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A Study on CATV Home Shopping of Apparel and Life Style (소비자의 라이프스타일과 케이블TV 홈쇼핑 의류제품에 관한 연구)

  • 강영의;이옥희;최경은
    • The Research Journal of the Costume Culture
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    • v.9 no.3
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    • pp.343-356
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    • 2001
  • The purpose of this was to classify consumer groups according to the life styles and analyze buying intention and evaluation criteria of apparel product, opinion to 4p\`s aspect among consumer groups. And it was to clarify relationships between the experience of CATV home shopping and buying intention and evaluation criteria of apparel product, opinion to 4p\`s aspect. The subjects of this study were 270 women living in Chonbuk and Chonnam regardless their experience in CATV home shopping. For data analysis, frequency, percentage, mean, t-test, factor analysis were conducted. The results were as follows; First, the type of life style were classified into the following subdivisions: products confirmed type, price-quality regarded type, time regarded type, new product regarded type. Second, the significant differences among the classified life style groups were found in buying intention, evaluation criteria of apparel product, and opinion to 4p\`s aspect. Third, there were significant differences in buying intention, evaluation criteria of apparel product, and opinion to 4p\`s aspect according to TV home shopping experience.

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The Effects of Residential Satisfaction on the Quality of Life of Aging people: Comparison between the Elderly Living in the Community and the Elderly Living in Senior Housings

  • Baik, Ok Mi
    • International Journal of Advanced Culture Technology
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    • v.6 no.4
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    • pp.29-38
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    • 2018
  • The purpose of this study was to analyze the direct and indirect effects of residential satisfaction on the quality of life and to analyze the difference according to the residence type. The subjects of this study were 422 elderly people aged 65 or older residing in two metropolitan municipalities. The data were analyzed by using structural equation model by multi-group analysis. The results showed that the degree of satisfaction with the residential environment indirectly affected not only the quality of life of the elderly but also social participation activities. As a result of verifying the difference of the residential satisfaction and quality of life path according to the residence type, there was a difference in the route between groups according to the type of residence. This study is significant in that the elderly who have not been interested in the elderly housing policy have been investigated and the relationship between the residential satisfaction and quality of life of the elderly by residence type has been investigated .

An Analysis of the Message on Internet Fashion Brand's Community - Focused on Brand Reneevon - (패션 브랜드의 인터넷 커뮤니티 메시지 유형 분석 - 브랜드 레니본을 중심으로 -)

  • Son, Hee-Jung;Yu, Ji-Hun
    • The Research Journal of the Costume Culture
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    • v.17 no.5
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    • pp.791-806
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    • 2009
  • Internet brand community's message makes significant contributions for fashion industry. Therefore, if we understand and implement the characteristics of the message on the Internet brand's community, it can be useful for future marketing strategy. This study was to classified the internet community and to examine messages with regard to direction, write motive and prior knowledge. The messages were taken from February, 20th, to August, 7th in 2008. Content analysis method was used for this study. The results were as follows: First, Fashion brand community divided into user initiative type and enterprise establishing type. Second, User initiative type had positive direction message more than enterprise establishing type had. Third, User initiative type had large volumes of information searching or sharing related message, but enterprise establishing type had large quantities of personal experience related message about write motive. Fourth, There was no difference numerical prior knowledge between user initiative type and enterprise establishing type, and then both had a high rate of prior knowledge.

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Assortment and Price Analysis of Fashion Products according to the Types of Cyber Shopping Mall (사이버 쇼핑몰 유형에 따른 패션 제품의 구색과 가격 분석)

