• Title/Summary/Keyword: Cultural Acceptance.

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Instant Messenger: Theory of Reasoned Action in Practice (인스턴트 메신저 : 합리적 행동이론의 실제)

  • Lee Jungwoo;Hahn Hyunjung
    • Journal of the Korean Operations Research and Management Science Society
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    • v.29 no.4
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    • pp.159-173
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    • 2004
  • Instant Messenger is a communication tool which allows instant real-time connection between parties through Internet Compared to the most popular Internet communication tool. email. the messenger allows people to check network presence of other parties and to connect in real time among multiple parties. Mostly due to the convenience it provides. use of instant messengers has increased tremendously not only for personal purpose but also for business purpose. However. firms are agonizing about the real impact of instant messenger usage among employees. whether the impact is positive or negative in terms of the productivity, Applying the theory of reasoned action (TRA) and technology acceptance model (TAM). this study sets UP perceived ease of use. perceived usefulness and cultural orientation of individuals as antecedents of adoption and use of the messenger application, Also. the impacts of messenger usage are measured as task productivity and intimacy among colleagues. This study presents several findings about the instant messenger, First. perceived ease of use. and usefulness play important roles in raising the adoption level of instant messenger. Also. culture propensity also maintains strong influence towards the actual usage of the messenger. Among cultural variables. innovativeness, supportiveness and outcome orientation reveal strong positive impacts on adoption and use of the messenger. On the dependent side. use of instant messenger seems to have a strong direct impact on task productivity as well as indirect impact through intimacy. Implications are discussed.

Cross-Cultural Comparison of Sensory Characteristics of Makgeolli (Korean rice wine) by Japanese and Korean Panels (막걸리의 교차문화적 관능 특성 연구)

  • Yang, Jeong Eun;Choi, Jun Bong;Chung, Lana
    • Journal of the East Asian Society of Dietary Life
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    • v.24 no.5
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    • pp.529-543
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    • 2014
  • The objectives of this study were to perform a descriptive analysis to characterize and compare the sensory properties of commercial Makgeolli products as well as a cross-cultural comparison of the sensory descriptions of these products between two sensory panels (Korean and Japanese). The samples used in this study were seven different types of Makgeolli, which were commercial products. A total of 10 Korean and 7 Japanese panelists were selected in Korea. Each group was trained, and they identified product attributes and performed descriptive analyses independently. The Korean and Japanese panelists generated 34 and 28 sensory attributes, respectively, to describe appearance, odor/aroma, taste/flavor, texture, and after flavor of the products. There were significant differences among the samples for 24 attributes by Korean and 23 attributes by Japanese panelists. Although there was not a large difference in the number of descriptors between Korean and Japanese panels, the Korean panelists generated more various attributes associated with flavor than the Japanese panelists, and the attributes of Japanese panelists included references to non-food products such as rotten grass. Multiple factor analysis (MFA) was applied to the descriptive analysis data from the Korean and Japanese panels to delineate the associations between Makgeolli samples and their sensory characteristics. Both the Korean and Japanese panels clustered the JRM, JSM, KRM and KSM samples into one group and the CRM and BSM samples into another group. The ESM sample was distinguished from the other six samples. These results of the cross-cultural comparison suggest that comparative analyses of sensory profiles between cultures should be conducted regularly in future studies, and further research such as consumer acceptance tests should be conducted to determine the sensory characteristics that drive consumer acceptance of Makgeolli products in the context of increasing food product exports to other countries.

Organizational Self-Assessment for Six Sigma Initiative

  • Park, Young-Taek;Kang, Hyun-Jung
    • International Journal of Quality Innovation
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    • v.6 no.1
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    • pp.1-7
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    • 2005
  • Six sigma is much less of a technical program than it is a leadership and cultural change program. Nevertheless, most of literatures on six sigma have mainly focused on technical and tactical aspects. This paper introduces a self-assessment for six sigma initiative in a major Korean software company. The self-assessment gives a valuable clue to how to manage leadership and cultural aspects of six sigma initiative.

