• Title/Summary/Keyword: Criteria of analysis

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The Clothing Selection Criteria according to Consumers' Eco-friendly Attitude and Demographic Characteristics (소비자의 친환경 태도 및 인구통계적 특성에 따른 의복선택 기준의 특징)

  • Park, Younghee
    • Journal of the Korea Fashion and Costume Design Association
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    • v.18 no.1
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    • pp.11-22
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    • 2016
  • The purpose of this study was to analyze the statistical differences and the correlation between eco-friendly attitudes and clothing selection criteria according to gender and age. 150 people in their 20s to 50s were surveyed for this study. The results were as follows. The factors to eco-friendly attitudes were drawn as seven factors. The difference analysis result for eco-friendly attitude according to gender and age showed a significant difference. The results of factor analysis showed that there were four factors in clothing selection criteria. The difference analysis result of clothing selection criteria according to gender showed a significant difference. The analysis results for the effect of eco-friendly attitude on clothing selection criteria showed that the eco-friendly group recognized health and eco-friendly property as more important clothing selection criteria, but the non-eco-friendly group recognized aesthetic as more important one. The result of this study will help product planners in the clothing product development and the market segmentation according to eco-friendly attitude.

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A Study on the Fast Fashion(Part II) - Focusing on Clothing Selection Criteria and Store Selection Criteria - (패스트 패션(Fast Fashion)에 대한 고찰(제2보) - 의복 평가 기준 및 점포 선택 기준을 중심으로 -)

  • Kim, Sun-Hee
    • The Research Journal of the Costume Culture
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    • v.15 no.5
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    • pp.888-901
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    • 2007
  • The purpose of this study was to examine the differences in clothing selection criteria and store selection criteria between each consumer groups by the preference for fast fashion. The data was collected from a questionnaire conducted on 317 female adults. The results were as follows. First, the factor analysis used to identify clothing selection criteria involved the following four factors: fashion, quality/practicality, status symbol, and economics. The consumer group preferring fast-fashion regarded fashion and economics as important factors and the non-preferring group regarded status symbol factor more. Second, five factors(atmosphere, product service/salesperson, shopping convenience, promotion/facilities) of store selection criteria were constructed by factor analysis, The consumer group preferring fast-fashion regarded atmosphere and product as important factors and the non-preferring group considered service/salesperson and promotion/facilities factors more. Third, the consumers who were of low age, low education, low income and unmarried preferred fast fashion brand.

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An Analysis of Relation between Supply Criteria of Public Facilities and Residents' Satisfaction for the Community Revitalization in the Apartments (공동주택 내 커뮤니티 활성화를 위한 주민공동시설 설치기준과 주민 만족도와의 관계 분석)

  • Choi, Ki-Taek;Lee, Joo-Hyung
    • KIEAE Journal
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    • v.11 no.6
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    • pp.19-28
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    • 2011
  • This study examines the current status on the supply of community facilities based on the supply criteria of present welfare facilities. Analyzing satisfaction of residents about community facilities based on physical supply criteria. The study sets up the concept and proposed trend of the related studies and distinction through the examination of previous researches. Next, the present systematical supply criteria, was used to make indication in order to propose the promotion of improvement on supply criteria for community facilities. Multi dimensional analyzing system and the satisfaction level of the community facility was used to analyze the relationship between the two. The direction of policy improvement according to the analysis is as per the following. First, it is necessary to improve supply criteria of household to guarantee the minimal amount of space. Second, specification of the minimum distance of community facility to residential area in the complex is needed. Also, the presentation of bottom boundary line of the formation area size to expand the size up to minimal level of size is needed. Third, resident exercise facility supply criteria among the community facility supply criteria need to be improved from the number of household base to the size for each household base. Forth, resident resting facility criteria among the community facility supply criteria should be changed from the present criteria of one facility per five hundred households.