  • Kim, Yong-Sook;Kim, Hyun-Hee
    • The Research Journal of the Costume Culture
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    • v.16 no.4
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    • pp.775-783
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    • 2008
  • Nowadays much amounts and various kinds of fashion products are sold through cyber shopping malls. Vendor type and intermediate type cyber shopping mall among many types of cyber shopping malls were selected to analyze assortment and price of fashion products. fashion products 'Best 100' from two cyber shopping malls were listed and classified. The results were as followed: First, the portion of fashion products at vendor type cyber shopping mall was higher than that of intermediate type. Second, fashion products items such as coat, Jacket, one-piece dress, sweater, t-shirt, pants, skirt, and underwear were sold at cyber shopping malls. Underwear and t-shirt were the best selling items at intermediate type shopping mall, and more expensive and fashionable coat, Jacket, and one-piece dress were the best selling items at vendor type shopping mall. Third, the price range of fashion items at vendor type shopping mall was higher than that of intermediate type shopping mall from 1,000 won to 99,000 won.

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A Study of Designing of Bodice and Collar Pattern according to the Shape of Women′s Neck and Shoulder (성인여성의 경부 및 견부의 유형에 따른 길원형 및 칼라원형의 설계에 관한 연구)

  • 김희숙
    • The Research Journal of the Costume Culture
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    • v.9 no.5
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    • pp.770-782
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    • 2001
  • The definite objects of this study are as follows; 1. The study presents the methods of the designing collar pattern and bodice pattern by each concrete object after comparing and analyzing the factors among the features which are in need of clothes designing. 2. The object of this study is to make body-suitable ready-made clothes by comparing and analyzing the methods of designing collar pattern and bodices pattern presented by each concrete objects and Bunka Pattern. The results of this study are as follows; 1 . The results of this study developed the body-suitable bodice pattern of bend-forward type, straight type and lean-back type Compared with the Bunka pattern by physical function test, this study was rated high in the aspects of the shape of neck and shoulder. 2. The collar pattern was designed according to each type. The front center rising point of straight type is 2.5cm, lean-back type is 3.0cm and bend-forward type is 1.5cm. Compared with the Bunka pattern by physical function test, this study is rated high in the aspects of the shape. To confirm the increase and change of the measure definitely, the complete examination of each subject is necessary. This developed and investigated pattern must be supplemented more by comparing and analyzing with other pattern and body types.

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A Study on the Needs and Educational Satisfaction of Korean Herbal Food Educators (한국 약선 교육 수강생들의 교육 만족도 및 요구도)

  • Cho, Su-Kyoung;Sim, Ki-Hyeon
    • Korean journal of food and cookery science
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    • v.27 no.5
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    • pp.611-623
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    • 2011
  • The goal of this study was to understand the reasons for learning about Korean herbal food by examining the actual conditions in a Korean herbal food course during lifestyle education. The general characteristics of the people learning about or working with the food as well as the correlations between the examined factors were analyzed, focusing on each person's dietary lifestyle. We divided the class participants into five dietary lifestyle groups by analyzing their scores. Group 1 was the"taste-seeking type", group 2 was the "quality-seeking type", group 3 was the"economy-seeking type", group 4 was the"convenience and economy-seeking type", and group 5 was the"convenience and health-seeking type". A person with a cooking career was considered to have more experience with Korean herbal food. The highest motivation for Korean herbal food education was for professional reasons, and the class that was most appreciated was learning about Korean traditional herbal foods. The highest satisfaction for the class was based on the instructor's knowledge, followed by food tastes, foodstuffs, educational materials, and the facilities superintendent. Satisfaction with the class tuition and practical utilization was relatively low.

Study on torso body types of adult males over 178cm tall (178cm 이상의 키 큰 성인남성에 대한 체간부 체형 유형화 연구)

  • Kim, Min-jung
    • The Research Journal of the Costume Culture
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    • v.30 no.5
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    • pp.675-688
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    • 2022
  • The purpose of this study is to analyze the body type characteristics of tall adult men aged 20 to 69 years to present base material on body dimensions for men's clothing companies. The research method comprised statistical analysis of 3D measurements after selecting items from the 8th Korean human body size survey related to the torso body types of 495 adult men who were at least 178cm tall. As a result, six factors were extracted, and the total explanatory variable of the entire factor was shown to be 80.499%. As a result of cluster analysis using this as an independent variable, three types were derived: Type 1, "a normal body type with an oval cross-sectional shape" (37.6%), with a larger vertical size and an oval chest cross-sectional shape compared to other types; Type 2: a "cylindrical thick body shape" (31.1%), which is the first stage of BMI obesity, with narrow shoulders and a cylindrical shape with a round cross-section; Type 3, "a body shape with broad shoulders and developed chest parts" (31.3%), with a horizontal size similar to Type 2 above the waist, but similar to Type 1 below. The results of this study are expected to be used as a basis for a clothing dimension system and clothing development for tall men reflecting the characteristics of the torso.