Multicultural Family Adolescents: Their Acceptance of Korean Culture and Adaption to Korean School Life (다문화 가정 청소년의 한국문화수용성과 학교생활적응에 관한 연구)

  • Oh, Kyung-Wha
    • Journal of the Korean Home Economics Association
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    • v.49 no.9
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    • pp.83-97
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    • 2011
  • The effect of an adolescent's being in a multicultural family, including the psychological, cultural, and situational characteristics of this experience, in terms of how it impacts acceptance of Korean culture, social competence, and educational adaptation was investigated. 120 multicultural family adolescents who were enrolled in Seouland Gyeonggi-do middle and high schools were surveyed. The results were analyzed by the PASW Statistics v18 program. Firstly, it was found that the psychological, cultural, and situational characteristics of multicultural family adolescents were significantly affected by family's general economic level and their mother's occupation and nationality. Secondly, multicultural family adolescents with higher self-perception, good accommodation of crosscultural attitudes in Korean culture and more relationships with Koreans tended to adapt to Korean culture more easily. Thirdly, multicultural family adolescents who adapted to Korean culture more easily could also adapt to school life well, and those who had better interpersonal relations and more advanced problem-solving skills had better relationships with school friends.

Technology Acceptance Model and fashion: Toward an integrated model for fashionable technology products (패션과 기술의 융합 제품을 위한 TAM과 패션의 통합 모형 연구)

  • Shim, Soo In
    • Korea Science and Art Forum
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    • v.30
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    • pp.217-230
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    • 2017
  • The purpose of this study is to develop a theoretical model identifying how consumers accept a fashionable technology product. A systematic review of 39 influential TAM studies focusing on theory development in the context of information technology results in three tendencies, which become backbone of the model of fashionable technology acceptance. A subsequent review of the nature of fashion fleshes out the backbone with detailed propositions in the more specific context of fashionable technology. The model of fashionable technology acceptance includes key propositions of Theory of Reasoned Action, in which internal beliefs consist of functional, aesthetic and symbolic values, and other factors, such as technology features (i.e., hardware specification, software specification, brand, and price factors), environmental conditions (i.e., technical infrastructure and user occasion), individual differences (i.e., age, gender, experience, personality, aesthetic sense, fashion innovativeness, and income), and social influence (i.e., subjective norms, social reputation, and cultural difference). Implications, limitations, and suggestions for future research are also discussed.

Cultural Features in Modern Digital Fashion Shows Focusing on Hybrid Digital Culture (현대 디지털 패션쇼에 나타난 하이브리드 디지털 문화적 특성)

  • Cho, Wooin;Suh, Seunghee
    • Journal of the Korean Society of Costume
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    • v.64 no.6
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    • pp.131-147
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    • 2014
  • Purpose of this study is to analyze the meaning of the hybrid digital culture and to find out the features of digital fashion shows appearing in the period of the hybrid digital culture as there have been almost no studies on the hybrid cultural values in the fashion shows and on the diachronic socio-cultural viewpoint of fashion show. The characteristics of hybrid digital culture were identified through the analysis of cases, and they were organized into three for this study; 'non-economic creativity', 'interactive communication' and 'transcendence'. Based on these characteristics, the features of hybrid digital cultures in the modern digital fashion shows were classified into the digitalization of presentation form and the acceptance by audience of digitalization using case studies. The features of digital fashion shows which appear through the presentation form in the digital fashion shows are as follows; 'Expansion of presentation media of runway' and 'Destruction of component factors of runway'. The features of digital fashion show in the perspective of audience's acceptance of digitalization are as follows; 'Audience's field experience through the live video', 'Participation by audience in interactive manner' and, 'Immersion in the virtual reality by the audiences'.

