, drinking refusal self-efficacy, and problematic drinking behaviors were statistically significant for the group by time interaction (F = 42.56, p < .001; F = 54.96, p < .001; F = 39.90, p < .001, respectively). Conclusion: The findings indicate that the intervention effectively decreases drinking motivation, increases drinking refusal self-efficacy, and decreases problematic drinking behaviors. It can be an efficient strategy for college students with problematic drinking habits to enhance their self-determination ability.

• Journal of the Korea Academia-Industrial cooperation Society
• /
• v.19 no.12
• /
• pp.161-169
• /
• 2018

The purpose of this study was to investigate the effect of alcohol drinking motivation on the drinking behaviors of female college students. It is necessary to examine the drinking behavior of female college students not only for their academic performance and health status but also for future reproduction concerns. The subjects of this study included 296 college students in their 20s. Research data was analyzed using SPSS 24.0 and AMOS 22 statistical programs. Results of this study found academic and human relationships had the greatest effect on the stress level of female college students. In addition, the perception of drinking was more influential on the drinking problem, and female college students who perceived anxiety through the drinking problem tried to change the behavior of drinking. Also, the perception of drinking by the influence of alcohol was more significant than that of drinking by college students who perceived anxiety through drinking problem. Second, if drinking is beneficial in the internal or external motivation of the individual, it maintains drinking behaviors and changes the behavior of drinking when experiencing the problem of drinking. Through these results, we aim to contribute to the reduction of the negative risk of alcohol by understanding the drinking preference of female college students and examining the drinking culture according to drinking motives.

• Journal of the Korean Society of Food Culture
• /
• v.34 no.3
• /
• pp.277-283
• /
• 2019

This study explore the market segmentation based on beer consumers' purchase motivation 1) to analyze beer consumers and markets more closely and 2) to demonstrate the characteristics of each market segment and contribute to marketing strategies with beer consumer segment. Using -administrated questionnaires asked questions recognizable beer purchase within 6 months by over 20-years-olds, this study 201 surveys online 22 days. The results as follows: beer consumers' purchase motivation consisted of three factors enhancement, social orientation, and value enhancement. Cluster analysis based on beer purchase showed that there were three groups motivation multi-motivation and motivation group based on average value of beer purchase motive factors and relative load per factor. demographic,beer drinking characteristics and group difference according to cluster gender and monthly average income, and beer drinking characteristics also significantly different by preferred beer, preferred beer type, occasion and drinking place.

• The Korean Journal of Community Living Science
• /
• v.15 no.2
• /
• pp.73-82
• /
• 2004

There are many concerns about the use and abuse of both licit and illicit substances among adolescents. This study was performed to understand the drinking status and drinking behaviur of middle school students. Self reports on drinking behaviur, dietary habits and one-day dietary records were obtained from 213 boys and 202 girls using anonymous questionnaires. One hundred and forty five of 415 students(34.9%) have experienced drinking and 48.3% of them initiated it at primary school. The motivation for first drinking was different between boys and girls; ' after sacrificial rite' for boys, ' curiosity' for girls. The most plausible reasons for drinking were ' boredom' and ' stress reduction' , and they felt the strongest desire to drink when they felt ' anger or frustration' Drinking behavior was not significantly different between male and female student except in the motivation for first drinking. But interestingly, the girls drank with friends mostly, while the boys drank with their parents. Drinking-experienced students showed significantly high rates of skipping meals and in particular skipping breakfast. DVS was found as $14.71\pm{4.51}$ and $13.95\pm{4.69}$ in non-drinking and drinking, respectively. This study showed that the drinking experience of middle school students were initiated earlier in primary school, and that drinking behavior of female students was not different with that of male student.