• 제목/요약/키워드: Cultural Program Type

검색결과 110건 처리시간 0.025초

의류브랜드의 체험이 소비자-브랜드 관계와 브랜드 충성도에 미치는 영향 (The Effect of Clothing Brand Experience on Consumer-Brand Relationship and Brand Loyalty)

  • 고순화;이영선
    • 한국의류학회지
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    • 제32권1호
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    • pp.55-64
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    • 2008
  • This study attempted to identify not only dimensions of clothing brand experience, but dimensions of perceived consumer-brand relationship. In addition, this study investigated the relationships among clothing brand experience, consumer-brand relationship and brand loyalty. 354 questionnaires were distributed to female and male respondents aged 20 to 30, and then analyed by SPSS and AMOS program. The results were as follows. First, it was identified that the dimension of clothing brand experience was composed of two dimensions; individual experience(personal dimension) and relational experience(social cultural dimension). Second, the type of consumer-brand relationship was found out as three dimensions; interdependence, love and passion, and partner. Third, these results showed that individual and relational experience of clothing brand was the most influential factor for love and passion dimension of consumer-brand relationship. Forth, love and passion dimension through clothing brand experience was the most influential factor for brand loyalty. Above results imply that the key of strong brand relationship lies in the emotion of love such as human relationship.

Kosinostatin, a Major Secondary Metabolite Isolated from the Culture Filtrate of Streptomyces violaceusniger Strain HAL64

  • EI-Naggar, Moustafa Y.
    • Journal of Microbiology
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    • 제45권3호
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    • pp.262-267
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    • 2007
  • During a screening program, an actinomycete strain isolated from the Egyptian soil was investigated for its potential to show antimicrobial activity. The identification of this isolate was performed according to spore morphology and cell wall chemo-type, which suggested that this strain is a streptomycete. Further cultural, physiological characteristics and the analysis of the nucleotide sequence of the 16S rRNA gene (1480 bp) of this isolate indicated that this strain is identical to Streptomyces violaceusniger (accession number EF063682) and then designated S. violaceusniger strain HAL64. In its culture supernatant, this organism could produce one major compound strongly inhibits the growth of Gram-positive but the inhibition of Gram-negative indicator bacteria was lower. The antibiotic was separated by silica gel column chromatography and then purified on a sephadex LH-20 column and finally the purity was checked by HPLC. The chemical structure of the purified compound was determined using spectroscopic analyses (molecular formula of $C_{33}H_{32}N_{2}O_{10}$ and molecular weight of 617.21) and found to be identical to the kosinostatin, a quinocycline antibiotic which is known to be produced by Micromonspora sp. TP-A0468 (Igarashi et al., 2002) and to quinocycline B isolated from Streptomyces aureofaciens (Celmer et al., 1958). Although the antibiotic is known, the newly isolated strain was able to produce the antibiotic as a major product providing an important biotechnological downstream advantage.

극장의 구성 원리와 도시 개념의 상관성에 관한 연구 - Seoul Performing Art Center 국제 공모전을 중심으로 - (A Study on the Relativity Between the Theatre's Composition Principle and Urban Concept - Focused on the Productions that are Applied for International Ideas Competition for the Design of the Seoul Performing Arts Center -)

  • 임종엽;권익현
    • 한국실내디자인학회논문집
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    • 제15권1호
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    • pp.47-54
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    • 2006
  • Stages, in the theatrical spaces, were space, which incorporates aspects of cities. Hence, the stages have been constituted to materialize sequence of city, which has exact number, proportion and order of ideal city. In addition, it has accomplished change, which depends on type of performance with the social condition and culture of generation, city has. However, the original form of theatrical space were forgotten on account of the various changes of theatrical form with modem movement since the end of 19th century, and theatrical space, which does not relate with its space of city, was started to constitute. Particularly in contemporary society, the theatre can give vitality to the citizens, and also theatrical architecture as a commercial code has been a general form, though it takes important role, which improves cultural value with technical improvement of cities development of society. Thus, this study analyzed urbanity ,which theatres have incorporated historically, and deduced a correlativity from to be based on constitution of space in visual, perceptual, spatial constitution and functional role. Focused on published SPAC international competition, it was interpreted by contemporary focus, therefore, this experiment suggests constitution of theatrical spaces of information, takes urbanity, through to analyze visual, perceptual, spatial constitution and functional role in context of contemporary city.

