• Journal of Digital Convergence
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• v.20 no.5
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• pp.239-251
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• 2022

This study tried to understand the structural relationship between public crisis communication, emotional influence, and behavioral intention in a national crisis/risk situation. Based on the results of previous studies and empirical studies, the results of crisis/threat type, crisis/threat response, sentiment (crisis/risk responsibility, strategic risk/risk reflective response), and action intention For tourists who visit tourist destinations, as well as the relationship between crisis and risk communication at the tourist destination and one of the unique emotions of Koreans (crisis threat responsibility, strategic response, and reflective response to crisis threat) The relationship between the outcome variable, behavioral intention, was identified. A theoretical study was conducted on each research concept to achieve the proposed research purpose. Based on this, a questionnaire was drawn up and empirical research was conducted in parallel. Three hypotheses were established, and meaningful results were confirmed according to the results of the hypotheses. When a risky situation occurs, the government, business, and local community will actively respond and respond to it as an opportunity to offset the risk of crisis.

• Journal of Digital Convergence
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• v.19 no.1
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• pp.401-410
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• 2021

Since the outbreak of Corona 19, Universities and Lifelong Education Center's arts and sports classes are mainly conducted online. Unfortunately, even in dance where practical practice through face-to-face classes is important, the satisfaction of students is falling because of the limitations of online education. Therefore, it is necessary to measure the quality of education service they feel. In addition, since their academic departure is increasing, we intend to comprehensively study user satisfaction, continuous use intention, and academic continuity intention related to online education. This study confirmed the causal relationship between these 4 variables through exploratory factor analysis, reliability analysis, model fit and validity verification, and path analysis. As a result of the study, 3 out of 6 hypotheses were adopted, and the of education service quality had a positive effect on satisfaction and use in online dance education. But there was also a limit that did not affect the intention to continue the study. In order to solve fundamental problems such as academic departure, follow-up studies taking into account more diverse social variables are needed.

• Journal of Digital Convergence
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• v.19 no.11
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• pp.75-83
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• 2021

This study presented the analysis results and implications by identifying the structural relationship between the image of food tourism products, the long-term orientation of attachment, and the behavioral intention. The convenience sampling method of the non-probability sampling method was used, and the survey was conducted non-face-to-face due to COVID-19. This study was conducted for customers who live in Jeollabuk-do and Jeollanam-do and have experienced local traditional food. As for the survey method, the main researcher's acquaintances and related experts were consulted and utilized to select the survey subjects, and the survey was conducted by sending/returning them by mail or e-mail. Statistical processing was analyzed using SPSS 25.0 and AMOS 25.0 statistical packages. As a result of the verification, the relationship between the image and attachment of food tourism, the relationship between the long-term orientation in the attachment of traditional food, and the behavioral intention in the attachment of traditional food are significant. A significant positive (+) relationship was formed in the relationship of hypothesis setting according to the research purpose of the relationship.

• Korea Science and Art Forum
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• v.24
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• pp.143-157
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• 2016

Focusing on the Gwangheemun that have a history of spatial specificity. Gwangheemun increase the value of space in the surrounding area, focused to derive a plan that can be activated. Research method was to analyze the characteristics and advantages and disadvantages of the surrounding space and the associated cultural content through SWOT analysis around the base of Gwangheemun. After considering the potential of the current location of physical characteristics and spatial resources, the possibility Gwangheemun development were mainly fashion and art content for the Space Vitalization in the surrounding area. Fashion and art space of Gwangheemun activated based on the possibility of Gwangheemun cultural meaning and value in the history of the past and the present time presented the main directions and strategic approach. The results of this research suggested Fashion art Hotel in applying urban regeneration methodologies, Cheongguro-16 plan for content development, arts and culture fashion street planning. Through this research, we want to establish the strategic control strategy between the policy decision making structures for the successful development of the fashion arts content.

• Journal of Digital Convergence
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• v.13 no.7
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• pp.1-8
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• 2015

To identify the satisfaction level towards Gwangju regional TV broadcasting company's program, "I Like the Market" and the effect of market vitalization on the market merchants' public relationships, this study carried out survey targeting 256 merchants who are residing at the region. The research results demonstrated that the satisfaction level towards the program and market vitalization via the program exert significant effect on the public relationships. Specifically, satisfaction level towards the program for the vitalization of regional broadcast exert effect in the following order; devotion, relationship and reliability. Meanwhile, market vitalization exert positive effect on the relationship, reliability and devotion, in the order mentioned. This implies that the development of quality program for the regional residents plays an important role in the convergence of regional broadcast and in increasing broadcasting company's brand image. Accordingly, positive interaction via regional vitalization when it comes to the formation of regional broadcast program going forth may be needed for regional broadcast policies.

