• East Asian Journal of Business Economics (EAJBE)
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• v.9 no.2
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• pp.21-30
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• 2021

Purpose -The purpose of this paper is to advance the understanding of affective commitment in employees of Korean companies' subsidiaries in Mexico. Specifically, we study the moderating effects of cultural orientation on the relationship between perceived corporate social responsibility (CSR) and affective commitment among these Mexican employees. Research design and methodology - This study was designed to explore the impact of perceived CSR on affective commitment and the moderating roles of collectivism and power distance on the employer-employee relationship. We applied hierarchical regression to survey data collected from 296 employees working for Korean company subsidiaries in Mexico to examine the proposed hypotheses. Results - The results show a significant positive effect from perceived CSR on affective commitment. In addition, this study confirms a positive moderating effect from collectivism and a negative moderating impact from power distance on the relationship between perceived CSR and affective commitment. Conclusions - Drawing upon social identity theory, this study found that Mexican employees' perceptions of their company's CSR and their own cultural value orientations influence affective commitment to the organization. This study extends the understanding of perceived CSR and affective commitment, and particularly demonstrates that the relationship between perceived CSR and affective commitment is influenced by employee collectivistic and power distance orientation.

• Journal of Korean Home Economics Education Association
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• v.21 no.4
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• pp.91-103
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• 2009

The purpose of this study was to examine how family strengths and cultural disposition were correlated to their interpersonal relationship. Participant of this research were 282 boys and girls who were high schools. Major findings of this study were as follows: 1) there was statistically significant differences in the interpersonal dispositions between sex. 2) boys and girls were significantly conncerning positive correlation among family strengths, cultural disposition and interpersonal dispositions. Multiple regression analysis showed that family strengths, cultural disposition and variables influenced social relation orientation and expression orientation.

• Journal of Information Technology Applications and Management
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• v.18 no.2
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• pp.109-134
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• 2011

This dissertatioionstudied the relation between orientation of learning, marketing, entrepreneurs and organizational culture and organizational performance. This study tried to look out the factors that the peoples of an organization takes part in the organizational culture to be related to the cultural efficiency and organizational performance. Accordingly result of this study, orientation of learning, marketing, entrepreneurs is related to organizational culture and organizational performance. Customer orieatation of marketing orientation showed a positive effect for organizational non-finantial performance according to mission consciousness of organizational culture.

• The Research Journal of the Costume Culture
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• v.16 no.4
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• pp.619-633
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• 2008

This study is to compare cultural characteristics and the clothing value between Korean and American college women. Also this study is to analyze the culture effect on the clothing value. The cultural characteristics is explained by Hofstede's five Cultural Dimensions- power distance, individualism, masculinity, uncertainty avoidance and long-term orientation. 800 questionnaires, were utilized for this study. The SPSS 12.0 was used to analyze the technical statistics like average and frequency, 1-test, $x^2$, factor analysis and multiple regression analysis. Also the LISREL 8.0 was used to Perform a confirmatory factor analysis. The result showed, first, there were 5 major cultural differences between Korean and American college women. Comparatively, Korean college women showed higher uncertainty avoidance and long-term orientation, and lower power distance, individualism and masculinity. Second, there were differences in the clothing value aspect. Korean college women considered the aesthetic clothing value to be most important, however, American college women considered the economic clothing value to be most important. Third, there were some differences in the clothing value because of the cultural differences. For Korean college women, there were 5 major cultural differences that had an effect on the aesthetic, social, religious and economic clothing values, however, for America college women, the 5 major cultural differences had an effect on the aesthetic, social, and religious values but no effect on the economic value.

• Korean Journal of Culture and Social Issue
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• v.26 no.3
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• pp.221-257
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• 2020

This study examined whether popular music lyrics, the new research topic, reflect changes in Koreans' cultural orientation and whether individuals' cultural orientation is related to the genre of popular music that they prefer. In Study 1, we content analyzed popular music lyrics from 1980 to 2018 to see if Koreans' cultural orientations changed over time. The analysis showed that as the release dates approached the 2010s, the lyrics expressed the ideal attitudes of individualist cultures more frequently than those of collectivist cultures; this suggests that Koreans have gradually become more individualistic over time. In Study 2, we examined the relationships between individuals' cultural orientations, preferences for various genres of popular music, and functions of music. The analysis showed that people with more collectivistic attitudes tended to prefer mid- and low-arousal music, such as Ballads and Rap/Hiphop, while those with less collectivistic attitudes preferred high-arousal music, such as Rock/Metal. This result is partly consistent with the hypothesis that collectivistic people would prefer lower to higher arousal music. In addition, our analysis showed the strongest positive relationship between collectivism and the social function of music; this result can be interpreted as indicating that collectivistic people use music to maintain good interpersonal relationships. This paper concludes by discussing the implications of these findings, the limitations of this study, and directions for further research.

