• Journal of the Korean Society of Clothing and Textiles
• /
• v.21 no.3
• /
• pp.589-599
• /
• 1997

The purpose of this study was to investigate compostion factor and special qualities of design about Korean clothing image. The 72 samples were obtained from domestic fashion magazines. The questionnaire, which was composed 23 semantic diffrential bi-polar scales, was distributed to 50 female students majoring in Clothing and Textiles. The data were analyzed through factor analysis, anova, scheffe's test, clust analysis. The results were as follows; 1) Through factor analysis about Korean clothing image, 5 factors were identified; elegance, simplicity, femininity, tradition, looseness. 2) By cluster analysis, 3 clusters were determined according to Korean clothing image. Special qualities of design about Korean clothing image showed that there were lots of H silhouette in clothing form, related harmony in color harmony, somewhat rough and crude in texture and simple design in decoration. Top was more or less fit and bottom was found somewhat exaggerated tendency in fitness. 3) As a result of the visual evaluation about Korean clothing image, there were significant differences in all factors.

• Journal of the Korean Society of Costume
• /
• v.33
• /
• pp.105-115
• /
• 1997

The fashion clothing market is changing due to the appearance of new consumer group. And the import of foreign brand clothing is highly increasing. The purpose of this study is to help the domestic apparel companies set better market-ing strategy by studying the relation between fashion ivolvement and the purchase be-havior of foreign brand clothing. Subjects were 498 new generation women living Seoul metropolitan area. Data were obtained by questionnaire and analyzed by SPSS package. The main findings of this study are as follows; 1. The result of factor-analysis of the fashion involvement's variables were classified into 8 factors. 2. Consumer's main purpose of buying new clothes were To coordinate clothes with each other' 3. Consumers evaluated every clothing factors: color fit etc of foreign brand very highly except the price. 4. The factor that consumers consider most when choosing clothes is color design fit de-tail texture and brand knowledge in order. 5. the advertizing method that consumers care the most was shop and window display. 6. 'Because design and color are good' were the most important factor as motive of buying foreign brand clothing. 7. Most consumers still bought domestic brand clothing. 7. Most consumers still bought domestic brand clothing. 8. Monthly income and purchase of foreign brand were positively related 9. All variables 2of fashion involment were positively related with the purchase of foreign brand 10. Consumers with higher monthly income did not care much about 'Weather or occasion' when buying clothes. And consumers living in Kangnam(compared with consumers linving in Kangbuk) cared more about personality and bought more foreign brand. 'Social and econ-omic status' were highly related with monthly income residence and purchase of foreign brand clothing 11. Older consumers cared more about color figure texture and fit than younger con-sumer. Monthly income were positively re-lated with design color and figure. Residence were highly related with color and figure. Pur-chase of foreign brand clothing were positively related with design color figure and fit. 12. Younger consumers cared more about brand knowledge. And the purchase of foreign brand clothing were positively related with de-sign detail and brand knowledge. 13. Consumers with foreign brand's purchase experience showed negative relation between ;foreign brand's purchasing experience' and 'Weather or occasion' 14. Consumers with no foreign brand's pur-chasing experience showed negative relation between fashion innovativeness and figure. 15. Consumers with no foreign brand's pur-chasing experience showed positive relation between fit and fashion opinion exchange. The study shows that colors is most import-ant factor in purchasing clothes. And imported brands are very strong in terms of proposing various and unique colors. not all brands succeeded in Korea. Those brands that failed to group consumers have the following problems. Therefore it is critical to review the above factors when importing the foreign brand.

• Journal of the Korean Society of Costume
• /
• v.62 no.7
• /
• pp.67-78
• /
• 2012

This study considered and analyzed the influence of changed clothing silhouettes on the textile patterns by investigating the changes of geometry patterns in response to the changes of western women's apparel silhouette in the 1960s. The period scope of research was limited to the 1960s, and the research object was set as the geometry patterns seen in the designer's high-fashion. The researcher investigated the clothing silhouette and the textile patterns in 1960s by reviewing the literature about domestic and foreign books, research papers, domestic and foreign fashion magazines, information on the Internet. For the western women's apparel in 1960s, some active, simple styles were popular under the social atmosphere when more women actively entered the society. Influenced by popular art trends at that time, the silhouette was expressed in the geometry pattern among many textile patterns. The geometry pattern either appeared as a regularly overall repeating geometry pattern and the regularly partial repeating geometry pattern. The regularly overall repeating geometry pattern arranged the straight lines in the same interval. But the regularly partial repeating geometry pattern was arranged without order to emphasize the motif in some parts of clothing or to give some ornament effect, or was arranged asymmetrically.

• Fashion & Textile Research Journal
• /
• v.13 no.1
• /
• pp.1-6
• /
• 2011

Design patent is a type of industrial design right that is granted on the ornamental design of a functional item. We analyzed domestic design patents that were applied from 1965 until 2008, to the field of functional clothing. Since the year 2000 the number of design patents of functional clothing progressively increased. Design patents applied to the functional clothing field includes sport wear (47%), working clothes (34%), and leisure wear (19%). Design development of the sports wear from the latter half of 1990's has shown a continuously increasing tendency. The most patent applications belonged to the companies(51.4%), followed by individual applicants (46.6%), and the universities or laboratories had the least number of applications (2.0%). In case of working clothes or the leisure wear, the number of design applications focusing on the functional characteristic is higher than that of aesthetic characteristic, however, the number of design applications focusing on the aesthetic characteristic is higher in sportswear.

