• Title/Summary/Keyword: Customer Age

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Design of Document-HTML Generation Technique for Authorized Electronic Document Communication (공인전자문서 소통을 위한 Document-HTML 문서 생성 기법의 설계)

  • Hwang, Hyun-Cheon;Kim, Woo-Je
    • Journal of Korean Society of Industrial and Systems Engineering
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    • v.44 no.1
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    • pp.51-59
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    • 2021
  • Electronic document communication based on a digital channel is becoming increasingly important with the advent of the paperless age. The electronic document based on PDF format does not provide a powerful customer experience for a mobile device user despite replacing a paper document by providing the content integrity and the independence of various devices and software. On the other hand, the electronic document based on HTML5 format has weakness in the content integrity as there is no HTML5 specification for the content integrity despite its enhanced customer experience such as a responsive web technology for a mobile device user. In this paper, we design the Document-HTML, which provides the content integrity and the powerful customer experience by declaring the HTML5 constraint rules and the extended tags to contain the digital signature based on PKI. We analyze the existing electronic document that has been used in the major financial enterprise to develop a sample. We also verify the Document-HTML by experimenting with the sample of HTML electronic communication documents and analyze the PKI equation. The Document-HTML document can be used as an authorized electronic document communication and provide a powerful customer experience in the mobile environment between an enterprise and a user in the future.

AI Comparative Analysis of Trade and Consumption Patterns in Korea and China

  • Chang Hwan Choi;Thi Thanh Tuyen Nguyen;PengYan Wang
    • Journal of Korea Trade
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    • v.27 no.1
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    • pp.119-138
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    • 2023
  • Purpose - This research is to empirically explore the differences in apparel consumption among male and female teenagers and college students in Korea and China. By conducting a survey to understand customers' needs and behaviors, fashion businesses will be able to improve their customer satisfaction and avoid redundancy, inventory, and the waste of resources, effort and money. Design/methodology - The research design considers the consumption patterns of male and female high school and college students in Korea and China. To analyze the data, the study employs decision trees, a type of machine learning algorithm. A decision tree model was developed to examine the relationship between the explanatory and response variables, which can be either quantitative or qualitative in nature. Findings - The main findings of this study indicate that there are differences in shopping behavior among different customer segments. The results show that men have a simpler shopping behavior compared to women. Additionally, cultural factors and the difference in fashion needs between students and non-students have a significant impact on the shopping choices of Chinese and Korean individuals. Originality/value - Existing studies often assume that the shopping behavior of high school and university students is similar and that there are no significant differences in clothing purchases between men and women across countries. The results provide valuable insights into the unique shopping behavior of different customer segments, and can inform fashion businesses in their efforts to meet the needs of their customers.

Recommending System of Products on e-shopping malls based on CBR and RBR (사례기반추론과 규칙기반추론을 이용한 e-쇼핑몰의 상품추천 시스템)

  • Lee, Gun-Ho;Lee, Dong-Hun
    • The KIPS Transactions:PartD
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    • v.11D no.5
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    • pp.1189-1196
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    • 2004
  • It is a major concern of e-shopping mall managers to satisfy a variety of customer's desire by recommending a proper product to the perspective purchaser. Customer information like customer's fondness, age, gender, etc. in shopping has not been used effectively for the customers or the suppliers. Conventionally, e-shopping mall managers have recommended specific items of products to their customers without considering thoroughly in a customer point of view. This study introduces the ways of a choosing and recommending of products using case-based reasoning and rule-based reasoning for customer themselves or others. A similarity measure between one member's idiosyncrasy and the other members' is developed based on the rule base and the case base. The case base is improved for the system intelligence by recognizing and learning the changes of customer's desire and shopping trend.

