• Fashion & Textile Research Journal
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• v.8 no.6
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• pp.647-654
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• 2006

The purpose of this study is to identify the differences among goods attribute and brand awareness on fashion brand type. we were intended to suggest characteristics of each consumer group by identifying the differences of consumers' purchasing activities. 672 of consumers by brand who frequently purchase casual brand were chosen for the analysis according to common brand classification of national brand, private brand and no brand. For the purpose of data analysis, we performed factorial analysis of measuring tools and credibility test. Concerning the differences of goods attribute, brand awareness by brand type, MANOVA, ANOVA was employed, complimented with Sheffe-test as a post hoc test in case of occurrence of any differences by group. The findings from the analysis are described in the following. Regarding goods attribute by fashion brand type, there existed a significant difference between brand types in all the sub factors of goods attribute such as product attribute, shop attribute, and price attribute. Especially, the difference of product attribute is much more significant in the areas of material suitableness, product assortment, aesthetic expression, size & quality, clothing maintenance, and clothing comfortableness. In case of shop attribute, there was a significant difference between groups in all the factors such as shop environment, convenience of shopping, sales promotion, service quality of sales clerk, location, and shop reputation. Concerning price attribute, we found a significant difference between groups in the factors of price value, price reasonableness, price information, and economical efficiency of price. As for the difference of brand awareness by brand type, among other factors, brand value had a difference between groups; that is, private brand was found to obtain the highest brand value awareness.

• Journal of the East Asian Society of Dietary Life
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• v.3 no.2
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• pp.73-81
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• 1993

The purpose of this study is to examine the level of customers' cognition, the patterns of shopping and the level of satisfaction for foods sold in "24-hour market stor", and thus to provide a guideling for establishment of 24-hour market store", and thus to provide a guideline for establishment of 24-hour market store, development of Korean-style food, and enhancement of desirable habit of eating. The study conducted a survey for the young customers (13-19 years old) and the old customers (20-38 years old), the residents in Tague City, for the period Sept. 1-Sept.30. The survey administered to a total of 700 respondents, and finally received 646 ansers. Data analysis incorporates Chi-square test, univariate analysis, Scheffe's test, and correlation analysis, running SPSS Pc+(Statistical Package for Social Science). The results were drawn as follows: In terms of the level of cognition, results show a high level in the aspects of availability, convenience, time-saving in cooking, a variety of goods, easy custody: a medium level in the aspects of taste and sanitation: a low level in the aspects of cheapness and import of foreign food, In terms of customers' shopping patterns, the results show that the respondents answered the most convenience in 24-hour open and nearby location. Shopping was mostly done during the evening time between 18:00 and 22:00, and frequently during the mid-night time. Most of the residents needed a high level in the price. in terms of the level of customers' satisfaction, the results show a high level in the aspects of convenience, packing, and variety ; a medium level in the aspects of taste and sanitation ; a low level in the aspects of nutrition, price, import of foreign goods.

• THE INTERNATIONAL COMMERCE & LAW REVIEW
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• v.67
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• pp.97-118
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• 2015

This study reviews the judgements by the Korean Supreme Court on the time of delivery of goods, as it depends on which bonded place the goods are kept for the purpose of the customs clearance. Thereafter, this study analyzes the Ocean Carrier's liability, when the cargoes are mis-delivered without the presentation of bill of lading in relation to the specific bonded place such as an independent bonded warehouse or a self-use bonded warehouse. Furthermore, considering that voyage charter is a kind of marine transport, this study also reviews whether or not the Court's judgements, which has been developed in respect of the carriage of affreightment, could be applied to voyage charter in respect of the time of delivery goods and the Ocean Carrier's liability for mis-delivery. Lastly, in the case that the substantial importer takes the goods from the independent bonded warehouse without the presentation of bill of lading after the customs clearance, it is noted that the Court has made the Ocean Carrier liable for the mis-delivery through the application of theory of double deposit contract. The position of the Court would be understandable in terms of the protection for the bona-fide holder of bill of lading, but this study reviews the limitation of liability as the device for the protection of the Ocean Carrier, considering the situation where the Ocean Carrier is somewhat unreasonably sacrificed under the bonded system provided for the convenience of substantial importer.

• Culinary science and hospitality research
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• v.23 no.8
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• pp.27-39
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• 2017

This study was to examine how consumption value of female consumers affects impulse consumption and purchase satisfaction when they buy bakery goods, present specific determinant factors that affect them, and identify its influencing factors. The survey was conducted with those who have bought bakery goods of female consumers in Seoul and Kyonggi area, using a convenience sampling method. After a total of 400 responses was collected, 366 responses were included for the multiple regression analyses in order to test the hypotheses. To summarize findings from this study, analysis of the first hypothesis showed that "emotional impulse buying," "stimulating impulse buying," "reminder impulse buying," and "situational impulse buying" among impulse buying factors in consumption value factors had positive effects. The second hypothesis analyzed that "emotional impulse buying," "stimulating impulse buying," and "situational impulse buying" gave positive impacts on "purchase satisfaction," while "reminder impulse buying" had no influence. Analysis of the third hypothesis demonstrated that "consumption value" had positive effects on "purchase satisfaction." These findings were significant to examine consumption value that show the consuming pattern of consumers, analyze influencing factors on impulse buying of female consumers, and further present marketing strategies used for advantageous tools with competing stores to bakery owners or marketers.

