• International Journal of Human Ecology
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• 제12권2호
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• pp.25-37
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• 2011

Website design (due to increased online retailing) has received more attention as a way to influence consumer responses (Eroglu et al., 2001, 2003; Kim et al., 2009; Kim & Lennon, 2008; Yoo et al., 2010); however, the website design of multichannel retailers has not been examined from the perspective of the consistency of online store image with the brand image. This study examines the effect of brand image consistency (especially through the website) on consumer attitude and patronage intentions. The findings of this research will add to the growing body of literature on multichannel retailing and provide practical information for online retailers in the development of a website for their online business.

• 드라이브 ㆍ 컨트롤
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• 제17권4호
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• pp.38-45
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• 2020

The purpose of this study was to analyze the design sensitivity of an independent driving system for disaster response. The research procedure was as follows. First, an analysis model based on the circuit diagram of the driving system was developed. Second, to ensure the reliability of the analytical model, the load-free test results and analysis results were compared. Even if different loads acted on four independent motors, the system was confirmed to be implemented according to the design intent. Finally, the design variables of the analysis model were analyzed to obtain design variables with a significant impact on system performance and stability. The analysis program used simulation X.

• 디자인융복합연구
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• 제15권4호
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• pp.59-70
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• 2016

Due to the newly emerging market for telepresence robots and the research in the area, designers and developers lack guidelines for specifying the physical characteristics of telepresence robots. On the basis of the previous literature, we attempted to make a distinction between two robot height approaches for telepresence robot designs: floor- versus desk-based robot designs. This research investigated the effects of these robot height approaches on consumer acceptance. We predicted that there would be difference between floor-based robots and desk-based robots regarding consumers' evaluation of and intent to purchase social robots. A study using two types of robots was conducted with sixty university students. The results showed that participants perceived desk-based robots as more useful than floor-based robots. In addition, the participants evaluated desk-based robots more positively than floor-based robots. Purchase intention and willingness to pay also showed similar results as evaluation. The implications for the design of telepresence robots in terms of increasing acceptance of robots are discussed in detail.

• 유통과학연구
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• 제17권11호
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• pp.47-52
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• 2019

Purpose: This study specifically discusses why coffee shop customers want to revisit coffee shops. In addition, we would like to verify the mediated effect of the emotional reaction in relation to the influence of the experience values of the Chinese coffee shop on the re-visit of the coffee shop. Research design, data and methodology: Regression and reliability analyses were conducted. Simple regression was used for stock price verification, and the bootstrap method of model4 of Hayes was performed for the intermediate hypothesis verification. Results: This study confirmed that the experience values of coffee shops (entertainment, aesthetic, economic efficiency, and service excellence) have a significant influence on customers' intention to revisit coffee shops. Conclusions: Managers can check that the level of revisit by customers is increased by increasing the elements of experience value. In addition, studies have shown that the customer's emotional reactions play a significant mediating role in the relationship between the value of the experience and the customer's intention to revisit the coffee shop. This suggests that the coffee shop operator should focus on the emotional response of its customers and devise strategies to ensure that the value of the experience is connected to the intent of revisiting.

• 유통과학연구
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• 제16권2호
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• pp.35-45
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• 2018

Purpose - This research aimed at exploring the mediation roles of the arousal and pleasure in the effects of the congruity between visual sensory cues of a retail store and consumers' self-image on the intent to reuse the store. Research design, data, and methodology - The data from 278 Chinese consumers who answered the questionnaire online were analyzed by using structural equation model of Amos 21.0 program to verify the hypotheses. Results - Store's visual sensory cues congruent with consumers' self-image directly affected the intention to reuse the store, and had positive impacts on both their arousal and pleasure states. The consumers' pleasure positively influenced on their intention, but their arousal did not influence on the intention. Consumers' pleasure played mediation roles in the effect of the congruity on the intention to reuse the store. Conclusions - Retail store marketers should pay attention to visual sensory cues to match the cues to consumers' self-image, when designing their store settings. When developing the cues, to help consumers feel pleasure which in turn, induces loyalty to their store, the marketers should develop the atmosphere setting in the respects of the congruity between the visual sensory cues and the self image.

• 한국CDE학회논문집
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• 제9권2호
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• pp.112-121
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• 2004

As customers demands are rapidly changing, a product life cycle is getting shorter and a product model is forced to be changed frequently. An ejecting design system becomes more important for high productivity to eject a product in high temperature without any damage. For example, an ejector pin that is a key component of the system can cause high local stresses and strains in the molding at the time of ejection. The number, the size, and the location of pins are important to make a smooth ejection. Therefore we propose an analytical approach with the aid of designer’s experience to calculate a total release force and pressure distribution so that the number, the size, and the location of pins can be easily determined. As a part of the result, the design system is built by Intent! with AutoCAD 2000 and a video player deck example is presented to verify the approach.

• 한국CDE학회논문집
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• 제6권4호
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• pp.254-262
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• 2001

It is not possible to exchange parametric information of CAD (Computer Aided Design) models based on the current version of STEP (Standard leer the Exchange of Product model data). The design intent can be lost during the STEP transfer of CAD models. The ISO Parametrics Group has proposed the SMCH (Solid Model Construction History) schema in June 2000 that includes structures fur exchange of parametric information. This paper proposes the macro parametric approach that is intended to provide capabilities to transfer parametric information. In this approach, CAD models are exchanged in the form of macro files. The macro file contains user commands which are used in the modeling phase. To exchange CAD models using the macro parametric approach, modeling commands of commercial CAD systems are analyzed. Those commands are classified by the grouping method suggested by Bill Anderson. As a neutral file format, a standard modeling commands set has been defined. Mapping relations between the standard modeling commands set and the native modeling commands set of commercial CAD systems are defined.

• International Journal of CAD/CAM
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• 제2권1호
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• pp.13-21
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• 2002

It is not possible to exchange parametric information of CAD models based on the current version of STEP. The design intent can be lost during the STEP transfer of CAD models. The Parametrics Group of ISO/TC184/SC4 has proposed the SMCH schema, which includes constructs for exchange of parametric information. This paper proposes a macro-parametric approach that is intended to provide capabilities to transfer parametric information including design intents. In this approach, CAD models are exchanged in the form of macro files. The macro file contains the history of user commands, which are used in the modeling phase. To exchange CAD models using the macro-parametric approach, the modeling commands of several commercial CAD systems are analyzed. Those commands are classified and a set of standard modeling commands has been defined. Mapping relations between the standard modeling commands and the native modeling commands of commercial CAD systems are defined. The scope of the current version is limited to parts modeling, not assemblies.

• 한국산학기술학회:학술대회논문집
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• 한국산학기술학회 2010년도 추계학술발표논문집 1부
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• pp.344-348
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• 2010

The intent of this paper is to describe a neural network structure called multi dynamic neural network(MDNN), and examine how it can be used in developing a learning scheme for computing robot inverse kinematic transformations. The architecture and learning algorithm of the proposed dynamic neural network structure, the MDNN, are described. Computer simulations are demonstrate the effectiveness of the proposed learning using the MDNN.

• 한국산학기술학회:학술대회논문집
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• 한국산학기술학회 2010년도 추계학술발표논문집 1부
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• pp.332-336
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• 2010

The intent of this paper is to describe a neural network structure called multi dynamic neural network(MDNN), and examine how it can be used in developing a learning scheme for computing robot inverse kinematic transformations. The architecture and learning algorithm of the proposed dynamic neural network structure, the MDNN, are described. Computer simulations are demonstrate the effectiveness of the proposed learning using the MDNN.