• Title/Summary/Keyword: Customer management

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A Study on the Skin Stress Recognition and Beauty Care Status due to Wearing Masks (안면 마스크 착용에 따른 피부 스트레스 인식도와 뷰티 케어 현황에 관한 연구)

  • Kim, Hyeon-Suk
    • Journal of the Korean Applied Science and Technology
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    • v.38 no.2
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    • pp.465-475
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    • 2021
  • This study conducted an online and offline survey of 210 people from March 11 to 27, 2021 for the purpose of investigating and analyzing the current status of skin stress recognition and beauty care behavior due to wearing masks. The collected data were analyzed using SPSS 25.0 with Cronbach's α, Frequency Analysis, Chi-square test, and One way Anova. The average daily mask wearing time of more than 7 hours during the Covid-19 period was 43.8%, and skin stress recognition by wearing masks was highest among those in their 30s (M=4.27) and service workers (M=4.64), and those with acne and skin troubles (M=4.47) perceived high stress. The most important factor for home care treatment was cleansing(67.6%) and for beauty care was skin care(36.7%). Considerations factors on beauty care were 54.3% for service and customer care capabilities, and on body shape management method 45.7% for exercise. According to this study, respondents are recognizing skin stress due to the long-term use of masks, and home care treatment has been increasing as the esthetic salon has become unstable to visit due to the Covid-19 epidemic.

A Study on the Factors Affecting Continuous Use of AI Speaker Using SNA (SNA를 이용한 AI 스피커 지속적 사용에 영향을 미치는 요인 분석 연구: 아마존 에코 리뷰 중심으로)

  • Kim, Young Bum;Cha, Kyung Jin
    • The Journal of Society for e-Business Studies
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    • v.26 no.4
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    • pp.95-118
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    • 2021
  • As the AI speaker business has risen significantly in recent years, the potential for numerous uses of AI speakers has gotten a lot of attention. Consumers have created an environment in which they can express and share their experiences with products through various channels, resulting in a large number of reviews that leave consumers with a variety of candid opinions about their experiences, which can be said to be very useful in analyzing consumers' thoughts. Using this review data, this study aimed to examine the factors driving the continued use of AI speakers. Above all, it was determined whether the seven characteristics associated with the intention to adopt AI identified in prior studies appear in consumer reviews. Based on customer review data on Amazon.com, text mining and social network analysis were utilized to examine Amazon eco-products. CONCOR analysis was used to classify words with similar connectivity locations, and Connection centrality analysis was used to classify the factors influencing the continuous use of AI speakers, focusing on the connectivity between words derived by classifying review data into positive and negative reviews. Consumers regarded personality and closeness as the most essential characteristics impacting the continued usage of AI speakers as a result of the favorable review survey. These two parameters had a strong correlation with other variables, and connectedness, in addition to the components established from prior studies, was a significant factor. Furthermore, additional negative review research revealed that recognition failures and compatibility are important problems that deter consumers from utilizing AI speakers. This study will give specific solutions for consumers to continue to utilize Amazon eco products based on the findings of the research.

Impact of the User Experience on OTT services on Continuous Use Intention: Mainly focusing on the Use Satisfaction Mediating Effect (OTT 서비스에 대한 사용자 경험이 지속적 이용 의도에 미치는 영향: 이용 만족의 매개효과를 중심으로)

  • Youm, Dongsup
    • Journal of Digital Convergence
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    • v.20 no.5
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    • pp.513-523
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    • 2022
  • Generally, people act to use Information Technology on the premise of their experience in using various Information Technology. Namely, users perceive Information Technology through their User Experience, and these User Experiences can be said to impact Continuous Use Intention of the Information Technology. Based on this condition, the present study was proceeded to investigate the User Satisfaction's Mediating effect in the relationship between User Experience and Continuous Use Intention of the OTT services. For this purpose, 195 male and female college students' survey data were used for analysis, verified through the SPSS Process Macro. As a result of the analysis, not only the Reliability experience for the OTT services but also the Usability, Convenience, and Pleasurable experiences' User Experiences were verified that Use Satisfaction was Fully Mediating in relation to Continuous Use Intention. This result gives an implication that the importance of User Experience and Use Satisfaction in maintaining customers through continuous use of OTT services are worth noting. Overall, the present study increased the customer utility for OTT services and confirmed the importance of User Experience and Use Satisfaction in order to increase the competitiveness of the company. Also, it proposed a direction for an in-depth future research to develop this study.