• Journal of the Korean Society of Costume
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• v.59 no.3
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• pp.27-41
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• 2009

Interpreting the phenomenon of Fast fashion that is prevalent these days, this research is meaningful in that it prepares the frame which suggests the vision to read the trend of 2000s and analyzes the property of phenomenon of Fast Fashion in the connection with society and culture. The so[io-cultural property can be largely characterized by consumption orientation, change orientation, efficiency, moment and multiculturism. Analyzing the phenomenon of fast fashion that emerged after 2000 on the basis of such sociocultural background, it is largely classified into imitation, fashionability, disposability, portability, transformation and convergence. Due to the hi-polarization of consumption, people tend to select imitated goods, and people accustomed to speed get interested in the fashionability of all Phenomena. Further, society that is transient and changing rapidly makes the habit of purchasing in disposability. The property of nomad society encourages to keep the habit of portability. Such change-oriented society and rapidly changing life pattern make them adapt in diverse transformation modes of Fast Fashion. Further, multi-cultural world integrates enterprises through combination of all cultures and the convergence of all factors.

• Science of Emotion and Sensibility
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• v.15 no.1
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• pp.149-160
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• 2012

The relative effects of individual differences in cultural orientation (individualism vs. collectivism) and locus of control (LOC: internal vs. external control beliefs) combination types on global/local processing were compared by manipulating the compound stimulus types (arrows or letters), and the stimulus-stimulus congruence. The results can be summarized as followings. First, consistent with previous research on global/local processing of the compound stimuli, reaction time (RT) for global stimuli than for local stimuli, and that in the stimulus-stimulus congruent condition than in the stimulus-stimulus incongruent condition was faster. Second, faster RT was found in the compound arrows condition than in the compound letters. Third, individual difference in LOC, rather than that in the cultural orientations, appeared to be related to global precedence effect, when the compound letters were presented. These results indicated that the individual's LOC rather than cultural orientation can increase the size of the global precedence effect, which might be involved in the stage of cognitive analysis than that of feature detection.

• Korean Journal of Culture and Social Issue
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• v.21 no.2
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• pp.279-297
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• 2015

The present study examined whether individuals would respond differently, as a function of cultural self-orientations, when their requests were rejected. Also examined was whether individuals with different cultural self-orientations would predict differently how their interaction partner would respond when they rejected his or her request. Furthermore, it was investigated whether experimentally induced perspective-taking would influence responses to rejection and predictions of responses to rejection. It was found that responses to rejection as well as predictions of responses to rejection varied as a function of individual's independent self-orientation and perspective-taking. However, no significant effects were found with regard to interdependent self-orientation. Based on these results, the implications that cultural self-orientations have for request rejection and social behavior in general are discussed, and future directions are suggested.

• Research in Mathematical Education
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• v.13 no.2
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• pp.91-101
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• 2009

The mathematics curriculum reform has been carried out for almost five years (2004-2008) in the mainland China. But the teaching and learning in mathematics classrooms still are traditional in nature. Analyzing from the cultural angle, some reasons can be found: the orientation of teachers' role, teaching, and learning, the relationships between a teacher and the students, understanding the mathematics, and examination.

• Korean Journal of Culture and Social Issue
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• v.10 no.2
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• pp.79-101
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• 2004

This study is performed to understand and resolve psychologically the issue of North Korea-South Korea's cultural heterogeneity which is treated importantly in unification debates. We collected data from 181 North Korea Defectors through survey, and found out that the North Korea Defectors perceived cultural heterogeneity so much especially at the early settlement stage. However, this fact itself didn't give a serious suggestion, What is significant was how much South Korean cultural orientation they had as a coping strategy. When they coped with South Korean cultural orientation, they showed high level of self-efficacy, and furthermore they demonstrated high level of psychological adaptation. By the way, this psychological adaptation level was not significantly correlated with positive index such as life satisfaction, but correlated with negative index such as depression. That is, low self-efficacy group showed high level of depression and 43% of them could be classified as a depression-symptom group. Thus, we can conclude that it is rather helpful for the North Korean Defectors to have South Korean cultural orientation for overcoming North Korea-South Korea's cultural heterogeneity, and coping strategy is more important than cultural heterogeneity itself.