• Title/Summary/Keyword: Continuous Services

Search Result 868, Processing Time 0.028 seconds

Shopping on Fashion Vertical Platforms: The Mediating Effect of Platform Satisfaction and The Moderating Effect of Consumer Innovativeness (패션 버티컬 플랫폼 쇼핑: 플랫폼 만족의 매개효과와 소비자 혁신성의 조절효과)

  • Yu Ju Sung;Kyu Hye Lee
    • Journal of Fashion Business
    • /
    • v.27 no.4
    • /
    • pp.38-49
    • /
    • 2023
  • Fashion vertical platforms offer various content and events to consumers and have established a strong customer base. Especially, they cater to the sensibilities of young customers. This study analyzed the characteristics of a sensuous fashion vertical platform, which enhances expertise and provides customized services. In addition, this study aimed to find out whether consumer innovation modulates the relationship between fashion vertical platform, platform satisfaction, and continuous shopping intention. An online survey was conducted targeting consumers in their 20s and 30s who had experience using fashion vertical platforms, and 222 samples were analyzed. Factor analysis and structural equation model were analyzed using the SPSS 29.0 and Smart-PLS. Smart-PLS analysis results showed that exclusivity, convenience and informativeness did not directly affect continuous shopping intention but showed a complete mediating effect through platform satisfaction. Both the high and low innovative groups demonstrated significant effects of exclusivity on platform satisfaction, and platform satisfaction showed significant effects on continuous shopping intention. A high level of innovation among the consumers showed significant mediating effects on exclusivity, personalization, and continuous shopping intention, as reflected by information on platform satisfaction, and low level of innovation among the consumers showed significant effect on convenience. This study's findings highlight the importance of enhancing exclusivity, convenience, informativeness, and esthetics in fashion vertical platforms, and improving platform satisfaction. These findings will be used to develop marketing strategies that can lead to continuous shopping intentions and provide opportunities for the industry.

A Design and Implementation of Virtual Grid for Reducing Frequency of Continuous Query on LBSNS (LBSNS에서 연속 질의 빈도 감소를 위한 가상그리드 기법의 설계 및 구현)

  • Lee, Eun-Sik;Cho, Dae-Soo
    • Journal of the Korea Institute of Information and Communication Engineering
    • /
    • v.16 no.4
    • /
    • pp.752-758
    • /
    • 2012
  • SNS(Social Networking Services) is oneline service that enable users to construct human network through their relation on web, such as following relation, friend relation, and etc. Recently, owing to the advent of digital devices (smart phone, tablet PC) which embedded GPS some applications which provide services with spatial relevance and social relevance have been released. Such an online service is called LBSNS. It is required to use spatial filtering so as to build the LBSNS system that enable users to subscribe information of interesting area. For spatial filtering, user and tweet attaches location information which divide into static property presenting fixed area and dynamic property presenting user's area changed along the moving user. In the case of using a location information including dynamic property, Continuous query occurred from the moving user causes the problem in server. In this paper, we propose spatial filtering algorithm using Virtual Grid for reducing frequency of query, and conclude that frequency of query on using Virtual Grid is 93% decreased than frequency of query on not using Virtual Grid.

A Study on the Effects of Technology Acceptance and Economic Factors on the Loyalty of Power Bloggers (파워 블로거들의 충성도를 결정하는 기술수용 및 경제적 요인에 관한 연구)

  • Hong, Jin-Young;Park, Sun-Ju;Chung, Seung-Wha
    • Korean Management Science Review
    • /
    • v.26 no.3
    • /
    • pp.185-204
    • /
    • 2009
  • Power bloggers have become one of the most important resources of blog service companies, and only those who attract and secure power bloggers will be able to have competitive edge and profitability in blog related businesses. This study examines the effects of technology acceptance factors and economical factors on the loyalty of power bloggers. The analysis results show that the usefulness, power of social influence and enjoyment positively affect the attitude and intention to continuous use. The relationship between the attitude and intention to continuous use is demonstrated as significant. The economical benefit exhibits weakly positive influence on the attitude to blogging, but not on the intention. This indicates that although many power bloggers receive economic benefits through their blogging activities, such economical benefits do not have big impact on their activities and the intention to use. The blog service providers may use the analysis results when developing new blog services. In particular, the usefulness, which is often considered as one of the most important factors in the success of the blogosphere, is found to have less impact than the enjoyment among power bioggers. This is because blog users, especially power bloggers, use the blog not for a specific purpose or for generating a special product; most of them use the blog to satisfy their own personal desires. When developing blog services, therefore, it is important to cater to the users' enjoyment and their psychological compensation. What is surprising is that the effect of the economical factor is not ad significant as one might have expected. This implies that the new blog services that provide profit sharing or advertising revenue sharing may not be as successful as one would have hoped for in maintaining the loyalty of power bloggers.

