• Journal of Distribution Science
• /
• v.21 no.8
• /
• pp.83-96
• /
• 2023

Purpose: This study examined the relationship between the factors (Credibility, Usability) and user Innovativeness of the ChatGPT on TRA (Theory of Reasoned Action; Subjective Norm, Attitude) and Switching Intention. TRA and Innovation Diffusion Theory (IDT) were used. Research design, data and methodology: From April 26 to 27, 2023, an online panel survey agency was commissioned to conduct a survey of GhatGPT users in their 20s and 40s in Korea, and a total of 210 people were used for the final analysis. Verification of the research model was performed using SPSS and AMOS. Results: First, ChatGPT factors (Credibility, Usability) were found to have positive effects on TRA (Subjective Norm, Attitude). Second, ChatGPT user Innovativeness was found to have a positive effect on TRA (Subjective Norm, Attitude). Third, ChatGPT users' TRA (Subjective Norm, Attitude) were found to have positive effects on Switching Intention. Conclusions: These results mean that the superior Usability and Credibility of ChatGPT and the Innovativeness of users have a significant effect on the Switching Intention from existing Portal Service (Naver, Google, Daum, etc.) to ChatGPT. Generative AI such as ChatGPT should strive to develop various services such as improving the convenience of functions so that innovative users can use them easily and conveniently in order to provide services that meet expectations.

• Journal of Distribution Science
• /
• v.20 no.6
• /
• pp.87-97
• /
• 2022

Purpose: In the last few decades, the ceramic industry has become an important industry for Indonesia. The resulting product must be handled properly, because if material & product handling is not carried out properly it will impact on the quality of product. Based on the logistics outsourcing research gaps in the ceramics industry to logistics service provider (LSP), this study aims to analyze the logistics service improvement of LSP in accordance with the needs of the ceramic industry to minimize logistics outsourcing risks. Research design, data and methodology: In the field study, observations, interviews and surveys related to production and logistics activities in the ceramic industry & LSP were carried out. The next step is to analyze logistics service of LSP needed by the ceramic industry. Results: The final findings obtained from this research are the LSP need to improve 1) knowledge; 2) technology capability; 3) relationships; 4) service quality; 5) innovation; 6) commitment in services. Conclusion: In order to reduce logistics outsourcing risks in the ceramic industry, LSP in Indonesia need to improve the logistics services required by the ceramic industry with a focus on six areas of improvement.

• The Journal of Economics, Marketing and Management
• /
• v.12 no.5
• /
• pp.75-89
• /
• 2024

Purpose: This study applies the Unified Theory of Acceptance and Use of Technology (UTAUT) to explore the impact of ChatGPT users' technology acceptance (performance expectancy, effort expectancy, and social influence) on WOM. Research design, data, and methodology: A survey was conducted targeting ChatGPT users in their 20s or older in Korea and used for analysis. Testing of research hypotheses is performed using SPPS and AMOS. Results: First, ChatGPT users' technology acceptance (performance expectancy, effort expectancy, social influence) was found to have a positive effect on continuous use intention. Second, ChatGPT users' continuous use intention was found to have a positive effect on WOM. Third, ChatGPT users' continuous use intention ChatGPT was found to have a full or partial mediation effect on the relationship between technology acceptance and WOM. Conclusions: These results mean that ChatGPT's outstanding functional utility, convenience of use, and recommendations from people around them have a significant impact on the continuous use intention ChatGPT and WOM. As Generative AI becomes routine, disruptive innovation through Retailtech is expected to promote changes in distribution. This study confirmed the relationship between continuance use/WOM and technology acceptance. Distribution companies need to improve efficiency/convenience using Generative AI and implement various WOM marketing.

• The Journal of Asian Finance, Economics and Business
• /
• v.7 no.6
• /
• pp.95-107
• /
• 2020

By applying behavioral intention theories and the theory of diffusion of innovation in organizations, this study identified several factors influencing the intention to apply management accounting in enterprises in Vietnam. Research data was collected from the questionnaire sent to Vietnamese enterprises in 2019, collecting 542 observations from accountants and directors. The data is, then, synthesized by excel file, conformity check, and processed by SPSS 20 software with descriptive statistics and multiple regression analysis. The results showed four factors that affect the intention to apply management accounting in enterprises in Vietnam: (1) Performance expectancy; (2) Effort expectancy; (3) Perceived trust; and (4) Subjective norms. The study pointed out that the above factors explain 60.618% of the variation of "intention to apply management accounting", in which, Subjective norms has the strongest impact (regression coefficient is 0.238). The findings also show that raising the awareness of managers and accountants about the role of management accounting, improving the qualifications and knowledge of accountants, and increasing the trust of managers about management accounting information are needed to increase the level of management accounting application in Vietnamese enterprises. The study also proposes recommendations to improve the effectiveness of management accounting for managers in operation and decision-making.

