• Journal of Distribution Science
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• v.21 no.10
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• pp.39-49
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• 2023

Purpose: The purpose of this study is to explore areas that have been studied extensively in previous studies related to franchising as a platform for global distribution. Furthermore, franchising is a strategic distribution method that gives entrepreneurs the opportunity to replicate an established business model. In addition, franchisees benefit from the use of established branding and receive support from the franchisor. Research design, data, and methodology: This study used the Preferred Reporting Items Systematics Review and Meta-Analyses (PRISMA) method to analyse data from 2003 to 2023 in the Web of Science and Scopus databases. Results: A total of 79 articles were identified and analysed to see trends and related themes such as product distribution, business distribution, business strategy, emerging market, and franchising relationship. Also, publication trends by year related to franchises are also presented. Conclusions: Overall, the research trend related to franchising as a global distribution is well seen, and every year, many researchers begin to explore the topic of franchising as a method of distribution that can be explored from various aspects either quantitatively or qualitatively. Lastly, limitations and recommendations are made to provide guidance for future studies related to the topic broadly and deeply in enriching the findings.

• Management & Information Systems Review
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• v.37 no.2
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• pp.63-85
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• 2018

Electronic displays have developed as instruments that function as windows of information to satisfy the bidirectional needs of electronic device manufacturers and users. The cathode-ray tube (CRT) display once dominated the display industry. Now, the liquid crystal display (LCD) is dominant, and promising displays are competing to become the next-generation display. Displays reflect the characteristics of the information and communication technology (ICT) industries, such as technological changes, innovative features, and competitive dynamics, and have technologically evolved to dominate the industry and market through various ICT devices. This research utilizes a dominant design concept and examines the case of the flat-panel display industry to propose a comprehensive framework, which considers technological, organizational, and environmental characteristics, of the determinants influencing dominance in the technology-intensive ICT industry. The results show that a dominant design in the flat-panel display industry emerges from technological competition among several designs, based on technological characteristics and market acceptance, and dominates the industry and market by various environmental factors. Our results emphasize the difference between generic technologies and the speed of technological innovation and expand the understanding of the emergence of a dominant design. Furthermore, this paper suggests practical implications for establishing a competition strategy and strategic guidance for other ICT industries as well as the display industry.

• Asia-Pacific Journal of Business
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• v.11 no.4
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• pp.65-81
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• 2020

Purpose - This research aims to investigate how consumers' eco-friendly product choice ratio changes as the benefits of eco-friendly products are framed as (1) non-monetary benefits, (2) monetary gain integrated with the loss or (3) monetary gain segregated from the loss. Design/methodology/approach - A mixed-design, scenario-based choice experiment was conducted. A series of chi-square tests and residual analyses were conducted to analyze the data. Findings - When the monetary gain was larger or slightly smaller than the loss, the participants' eco-friendly product choice ratio was higher when the monetary gain was integrated with the loss than those in the other two conditions. When the monetary gain was significantly smaller than the loss, the participants' eco-friendly product choice ratio was lower when the monetary gain was integrated with the loss than those in the other conditions. The ratio did not differ between the latter two conditions. Research implications or Originality - This research shows that marketers should frame the benefits of eco-friendly products and their costs in different manners depending on the relative magnitudes of them. This research also complements the existing literature by comparing the effectiveness of non-monetary framing of eco-friendly product benefits with that of monetary framing following hedonic editing hypothesis.

• Journal of Platform Technology
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• v.10 no.4
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• pp.91-96
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• 2022

Recently, the importance of Research and Development(R&D) security as well as R&D investment is emphasized in the flow of technology hegemony competition, where technology is directly related to national competitiveness.However, despite the enormous impact of the R&D security failure results, research output leakage accidents continue to occur.To solve this problem, this study analyzed leakage accidents and cases of R&D output and concluded that it is priory to develop regulations to raise security awareness at the field researcher level rather than the macroscopic security management system. In addition, in order to design the direction of the researcher security measures, observational study was conducted at the university research site, and four directions were presented, including case analysis and integration. The direction for designing researcher security measures will be used as a basis for developing security regulations specialized in future research sites and security management systems for research institutes.

• Journal of the military operations research society of Korea
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• v.34 no.3
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• pp.1-12
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• 2008

Design of supply chain network (SCN) is required to optimize every factor in SCN and to provide a long-term and strategic decision-making. A mathematical model can not reflect the real world because design of SCN contains variables and stochastic factors according to status of its system. This paper presents the designing methodology of military SCN using the mathematical model and the simulation model. It constructs SCN to minimize its total costs using the Mixed Integer Programming (MIP) model. And we solve problems of a vehicle assignment and routing through adaptation of experiment parameters repeatedly in the simulation model based on the results from the MIP model. We implement each model with CPLEX and AutoMod, and experiment to reconstruct SCN when the Logistic Support Unit is restricted to support military units. The results from these experiments show that the proposed method can be used for a design of military SCN.

• Journal of the Korean Society of Costume
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• v.61 no.2
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• pp.47-59
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• 2011

This study provides a systematic investigation about objective personal image consulting, tool development and image-making research by analyzing the status of the Korean image-consulting industry and education. For the research, we carried out literature surveys of books on image consulting and previous research reports. In particular, we surveyed image consulting businesses that have internet web sites, and educational institutes. The results of the survey are as follows: First, domestic image consulting businesses in Korea are investigated about 93 private companies and 4 associations. They do the image making, color consulting, and education for individuals and business. Second, professional image consulting education is carried out not only in the 93 private companies, but also in the continuing and professional studies for adults of 10 universities. Furthermore, more then 90 universities have specific academic programs related to the image consulting such as facial management, beauty coordination, cosmetology, stylists, fashion events, broadcasting stylists, and so on. Third, a typical image consulting job is the personal shoppers who assists VIP customers in department stores. Professionals and politicians have personal fashion stylists for their image making. Today, the job has expanded to public fashion therapist. Fourth, the contents of an image consulting education have appeared in similar industries and educations. These contents include fashion styles, personal color analysis, make-up, facial expressions, gestures, perfumes, accessories, etc. This study is based on research on the current Korean image-consulting industry, and will enable follow-up details to be implemented. using the basis of this study for a strategic self-image formation system.

