• 한국환경생태학회지
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• 제20권4호
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• pp.482-492
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• 2006

본 연구의 목적은 다른문화권 간에 경관이 지닌 전형성과 그 경관에 대한 시각적 선호성의 관계를 확인하고, 여기에 지역간 혹은 문화간 차이가 존재하는 지를 비교해 보는데 있다. 영국과 한국의 전형적 자연경관을 선별하기 위하여 영국의 케이른고럼스 국립공원과 한국의 지리산 국립공원의 사진이 이용되었다. 이에 대한 자연경관 선호를 측정하기 위하여 케이른고럼스 국립공원 및 지리산 국립공원 방문자에 대한 사진설문 조사가 실행되었다. 연구의 결과, 두 집단 모두 연령과 방문횟수가 유의한 관계가 있는 것으로 나타났으며, 케이른고럼스 국립공원 응답자의 경우 지리산 국립공원 응답자에 비하여 방문 빈도가 높은 것으로 나타났다. 전형성과 선호성의 관계에 있어서는, 지리산 자연경관의 전형성이 높은 경우에 이에 대한 시각적 선호성도 높게 나타났으나, 반면에 케이른고럼스 경관의 전형성이 높은 경우에는 시각적 선호성이 오히려 낮게 나타났다. 즉, 자연경관의 전형성과 시각적 선호성 사이에는 유의한 관계가 성립하지만, 문화집단간 그 정도의 방향은 다르게 나타났다.

• Journal of Korea Trade
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• 제25권7호
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• pp.75-91
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• 2021

Purpose - Social commerce (SC) is the growth of social media highlighting the e-commerce transactions and currently, the greatest challenges of e-commerce have attracted the influence of trust in social commerce intention (SCI). Based on the challenge, the study's purpose is to discover the effect of social support (informational and emotional support) on the SCI. The study also explores the mediation effect of trust and the moderation impact of culture between the USA and Korea. Design/methodology - This study used a sample of 482 surveys filled out by online shoppers from the US and Korea, two countries with divergent cultural values. Structural equation modelling (SEM) is used to analyze the hypothetical paths. In addition, bootstrapping and multi-group analysis are perform to view mediation and moderation effects respectively. Findings - The results of our study shows that both informational and emotional support significantly influences trust and SCI. Our results also supports the mediating effect of trust in social support and the moderating effect of culture in forming SCI. Originality/value - Our empirical results provide important information to businesses formulating cross-cultural SC strategies. This will help SC companies to analyze the aspects of customer trust through social support, which in turn will increase SCI and thereby established a competitive position for SCs. Our results will also be holistic directions for SC vendors in cross-cultural settings, which will offer important social and economic contributions to the sustainable growth of SC's business.

• 한국심리학회지 : 문화 및 사회문제
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• 제27권4호
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• pp.411-434
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• 2021

본 연구는 그릿과 열정 구인이 변별되는지를 검증하고 동, 서양 문화 간 두 구인의 관계성에 차이가 존재하는지를 알아보고자 하였다. 이를 위해 한국 대학생 208명과 미국 대학생 251명을 대상으로 다집단 요인분석을 실시하였다. 분석 결과, 형태동일성과 부분측정단위동일성이 성립하여 한국과 미국 모두에서 그릿의 두 요인인 흥미의 지속성 및 노력의 꾸준함과 열정의 두 유형인 조화열정 및 강박열정 각각이 서로 잘 구별되는 것으로 밝혀졌다. 단, 미국 대학생 집단에서는 흥미의 지속성이 적응적인 조화열정과는 정적인 상관을, 부적응적인 강박열정과는 부적인 상관을 보인 반면에, 한국 대학생 집단에서는 노력의 꾸준함 뿐만 아니라 흥미의 지속성도 조화 및 강박열정 모두와 상관이 유의미하지 않았다. 이는 그릿의 개념적 정의와는 달리 한국의 대학생 집단에서는 그릿이 열정과 관련이 높지 않음을 시사한다. 이러한 결과를 바탕으로 본 연구는 그동안 개념적으로 유사함에도 불구하고 이론적으로만 설명되어 왔던 그릿과 열정 간의 변별성을 경험적으로 밝히고, 서구에서 주로 논의되어 온 그릿과 열정이 문화적 토양에 따라 가질 수 있는 차이를 확인하였다.