A Study on Activity in Reading of Men in terms of Brain Science

  • Jeong, Dae Keun
    • International Journal of Knowledge Content Development & Technology
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    • 제9권1호
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    • pp.57-79
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    • 2019
  • This study attempts to seek a solution, in terms of brain science, to stimulate reading activities of men to whom no attention has been given from the field of reading. In order to do so, brain pattern, reading tendency, reading preference, reading effectiveness and influence of reading were analyzed. As a result of the analysis, first, it showed that respondents' characteristics did not affect brain patterns, but school and social influences on reading were found to affect brain patterns. Second, reading propensity according to gender was observed to be different in terms of personal health, personal self - esteem, and cultural artistry. On the other hand, reading effectiveness was found to be different in terms of reading engagement and the willingness to continue reading whereas reading propensity according to the brain pattern was different in books related to humor and family matters. Third, reading satisfaction, reading engagement and willingness to continue reading all were observed to affect the reading activities of men. Suggesting measures to stimulate reading activities of men based on such findings, first, implementing dynamic reading education programs and finding reading models for men are needed. Second, when selecting books for reading program operations, books should be recommended according to gender rather than being selected en bloc by libraries. Third, since reading education at home shows high influences on both male and male-type brain pattern, the starting point of reading education should be made at homes. In particular, fathers, who can become a role model for men, need a reading role model, and reading education programs for fathers are also required.

Analysis of the Purpose of Visiting Wetlands Using Pictures Posted on Social Media

  • Park, Woong-Bae;Park, Siae;Choi, Tae-Jun;Kim, Dae-Hee;Lee, Do-Hee;Do, Yuno
    • Proceedings of the National Institute of Ecology of the Republic of Korea
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    • 제3권2호
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    • pp.97-102
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    • 2022
  • In this study, 4,136 pictures posted on a social media platform were analyzed to discover wetlands that are worth visiting to experience our cultural values. Pictures from 300 of the 2,499 listed wetlands have been posted in South Korea. Proximity of a wetland was the most important criterion, regardless of the type of wetlands that were visited. People visited wetlands at the time and season when they were good for recreational activities. Most of the subjects in the pictures were the visitors and natural scenery of a wetland. There was no correlation observed between the wetland conditions and the number of pictures taken by the visitors. Sightseeing and leisure activities are a significant part of various ecosystem services offered by wetlands, but most of the visitors seem to be unaware that the place they have visited is a wetland. Therefore, wetland awareness programs are needed, even for wetlands close to the residential areas that many people have already visited in this study.

문화유적의 공간적 입지 유형 분석 (An Analysis of Cultural Relics Location)

  • 김창환;배선학
    • 한국지역지리학회지
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    • 제12권5호
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    • pp.583-594
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    • 2006
  • 조상들의 삶에 관한 흔적인 문화유적은 그 당시의 공간적인 입지에 대한 선인들의 사상을 알아볼 수 있는 좋은 자료다. 본 연구는 문화유적들을 유형별로 분류하고, 각각의 유형별 유적의 입지 특징을 보다 계량적으로 분석하기 위하여 GIS와 삼각다이어그램을 이용하여 분석하였다. 문화유적의 공간적인 입지를 분석하기 위한 지표로는 고도, 도로 접근성, 용수확보가능성의 세 가지 변수를 이용하였다. 분석 결과 각각의 문화유적들은 시대별 유형별로 일정한 분포측정을 보였으며, 이는 문화유적의 분포와 입지에 대한 지리적 관점에서의 접근 가능성이 높음을 의미하는 것이기도 하다. 선사시대에서 역사시대로 넘어오면서 문화유적의 입지는 용수확보가능성이 우수한 지점에서 교통 접근성이 우수한 지점으로 이동하였다. 그리고 각 시대의 지배계급이 남긴 유적들은 대부분 우수한 입지를 보였다.