• Industry Promotion Research
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• v.9 no.3
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• pp.139-146
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• 2024

This study analyzed the popularity factors of the virtual idol 'PLAVE' to provide insights for future virtual idol production and content management in the domestic entertainment industry. Three hypotheses were established and tested through an online survey conducted from May 7 to May 20, 2024, with 73 participants. After excluding insincere responses, 67 responses were regression-analyzed. All three hypotheses, regarding character realism, 2D webtoon design, and real-time communication, were validated with P-values below 0.05. These findings offer strategic insights for the domestic entertainment industry and suggest a new paradigm for the virtual idol sector.

• Journal of Distribution Science
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• v.14 no.5
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• pp.81-89
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• 2016

Purpose - Prior researches have empirically focused on the effect of management consulting quality and consultant capability on entrepreneurial firms' performance. This study, however, focused on investigating the moderating role of absorptive capacity and resource capability between management consulting and entrepreneurial firms' performance. So, this study investigated the relationship among consulting quality, consultant capability, absorptive capacity, resource capability, and entrepreneurial firms' performance from the resource based view (RBV). Especially, this study focused on the mediating role of absorptive and resource capability in relational structure of entrepreneurial firms' dimensions. Research design, data, and methodology - In this study, research hypotheses and model are established by the prior researches from the fields of strategic management and entrepreneurial behavior. Concretely, H1~H4 are the relationship between consulting (consulting quality, consultant capability) and innovation (absorptive capacity, resource capability); H5 is the relationship between absorptive capacity and resource capability; and H6~H7 are the relationship between innovation (absorptive capacity, resource capability) and management performance. The data was collected 207 copies from entrepreneurial firms in South Korea. These firms were established in January 2014 and maintained by November 2015 in high-tech industry. The questionnaire was consisted of five dimensions; consulting quality, consultant capability, absorptive capacity, resource capability, and management performance. Each dimension measured multi items on a 5-point Likert scale. The hypotheses and research model are analyzed using structural equation modeling (SEM) with AMOS 22. Results - The results of this study are as follows. 1) Consulting quality significantly influenced on the absorptive capacity of entrepreneurial firms. 2) But, consultant capability did not influence on the absorptive capacity of entrepreneurial firms. 3) Consulting quality and consultant capability significantly influenced on the resource capability of entrepreneurial firms. 4) Absorptive capacity significantly influenced on the resource capability of entrepreneurial firms; 5) Absorptive capacity did not significantly influence on the management performance of entrepreneurial firms. 6) Resource capability, however, significantly influenced on the management performance of entrepreneurial firms. By these results, absorptive capacity of entrepreneurial firms had a mediating role partly among consulting quality, consultant capability, and management capability. The resource capability of entrepreneurial firms had a mediating role among consulting quality, consultant capability, and management capability, perfectly. Conclusions - According to this study, the high level of consulting quality and consultant capability may enforce the resource capability of entrepreneurial firms. It means, practically, that external knowledge is a driver for innovation, and then the innovation effects on the management performance of entrepreneurial firms. So, at the initial stage, the management consulting programs are very important to entrepreneurial firms and should be conceived as an essential element. This study may contribute to the advancement of academic in field of new start business, small business, or venture business based on resources, especially the role of absorptive capacity and resource capability between consulting programs and management performance. However, this study has some limitations. They are the measurement of consulting quality's items, cross-sectional research, and the limitation of concept and industry.

• Korean Journal of Oriental Medicine
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• v.14 no.3
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• pp.137-148
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• 2008

Computerization is recognized as simple supporting tools up to recently but Information is made for the improvement of company's outcome beyond the assistant tools and is emerged as core tools of creating new opportunities for company in point of management strategy. But Information plays minor role in Korean Institute of Oriental Medicine(KIOM) yet. Information has not processed systematically because of lack of understanding and budget in KIOM. The purpose of this research is to make plan for knowledge information which is aimed to make effective supporting and strengthening the ability of KIOM's research, until 2013. Also we tried to find new project s for information and to apply the result to planned information projects. The final goal of this study is to make mid/long-term information plan of KIOM. We applied the general information strategy planning(ISP) method which is progressed as analysis of information technology, analysis of information status, design of future model and extraction of action plan order. First, we examined the information elements for the advanced management from analysis of management environment and analyzed information technology trends. Second, we list up the gaps and problems of KIOM's information status and define the future model to solve this problems. It is showed the road map of time and budget for future model to progress systematically inner-information of purpose. We hope that information of KIOM will be conducted successfully.

• The Journal of the Korea Contents Association
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• v.15 no.10
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• pp.561-569
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• 2015

Many start-ups have many realistic hardships in getting management diagnosis about whether their business model are properly going. For this reason, there is the need for an easy and simple method that makes it possible to conduct a strategic management through the analysis and management diagnosis of the business model. The Business Model Canvas(BMC) has been popularized as a tool to help entrepreneurs describe, design, challenge, invent and pivot their business model. This model gives a framework to describe the most important building blocks(9 blocks) of existing business. Entrepreneurs can make their own business analyses and craft their own solutions through using this model. In this study, we conducted consulting by using the BMC on the NARUATO which is a small start-up in the healthy food industry. This case study can use as a learning material for entrepreneurship education.