• 제목/요약/키워드: Digital Transformation of Services

검색결과 116건 처리시간 0.034초

디지털 트랜스포메이션 도입을 위한 운영 지표 개발에 관한 연구 (A Study on the Development of Operational Indicators for the Introduction of Digital Transformation)

  • 김승언;박주석;진정숙
    • 한국IT서비스학회지
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    • 제22권4호
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    • pp.37-51
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    • 2023
  • Digital transformation(DT) is about reinventing the enterprise, completely changing its vision, strategy, organizational structure, processes, capabilities, and culture. Therefore, companies preparing or embarking on DT must be able to identify their current status and assess their level for successful DT. In this study, we developed indicators to diagnose and evaluate the current level of a company for successful DT. The current level was actually evaluated by using the evaluation indicators developed for the financial industry (insurance, securities, etc.), an industry where DT is currently being successfully introduced. The most important aspect of this study is that it provides metrics to evaluate the adoption an progress of digital transformation when reinvention a company, rather than a partial view.

Formulating a Conceptual Model of Digital Service Transformation Based on a Systematic Literature Review

  • Sawung Murdha, Anggara;Agus, Hariyanto;Novianto Budi, Kurniawan;Arry Akhmad, Arman;Suhardi, Suhardi
    • Journal of Information Science Theory and Practice
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    • 제11권1호
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    • pp.31-48
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    • 2023
  • Digital service transformation study is a part of research in the field of digital transformation, which is devoted to exploring the transformations that occur in digital service products, which have been intensely explored in recent years to address digital disruption. Several concepts and definitions of digital service transformation have emerged as a result of an approach from the point of view of digital transformation and digital services concepts. This paper is organized to provide a foundational understanding of digital service transformation terminology. This paper uses the systematic literature review method to compile 52 qualified articles from previous studies. We conduct an analysis and synthesis of articles to answer research questions. The results of this study are a descriptive summary of research in the digital service transformation field, determining digital service transformation terminology and components, and also a proposed digital service transformation model to explain the position of transformation in digital service products in the overall transformation process. We construct this model using the findings of previously determined components synthesis.

디지털 전환 시대의 새로운 품질 차원 적용 사례연구 (How to Apply the New Quality Dimensions to the New Business in the Digital Transformation Era?)

  • 박민서;배경미;김연성
    • 품질경영학회지
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    • 제49권4호
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    • pp.609-622
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    • 2021
  • Purpose: In recent years, several new attempts have been made to offer products and services based on servitization and customization for comparative advantage and customer satisfaction. Apparently, these attempts are empowered by new digital technologies. Therefore, this study aims to present new business cases with features of digital transformation era in Korea on the perspective of new quality dimensions. Methods: The study approaches the subject by presenting a number of recent business cases in multiple fields in Korea. All cases are analyzed and compared with "10 Quality Dimensions" and several related implications such as servitization, customization, digitalization and differentiated value. Results: The results of this study are as follows; the common core quality dimensions of case are customization, aesthetic and convenience. Furthermore, the critical role of technology is deduced as the core quality dimensions are built on new digital technologies. Lastly, businesses in the age of digital transformation must focus on the core performance of their products and services for customer satisfaction while delivering new core quality dimensions. Conclusion: Recent digital technologies are capable to realize servitization and empower companies to provide differentiated and customized products, services, and experience to their customers. However, it is significant to retain other factors for customer satisfactions rather than customization.

디지털전환 기반의 교육서비스품질 경쟁우위전략 : W사를 중심으로 (Competitive Advantage Strategy of Educational Service Quality on Digital Transformation : Focusing on W-Company)

  • 진희수;이동원;이돈희
    • 품질경영학회지
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    • 제50권4호
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    • pp.843-861
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    • 2022
  • Purpose: This study explores the impact of digital transformation (DT) strategies on gaining a competitive advantage in interactive educational services. Methods: We develop a service value proposition model by analyzing educational service elements to confirm the impact of DT in the classroom through case studies. This study focuses on educational services that DT has a positive impact on organizational competitiveness by providing opportunities for customers to engage in operational processes. This case study summarizes competitiveness using SWOT (strengths, weaknesses, opportunities, and threats) analysis. Results: The findings of the case study indicate that DT-enabled competitive factors contribute to an organization's competitive advantage. The study results present key resource as social cloud services, data combination, content sharing, and products/services. The online application that collects user data about education and shares class and evaluation information creates a new class operational process in the field of educational service for a value proposition of collection-merging-sharing with social cloud function. Conclusion: The results of this study can be used as a good guideline for educational service providers interested in applying DT for improved customer satisfaction and educational organizations' competitiveness. In addition, the study findings provide theoretical and practical implications on SWOT approaches to changing the educational service provision ways through digital transformation.

Digital Transformation Strategy Design for National Public Service

  • Sangwon LEE;Joohyung KIM
    • International Journal of Advanced Culture Technology
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    • 제11권4호
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    • pp.435-441
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    • 2023
  • From the mid-to-late 2010s, technology was frequently mentioned in the definition of digital transformation. In the early stages, the private sector started actively using it, and the public sector started to take it seriously. Divided into "providing value and cultural change, the main goals of digital transformation were accomplished, and the ideas of creating new values in social and industrial systems and applying digital technology appeared to be related. Digital transformation, defined as the idea of combining digital solutions to boost competitiveness and add value, necessitates social innovation and cultural shifts at the national level. In order to encourage the digital transformation of the industry, the Industrial Digital Transformation Promotion Act was passed in December 2021. This set the groundwork for a comprehensive and organized approach to facilitating the use of industrial information. We will examine the nature and extent of digital transformation in this study, as well as discover the organizations and regulations that support it. We also want to examine the essential standards and technologies needed to put the digital transformation plan into practice. Lastly, We'll make some conclusions about how this will affect public services' digital transformation.