• The Journal of Asian Finance, Economics and Business
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• v.7 no.10
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• pp.267-273
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• 2020

With the strong growth of social networking sites such as Facebook in recent years, the potential of exploiting customers on Facebook is increasing. Presently, trading activities on Facebook is rapidly developing. Therefore, businesses have become increasingly competitive when selling products on Facebook, so as to retain customers as well as to satisfy customer, which is of paramount importance. This study was conducted to assess the factors affecting the satisfaction of individual customers in Vietnam when buying goods on Facebook. This study uses multivariate analysis techniques (Confirmatory Factor Analysis, Structural Equation Modeling) to determine the factors affecting customer satisfaction when buying goods on Facebook. Research results from 268 individual customers in Vietnam indicated trust and convenience are the two important factors related to customer satisfaction when buying goods on Facebook. Customer satisfaction is the result of consumer experience throughout the different stages of purchase. The more the shopping experience, the more the customers are satisfied when buying products. The price and products do not affect customer satisfaction (prices are easy to compare and products are easily understood on the Internet; hence, these two factors are not considered as determinants of customer satisfaction). Furthermore, this study provides recommendations to improve customer satisfaction.

• Korean Institute of Interior Design Journal
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• no.14
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• pp.99-106
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• 1998

Today's consumers have the behavior of purchasing that is self-value-centered and distinctly goal-conscious. Because of this trend the new shops that sell well have the characteristics that effectely transfers strong store-image. The starting point of selling is showing. To appeal to the sense of more consumers and to facilitate the act of consumption you should express more surely store and image of merchandise in the limited space of sales room. Especially in the compound living goods store which sell various items of products the role of presenting the whole merchandises attractive and organized is of utmost importance and the interior planning of show rooms and displaying the room according to the actual sales. According to this the goal of this study is to create not only the convenience of purchasing but also distinguished store image through organizing show rooms according to themes as a part of VMD strategy.

• Korean Journal of Human Ecology
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• v.19 no.6
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• pp.933-943
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• 2010

This study was carried out to investigate the effect of changes in child care technology on mother-child contact by using all sorts of literature such as diaries, documents or statistical data. Child care technologies began to change during the 1960's. Diverse goods and services such as baby dry milk, paper diapers and child care centers have made child care easier and saved a great deal of time. This has also allowed women to participate in labor markets easily despite rearing children. But maternal contact with children have declined due to new goods and services and this trend is especially prevalent in early childhood. It could be supported that the convenience of rearing rather than the needs of children like as attachment to maternity primarily was considered in technological change. From this results it was suggested that we should develop the alternative child care technologies which better reflect children's needs.

• Journal of Families and Better Life
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• v.17 no.1
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• pp.167-178
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• 1999

The purpose of this study were to 1) classify the domain according to the level f housework sociaklization and 2) illuminate the determinants on it. The subjects of this study were 564 married women living in Seoul. A questionnaire was used as survey method. Frequenciaes percentiles mean and regression were employed for data analysis. major findings were as follows; 1) The domain according to the level of housework socialization were purchases of storage food convemience food dining-out clothes repairing services and laundry wervices 2) Of market goods characteristics quality and time-saving characteristics were influencing variables in the level of storage food purchases. The affecting variables in the level of convenience food purchases dining-out and clothes repairing services purchases was quality of market goods. In the level of laundry services time-saving characteristics was significant.

• Journal of Digital Convergence
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• v.17 no.6
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• pp.77-91
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• 2019

In order to establish a sales strategy for convenience store lunches, this study conducted analysis using association rules based on POS data obtained from convenience stores located in four commercial districts. For this purpose, the data used in the analysis were divided into the time zones from 6:00 am to 8:00 pm, 17:00 pm to 19:00 pm, and the convenience stores according to the commercial areas. As a result of the analysis, it was found that products that were sold together with a lunch box were mainly made of products that could be eaten together with lunch such as milk, beverage, and cotton. However, it was confirmed that there were differences in the types and numbers of the products that were sold together with the lunch boxes of the morning time and the afternoon hours for the other products. These results and approaches are expected to contribute to finding and responding to the needs for goods and services that change as well as convenience stores as well as sociocultural changes.

• THE INTERNATIONAL COMMERCE & LAW REVIEW
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• v.42
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• pp.3-32
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• 2009

As we know, Incoterms are reflecting only the greatest common measure of practice in int'l trade. Therefore we can think them as the commercial practice most widely used in trade. They contain a number of detail under converse mirror image terms because they connect each other like a thread as to all oversea's commercial transactions between importing buyers and exporting sellers. Therefore they afford convenience to exporters and importers in the world because they tell the parties what to do as to transfer of risk and costs, responsibilities in connection with delivery of the goods. Nonetheless, since Incoterms 1936, they have been periodically revising in order to represent contemporary commercial practice. Therefore, according to change of Int'l trade environment, ICC plans to modify to the 2000 Incoterms. I hope to contribute to revising works by reference of above mentioned revision, that to say, aspects of provision, reflection of prevailing most commonly used, promotion of status as uniform rules, provision of convenience of int'l buyers and sellers. harmony with existing int'l instruments, presentation of criteria in variation of Incoterms.