• Journal of Digital Contents Society
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• v.19 no.1
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• pp.93-102
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• 2018

This study aims to present policy implications by analyzing information security behavior factors of internet users. The research model, based on PMT and UTAUT2, consists of perceived threat, severity, social influence, self-efficacy, experience and habits, PC and privacy behaviors, security behaviors on new services and set demographic characteristics, use places of internet, use of paid products, and experiences of accident as moderate variables to analyze the effect on security behavior. The results showed that perceived severity, self-efficacy significantly influenced on experience and habits, and experience and habits and self-efficacy had a high influence on PC and privacy behavior. Also, PC and privacy behaviors have a high impact on security behavior of new services. Age, income, use of paid products, and experience of accidents have a moderating effects on security behaviors. The results of this study are expected to help policy decision making to improve the level of information security of internet users.

• Journal of Digital Contents Society
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• v.19 no.9
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• pp.1811-1817
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• 2018

The purpose of this study is to elucidate the effects of a new clinical training simulator for dental radiography using augmented reality (AR) on user learning context. To accomplish this purpose, we divided 217 dental hygiene students into two groups. The experimental group was presented with the new clinical training simulator for dental radiography using AR, and the control group was presented with task information using a textbook. The results showed that the experimental group presented the new clinical training simulator for dental radiography using AR had a higher level of self-efficacy, interest in learning, flow, and practice satisfaction compared with the control group shown the task information using a textbook. Therefore, the AR-based radiography simulator can be utilized in dental radiology practice education as an effective educational device.

• Journal of Digital Convergence
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• v.13 no.7
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• pp.213-221
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• 2015

The aim of this study is to find the factors affecting attitude on u-health system using Pender's Health Promotion Model (HPM) and also, analyze the moderating effect of gender variable in research model. To assess the proposed research model based on HPM, this study adopted Partial Least Square (PLS) method using Smartpls 2.0 version for the evaluation of research model. Thus, this study used survey questionnaire in order to collect useful data to potential users of u-health system. As a result of analysis, the examined variables explain 29% of variance on attitude to use of the u-health system. According to the PLS analysis, self efficacy and perceived benefits showed significantly positive relationship on attitude to use of u-health system. In addition, on the moderating effect of gender variable, female had more interest on self efficacy for positive attitude on use of u-health system.

• Journal of Information Technology Applications and Management
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• v.31 no.3
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• pp.119-147
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• 2024

This study aims to analyze older adults's intention to use digital financial services. To verify the purpose, the '2022 Korean Senior Technology Acceptance Panel Survey' data were used. And a shortened Senior Technology Acceptance Model(STAM) reflecting the characteristics of older adults was applied. The results of Structural Equation Model analysis are as follows. First, the lower gerontechnology anxiety, the higher control beliefs reflecting perceived ease of use, self-efficacy and facilitating conditions and the intention to use digital financial services. Second, the health factor had a positive effect on the control beliefs. Third, the higher the control beliefs, the higher the attitudinal beliefs reflecting perceived usefulness and attitude and the intention to use digital financial services. Lastly, the higher attitudinal beliefs, the higher the intention to use digital financial services. The results suggest the need for interventions that can relieve gerontechnology anxiety and strengthen positive perceptions about control beliefs and attitudinal beliefs in order to increase older adults's intention to use digital financial services.

• Asia-Pacific Journal of Business Venturing and Entrepreneurship
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• v.17 no.4
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• pp.163-172
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• 2022

This study investigates the IPI (Information Protection Intention) of DHS (Digital Healthcare Service) providers by introducing PMT (Protection Motivation Theory). This study examines the effects of protection motivation, such as threat appraisal and coping appraisal, on IPI, such as ICI(Induction Control Intention) and SDI(Self Defense Intention). The research model, based on the PMT, adopted severity, vulnerability, reaction efficacy and self-efficacy as independent variables. The research model was validated through quantitative research, a survey of 222 DHS providers in South Korea, using structural equation modeling. The results show that (1) a clear awareness of the consequences of security threats increases the understanding of DHS providers on the severity of closure of healthcare information, and thus may decreases abuse of DHS by providers; (2) user confidence and satisfaction on the security system may make them be confident that they can handle the closure of healthcare information by themselves; and (3) although DHS providers are realizing the consequences of closure of healthcare information, they think that they are unlikely to encounter such situations. As a result of this study, venture companies that provide DHS need to provide contents that can continuously increase providers' security level in order to increase providers' information protection intention. It suggests that IPI is important through trust of healthcare service providers.