• 한국심리학회지 : 문화 및 사회문제
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• 제9권2호
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• pp.79-99
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• 2003

자기고양 편파와 심리적 적응의 관계를 파악하기 위하여 두 가지 연구를 수행하였다. 이를 위해 연구 1에서는 자기고양 편파를 측정할 수 있는 객관적인 척도를 제작한 후, 한국 대학생들의 자기고양 편파 경향과 심리적 적응의 관계를 살펴보았다. 그 결과 한국 대학생들에게서 자기고양 편파와 심리적 적응은 유의미한 관계가 있는 것으로 밝혀졌다. 연구 대상에 노동자를 포함시켜 개인주의 문화권인 독일과 비교한 연구 2에서도 한국인의 자기고양 경향과 심리적 적응의 상관은 유의미한 것으로 나타났다. 이러한 결과는 집단주의 문화권에서는 자기고양 편파 경향이 나타나지 않으며, 심리적 적응과도 관련이 없다는 기존의 연구 결과와 상반된 것으로서 매우 흥미로운 현상이라고 할 수 있을 것이다. 자기고양 편파 경향의 문화적 차이를 좀더 심도 있게 파악하기 위해서는 더욱 세련된 측정 방식과 다양한 비교문화 연구가 필요한 것으로 보인다.

• 복식문화연구
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• 제13권5호
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• pp.743-755
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• 2005

The Purpose of the study was to compare clothing shopping motives, fashion information sources, evaluation criteria of apparel products, store selection criteria, apparel buying places, and purchasing experience and country of origin place on imported clothing. The total of 371 consumers, college female students in Korea and Japan were sampled in both countries. ANOVA, factor analysis, Duncan's multiple range test, t-test, frequency, and percentage as analysis methods were used. The results of the study were as follows. According to the comparative analysis of clothing purchasing behavior by factors, the result showed that both of them had more personal motives than social ones, regarding clothing purchasing motives. The clothing purchasing motives of students in Korea was higher than it of students in Japan. In the use of information sources, the students of both countries considered the information by consumer very importantly. Next to it, they highly regarded the information by marketer. The students in Korea used all informations more than the students in Japan. In the clothing selection, both of them considered criteria esthetics very importantly. The students in Korea considered 'brand name', 'versatility', and 'pleasing to others' as important, but the students in Japan considered 'price' and 'prestige' very importantly. For store selection criteria, Korean students considered 'duality guaranteed', 'service', and 'their and other's experience' as important but Japanese students regarded 'price' and 'variety of products' as important. A department store was the most highly preferred among clothing purchasing stores. After it, for Korean students, fashion mall, renowned brand stores, discount store were considered in order of preference, for Japan, speciality stores, fashion mall, renowned brand stores are preferred. Regarding imported clothing, Korean students, in order of preference, preferred the goods of America, Italy, France, England, etc. Japan students preferred the goods of America, Italy, China, France, etc.

• Human Ecology Research
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• 제54권3호
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• pp.251-262
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• 2016

This study analyzes the relation of the consumption values and ethical fashion consumption behavior as well as other influential factors between Korean and German ethical consumers based on the 'Modified Theory of Planned Behavior.' A survey was conducted on female consumers in their 20s and 30s, who experienced ethical fashion consumption in Seoul and Berlin. A factor analysis, reliability analysis, F -test and multiple regression analysis were performed for model verification. The research results indicated that emotional value (in case of Korea) and functional value out of consumption values (in case of Germany) have significant effects in regards to the influence of consumption values on ethical self-identity. The effects of ethical self-identity on ethical fashion consumption behavior indicated that Korean ethical self-identity influenced the ethical fashion consumption behavior of moderating and simplicity and eco-friendly certification versus local consumption as well as above factors (in case of Germany) explained by ethical self-identity. Both variables had a negative moderating effect in Korea in regards to the moderating effects of social comparison and materialism in the relations of ethical self-identity and ethical fashion consumption behavior; however, only materialism was an influential factor in Germany. The results of the research variables by individualism/collectivism indicated that the horizontal-collectivism group showed the highest ethical self-identity along with the lowest materialism tendency that had a high point of consumption behavior towards local consumption. However, the vertical-individualism group was outstanding. The consumption behavior aimed at moderating and simplicity.