The Influence of Foodscape on Young Generations' Satisfaction and Behavioral Intentions in Cafés, Johor Bahru, Malaysia (말레이시아 조호바루 지역에 거주하는 신세대 소비자들의 카페 Foodscape에 대한 만족도와 행동의도 분석)

  • Lee, Sang-Hyeop;Elaine, Kwan;Lee, Jong-Ho
    • Culinary science and hospitality research
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    • v.21 no.5
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    • pp.204-213
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    • 2015
  • In the food and beverage industry, foodscape is known as an important component in satisfy the customer and return patronage. However, it has been overlooked in the restaurant service quality as well as less examined in the hospitality journal. Thus, it causes that the restaurant managers have little knowledge on how the foodscape influences customer satisfaction as well as behavioral intention. Therefore, the purpose of this study is to analyze the role of foodscape attributes on customer satisfaction and behavioral intention in $caf{\acute{e}}$ in Johor Bahru, Malaysia. The sample size of the questionnaire in this study was 322 respondents who are Generation Y in the age group between 18 and 35 years old. Multiple regression was used in the study to identify the relative importance of foodscape attributes that lead to customer satisfaction and behavioral intention. Through this research, the restaurant managers would aware and realize that foodscape would have relationships between customer satisfaction as well as behavioral intention.

Interaction effects and moderating effects on organizational context, customer reaction, and job burnout in Senior Welfare organization (노인복지사업 조직에서 조직맥락, 이용자 반응, 직무소진의 구조관계에서의 상호작용효과와 조절효과)

  • Yun, Il-Hyun
    • Journal of Convergence for Information Technology
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    • v.8 no.3
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    • pp.1-8
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    • 2018
  • The purpose of this study is to investigate the interaction effects of organizational context, customer reaction, and job burnout in Senior Welfare organizations. In addition, we will analyze the moderating effects of demographic characteristics (personal characteristics, organizational characteristics). A total of 796 social workers engaged in Senior Welfare projects were analyzed. As a result, the following results were obtained. First. It was found that there was a significant difference between the variables in the sociodemographic characteristics, organizational context, customer reactions, and interaction effects on job burnout. Second, age, employment type, and Social Worker qualifications were the most important variables of control effect. The specific organizational behavioral factors between the employees and the users should be studied.

The Effect Where the Service Quality of Civil Expense Goes Mad to a Customer Satisfaction (민간경비 서비스 질이 고객만족에 미치는 영향)

  • Kim, Myung-Hyun;An, Hwang-Kwon;Kim, Jong-lyur
    • Korean Security Journal
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    • no.10
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    • pp.35-52
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    • 2005
  • This study is focused on the service quality and customer satisfaction. The survey on the service quality and customer satisfaction has the follows; First, man group compared to female group provision was receiving the service of good quality and also the customer satisfactory degree appeared highly. Also, the quality of the group one recording service where the age is many appeared customer satisfactory boat song highly. Second, the customer satisfaction regarding a high educational background one recording service quality did not appear highly and not to be with the thing recording where the educational background will be high provision to receive a more many serviceit is satisfied it appeared. It follows, consequently in member of society nine statistics quality and service quality of civil expense and the customer satisfaction is a difference and the recording customer where the service quality of civil expense will be high it goes round satisfactorily and there is possibility of saying that. Third, in service quality empathy characteristic of subordinate result, with the fact that static effect it will be going mad to a shedding of corporeal service satisfaction and a security facility satisfaction. The security facility satisfaction where the empathy characteristic and shedding of corporeal service quality will be good is high reflects a fact and it is giving. Fourth, market segment anger strategy and there is a necessity which will form the customer layer which is various. Also, the site for the service of good quality the operation of development and strategy elder brother system of the elder brother system which it fixes is necessary.

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An Exploratory Investigation Of Player Loyalty To Online Games (온라인게임 충성도에 미치는 영향요인에 관한 연구)

  • 조남재;백승익;류경문
    • Journal of the Korean Operations Research and Management Science Society
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    • v.26 no.2
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    • pp.85-97
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    • 2001
  • Online games have become the focus of entertainment and multimedia industries as the developments in computer technologies are accelerated and the use of the Internet diffuses broadly. In spite of such growth of online games, academic discussions regarding online games are relatively limited. This research examines several factors that affect player loyalty to online games. In this research, the loyalty is classified into two categories, the behavioral loyalty measured by the intensity, volume, and frequency of use, and the cognitive loyalty measured by the degree of immersion in online games. In this research, an integrated model to explain and predict player loyalty to online games in proposed. Two studies are conducted to test to research model. Throughout analyzing 334 respondents, the first study finds that the impulsive personality of individual players significantly affects both behavioral loyalty and cognitive loyalty. Additionally, it finds that, whereas the behavioral loyalty is influenced by the convenience of online game playing, the cognitive loyalty is influenced by the motive of game playing and the playfulness of games. The second study finds that the behavioral loyalty differs across demographic differences of players (age and occupation), preferred online games of players, and online game playing locations, but the cognitive loyalty differs across only age differences of players. This research has opened a forum for social awareness about the online game culture, provided information to guide online game producers to prepare customer-oriented online games, and created a foundation for academic research on online game industry.