Analysis of the Priority Decision for Establishment Criteria of Environmental Sculptures in Urban Areas (대도시 옥의 환경조형물의 설치기준에 대한 우선순위 분석)

  • Lee, Sang-Seol;lee, Jeong
    • Journal of Environmental Science International
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    • v.9 no.6
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    • pp.489-494
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    • 2000
  • This research focused on the priotity decision for establishment sriteria on the effects which environmental sculptures in urban area. The analysis performed in this study used the AHP(Analytic Hierarchy Process) that is recognized as a useful decision-making tool to select and evaluate alternatives through pairwise comparison in the context of hierarchical decision structure. The results obtained from the analysis drawn by collecting the professional opinions of 5 experts for environmental sculptures are as follows: 1. The orders of establish criteria priorities on environmental sculptures were harmony of environment> symbol> public> function. The harmony of environment was the most important priority because it showed the highest weight of criteria. 2. The alternative priorities of environmental sculptures were the meaning of work>setting place> social contribution> physical quality .The meaning of work showed the highest change in the weight of alternative. 3.The sensitivity analysis of environmental sculptures demonstrated that the rate of change in the alternative priorities of the public was stabilized although the criteria importance varied, while the harmony of environment, the symbol intimated and function of priorities has their rates of weight changed if the criteria priorities were high.

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Clothing Evaluation Criteria and Purchase Intention based on Consumers′ Clothing Shopping Orientation in Cyber Shopping (사이버쇼핑 이용자의 의류쇼핑성향에 따른 의류제품 평가기준과 구매의도)

  • 안민영;박재옥
    • Journal of the Korean Society of Clothing and Textiles
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    • v.27 no.7
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    • pp.789-799
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    • 2003
  • The purpose of this study was to find out clothing evaluation criteria and purchase intention according to consumers' shopping orientation and demographic factors when they shop online. The subjects were 240 men and women living in the metropolitan area. For data analysis, factor analysis, cluster analysis, ANOVA, t-test, Duncan test and descriptive statistics were conducted. The results are as follows: 1. Important clothing evaluation criteria were considered in order of price, style, fit, size and product guarantee etc. Purchase intention was showed more highly when products are related to low involvement than high involvement. 2. Consumers with high hedonic and utilitarian shopping orientation considered clothing evaluation criteria more importantly but showed low level of purchase intention in cyber shopping. And consumers with low hedonic and utilitarian shopping orientation considered clothing evaluation criteria less importantly but showed high level of purchase intention in cyber shopping. 3. There were significant differences in evaluation criteria and purchase intention according to demographic variables. Especially women considered evaluation criteria more importantly and had higher level of purchase intention than men.

Location Selection of Distribution Centers by Using Grey Relational Analysis (GRA를 이용한 물류센터 입지선정문제)

  • Woo, Taehee;Bach, Seung
    • Journal of Korean Society of Industrial and Systems Engineering
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    • v.38 no.2
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    • pp.82-90
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    • 2015
  • Location selection of distribution centers is a crucial task for logistics operators and key decision makers of an organization. This is a multi-criteria decision making (MCDM) process which includes both quantitative and qualitative criteria. In order to propose an optimized location selection model, this research suggests a hierarchical group of evaluation criteria : 5 major criteria with 15 sub-criteria. The MCDM approach presented in this research, by integrating Grey Relational Analysis (GRA) with Analytic Hierarchy Process (AHP), tends to rectify the overall quality and uncertainty of the values of evaluation criteria. An example of a location selection case in Korea is illustrated in this study to show the effectiveness of this method.

Criteria of Evaluating Clothing and Web Service on Internal Shopping Mall Related to Purchase Experience (인터넷 쇼핑몰 이용자의 의류제품 구매경험에 따른 의류제품 및 웹 서비스 평가기준에 관한 연구)

  • 이경훈;박재옥
    • Journal of the Korean Society of Clothing and Textiles
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    • v.28 no.5
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    • pp.603-614
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    • 2004
  • The purpose of this study was to investigate the criteria of evaluating clothing and web service on internet shopping malls related to consumers' shopping behavior, This study surveyed consumers who have an experience of buying products on the internet shopping mall and the questionnaire and judgment sampling was used. The subjects were 305 men and women living in the metropolitan area. Method of data analysis were factor analysis, t-test, ANOVA, Duncan test and descriptive statistics. The results were as follows: the items buy from the internet were t-shirts, blouses, knits, skirts and pants. The reasons for buying clothing on the internet were good prices, time saving, door-to-door delivery, while the reasons for not buying on the internet were worries about differences between the product shown on the screen and the actual one, quality guarantee, delivery accident and inconvenience in exchange and refund. Among the differences of clothing evaluation criteria according to internet shopping behavior, significant differences were found in the esthetic criteria and the quality performance criteria according to internet using hours, and in the esthetic criteria according to buying experiences. Among the differences of web service evaluation criteria according to internet shopping behavior, the differences among the groups were found in the reliance criteria, the product reference criteria, the order processing criteria and the handling after purchase criteria according to internet using hours. The significant differences were found in the handling after purchase criteria and the promotion$.$policy criteria according to buying experience, and in the promotion$.$policy criteria according to times of purchase.