Alternative Splicing of Breast Cancer Associated Gene BRCA1 from Breast Cancer Cell Line

  • Lixia, Miao;Zhijian, Cao;Chao, Shen;Chaojiang, Gu;Congyi, Zheng
    • BMB Reports
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    • v.40 no.1
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    • pp.15-21
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    • 2007
  • Breast cancer is the most common malignancy among women, and mutations in the BRCA1 gene produce increased susceptibility to these malignancies in certain families. In this study, the forward 1-13 exons of breast cancer associated gene BRCA1 were cloned from breast cancer cell line ZR-75-30 by RT-PCR method. Sequence analysis showed that nine BRCA1 splice forms were isolated and characterized, compared with wild-type BRCA1 gene, five splice forms of which were novel. These splice isoforms were produced from the molecular mechanism of 5' and 3' alternative splicing. All these splice forms deleting exon 11b and the locations of alternative splicing were focused on two parts:one was exons 2 and 3, and the other was exons 9 and 10. These splice forms accorded with GT-AG rule. Most these BRCA1 splice variants still kept the original reading frame. Western blot analysis indicated that some BRCA1 splice variants were expressed in ZR-75-30 cell line at the protein level. In addition, we confirmed the presence of these new transcripts of BRCA1 gene in MDA-MB-435S, K562, Hela, HLA, HIC, H9, Jurkat and human fetus samples by RT-PCR analysis. These results suggested that breast cancer associated gene BRCA1 may have unexpectedly a large number of splice variants. We hypothesized that alternative splicing of BRCA1 possibly plays a major role in the tumorigenesis of breast and/or ovarian cancer. Thus, the identification of cancer-specific splice forms will provide a novel source for the discovery of diagnostic or prognostic biomarkers and tumor antigens suitable as targets for therapeutic intervention.

The Tendency Analysis of Korean Traditional Textile Studies (한국 전통 직물 연구의 경향 분석)

  • Choi, Seung-Yeun
    • The Research Journal of the Costume Culture
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    • v.19 no.1
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    • pp.19-30
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    • 2011
  • The purpose of this study is to analyze the tendency of Korean traditional textile studies to review the studies critically and to suggest the new directions. To do this, this study included 164 articles of Korean traditional textile studies published in five Korean major journals from the first issue to the 2009. The identified 164 articles were categorized and analyzed by five areas : study subject, study content, study method, the tendency through times and journals publishing Korea traditional textile articles. The results were as follows. First, in the study subject, the ratio of traditional motifs study was the highest in any other study subject and an actual textile pattern study and society culture historic study were also favored. And, the ratio of foreign textile study was the lowest in any other study subject. Second, in the fiber type of study content, the ratio of silk fiber was the highest in any other fiber type. Hemp, ramie and cotton fiber were followed by silk fiber. Also, the ratio of wool fiber was lowest in any other fiber type. In the weaving type, ratio of plain weave was the highest in any other weaving type. In the times of study, the ratio of the Joseon Dynasty period was the highest in any other times of study. Third, in the study method, the ratio of an actual proof study method was higher than that of literature study method. In the tendency of times, there were society culture historic studies from the time publishing the first edition in each journal, the ratio of an actual textile pattern study, traditional motif study and preservation science study has increased since the 2000. Fourth, in the characteristics of journals, Journal of Korean Society of Costume has published the most articles in any other journal publishing Korea traditional textile study.