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A Study on the Distribution Intensity for theWomen's Formal Wear Industry (여성의류 유통 집약도에 관한 연구)

  • 정현주
    • Journal of the Korean Society of Clothing and Textiles
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    • v.23 no.1
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    • pp.170-181
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    • 1999
  • The aim of this paper was to look at the distribution intensity for the women's formal wear industry. Most of the previous works on the distribution design have stressed product characteristics and consumer's shopping behaviours. The firm especially in women's aopparel industry recently has had difficulty in how to decide and to select the distribution numbers in the domestic market. Thus five hypothesis were set based on the data in '98Korea Fashion Guide describing the brand of women's wear in detail. It has been published by Korea Fashion Association in 1997. The variables of this study were the price the total sale the launching period the target customer's age and brand origins related with domestic or foreign. 579 brands had been analyzed with percentage anova duncan's test pearson's correlation and t-test. the results were as follows: In general the higher the price of the product is the less intensive the distribution of the women's apparel industry is. The higher the total sale is and the younger the target customer's age is the more intensive the distribution of the women's apparel industry is Besides there is difference between the domestic brand and the foreign brand in the distribution intensity. There is no relationship between the launching period of the brand and the distribution intensity. In addition four brand types were classified into the national brand the designer brand the licensed brand and the imported brand. Satatistically variables have shown different relations in terms of each brand type.

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The Effect of Motivated Consumer Innovativeness on Perceived Value and Intention to Use for Senior Customers at AI Food Service Store

  • LEE, JeungSun;KWAK, Min-Kyu;CHA, Seong-Soo
    • Journal of Distribution Science
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    • v.19 no.9
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    • pp.91-100
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    • 2021
  • Purpose: This study investigates the use intention of artificial intelligence (AI) food service stores for senior customers, which are becoming a trend in the service industry. Research design, data and methodology: For the study, the extended technology acceptance model (TAM) and motivated consumer innovativeness (MCI) variables, proven by existing researchers, were used. In addition to the effect of motivated consumer innovativeness on customer value, we investigated the effect of customer value on trust and use intention. For the study, 520 questionnaires were distributed online by an expert survey agency. Data was verified through validity and reliability. Results: The analysis results of the research hypothesis verified that functionally motivated consumer innovativeness (fMCI), hedonically motivated consumer innovativeness (hMCI), and socially motivated consumer innovativeness (sMCI) all had positive effects on usefulness and enjoyment. Furthermore, usefulness had a statistically significant positive effect on trust, but perceived enjoyment did not; trust was found to positively affect the intention to use. Conclusions: We compared the moderating effects of seniors' gender and age (at 60) between groups. Although there was no moderating effect of age, it was verified that regarding the effect of usefulness on trust, the male group showed a greater influence than the female group.

Recognition and Use of Nutrition Labeling According to Age Groups of Housewives in Siheung, Gyeonggi Province (경기도 시흥지역 주부들의 연령에 따른 영양표시 인식과 이용실태)

  • Keum-Ok Lee;Wookyoun Cho
    • Journal of the Korean Society of Food Culture
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    • v.38 no.6
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    • pp.373-380
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    • 2023
  • In this study, 294 housewives in Siheung, Gyeonggi-do, were surveyed to evaluate the differences in the recognition and use of nutrition labeling according to age and to present data for nutrition education. The younger the age, the more aware the consumer was of the information on the nutrition label. Housewives who were younger than 60 years were more likely to check the nutrition labels. The lower the age, the higher the reliance on the nutritional labeling content of the food, and the higher the recognition level of nutritional labeling. It was found that the lower the age, the easier it was for the consumer to understand the nutritional labeling. Among housewives in their 30s and younger, 89.5 percent said they believed checking nutrition labels would help their health. In the younger age group knowledge and information on nutrition labeling was acquired from the internet, and in the older age group, knowledge was acquired from television, radio, and newspapers. Research conducted on housewives in other regions in the future could provide more detailed information suitable for the population of each region. This would serve as data for nutrition education on the recognition and use of nutrition labeling for a healthy diet.