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멀티플렉스 영화관의 선택속성이 만족도, 충성도에 미치는 영향: 질적/양적 방법의 혼합 (Effects of Selection Attributes on Satisfaction and Loyalty of Multiplex Cinemas: Combining Quantitative and Qualitative Methods)

  • 조은정;남채은;차하영;신정현;한영위
    • 한국프랜차이즈경영연구
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    • 제10권2호
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    • pp.49-58
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    • 2019
  • Purpose - As the growth potential of the cultural contents industry steadily grows, the cinemas industry is growing fast especially due to popularity and commerciality. The recent in the cinemas industry is evolving on multiplex cinemas that combine cultural facilities such as theaters, restaurants, and shopping centers. Due to the rapid growth of multiplex cinemas, many researchers have studied the characteristics of visiting customers in Korea. Among them, selection attribute of multiplex cinemas, including the service quality and physical environment, is important because it may examines the cause of customer 's behavior. Thus, this research focuses on the effects of the selection attributes of the multiplex cinemas on customer satisfaction and their loyalty. This research suggests the guidelines for how cinemas should manage their customers and build their customers satisfaction and loyalty that improve business performance. Research design, data, and methodology - This study tests the structural relationship between selection attributes of multiplex cinemas, customer satisfaction, and loyalty. selection attributes of multiplex cinemas divide into five sub-dimensions such as movies facility quality, services, cleanliness, accessibility, and snack bars quality. In order to examine the purposes of this research, research model and hypotheses were developed. All constructs were measured with multiple items developed and tested in the previous studies. The data were collected from 100 students in their 10-20s and were analyzed using SPSS 22.0, SmartPLS 3.0 and fsQCA program. Result - The findings of this research are as follows. First, all selection attributes except cleanliness have significant positive impacts on customer satisfaction and loyalty. Second, customer satisfaction has significant positive impact on loyalty. Third, as a result of fsQCA, high satisfaction and high accessibility were the necessary conditions on loyalty. Fourth, the necessary conditions for male and female groups were different. Conclusions - The implications of this study are as follows. Overall, multiplex cinemas should manage selection attributes basically regardless of the type of theater. Especially, cleanliness was not significant, but the customer probably consider it an essential and basic factors. Also, they are able to manage the selection attributes differently depending on the type of gender. For the male customers, it is effective that centralized strategy and for female customers, it is effective that emphasized the multiplex cinemas image.

여행자 페르소나 기반 도서관 여행 코스 추천 모델 개발 - J시 도서관 여행을 위한 시설 및 동선 중심으로 - (Developing Library Tour Course Recommendation Model based on a Traveler Persona: Focused on facilities and routes for library trips in J City)

  • 이수현;김현수;백지원;오효정
    • 한국도서관정보학회지
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    • 제54권2호
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    • pp.23-42
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    • 2023
  • 도서관 여행 프로그램은 J시가 처음 도입, 운영하고 있는 새로운 형태의 문화프로그램으로, 도서관 여행자는 정해진 코스에 따라 관내 특화 도서관을 여행하며 다양한 체험을 하게 된다. 본 연구는 보다 많은 이용자들이 도서관 여행에 참여할 기회를 누릴 수 있도록 기존 고정된 단체여행 형태 외에 개별 참여하는 이용자의 특성을 고려한 맞춤형 코스 추천 모델 구축을 목적으로 한다. 이를 위해 도서관 여행자의 특성을 유형화하여 여행자 페르소나를 설정하였으며, 그에 따른 도서관 평가 항목과 평가 기준을 수립하였다. 도서관 여행 프로그램의 대상이 되는 도서관 22관을 선정, 실제 답사를 통해 도서관 데이터를 실측하였다. 수집한 데이터를 기반으로 여행자의 특성에 적합한 도서관의 특징을 도출하였으며, 의사결정나무 알고리즘을 활용해 페르소나 기반의 도서관 여행 코스 추천 모델을 개발하였다. 나아가 추천 모델의 활용 가능성을 시연하기 위해 이를 적용한 모바일 앱 목업을 제작하였으며, 실제 J시 도서관 이용자들을 대상으로 사용자 평가를 진행해 개발한 모델의 만족도와 개선사항을 파악하였다.

