• Title/Summary/Keyword: Digital trust

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The Effect of Learning Organization Level on Organizational Citizenship Behavior : Focus on the effect of Supervisor Trust (공무원의 학습조직 특성이 조직시민행동에 미치는 영향 : 상사신뢰의 조절효과를 중심으로)

  • Park, Bokwon;Yi, Seongyu
    • Journal of Korea Society of Digital Industry and Information Management
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    • v.13 no.3
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    • pp.149-165
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    • 2017
  • This study is to discover and substantiate the casual relation between Learning Organization and Organizational Citizenship Behavior, with Supervisor Trust used as moderating variable. Learning Organization and Organization Citizenship Behavior are used, respectively, as independent and dependent variable, Supervisor Trust as moderating variable. The data for this study was collected from 340 public officials who participated in the training program. Data collection tools were used to collect structured questionnaire questionnaires, and dissemination and retrieval of questionnaires were carried out over 6 weeks from February 6 to March 10, 2017. Of the questionnaire distributed, the questionnaire was finally recovered from the questionnaire, with a recall rate of 91.8 %, showing a very high rate of recall. The result showed that Learning Organization is a significant factor for Organization Citizenship Behavior and also that Supervisor Trust plays a role in the control of the relationship between Learning Organization and Organization Citizenship Behavior; thus, in order for Public Organizations to achieve advanced competitiveness, vitalizations of Learning Organization is important.

The Effects of the Marketing Communication and the Trust on Long-Term Relationship Orientation in the B2B Industrial Product Market (B2B 산업재 시장에서 마케팅 커뮤니케이션 요인과 신뢰가 장기거래지향성에 미치는 영향)

  • Oh, Sei-Kyung;Han, Kyung-Il
    • Journal of Digital Convergence
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    • v.10 no.8
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    • pp.81-90
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    • 2012
  • This study is to establish the effects on B2B(Business-to-Business) industrial product market of the Marketing Communication which used in B2C(Business-to-Customer) has influences on Trust and Trust has influences on Long-Term Orientation through survey targeting 177 wholesale and retail dealers of Air-Tool distribution. Accordance with these conclusions, The Trust that the customer felt for Supplier was a positive influence on Long-Term Orientation. Also advertising of marketing communication is useful for increasing the Trust. Thus, to increase Long-Term Orientation on B2B, supplier needs to increase Trust and to find another marketing communication factors increased Trust is needed.

The Effect of Organizational Justice and Psychological Contract on Turnover Intention as Mediated by Trust and Distrust (조직공정성과 심리적 계약이 신뢰와 불신을 매개로 이직의도에 미치는 영향)

  • Kim, Do-Kyun;Yang, Hae-Sool
    • Journal of Digital Convergence
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    • v.15 no.8
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    • pp.115-126
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    • 2017
  • Organizational trust is recognized as a factor that is directly linked to the organization's success in the sudden change represented by the 4th Industrial Revolution and uncertainties. This study selected trust and distrust as separate concepts and verified the structural relationship between organizational justice, psychological contract, trust, distrust, and turnover intention. Organizational justice was significant as a antecedents of distrust, whereas psychological contract was antecedents of trust, and distrust only had a significant effect on turnover intention. This result supports that trust and distrust are not one dimensions but two separate concepts. Also, organizational justice had no direct effect on turnover intention and only indirect effect through distrust was significant. This study has implications for both theoretical and practical aspects in terms of identifying the differential effects of trust and distrust.

Departmental Trust on Departmental Development and Academic Performance and Demographic Differences in the Department affiliated with Physical Education (체육계열 학과 학생들의 학과발전과 학업성과에 대한 학과신뢰의 영향과 인구통계학적 차이)

  • Choi, Jin-Ho
    • Journal of Digital Convergence
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    • v.14 no.6
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    • pp.467-475
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    • 2016
  • This study examined the impact of departmental trust on departmental development and academic performance in the department affiliated with physical eduction. Furthermore, it investigated the differences of departmental development and departmental trust by gender and school year of the students. Data were analyzed from 313 students in the department affiliated with Physical Education from 6 institutions of a 4-year university located in Seoul, Gyeonggi-do, Incheon, and ChungChong-do. For the research questions, simple linear regression model and two-way multivariate analysis of variance were analyzed. Results indicated that departmental trust had a positive effect on departmental development. But, departmental trust statistically had no effect on academic performance. Sophomore and junior in departmental development were higher than senior. Junior in departmental trust was higher than senior. There was no statistically difference in departmental development and departmental trust by gender.