• Asian Journal of Innovation and Policy
• /
• v.6 no.1
• /
• pp.85-93
• /
• 2017

This paper focuses on the relationship between the characteristics of network and the productivity of scientists, which is rarely examined in previous studies. Utilizing a unique dataset from the Korean Citation Index (KCI), we examine the overall characteristics of the research network (e.g. distribution of nodes, density and mean distance), and analyze whether the network centrality is related to the scientific productivity. According to the results, firstly we have found that the collaborative research network of the Korean academics in the field of statistics and computer science is a scale-free network. Secondly, these research networks show a disciplinary difference. The network of statisticians is denser than that of computer scientists. In addition, computer scientists are located in a fragmented network compared to statisticians. Thirdly, with regard to the relationship between the researchers' network position and scientific productivity, a significant relation and their disciplinary difference have been observed. In particular, the degree centrality is the strongest predictor for the scientists' productivity. Based on these findings, some policy implications are put forward.

• Asian Journal of Business Environment
• /
• v.9 no.2
• /
• pp.5-15
• /
• 2019

Purpose - The present study endeavours to investigate the impact of intellectual capital (IC) and its components on corporate sustainable growth in India. In addition, this study aims to find out the most influential component of IC on corporate sustainable growth in India. Research design, data, and methodology - A sample size of top 139 NSE listed non-financial companies over a time period of five years has been used in this monograph. The impact of intellectual capital and its components on corporate sustainable growth has been examined using the longitudinal data analysis technique. Results - The findings of this study bring to light that intellectual capital (IC) as measured by the M-VAIC model demonstrates a significant impact on corporate sustainable growth. Considerably, the results also reveal that almost all the explanatory variables viz. Physical Capital, Relational Capital, Innovation Capital, and Process Capital exercise notable influence in explaining corporate sustainable growth. Moreover, the results demonstrate Innovation Capital (controlling the effect of Physical Capital) represents the most influential component of IC on corporate sustainable growth. Conclusions - The research findings show that in the Indian context, both physical capital, and IC (overall), as well as its components, play a crucial role to explain corporate sustainable growth.

• Journal of the Korean Society of Manufacturing Process Engineers
• /
• v.17 no.2
• /
• pp.95-102
• /
• 2018

This paper presents the development of the transfer case for a 3.5-ton commercial vehicle. A transfer case is composed of many parts, including helical gear, shaft, bearing, planetary gear, and others. Helical gears are currently used as power transmitting gears due to their relatively smooth and silent operation, large load carrying capacity, and operation at higher speeds. The key parameter in transfer case development is the bending stress at the root of a tooth in the helical gear. The bending stress of the helical gear has been studied through theoretical calculation and finite element method (FEM) analysis. Major factors of the bending stress calculation are determined according to American Gear Manufacturers Association (AGMA) standards, and FEM model analysis of the helical gear is conducted. FEM results are compared with theoretical calculations and the difference of the bending stress is described.

• Journal of Technology Innovation
• /
• v.12 no.1
• /
• pp.241-269
• /
• 2004

Online game business has emerged as the most lucrative entertainment industry, with over 10 million players in South Korea. The popularity of online games can be attributed to the availability of broadband network and the presence of numerous PC Bangs and around the country, which have pushed online games into the mainstream entertainment culture. The age distribution of online game players is expanding and a variety of new games are under development to target certain age groups. While the interactive entertainment market continues to expand, with many new online game publishers entering the market, relatively little is known about which factors influence online game players' behavioral intentions to play continuously n this area. It appears that in this extremely attractive and growing services segment, academics, as well as practitioners, would benefit from investigating the relationships among the players' intentions to play, flow, and the impacts of several other key game-related constructs n consumer behavioral intentions. Several types of interaction in on-line games and their relationship with the flow construct are investigated, and the resulting conceptual model is proposed. Based on data collected from online questionnaire survey, the validity of the simultaneous equation model has been tested and interesting conclusions have been developed concerning the relationships between the players' behavioral intentions to play, flow, and interactions. Other interesting results concerning game development strategy are also provided.

• Journal of the Korean Society for information Management
• /
• v.19 no.4
• /
• pp.349-381
• /
• 2002

The 21st century survive only who creating, taking, and managing to knowledge. Digital contents industry becomes to the core in the future. That is, to win in a competition have to the digitalizing knowledge contents to all knowledge and information resources. Therefore, it needs to the digital contents management and the distribution framework. This study aims to propose a model stages in the knowledge contents-decision process, KM Matrix, and KMI Score founded on digital contents framework and diffusion of innovation.

• Proceedings of the Korea Contents Association Conference
• /
• 2007.11a
• /
• pp.391-395
• /
• 2007

Benchmarking is a process used in a lot of companies and public institutions because it is considered to be a practical tool for management innovation. However, it is hard to find out the development of systematic methods and applied cases for benchmarking on information services environment. This study tried to apply the benchmarking process to information distribution environment. This study examined the basic definition and standard process of benchmarking, and then conducted benchmarking plan to innovate tasks of database construction for information services at KISTI.