A study on the selection of the target scope for destruction of personal credit information of customers whose financial transaction effect has ended (금융거래 효과가 종료된 고객의 개인신용정보 파기 대상 범위 선정에 관한 연구)

  • Baek, Song-Yi;Lim, Young-Bin;Lee, Chang-Gil;Chun, Sam-Hyun
    • The Journal of the Institute of Internet, Broadcasting and Communication
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    • v.22 no.3
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    • pp.163-169
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    • 2022
  • According to the Credit Information Act, in order to protect customer information by relationship of credit information subjects, it is destroyed and stored separately in two stages according to the period after the financial transaction effect is over. However, there is a limitation in that the destruction of personal credit information of customers whose financial transaction effect has expired cannot be collectively destroyed when the transaction has been terminated, depending on the nature of the financial product and transaction. To this end, the IT person in charge is developing a computerized program according to the target and order of destruction by investigating the business relationship by transaction type in advance. In this process, if the identification of the upper relation between tables is unclear, a compliance issue arises in which personal credit information cannot be destroyed or even information that should not be destroyed because it depends on the subjective judgment of the IT person in charge. Therefore, in this paper, we propose a model and algorithm for identifying the referenced table based on SQL executed in the computer program, analyzing the upper relation between tables with the primary key information of the table, and visualizing and objectively selecting the range to be destroyed. presented and implemented.

The Analysis of Research Trends in Social Service Quality Using Text Mining and Topic Modeling (텍스트 마이닝과 토픽모델링 활용한 사회서비스 품질의 학술연구 동향 분석)

  • Lee, Hae-Jung;Youn, Ki-Hyok
    • Journal of Internet of Things and Convergence
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    • v.8 no.3
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    • pp.29-40
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    • 2022
  • The aim of this study was to analyze research trends of social service quality from 2007 to 2020 based on text mining and topic modeling. Our focus was to provide foundational materials for social service improvement by discovering the latent meaning of relevant research papers. We collected 97 scholarly articles on social service, social welfare service, and quality from RISS, and implemented two segments of text mining analysis. Our results showed that the first section included 38 papers and the second 59, indicating 6.9 articles annually. Word frequency results demonstrated that the common keywords of both sections were 'service', 'quality', 'social service', 'satisfaction', 'users', 'quality control', 'reuse', 'policy', 'voucher', etc. TF-IDF suggested that 'social service', 'satisfaction', 'users', 'customer satisfaction', 'revisiting', 'voucher', 'quality', 'assisted living facility', 'quality control', 'community service investment business', etc., were represented in both categories. Lastly, topic modeling analysis revealed that the first segment displayed 'types of care services', 'service costs', 'reuse', 'users based', and 'job creation', whereas the second presented 'service quality', 'public value', 'management system of human resources', 'service provision system', and 'service satisfaction'. Future directions of social service quality were discussed based on the results.

An Empirical Study on the Effect of International Standard Certification Execution and CRM Satisfaction on Business Performance in B2B Transaction (B2B거래에서 국제표준인증 실행과 CRM만족도가 사업성과에 미치는 영향에 대한 실증적 연구)

  • Kim, Chang-Bong;Park, Sang-An;Jung, Jin-Young
    • Korea Trade Review
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    • v.42 no.2
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    • pp.319-344
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    • 2017
  • The international standard certification evaluates the extend to which the supplier satisfies the international standard certification standards of the supplier of the product and the service, recognizes the quality assurance ability and reliability of the supplier, thereby resolving the international trade regulation that can occur to various fields and strengthening the network of the global partnership it is making an important contribution. Therefor, in this study, the survey was conducted on 153 companies of Korean import and export companies. The research method was empirically analyzed by the structural equation model. The results of the hypothesis test of this study are as follows. First, resource management factors among the international standard certification factors in the global trade supply chain integration had a positive effects on CRM satisfaction. Second, the measurement, analysis and improvement factors of international standard certification factors had a positive effects on CRM satisfaction. Third, CRM satisfaction has a positive effects on business performance. Through this study, it is concluded that the Korean import and export companies have an important role in improving the business performance of the global trade partners.

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A Study on Sustainable Service Improvement - Case of Seoul National University Hospital, Korea - (지속적인 서비스 개선을 위한 연구 - 서울대학교병원 사례를 중심으로 -)

  • Sung, Hyun Jin;Kim, Young Se
    • Korea Science and Art Forum
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    • v.19
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    • pp.417-424
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    • 2015
  • The healthcare service industry has become one of the business industries in South Korea where service design is most actively being researched on and applied. In accordance with the recent upsurge of the interest in health, healthcare service is expanding its area including disease prevention, patient management, and rehabilitation treatment as well as cure and nursing care. The health manpower is the supplier, and their professional knowledge and ability and the patients' trust in medical technology are the most important factors for their customers. In addition, service design has come into the spotlight given that the medical institute system, health manpower attitude, and information delivery system and touch point are considered important factors contributing to customer satisfaction. It is very hard to satisfy customers only through professionalism, the environment, and product improvement because healthcare service deals with much more sensitive and emotional customers compared to other service industries. This means that a change in the service mind-set and the attitude of the health manpower as emotional labourers have practical effects. Therefore, the fundamental solution is to establish a system that provides related education with manpower and that settles various problems by itself. This paper introduces several solutions, such as education for health manpower and a service design system applied to a national-university-affiliated hospital in South Korea, and takes a close look at its effects.