A Study on the Effects of CSR Activities on Organization Trust and Job Satisfaction in Manufacturing Enterprises (제조업의 CSR활동이 조직신뢰와 직무만족에 미치는 영향에 관한 연구)

  • Jeong, Soo-Cheol;Cho, Young-Bohk
    • Journal of Digital Convergence
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    • v.18 no.9
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    • pp.135-144
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    • 2020
  • This study aimed to discover the effects of CSR activities on manufacturing employees' organizational trust and job satisfaction. A proposed model based on previous research was empirically tested via structural equation modeling by AMOS using 374 valid samples collected from current employees of D-Heavy Industries & Construction in Chang Won. The results of the empirical analysis are summarized as follows. CSR activities had a partially direct impact on job satisfaction and organizational trust. It has been confirmed that organizational trust has a partial mediation effect(full mediation effect) in the process of CSR activities and job satisfaction. These findings indicate that there exist interrelationships among entrepreneurship, internal and external CSR activities, organizational trust, and job satisfaction. In particular, the importance of CSR activities were identified in terms of effective organizational management by confirming their impact on organizational trust of employees. In addition, organizational trust was verified as an antecedent factor to improve job satisfaction.

A study on the Effects of Ties and Trust Relationship between the Clients and Consultants on the Consulting Performance (고객과 컨설턴트 간의 유대관계 및 신뢰관계가 컨설팅성과에 미치는 영향에 관한 연구)

  • Choi, Chang-Ho;You, Yen-Yoo
    • Journal of Digital Convergence
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    • v.12 no.10
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    • pp.87-96
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    • 2014
  • The first, this study analyzed empirically the effects of the ties(structural) and the trust(relational) between the clients(small and medium sized enterprises) and consultants on the consulting performance, the second, verified the moderating effects of the consultant's competence and the client's participation in the effect of the ties and the trust on the consulting performance. The result of empirical analysis was as follows. The ties and the competence based trust had a positive effects on the consulting performance. Meanwhile, the client's participation had no moderating effect, the consultant's competence moderated the effect of the ties and the trust on the consulting performance. From the above empirical analysis, we appreciated that the building of the strong ties and the trust between the client and consultant is very important to promote consulting performance with the enhancing the consultant's competence.

The Effect of Employee's Self Leadership of Construction Company on Organization Citizenship Behaviour and Organizational Trust through Psychology Empowerment (중소 ICT건설기업 조직원의 셀프리더십이 심리적 임파워먼트 통하여 조직시민행동과 조직신뢰에 미치는 영향)

  • Choi, JaeYoung;Hwang, Changyu
    • Journal of Korea Society of Digital Industry and Information Management
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    • v.15 no.3
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    • pp.207-223
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    • 2019
  • This study aims to explore the casual relation between construction company employees' Self-Leadership and two variables: Organization Citizenship Behaviour and Organizational Trust through Psychology Empowerment. To explain in details, this study examines how the independent variable, Self Leadership, with its behavior-focused, natural reward and constructive thought pattern strategies, affects the dependent variable, Organization Citizenship Behavior and Organizational Trust through the intervening variable, Psychology Empowerment. A survey was conducted on current employees of construction companies in metropolitan areas to empirically examine the research model. The result of study hypothesis on Self-Leadership is as follows; first, Self-Leadership showed a positive effect on Psychology Empowerment, Organization Citizenship Behaviour and Organizational Trust. Second, Psychology Empowerment showed a positive effect on Organization Citizenship Behaviour. Third, Psychology Empowerment showed a positive effect on Organizational Trust. The capacity of individuals is critical when it comes to competitiveness of construction companies. When employees willingly participate in building trust within the company, the work place will become more and more constructive; based on trust, efficiency will increase because people from different processes can work together and performance will also improve even when project managers are absent because others could help their role instead, thus driving more efficient human resource management to the company. To conclude, a company's vision can be spread wide and far when their employees engage themselves in Learning Organization with Self Leadership. They will also be satisfied with their work through improving interpersonal relationship at work.