• Asia-Pacific Journal of Business Venturing and Entrepreneurship
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• v.18 no.3
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• pp.157-172
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• 2023

The recent Fourth Industrial Revolution is accelerating changes due to digital transformation. According to this trend, the existing start-up paradigm is changing, and new business models based on new technologies and creative ideas are emerging. In addition, the diversity of mentoring relationships and environments such as online mentoring, reverse mentoring, group mentoring, and multiple mentoring is also increasing. However, most mentors in their 50s and 60s, who are mainly active in the start-up field, have been able to help mentees a lot based on their own experience and expertise, but they are having difficulty responding to the changing environment due to a lack of understanding and experience of new technologies and environments. To cope with these changes well, mentors must constantly study, acquire and apply the latest technologies to improve their understanding of new technologies and the environment. In addition, it is necessary to have an understanding and respect for the diversity of mentoring relationships and environments, and to maximize the effectiveness of mentoring by actively utilizing them. Therefore, mentors should recognize that they directly affect the growth and development of mentees, constantly acquire new knowledge and skills to maintain and develop expertise, and actively deliver their knowledge and experiences to mentees. Therefore, in this study, was tried to empirically analyze the relationship between mentoring's influence on mentor's job satisfaction through mentor's personal learning and self-efficacy. The results of the empirical analysis were as follows. Among the functions of mentoring, career function and role modeling were found to have a positive effect on both personal learning and self-efficacy, which are parameters, and job satisfaction, which is a dependent variable. On the other hand, psychological and social functions have a positive effect on personal learning, but they do not have an effect on self-efficacy and job satisfaction. In addition, as a result of analyzing the mediating effect, all mediating effects were confirmed for career functions, and only the mediating effect of self-efficacy was confirmed for role modeling. Through this study, mentoring is an important factor in promoting job satisfaction, personal learning and self-efficacy, and this study can be said to be academically and practically meaningful in that it confirmed personal learning and self-efficacy as factors that increase mentor's job satisfaction, and the focus of mentoring research was shifted from mentee to mentor to study the impact of mentoring on mentors.

• Journal of Digital Convergence
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• v.9 no.1
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• pp.37-49
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• 2011

The purpose of this study is to develop a new equipment acceptance model in the industrial market and test it empirically using a field survey. To define new equipment acceptance factors of employees in the organization, we used the TAM as a useful model to analyze the acceptance process of new equipment. All of the data for the TAM were collected from the employees. Prior research studied the usage of general information technology using a computer and particular software, while we apply the TAM to the new equipment adoption. In this study, both theoretical review and empirical study were conducted and the model was set through the theoretical study which was tested through the empirical analysis. Management support and training/education were shown to have a positive effect on PU and PEOU. Personal innovativeness, management support, perceived usefulness and perceived ease of use were shown to have a positive effect on behavioral intention.

• Journal of Digital Contents Society
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• v.17 no.6
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• pp.537-543
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• 2016

The purpose of this study is to analyze the moderating effect of health privacy information on the relationship between the factors that affect the behavioral intention of the usage of u-health system have. Therefore, as a research hypothesis in TRA (Theory of Reasoned Action), self-efficacy and perceived usefulness will have a positive effect on the behavioral intention of the u-health system, and in the path, that personal information factors have an effect on each path. This study used the PLS-SEM methodology to verify the proposed research model. As a result of the analysis, this study showed that the moderating effect of health personal information in the presented model affects to some extent by the increase of R2 explanatory power. However, it was found that it was more consistent with the role of the independent variable rather than the moderating influence on the perceived usefulness.

• Journal of the Korea Society of Computer and Information
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• v.28 no.9
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• pp.177-188
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• 2023

The purpose of this study is to develop and validate a scale for measuring digital literacy by identifying the factors consisting of digital literacy and extracting items for each factor. Preliminary items for the Delphi study were developed through the analysis of previous literature and the deliberation of the research team. As a result of two rounds of the expert Delphi study, 65 items were selected for the main survey. The validation of the items was carried out in the process of exploratory and confirmatory factor analyses, reliability test, and criterion validity test using the data collected in the main survey. As a result, a 4-factor structure composed of 31 questions(factor 1: digital technology & data literacy- 9 questions, factor 2: digital content & media literacy- 8 questions, factor 3: digital communication & community literacy- 9 questions, factor 4: digital wellness literacy - 5 questions) was confirmed. Also, the goodness of fit indices of the model were found to be good and the result of reliability test revealed the scale had a very appropriate level of Cronbach's alpha(α=.956). In addition, a statistically significantly positive correlations(p<.001) were found between digital literacy and internet self-efficacy and between digital literacy and self-directed learning ability, which were predicted in the existing evidence, therefore the criterion validity of the developed scale was secured. Finally, practical and academic implications of the study are provided and future study and limitations of the study are discussed.

• Proceedings of the Korean Institute of Information and Commucation Sciences Conference
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• 2015.05a
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• pp.463-464
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• 2015

The purpose of this study is examine the relation with the academic motivation variable, cognitive style and the academic achievement, and guide to strategies of Mobile game learning development. Based on cognitive theory, the academic motivation variable has more related with academic achievement. As a result, internal motivation variables has highly positive correlation on academic self efficacy.