Implementation for the Remote Control and Operational Status Monitoring Systems of the Industrial Ice Machine (산업용 냉동기의 원격 제어 및 운전 상태 모니터링을 위한 시스템 구현)

  • Jung, Jin-uk;Jin, Kyo-hong;Hwang, Min-tae
    • Asia-pacific Journal of Multimedia Services Convergent with Art, Humanities, and Sociology
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    • v.8 no.9
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    • pp.169-178
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    • 2018
  • The ice machine is the machine for making ice. As most of the companies that manufactures and sells the ice machine are small and medium-sized companies, they have been they have been experiencing the trouble for the after-sales service after selling the machine. The difficulties of the after-sales service are mostly caused by unnecessary customer service requests of the purchaser, which eventually leads to the unnecessary expenditure of the seller and the purchaser. However, financially, the poor ice machine manufacturers want to reduce this cost as much as possible. Furthermore, even if they want to sell their products overseas, they are hesitating because of the after-sales service. For this reason, the companies making the ice machine need a system which checks the status of the ice machine and takes the proper actions without the visiting service. Therefore, this paper introduces the remote control and operational status monitoring systems which can monitor the status of the ice machine in the remote area and control it as needed. Through the developed system, the company manufacturing the ice machine and the manager of the ice machine can understand the current status of the ice machine and respond against the ice machine's trouble, immediately. In addition, it can be expected to have great effects on cost reduction because the maintenance and management after selling can be efficiently performed.

A Study on Evaluation and Improvement Plan for Applications for Smart-phone Overdependence Prevention (스마트폰 과의존 방지 애플리케이션 평가 및 서비스 주체별 개선방안 연구)

  • Gyoo Gun Lim;Hai Yan Jin;Hye min Hwang;Hye won Cho;Jae Ik Ahn
    • Journal of Service Research and Studies
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    • v.12 no.1
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    • pp.36-48
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    • 2022
  • As the use of smartphones has rapidly increased due to the development of digital technology, the expansion of smartphones, and the COVID-19 incident, dependence on smartphones and the Internet is emerging as a serious social problem. As one of the solutions to the smartphone overdependence problem, the government and companies are releasing smartphone overdependence prevention applications. However, research on the effectiveness of smartphone overdependence prevention applications is insufficient. Therefore, this study selects 25 applications serviced in Korea as analysis targets and evaluates smartphone overdependence prevention applications in terms of function and service using the FGI survey method to identify problems and propose improvements. In the function evaluation, the functions of blocking illegal/harmful apps/websites, limiting smartphone usage time, and monitoring smartphone usage status are provided in most applications, so satisfaction scores are also highly evaluated. However, functions such as location check, smombie prevention, and body camphishing prevention served by some applications are evaluated low due to poor performance and poor accuracy. Classified by service provider, government-providing applications need to accurately perform functions and improve convenience of use. Mobile-Carrier-providing applications need to improve connectivity with other carriers and compatibility with other smart devices like smartphone, tablet, etc. Other private enterprise-providing applications need to open AS channels such as customer service centre and chatbot to improve service.

The Effect of Service Quality of a Local Festival on Visitor Participation Behavior : The Moderating Effect of Involvement - Focusing on 'Festival to the World by Geoje Sea' - (지역축제 서비스품질이 방문객 참여행동에 미치는 영향 : 관여도 조절효과 '2019 거제 바다로 세계로' 축제를 중심으로)

  • Choi, Soo-Yong;Han, Jeong-Hoon
    • Journal of Korea Entertainment Industry Association
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    • v.13 no.8
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    • pp.55-67
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    • 2019
  • This study was surveyed the visitors who visited the festival for 4 days from August 01, 2019 to August 04, 2019 .For the questionnaire, 367 copies of valid questionnaires were used as the final analysis data in four beaches: Hakdong Black Pearl Beach, Gujora Beach, Wahyeon Beach, and Jicell Port. The results of this study are as follows. First, all three sub-factors of regional festival service quality, such as confidence, empathy, and credibility, had a positive effect on participation behavior. Second, the result of the moderating effect of the influence of involvement on the quality of service and visitor participation behavior of local festivals is based on the individual moderating effects of service quality and visitor participation behavior. There was a moderating effect. Visitors should be aware of the program, which is faithful to the festival's original purpose, and provide visitors with information about the festival quickly and accurately to feel the efficacy of participating in the festival. And The more satisfied the tourists who visited the local festivals, the more likely it will be to be a successful and successful festival. By speeding up, unexpected positive customer behavior will come from places that are not important.