Blockchain Evaluation Indexes and Methods to Vitalize a Blockchain-based Digital Sharing Economy (블록체인 기반 디지털 공유경제 활성화를 위한 블록체인 평가지표 및 평가방법에 대한 연구)

  • Lee, Il-Gu
    • Journal of Digital Convergence
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    • v.16 no.8
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    • pp.193-200
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    • 2018
  • Recently, there are high expectations of a society benefitting from a digital sharing economy. However, to establish a digital sharing economy, one needs to first create a reliable social structure. Transparency is recognized as the most important measure of value in not just politics or economics, but also in all domains of our lives. Although all nations strive to create "societies based on credit and trust," in truth, rigidity, irregularity, corruption, and inefficiency are widespread in all aspects of society. Thus, there is a growing interest in blockchain technology, also called the "second Internet revolution," seeking trust in digital environments, although it is difficult to obtain trust in such environments. However, the principles and methods of evaluating blockchain technologies are still unclear and not standardized. This study addresses the evaluation indexes such as transaction per second, maximum data size per one transaction, accuracy and blockchain technology application methods in the digital sharing economy and suggest ways to safely vitalize a blockchain-based digital sharing economy.

Building Customer Loyalty In Digital Transaction Using QR Code: Quick Response Code Indonesian Standard (QRIS)

  • CHOHAN, Fulshah;ARAS, Muhamad;INDRA, Ricardo;WICAKSONO, Andhika;WINARDI, Freddy
    • Journal of Distribution Science
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    • v.20 no.1
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    • pp.1-11
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    • 2022
  • Purpose: Increasing advancements in the technology industry are forcing people to become more accustomed to digital financial transaction activities. The need for fast and secure payment mechanisms has birthing new idea to digital financial transaction services. Along with increasing access to technology in digital payments, new service is developed in the form of digital wallets as the successor for electronic money. Research design, data and methodology: This research aims to find out whether using QR code as digital payment tool can build customer loyalty in consumers, especially to measure the factors of satisfaction, trust and commitment of customers to do payments with QR Codes. The QR code in this study is refer to the Quick Response Code Indonesian Standard (QRIS) which was officially implemented by Bank Indonesia starting on January 1, 2020 as a means of payment for digital transactions nationally. The research method uses a quantitative approach by way of surveying questionnaires using Likert scale of 100 samples. Results: The hypothesis analysis proved that the variables of satisfaction, trust and commitment together have positive and significant influences on customer loyalty. Conclusion: This research found that there are high interest in Millennials to do transaction using QRIS because it is deemed to be more easy, quick and safe. If a customer achieves a level of loyalty in the usage of digital transaction using QRIS then cashless society lifestyle can be considered successful and can be used in the future.

The Distribution Industry's Social Responsibility and Ethics Management: Effects on Corporate Trust and Loyalty

  • Yoon, Nam-Soo;Kim, Young-Ei
    • Journal of Distribution Science
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    • v.12 no.7
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    • pp.23-35
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    • 2014
  • Purpose - This study aims to explore the effects of social responsibility activities and business ethics practices on corporate trust and loyalty in the context of a large retail distribution business. Research design, data, and methodology - The data collected was analyzed using PASW Statistics 18.0. In order to verify the demographic characteristics, frequency analysis was conducted on the data. Results - The results of the study were as follows. First, social responsibility activities had a significant effect on corporate trust. Second, both corporate social responsibility activities and business ethics practices had significant effects on loyalty. Third, corporate trust had a significant effect on loyalty. Fourth, corporate social responsibility activities and consumer protection activities had a partial mediation effect, while environmental protection activities and social contribution activities had complete mediation effects. Conclusions - This study clarified and explained the factors of corporate social responsibility activities and business ethics practices that customers value, and analyzed the influence of these factors on corporate trust and loyalty.