• Journal of Digital Convergence
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• v.12 no.2
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• pp.1-10
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• 2014

Recently, the value and the status of the digital archives that are built individually in the crossroads of oblivion and memory are due to big data has attracted attention globally is confusing. Video data that contains the cultural memory of the digital archive, such as culture, art, life, society, and social conditions of the time, it is a cultural heritage of national common expressed. Also, it remains a trace of history from the various media just like magazines, books, painting, photography, and film. Digital archive system is one of the best research results of media convergence and it has also a good opportunity to take full advantage of the new opportunities and cultural assets. The collection of infinite information of big data in perspective transient that exist at the same time compatibility of big data, it is trying to dismantle the cultural memory of us. It was asserted that must meet the criteria which can correspond to via the new digital era, will be applied to preserve the traditional media. The current image archive is necessary to accommodate proper two different directions.

• Korean journal of communication and information
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• v.63
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• pp.76-100
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• 2013

This work is for redefining of cultural diversity and suggesting measurement frame by casting light on changing cultural environment according to evolution of digital convergence media. So far, most of studies tend to confuse at using media diversity and cultural diversity and resultingly the concept of cultural diversity is not founded right yet. In communications field, there is a limit to measure cultural diversity which is substantive content because analysis of media diversity is mainly focused on financial measuring and quantitation. Therefore we define digital convergence media culture as metaculture here for analysis of cultural diversity. Additionally, we catagorize and analysis cultural diversity based on this metaculture into pluralism of media activity, diversity of cultural expression, diversity of cultural diffusion and diversity of cultural cognition. These measuration variables of the four categories are factors which can lighten aspects of cultural diversity in digital convergence media environment. Analysis of these factors of the four catagories will suggest a criterion to establish policies to protect cultural diversity. The policy of cultural diversity is to construct a cultural commune in envirnment of meta culture.

• Journal of Digital Convergence
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• v.12 no.5
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• pp.435-442
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• 2014

This study investigated many factors which had to be considered importantly in space planning for the cultural contents exhibition hall on the basis of establishment cases at this time that cultural contents were considered very importantly in the national economy. It must be a priority to set up the concept of the exhibition space which can encompass exhibition spaces, exhibits, the approach to experience exhibitions and others for the effective planning for exhibition spaces showing cultural contents. Visitors' moving lines should be planned based on that concept setting. It is necessary to reflect human attributes that people detect environmental information and perceive the environment through their sensory organs and plan moving lines considering visitors' cognitive, emotional and psychological factors which they can feel according to the temporal order. In addition, this study led visitors to respond exhibits through their five senses and increased the effects that visitors appreciated exhibition spaces, actively getting out of the way that visitors experienced exhibitions, which might be limited to sight. This study will be able to provide specific space planning methods related to the establishment of cultural industry-based professional exhibition halls which have been increased day by day at this time that culture-based industries are considered to be important. Moreover, it will be helpful in reducing the trial and effort factor in the exhibition hall establishment project.

• Review of Culture and Economy
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• v.20 no.1
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• pp.51-80
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• 2017

This study aims to analyze various issues and problems in the implementation process of cultural impact assessment in 2016. As a result of the analysis, it is found that the evaluation index of the cultural impact assessment is difficult to understand, and the referring data and materials in the evaluation planning phase in the process of the cultural impact assessment are deficient, and the evaluation planning is based on surveys rather than various methods. And there are some problems with evaluation scales and weighting, and they are focused on the evaluation itself rather than the feedback of the evaluation results. Therefore, this study suggests that, in the evaluation planning phase, the different methods of comparing the evaluation results according to the project execution, the project progress, and the completion time of the project should be adopted, and the project manager and the evaluation group participate developing the evaluation indicators together, and methodology for identifying causal relationship such as system dynamics will be adopted. In the stage of evaluation, it is necessary to introduce various methodology such as diverse residents participation, abundant case study, application of quantitative methodology, and the utilization of expert evaluation teams. In the evaluation feedback stage, it is necessary to provide thorough consulting based on the evaluation results.

• The Journal of the Convergence on Culture Technology
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• v.8 no.1
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• pp.39-49
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• 2022

Early childhood teachers are teachers who take care of and raise infants or children and play a role in providing various care. The purpose of this study is to investigate the correlation between how the positive psychological capital of early childhood teachers affects the behavioral attitude of early childhood teachers through job stress in the COVID-19 situation. This study was conducted through an online survey from October 1st to October 14th, 2021, targeting 220 kindergarten teachers and daycare center teachers. Except for 20 questionnaires such as omission of records, a total of 200 questionnaires were used for the final analysis. As a result of hypothesis verification, first, it was found that self-efficacy and hope among positive psychological capital had an effect on lowering work stress. Second, among positive psychological capital, hope and optimism were found to have an effect on lowering parents' stress. Third, it was found that work stress had a positive effect on turnover intention but a negative effect on loyalty. On the other hand, it was found that parent stress had a positive effect on both turnover intention and loyalty. Based on the results of this study, it is expected that it can be used as basic policy data to help lower the turnover intention of early childhood teachers in the situation of COVID-19.