국내 뮤지엄 면적구성 요인에 관한 연구 - 각 영역사이의 면적구성 프로그램 개발을 위한 국내 뮤지엄의 전수조사를 중심으로 - (A Study on the Causes for Space Program of Korea's Museum - With Reference to the Whole Survey of Korea's Museum in Conjunction with Development of Domain-Specific Configuration of Floor Area -)

  • 홍제형;문정묵
    • 한국실내디자인학회논문집
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    • 제21권2호
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    • pp.14-22
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    • 2012
  • In regards to museum planning of Korea, it is mainly depending on overseas cases and relevant domestic books without systematic guideline on the space programme in a museum. Therefore, it is urgently required to establish systematic index as it is incapable of proposing detailed analysis and index in accordance with each element. As various problems occurred due to above reason, total floor area of museum was divided by the area of exhibition section, storage section, research section, and public & other area and its ratio was calculated for statistics targeting 614 museums built after 1990's when many public museums were built with the settlement of local self-governing system and the type of museums was diversified. It was again classified into 4 elements of period, region, scale, and type and then the influence of each element on each section of museum was understood through integrated analysis. First, looking into the space programme in regards to total floor area, the floor area ratio of exhibition section, storage section, and research section decreased and the floor area ratio of public & other area increased with the increase in total floor area. It was because not only rest area but also a space to enjoy various cultures, gaining new experience, and accumulate knowledge is located in public & other area. Second, it was revealed that the ratio of exhibition section and storage section has been decreasing since 1990's and ratio of research section and public & other area has been increasing as they can play various roles such as the education and convenience to satisfy cultural desires of visitor in accordance with current trend. Third, it was proved that floor area ratio of exhibition section is lower than storage section in museums located in highly urbanized region. In addition to this, it was revealed that the floor area ratio of research section is in proportion to the population density. As a result of study, significant relation was displayed in scale, era, and region among 4 elements thus it could be utilized as reference for the space programme of domestic museum planning in the future.

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암환자 가족의 죽음 태도 유형에 관한 연구 (A Classification of Death Orientation of Cancer Patient's Family Members : A Q-Methodological Approach)

  • 박창승;김순자
    • 기본간호학회지
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    • 제3권2호
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    • pp.153-169
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    • 1996
  • This study was designed to identify, describe and classify orientations of cancer patient's family members to death and to identify factors related to their attitudes on death. Death to the male is understood as a comprehensive system and believed to be highly subjective experience. Therefore attitude on death is affected by personalities. As an attempt to measure the subjective meaning toward death, the unstructured Q-methodology was used. Korean Death Orientation Questonaire prepared by Kim was used. Item-reliability and Sorting-reliability were tested. Forty five cancer patients' family members hospitalized in one university medical center in Seoul were sampled. Sorting the 65 Q-itmes according to the level of personal agreement ; A forced normal distribution into the 11 levels, were carried out by the 45 P-samples. The demographic data and information related to death orientation of the P-sample was collected through face to face in depth interviews. Data was gathered from August 30 till September 22, 1995. The Z-scores of the Q-items were computed and principal component factor analysis was carried out by PC-QUANL Program. Three unique types of the death orientation were identified and labeled. Type I consists of twenty P-samples. Life and death was accepted as people's destiny, They firmly believed the existence of life after life. They kept aloof from death and their concern was facing the and of the life with dignity, They were in favor of organ donation. Type II consists of Nine P-Samples. They considered that death was the end of everything and did not believed the life after life. They were very concerned about the present life. Type III consists of Sixteen P-samples. They regarded the death as a natural phenomena. And they considered that the man is just a traveller and is bound to head for the next life which is believed to be free of agony, pain or darkness. They neither feared death nor its process. Their conserns were on the activities to prepare themselves for the eternal-life after death. Thus, it was concluded that there were three distinctiven type of attitudes on death among cancer patient family members, and their death attitudes were affected by demographic and socio-cultural factors such as sex, education, and religion.

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