Satisfaction Survey Through Multicultural Literacy Program Development and Education for Busan Youth (부산 청년을 대상으로 다문화리터러시 프로그램 개발 및 교육을 통한 만족도 조사)

  • Kang, Hyun-Joo;Jung, Se Ri;Kim, Chee-Yong
    • Journal of Korea Multimedia Society
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    • v.24 no.11
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    • pp.1567-1579
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    • 2021
  • This study describes a multicultural literacy program that can nurture multicultural people who can live in a multicultural society. A total of 10 20-hour programs were conducted for 22 youths in Busan. Through this, the current perception and acceptance of multiculturalism among young people in Busan was investigated, and a curriculum suitable for multicultural awareness, multicultural acceptance, and multicultural competency enhancement was constructed. In accordance with the goal of strengthening the multicultural competency required for multicultural activists through education, learners can exchange opinions through the activity sheet, so that learners can know the difference between themselves and others. Students could learn about each other's culture and values through cultural exchange with others, and through teachers with diverse cultures, they could learn various perspectives and cultures about culture and values. Through the results of the multicultural literacy program, I would like to suggest three methods of multicultural literacy education to strengthen multicultural competence in a multicultural society. Therefore, efforts should be made to develop various multicultural education courses to strengthen the multicultural capabilities of Koreans.

A Conceptual Analysis of LGBTQ Cultural Competence for Nurses

  • Min Kyung KIM
    • International Journal of Advanced Culture Technology
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    • v.11 no.4
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    • pp.255-262
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    • 2023
  • The purpose of this study was to clarify the concept of LGBT cultural competence in nurses. This study used Walker and Avant's 8 steps of conceptual analysis. The specific steps are: (1) selecting the concept, (2) selecting the purpose of concept analysis, (3) identifying the scope of concept use, (4) identifying the determinant attributes of the concept, (5) presenting model cases, (6) additional cases of the concept (boundary cases, opposite cases, and related cases), (7) identifying antecedents and consequences, and (8) presenting empirical evidence. As a result, five attributes of nurses' LGBT cultural competence were identified in the final 12 articles: cultural experience and cultural acceptance, cultural knowledge, cultural attitude and awareness, and cultural skills. Antecedents included diversification of society, heteronormative healthcare environment, continuing education and training, intercultural understanding, and open-mindedness. Outcomes of cultural competence were identified as reducing LGBT health inequalities and providing quality care. In conclusion, this study contributes to providing a basis for improving the quality of nursing care by providing more culturally appropriate care to the target population through conceptual analysis and understanding of nurses' LGBT cultural competence. Furthermore, it is necessary to continue research on the development of tools to measure nurses' LGBT cultural competence and the development of nursing intervention programmes that can be applied in nursing practice.

A Proposal of a Quality Model for Cultural Heritage Archive Portals (문화유산기관의 아카이브 포탈 평가모델 구축을 위한 이론적 고찰)

  • Heo, Misook
    • Journal of Korean Society of Archives and Records Management
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    • v.11 no.1
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    • pp.231-252
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    • 2011
  • User needs and their usage motivations are critical components of web portal success, yet limited studies have been conducted with the constituents of good cultural heritage archive portals from the user perspective. This study proposes a quality assessment model from the user perspective. To overcome the intrinsic biases, the triangulation approach was chosen for building a research model. The proposed research model adapts three existing web portal quality models: service quality model, data quality model, and technology acceptance model. A 99-item instrument is suggested to investigate the proposed model. In the next phase of research, the instrument will be tested for its construct validity, and the research model will be empirically tested.

The related record about 'Daejanggeum' and its modern acceptance (대장금(大長今)' 관련 기록의 현대적 수용 - 문화콘텐츠로의 생성과 전개 양상 분석 -)

  • Nam, Eunkyung
    • (The)Study of the Eastern Classic
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    • no.43
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    • pp.33-64
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    • 2011
  • The historical drama played on TV in 2003, Daejanggeum is originally based on the short historical record of lady doctor of the palace from the [Jungjong record] of Josun. The drama mixed fiction and historic record well together draw enormous interest and became a novel, musical and animation for children. Also the location of shooting drama became a theme park to attract travelers and the name 'Daejanggeum' was used for products to create great additional value. Most of all, the drama then was exported to overseas and became the representing drama of Korea. Therefore, drama is the representing piece that proved the success of historic data with its application as various modern cultural contents. The analysis of success reason of showed the creation of new modern woman character, fresh selection of the item that suits well in the time of desiring wellbeing, the strong drama scenario with different story development compared to previous historic drama. Also, it used 'one source multi use' method prior to the broadcasting and prepared production of various cultural contents. This success of Daejanggeum means a lot from the point of 'modern acceptance of tradition' to tradition researchers.