Digital Transformation in the Restaurant Industry: Current Developments and Implications

  • Alt, Rainer
    • Journal of Smart Tourism
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    • 제1권1호
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    • pp.69-74
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    • 2021
  • Restaurants are an important area of the hospitality industry. This industry sector has not only experienced severe consequences of the recent lockdowns, but it has also seen the rise of digital technologies. As known from other industries, the digital transformation impacts products, processes and business models alike. Starting from the classical distinction of a restaurant's front- and back-of-the-house processes, this paper presents an overview on current developments in the restaurant industry and based on an analysis of current digital services, it derives some implications for future directions. Among the observations are that restaurants need to cover more touch points, provide more individualized offerings and strive for more automation as well as integration of their systems.

A Case Study of Digital Transformation: Focusing on the Financial Sector in South Korea and Overseas

  • Eunchan Kim;Minjae Kim;Yeunwoong Kyung
    • Asia pacific journal of information systems
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    • 제32권3호
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    • pp.537-563
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    • 2022
  • This study investigates the adoption and application of digital transformation in the financial sector and analyzes the process and outcomes of digitization and digitalization in the field of the finance industry of South Korea and overseas, in order to seek both managerial and strategic implications for successful implementation of digital transformation in the future. The findings show that, for successful digital transformation, it is necessary to maximize active and systematic use of advanced online and digital technologies that form the basis of business and create an open, horizontal organizational culture and communication system to equally share and distribute advanced technologies and competencies through the entire organization. Furthermore, this study also discovers the legitimacy to concentrate the organizational competencies and know-how in providing technical training for members, expanding customer experience, and improving customer satisfaction services to contribute to improving the quality of life for members of the organization and creating and improving social and public infrastructures, instead of using digital transformation only to improve productivity of organizations or firms. As such, it is necessary to concentrate corporate competencies in establishing and supplying digital transformation that is not just human-centered but also has productivity, innovativeness, and reliability at the same time.

제품 설계 시 디지털 트윈 기술 사용의도에 영향을 미치는 요인에 대한 연구 (A Study on the Factors Affecting Usage Intention of Digital Twin Technology in Product Design)

  • 조용원;임은택;김광용
    • 한국IT서비스학회지
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    • 제18권3호
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    • pp.75-93
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    • 2019
  • Digital twin technology is one of the key technologies to strengthen the competitiveness of manufacturing industry from the viewpoint of digital transformation in the era of $4^{th}$ industrial revolution. In this research, the important role in using digital twin technology in product design, This paper summarizes and empirically verifies the technical characteristics of digital twins, a key concept in the digital transition of the manufacturing industry. In this study, the technology characteristics of digital twin which is key concept in the digital transformation of manufacturing industry are summarized and empirically validated which factors militate a critical role in the use of digital twin technology in product design which is key area of product development. As a result of analysis, datafication, intellectualization which are characteristics of digital twin technology and task characteristics of product design influence Task Technology Fit (TTF) and Task Technology Fit (TTF) influences Technology (UTAUT) And finally, performance expectancy, effort expectancy, social influence and facilitating conditions affect usage intention.

디지털전환 기반의 숙박예약 서비스 경쟁우위전략: 사례연구 (A Study on Digital Transformation Competitive Strategy of Accommodation Reservation Service Industry: A Case Study)

  • 진희수;이동원
    • 한국산업정보학회논문지
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    • 제27권1호
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    • pp.93-109
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    • 2022
  • 오늘날 고객과 정보와 서비스를 결합하는 디지털전환은 산업전체의 판도를 바꾸는 새로운 비즈니스 모델이 등장하며, 고객의 가치를 창출하는 핵심 경쟁력으로 제시되었다. 이러한 관점에서 본 연구는 숙박정보를 제공하는 앱서비스 사례를 기반으로 디지털전환이 기업에 미치는 영향력을 분석하여 경쟁우위요인을 도출하하였다. 본 사례연구는 숙박예약서비스 산업에서 디지털전환시운영프로세스에서 사용자의 참여를 확대하고, 그 과정에서 사용자에게 새로운 선호요인을 제안하여 경쟁력을 높일 수 있는 서비스방안을 분석하였다. 분석결과, S사의 5가지 경쟁요인 분석을 통해 운영프로세스 상에서의 고객서비스 가치 모델을 도출하였다. 본 연구 결과는 서비스산업에서 디지털전환 시 기초자료로 활용될 수 있다.

항만물류분야의 디지털 전환 수용성에 관한 연구 (A Study on the Acceptability of Digital Transformation in the Port Logistics)

  • 송현덕;장명희
    • 한국항해항만학회:학술대회논문집
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    • 한국항해항만학회 2022년도 추계학술대회
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    • pp.298-299
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    • 2022
  • 해상운송분야 디지털 전환(Digital Transformation)이란 "해상운송 관련 기업이 새로운 비즈니스모델, 제품, 및 서비스를 창출하기 위하여 인공지능, 빅데이터, 사물인터넷, 블록체인, 클라우드 등의 디지털 기술을 활용함으로써 고객 및 시장의 파괴적 변화에 적응하거나 이를 추진하는 지속적인 프로세스"로 정의할 수 있다(장, 2021). 국내 항만물류분야에서 다양한 디지털 전환 기술이 적용되고, 사용되기 시작한 상황에서 구성원들의 적극적인 수용이 디지털 전환의 성공을 가져올 수 있다. 따라서 본 연구에서는 국내 항만물류분야의 디지털 전환에 대한 수용성을 알아보기 위하여

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