• Fashion & Textile Research Journal
• /
• v.1 no.1
• /
• pp.26-33
• /
• 1999

Nowadays the Apparel CAD is required in the clothing industries. So many domestic Apparel education institutions are interested in the Apparel CAD education. By investigating the present Apparel CAD education situations in college, the writer shows some data that are helpful to solve the problems in these parts. The purpose of this study is to give some helps in teaching the Apparel CAD in college. The results of this study are as followings, as the use of CAD systems is growing in the clothing industries, many colleges are concerned with the Apparel CAD. As a result, many colleges equip the Apparel CAD systems and the Apparel CAD is taught as special lectures, the part of other courses or regular course in many colleges. Apparel CAD should be taught as a regular course in colleges. And it should be taught systematically with Design CAD and Pattern CAD. But it is taught limitedly as special lectures, the part of other courses and post graduate studies. So it is impossible to educate the students professionally. As many colleges the CAD equipments are not opened to the students, the student's use of CAD systems are limited, so educational environment needs to improve to use CAD systems freely.

• Journal of Fashion Business
• /
• v.4 no.1
• /
• pp.1-12
• /
• 2000

The purposes of this thesis are to investigate characteristics, environment of characters through comprehensive approach to analyze its use and strategies in apparel brands. As a method to accomplish this research, fashion related articles, documents and magazines are used along with marketing references forecasting 21st century market changes. The character industry has diverse application to different medias and also intimacy and absorbtion beyond sex, age, generation, nationality. The cultural background of character fashion is based on casual clothing caused by wide spread pursuit of sports and leisure culture, indivisualization and diversification of clothing, customer-made marketing atmosphere and tendency of pursuit of fun and humor. In case of domestic young casual market, own characters are developed for creating differentiated it's own brand images. Characters are applied as an design details or cyber fashion models standing for the image of it's own brand and take a part in other events and visual parts as well. Characters not only limited to clothing items but also further usages of characters extended to stickers and other related stationary goods are necessary. A 'Character multi shop' can be one of good methods to maximize synergy effect.

• Fire Science and Engineering
• /
• v.25 no.3
• /
• pp.72-77
• /
• 2011

This study aims to provide fundamental information required to establish an efficient maintenance and management system for fire fighting clothing which takes into account the domestic fire protection environment and situation. There aren't any detailed regulations and appropriate pre-inspection systems which would be required for proper maintenance of fire fighting clothing, as well as any test methods to determine the life spans of fire fighting clothing properly. Thus, this study tries to analyze the problems in use of fire fighting clothing and its maintenance situation and summarize overseas maintenance situation for fire fighting clothing. As a result, it is found that domestic fire fighting clothing is washed, repaired, and stored without any systematic management regulations. It is also found that the life spans of fire fighting clothing are determined, based on part of overseas management regulations on fire fighting clothing. Therefore, it is imperative to set up efficient management regulations and test methods for fire fighting clothing which would be required for efficient use of the fire fighting budgets and the life safety of fire fighters.

• Fashion & Textile Research Journal
• /
• v.24 no.1
• /
• pp.108-116
• /
• 2022

The children's clothing market continues to grow in Korea, despite the declining total fertility rate. This study aims to investigate the changes in Korean children's clothing market according to the launching time of brands. To this end, it analyzed 90 children's clothing brands in 2019. The results of this study are as follows. These children's clothing brands had been actively launched since 2000. Although the total fertility rate in Korea has dropped to approximately one percent, the number of children's clothing brands has increased significantly each year since 2005. Sixteen children's clothing brands were launched between 2005 and 2009, twenty-three were launched between 2010 and 2014, and thirty-five were launched between 2015 and 2019. Various brands are competing in Korean children's clothing market. Overseas brands have continued to expand their market share while the market share of domestic brands has decreased continuously. Clothing brands, including adult clothing brands other than children's clothing brands, are actively entering Korean children's clothing market. Many overseas, luxury, and sportswear brands have entered Korean children's clothing market. Many sportswear brands have launched children's clothing brands, with a significant increase since 2013. The results of this study show that Korean children's clothing market has changed from a local market to a global fashion market.

• The International Journal of Costume Culture
• /
• v.13 no.2
• /
• pp.130-140
• /
• 2010

This research was carried out by setting hypotheses on recognition of the global image of the research subject, a domestic cosmetic brand and consequent quality of the brand, reputation of the brand, purchasing decision, influence of images of expanded countries and their correlations to investigate what effect the global images of local brands practically have on domestic consumers' purchasing decision. The analysis results show that overseas expansion of the research subject brand has positive influence on the brand possessing global images. However, it can be seen that the quality of the brand has much larger influence on the reputation of the brand than the images of global brand. In addition, the images of the expanded countries have influence on purchasing decisions but the global images based on the expanded countries did not have much influence on purchasing decisions. Therefore, it can be seen that global images based on high levels of brand reputation and quality are requirements of a most competitive brand than images of the expanded countries in forecasting likelihood of purchase.

• Journal of Fashion Business
• /
• v.5 no.3
• /
• pp.145-158
• /
• 2001

The purpose of this study is to help you understand the importance of developing of high value added fashion culture goods being integrated with technology and knowledge. And to propose efficient ways of creating a new brand which can be accepted by anyone who has international sensibility. First of all, after making deep research and investigation about the status of current situation in domestic knitwears industries and brands, and exploring problem areas, a growth plan with priority given to strategies for creation of high value added knitwears and its brands will be presented. As methods used in this study, researches was made mainly by digging into technical books on knitwears, fashion trends, and domestic and international fashion information magazine and leaflets, let alone, a lot of domestic market research was performed, as required, and sometimes knitwears simple items were also actually made in parallel.