• 디지털융복합연구
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• 제15권4호
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• pp.127-137
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• 2017

스마트폰은 전화 통화와 정보 교환 수준의 장치에서 종합적 문화서비스 플랫폼으로 변화하고 있다. 스마트폰의 모바일 앱 서비스에 대한 만족도는 스마트 비즈니스에서 매우 중요한 요소라고 할 수 있다. 본 논문에서는 모바일 앱 서비스의 결과품질, 유동적 상호작용품질, 서비스스케이프, 비용이 고객만족에 미치는 영향을 분석하였고, 특히 서비스가 유료 혹은 무료 인가에 따른 고객만족에 미치는 영향을 알아보았다. 이를 위하여, 중국 모바일 앱 서비스 이용자로부터 모바일 앱 서비스의 서비스 품질에 관한 설문 데이터를 분석하였다. 또한, 유료와 무료 모바일 앱 서비스의 조절효과를 분석하였다. 연구 결과 고객이 인지하는 모바일 앱 서비스의 결과품질, 서비스 스케이프 품질과 비용은 고객만족에 정의 영향을 미침을 확인하였다. 또한, 고객이 인지하는 모바일 앱 서비스의 비용이 고객만족에 미치는 영향은 무료모바일 앱 서비스가 유료 모바일 앱 서비스보다 더 유의하게 나타났다. 본 논문은 유료 모바일 앱 서비스를 제공하거나 무료에서 유료로 모바일 앱 서비스를 전환하려는 모바일 앱 서비스 제공회사에게 수익창출의 대안으로 활용될 수 있다.

• Architectural research
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• 제12권2호
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• pp.73-83
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• 2010

Aging is accompanied with numerous transitions in life, and residential environment becomes a pivotal part of the elderly's lives. Physically supportive housing linked with services emerges in midst of the reality that retrofitting housing with special features has been seriously underfunded. The purpose of this study was to examine the residential satisfaction of the elderly in two types of independent living arrangements specially designed for the elderly. The indices of residential supportiveness were developed, and the questionnaire survey was adopted for data collection. Two hundred eighty residents living in two different kinds of senior housing participated in the survey, and all the collected responses were used for data analysis. The finding showed that almost all of the elderly positively assessed their senior living. That is, the statistical analysis illustrated that satisfaction indices of senior living significantly and positively contributed the satisfaction with overall residential environment. Satisfaction with physical environment was the only strong predictor in explaining current residential satisfaction of the elderly in senior rental housing, and accounted for a small proportion of the variance in the dependent variable. Since affordability was the biggest concern among residents in senior housing, it was of significance that long-term housing affordability was ensured and reduction in service cost by utilizing economies of scale was pursued.

• Journal of the Korean Association of Oral and Maxillofacial Surgeons
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• 제40권3호
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• pp.130-134
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• 2014

Objectives: The goal of this study was to estimate the overall satisfaction level of dental implant patients and further evaluate factors influencing satisfaction. Materials and Methods: Self-administered questionnaires were mailed to patients who received dental implant therapy at Seoul National University Bundang Hospital (Seongnam, Korea) from October 2003 to April 2005. The main portion of the questionnaire was shared to evaluate the level of satisfaction with implant therapy. The questionnaires contained evaluations of influencing factors, which were classified as pain-related, service-related, and complication-related. Results: The responses from 93 patients (41 males, 52 females) with a total of 325 implants were included in the analysis, and the mean score for overall satisfaction level with implant therapy was 8.26. Female patients showed higher visual analogue scale (VAS) scores for both pain during (P=0.000) and after implant surgery (P=0.016). Male patients showed more 'negative' values for the reasonability of treatment cost (P=0.008) and the adequacy of the treatment period (P=0.022). Conclusion: The subjective satisfaction of patients was influenced by various factors, especially complication-related factors.

• Journal of Construction Engineering and Project Management
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• 제3권4호
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• pp.26-34
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• 2013

Customer satisfaction and customer relationship are crucial aspect in any enterprises including housing construction projects. In general, the housing developers are facing a number of new challenges in different countries including Libya. The construction industries/housing developers need to continuously improve their products and services to meet customers' satisfaction desires and to remain in the current competitive market. This paper focuses on analysing the satisfaction factors of customers including qualityaspects of products and services in the construction projects. A framework was developed to evaluate the dynamics relationship between customer satisfaction and quality products or services, aiming to help companies' managers and policy makers to understand the needs and points of view of their customers. Apragmatic analysis was conducted to explore and analyse the customer satisfaction factors in construction industry considering different aspect of customer groups in Libya. Results indicate that there is a high demand of improvements in the contractor's performance in terms of cost, time and quality of products. It was also found that Libyan construction companies have been forced to transform their policies after on Libyan war 2011 to focus on client and customer satisfactory policies, or say centric for the purpose of improving client requirements and turn the business into more advantageous for any company.

• 한국식생활문화학회지
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• 제17권5호
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• pp.543-550
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• 2002

The purpose of this study is to provide basic materials for food service consumption culture by proving the problem with food service purchase and its improvements. For this purpose, it was attempted to grasp university students' food service purchase behavior and level of satisfaction with it and to investigate the factors influencing their level of satisfaction with food service purchase. The questionnaire research was conducted for university students living in Seoul and Chungcheong provinces. 453 questionnaires obtained from them were used for final analysis. As a results, the following finding were obtained: 1. In case of university students, their level of consumer satisfaction with food service purchase was shown to be the score of 37.99(63.06/on the basis of 100 points). They showed the highest level of satisfaction with quality, followed by facility and atmosphere, service, price and the like. 2. The factor having the greatest influence on university students' level of satisfaction with food service purchase was shown to be gender(female), followed by food service place(Korean food restaurant, Chinese food restaurant, Western food restaurant, flour-based meals restaurant), consumer attitude, average monthly food service cost.