• 대한간호
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• 제36권5호
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• pp.74-90
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• 1998

This descriptive study sought to define the relationship between women's health status and the experience of Sanhujori, Korean traditional non-professional postpartal care after delivery and abortion. A convenience sample of 308 women in 7 provinces in Korea including Seoul were studied from December, 1994 to December, 1996 for two years. Mean age of respondents was 50.5 years and mean number of children was 3. The rate of abortion was 91.5% and mean frequency was 2.2 times per woman. 82% of respondents did not have Sanhujori after abortion. The period and subjective evaluation of experience of Sanhujori after delivery were decreased according to the increment of the number of childbirth. The health status implies both subjective health status women perceived and physical symptom distress women are experiencing presently, The respondents expressed the physical symptom distress as painful one. 56.7% of respondents perceived unhealthy, such as sick and 99.6% complained more than one symptom. The factors related to health status were the first and third experience of Sanhujori after delivery, such as the period and subjective evaluation whether she did Sanhujori well or not; whether or not of Sanhujori after abortion and menopause: the number of child: and age. at the level of 1% or 5% of significance statistically. The factors related to the rate of physical sumptom distress were only two: the first experience of Sanhujori after delivery, especially the subjective evaluation and whether women did Sanhujori after abortion or not. at the level of 1% or 5% of significance statistically. In conclusion. this finding reconfirmed the possible relationship between women's health status and the experience of Sanhujori after delivery & abortion. It provides a challenge to the professional care givers .to research further on the effects of Sanhujori on the health status. health recovery after abortion or delivery from the various aspects through the cross-sectional and longitudinal research for the refinement of the reality of Sanhujori not only as cultural phenomenon but as conceptual model for the appropriateness of intervention and qualty of care for desirable health outcomes. Besides, it is indispensable to refine and reestablish postpartal caring system by finding universal law through international & cross-cultural research on postpartal traditional care for women's life long health toward the 21C

• 비교문화연구
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• 제27권
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• pp.415-434
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• 2012

The Hanja used in Korean are traditional Chinese characters, but what Chinese people use now is simplified characters. So, there are differences in pronunciation and meaning between the characters used by Korean and Chinese. More than 70% of the Korean language vocabulary derived from or were influenced by hanja. For the inheritance and development of traditional culture,and for the communication among countries of the Chinese characters cultural circle in Northeast Asia, should we build up an authentic Chinese education system. But the government hasn't pay much attention to this work, and the government's policy can't implement the efficient education. Consequently, in these days, there are more and more Korean people who are functionally illiterate in Chinese. Recently, proficiency tests of Chinese characters are expected to promote the development of Chinese education. But, most Koreans' motives for Chinese study are usually to pass the college entrance exam or to compete for jobs. However, after passing the test, the motive for studying gradually fade away. It is the basic problem faced by Korean Chinese character education. Since the 1950s, various character education methods have been studied in China, the research results were appliedin their textbooks and other materials. Therefore, a well-organized and efficient learning-by-step education system was built up. At present, China's literacy education in the textbooks utilizes a range of methods including revisional centralized and distributed. Unfortunately, there is still one shortcoming worthy of concerns: how to solve the problems due to the simplification of traditional Chinese characters? Is it possible to revive traditional Chinese characters? Before adopting the results of research on China's literacy education and applying them to our character education, we should consider our specific situation carefully. Adopting the research results with cautious review and objective criticism should have a positive impact on Korean Chinese character education.

• 아동학회지
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• 제19권2호
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• pp.159-171
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• 1998

This study compared Korean and American children on scaffolding by peers during dramatic play. Thirty Korean and twenty American 5-year-old kindergarteners participated. The data were analyzed by Spradly's (1980) Developmental Research Sequence (DRS), using qualitative methods. The results showed that the categories of scaffolding (theme and communication) occurred more frequently among American children than among Korean children. In both cultures, more capable peers scaffolded children during dramatic play and were able to extend the dramatic play.

• The International Journal of Costume Culture
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• 제5권1호
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• pp.67-72
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• 2002

Consumer behavior is driven by culture; and culture is contextual. Therefore, human behaviors such as those exhibited in consumption behavior should not be measured and compared cross-culturally by using cultural specific mea-sures or paradigms which assume a universal reality, time and context free. Since it is known that consumption behavior is influenced by culture, and cultures in the United States differ from those in Korea, the assumption of universal ‘truths’ which can be known is inappropriate. To employ a paradigm with invalid assumptions automatically leads to the lack of validity, a must for truth claims in the positivist paradigm. Thus, 'truths' in the research reported must be suspect.