A Study on Disability Database and Applicable System to Provide Continuous and Comprehensive Rehabilitation Service (지속적·포괄적 재활서비스 제공을 위한 장애인 통합 데이터베이스 및 활용체계 연구)

  • Lee, Hee-Yeon;Ho, Seung-Hee;Kang, Hyun-Gyu;Lee, Seung-Young
    • Health Policy and Management
    • /
    • v.21 no.2
    • /
    • pp.279-308
    • /
    • 2011
  • Background : Demands have increased for a variety of welfare services and customized services for persons with disabilities(PWD). A management System focused on PWD was needed to provide for comprehensive services. The purpose of this study was to design a disability database and an application system in order to provide continuous and comprehensive rehabilitation service for PWD. Methods : We analyzed local and abroad disability-related policies and systems and derived the contents that should be included in the integrated database for PWD through a survey among rehabilitation specialists. Result : The integrated database for PWD was composed of 7 categories including General Characteristics, Health & Medicine, Assistance, Education, Employment, Economics and Daily & Social Life. The applicable system of integrated database for PWD was proposed to help conducting policies in such areas as follows ; 'welfare', 'education and culture', 'economic activity', 'social participation' and 'Health'. Conclusion : The main goal of disability policy and strategy should be established by systematically analyzing disability-related data integrating database of PWD. Accordingly, specific objectives and directions for disability policies should be set and efficiently managed and operated. The integrated database for PWD may be utilized for disability-related policies and service monitering, sustainable and integrated management and community participation and integration based on the rights of the disabled.

A Study on Factors Affecting the Utilization of Vehicle Sharing Service in the Sharing Economy Environment : Focusing on the Analysis of Didi Chuxing Case in China (공유경제 환경에서 차량 공유서비스 활용에 영향을 미치는 요인에 관한 연구 : 중국의 디디추싱(滴滴出行) 사례 분석을 중심으로)

  • Yoon, Min-Suk;Pan, Can;Qu, Min
    • Journal of Information Technology Services
    • /
    • v.20 no.2
    • /
    • pp.147-166
    • /
    • 2021
  • As vehicle sharing service is being widely used in China. The sharing economy appeared to be a way to make people's lives more convenient and to utilize limited resources efficiently. Sharing economy companies have created an app to satisfy users' needs with providing more benefits. Although research on vehicle sharing services has been continuously conducted at the level of the sharing economy, there are not many empirical studies related to the perception of the sharing economy from the consumer's point of view. In this sense, this study considered the perceived relationship benefits (social benefits, economic benefits, psychological benefits, and functional benefits) of Didi chuxing service as the key independent variables influencing users' confirmation and satisfaction, And suggests that users' confirmation and satisfaction are the key determinants of Didi continuance intention . To test the proposed research model, this study conducted structural equation model using 268 data collected on the users who have experience of Didi service. According to the empirical analysis results, This study verifies that: First, social benefits, economic benefits, psychological benefits, and functional benefits are determinants of user's satisfaction. Second, expectation confirmation depends on economic benefits, psychological benefits, functional benefits and social influence, meanwhile, social benefit has no effect on expectation confirmation. Third, expectation confirmation is proved to be a positive predictor of users' satisfaction. Finally, this results indicate that continuous use intention is determined by users' satisfaction.

Effect of Quality of Curation Service on User Satisfaction, Trust, and Persistence Usage (패션 큐레이션의 서비스 품질이 사용자 만족, 신뢰, 지속사용의도에 미치는 영향)

  • Kim, Seoyeong;Kim, Eunhye;Lee, Jin Hwa
    • Fashion & Textile Research Journal
    • /
    • v.22 no.6
    • /
    • pp.762-776
    • /
    • 2020
  • This study tried to investigate the effect of the service quality attributes of the curation on the satisfaction, trust, and intention to continuous use of consumers in that curation services are derived in various forms and being greatly activated, there are not many academic discussions centered on them. Besides, differences between curation services by each service provider were also verified in this study. Data collection was conducted for one month in August 2019, with 373 men and women in their 20s. The results of the study are as follows. First, according to the result of investigating the variables that make effect on user satisfaction of curation service, it was identified that satisfaction has increased when figures of fulfillment, responsiveness, personalization, design, ease of use, and safety were higher. Second, among the variables that influence the reliability of the curation service, trust increases when user satisfaction, design, ease of use, and safety are higher. Third, satisfaction has a positive effect on trust, and both satisfaction and reliability affect the intention to continue use. Fourth, as a result of examining the difference in quality between the curation services divided by Curating subject, it was found that satisfaction, ubiquitous connectivity, and responsive quality were measured higher in the business operator service than in the user curation service.