• 국제학술발표논문집
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• The 4th International Conference on Construction Engineering and Project Management Organized by the University of New South Wales
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• pp.335-339
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• 2011

The unique characteristics of the construction industry - such as the fragmentation of its processes, varied scope of works and diversity of its participants - are contributory factors to poor project performance. Several issues are unresolved due to the lack of a comprehensive technique to measure project outcomes including: inefficient decision making, insufficient communication, uncertain site conditions, a continuously changing environment, inharmonious working relationships, mismatched objectives within the project team and a blame culture. One approach to overcoming these problems appears to be to measure performance by gauging contractor satisfaction (Co-S) levels, but this has not been widely investigated as yet. Additionally, the key Co-S dimensions at the project level are still not fully identified. This paper concerns a study of satisfaction dimensions, primarily by a postal questionnaire survey of construction contractors registered by the Malaysian Construction Industry Development Board (CIDB). Eight satisfaction dimensions are identified that are significantly and substantially relate to these contractors - comprising: project cost performance, schedule performance, product performance, design satisfaction, site safety, project profitability, business performance and relationships between participants. -Each of these dimensions is accorded different priority levels of satisfaction by different contractors. The output of this study will be useful in raising the awareness and understanding of project teams regarding contractors' needs, mutual objectives and open communication to help to deliver a successful project.

• 에너지공학
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• 제22권3호
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• pp.262-269
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• 2013

가정부문 에너지소비는 국가마다 중요한 에너지절약 목표로 간주되고 있다. 이는 에너지절약 측면뿐 만 아니라 소비자의 경제적 지출 측면에서도 매우 중요한 문제이다. 특히 가정부문 에너지소비는 소비자의 라이프스타일과 매우 밀접한 관계가 있다. 그럼에도 불구하고 이에 대한 심도 있는 연구는 거의 없었다. 이에 따라 본고는 구조방정식 모형을 통해 에너지절약행동에 있어서 소비자의 라이프스타일 유형이 어떠한 영향을 미치는지를 살펴보았다. 연구결과, 생활만족형 절약의식형 및 절약실천형 라이프스타일은 환경보전의식 및 환경보전의식과 정(+)의 관계가 있으며, 경제적 비용인식과 환경보전의식은 에너지절약의식과 정(+)의 관계로 확인되었다. 그리고 에너지절약의식과 에너지절약행동은 정(+)의 관계가 있는 것으로 분석되었다.

• Journal of Sport and Applied Science
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• 제5권2호
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• pp.17-21
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• 2021

Purpose: This study aims to analyze the management environment Provincial and Municipal Professional Soccer Teams based on financial statements at a time when strengthening the financial soundness of domestic professional soccer teams is emphasized. Research design, data, and methodology: This study was sampled using convenience sampling and a total of 607 questionnaires were used. In this study, questionnaires were used as a survey tool, consisting of eight questions in a total of four areas, measuring demographic characteristics, shoe design, shoe functionality, shoe price, and promotion. Results: First, the importance of outdoor brand shoe selection attributes was high in cost-effectiveness, discount, and promotional models, while the satisfaction level was high in shoe size, content, and Model. Second, IPA analysis revealed shoe sizes, promotional models, and discount factors as maintenance and management continuation areas. Content factors have emerged as a competency-focused area. A sense of cushioning and wearing has emerged as an area of further improvement. As a status quo area, shoe laces and cost-effectiveness factors appeared. Conclusions: First, consumers considered the cost-effectiveness of choosing shoes, followed by discounts, and efforts are needed to diversify promotional content to maximize promotion for shoe sales. 3. Domestic outdoor brands are not yet satisfied with consumers.

• 대한예방의학회:학술대회논문집
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• 대한예방의학회 1998년도 제50차 추계 학술대회 연제집
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• pp.163-164
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• 1998

• 유통과학연구
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• 제14권10호
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• pp.73-79
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• 2016

Purpose - Customer satisfaction has been considered important as a way to retain current customers. Specifically, the retention of current customers through customer satisfaction has been considered important in an industry where competition between companies is fierce. Major Korean airlines have confronted fierce competition with the growth of low cost carriers (LCCs). In order to survive, these airlines need to retain their customers. This research aims to investigate the relationships between customer satisfaction and the customer intention to remain loyal. Moreover, this study examines how the influence of customer satisfaction on customer loyalty is moderated by gender. Research design, data, and methodology - A regression model is developed in which customer satisfaction, gender, and an interaction of satisfaction and gender are predictors and the customer's intention to remain loyal is a dependent variable. To analyze this research model, data were collected from 402 university students taking a marketing class in universities in Seoul, Chung-Cheong province, and Kangwon province. After eliminating data from students who had never flown and data with missing values, a final sample of 201 was analyzed. The hypotheses were tested using SPSS 21.0. Internal reliability was supported by the results of Cronbach's α. Multiple regression was performed. Results - Empirical results showed that customer satisfaction toward the airline's service had a positive influence on the customer intention to remain loyal to the airlines. Moreover, this influence was moderated by gender. More specifically, a male customer's intention to remain loyal was more determined by his satisfaction toward airline service than a female customer's. Conclusions - This research contributes to the aviation service marketing literature by showing how customer satisfaction influences customer intention to remain loyal and how this influence is moderated by gender. More specifically, male customer loyalty is more determined by airline service satisfaction than female customers. These results have manager implications for major Korean airlines in terms of customer satisfaction and gender as ways to enhance customer retention.