A Quantitative Decision-making Analysis Using Fuzzy Theory in Nuclear Power Plants

  • Moosung Jae;Moon, Joo-Hyun
    • International Journal of Reliability and Applications
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    • v.2 no.2
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    • pp.137-146
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    • 2001
  • In general, analysis of the decision problems in nuclear system management involves a simultaneous consideration of various criteria and decision alternatives. Sometimes, it is a complex, unstructured, ill-defined process incorporating the multi-criteria and the data of impreciseness. To cope with this analysis, a fuzzy hierarchical analysis methodology is proposed and demonstrated with a simple example.

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Evaluative Criteria of Cyber Store based on Consumer Character of Cyber Stove Shoppers (사이버쇼핑 이용자의 소비자특성에 따른 가상점포 평가기준)

  • 박재옥;안민영
    • Journal of the Korean Society of Clothing and Textiles
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    • v.27 no.3_4
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    • pp.441-451
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    • 2003
  • The purpose of this study was to find out evaluative criteria of cyber store toward shopping orientation, purchasing experience and demographic factors of consumers to visit cyber store. This study surveyed consumers who have an experience of using cyber store and judgment sampling was used. The respondents were 240 men and women living in the metropolitan area of Seoul and Gyeonggi province. Research method was measured by clothing shopping orientation (utilitarian and hedonic factors), cyber store evaluation criteria (convenience, quality & trust and product character factors), purchasing experience(existent and nonexistent) and demographic factors. For data analysis, descriptive statistics, factor analysis, cluster analysis, ANOVA, t-test, Duncan test, and reliability analysis were conducted. The results were as follows: 1. Evaluative criteria of cyber store were considered importantly in order of possibility of exchange and refund, stability of personal information security, substance of quality degree of product and service and store. 2. Among shopping orientation groups, there were significant differences in all evaluative criteria of cyber store: convenience, quality & trust and product character of store. 3. Among groups toward existence and nonexistence in a purchasing experience, there were significant differences in convenience and quality & trust of store. 4. Among Demographic factors(gender, job, education and income) there were significant differences in convenience and quality & trust of store.

Evaluative Criteria and Brand Preference by Motivations for Clothing Purchases among Chinese Female Consumers (중국여성소비자의 의복구매동기에 따른 의복제품평가기준과 브랜드 선호도)

  • Kim, Hyun-Sik
    • The Korean Journal of Community Living Science
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    • v.20 no.1
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    • pp.123-134
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    • 2009
  • The purpose of this study was to investigate the differences of evaluative criteria and brand preferences by clothing purchasing motivations of Chinese female consumers. Data were obtained from 350 Chinese women in the 20's and 30's who were living in Shanghi, China. Data were analyzed by factor analysis, ANOVA, Duncan test, cluster analysis, and descriptive statistics using SPSS WIN 12.0. The results of this study were as follows. The clothing purchasing motivations of consumers were classified into 'hedonic,' 'utilitarian,' and 'economic' motivation. The evaluative criteria of clothing were classified into 'aesthetic/quality,' 'service/care,' and 'social status symbol' evaluative criteria. Chinese female consumers were divided into four groups by cluster analysis of clothing purchasing motivation; economic, practical hedonic, utilitarian, and inactive groups. There were significant differences in evaluative criteria of clothing, brand preference of foreign brand and Korean brand, and purchase intention among four groups. Practical hedonic and economic groups showed the highest means of evaluative criteria of clothing, foreign brand, Korea brand, and purchase intention of Korean apparel brand. This study provides implications into Korean fashion marketers for developing marketing strategies in China.

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