U-health Service Model for Managing Health of Chronic Patients in Multi-platform Environment (멀티플랫폼 환경의 만성 질환자 건강관리를 위한 유헬스 서비스 모델)

  • Park, Dong-Kyun;Kim, Jong-Hun;Kim, Jae-Kwon;Jung, Eun-Young;Lee, Young-Ho
    • The Journal of the Korea Contents Association
    • /
    • v.11 no.8
    • /
    • pp.23-32
    • /
    • 2011
  • U-health services have been progressed as treatment and management for specific diseases and prevention services for providing the behavior management to customers according to the increase in chronic patients. The conventional U-health services provide required services and bio-information monitoring only through remote diagnoses and counsels and that represent limitations in preventing and managing metabolic syndrome patients like chronic patients. Thus, in this study a multi platform based U-health service model for managing the health of chronic patients is proposed. The multi-platform based U-health service model can provide continuous health information, diet, and exercise services regardless of the location of customers through PCs and smart phones. In addition, it is able to provide prescription services to doctors and nurses using a CDS (Clinical Decision Support) module based on clinical information. Doctors can identify the life pattern of patients through a behavior modification program and provide customized services to patients. The U-health service model provides effective services in multi-platform environments to customers and that will improve the health of chronic patients.

A Study on Effects of Customer Orientation Factors in Relation to Medical Services on the Values of the Services and Customer Satisfaction (의료서비스에서 고객지향요인이 서비스가치와 고객만족에 미치는 영향)

  • Kim, Min-Ho;Park, Chang-Sik;Seo, Jong-Bum
    • The Korean Journal of Health Service Management
    • /
    • v.2 no.1
    • /
    • pp.1-27
    • /
    • 2008
  • The purpose of this study is to investigate the effects of customer orientation factors in relation to medical services on the values of the service and customer satisfaction and loyalty. Those factors include patient safety and, as found by previous studies, specialization, explanation of what to be medically examined and customer orientation itself. Based on these pervious studies, this study surveyed customers of 7 general hospitals located in Busan to empirically identify relations between customer orientation factors of medical services and the values of the services and customer satisfaction. Results of the study can be summarized as follows. First, this study is very meaningful in that it established a basic theory of patient safety as one of the above customer orientation factors, and tried to empirically demonstrated the theory by applying it to medical services. Second, another of the factors, specialization was found positively affecting the values of medical services, but not affecting customer satisfaction. Customers are likely to choose specialized medical institutions even at higher cost when they undergo an accident or disease. Nevertheless, in factors, whether medical service providers are specialized is not influencing customer satisfaction. This is because medical institutions are failing to properly make recognized their specialization to customers who want to receive specialized medical services. Third, another of customer orientation factors, that is, explanation of what to be medically examined was found not having positive effects on the values of medical services and customer satisfaction. This is probably because enough time was not given for the explanation or because the explanation itself was not provided enough. Fourth, medical service providers' customer orientation was found positively influencing the values of medical services and customer satisfaction. In other words, it seems that customer-centered attitudes and behaviors of medical service providers had positive effects on customers' perception of medical services. Fifth, another of the factors, that is, patient safety was found positively affecting the values of medical services and customer satisfaction. This is probably because medical services' accurate diagnoses and reliable services had positive effects on customers' perception of medical services. Sixth, customers' perceived values of medical services were found having positive effects on customer satisfaction and loyalty. This suggests that the values of medical services are an antecedent variable that directly influences customer satisfaction and loyalty. Seventh, customer satisfaction was found positively affecting customer loyalty. This suggests that customer satisfaction is an antecedent variable of customer loyalty. In conclusion, this study showed that in relation to medical services, customer orientation factors' significant influences on the values of the services and customer satisfaction requires continuous efforts for raising customers' perceived qualities of medical services.

  • PDF

Factors Affecting Regular Medical Services Utilization of Chronic Disease Patients - Focusing on the Hypertension, Diabetes Mellitus, Hyperlipidemia - (만성질환자의 정기적 의료이용에 영향을 미치는 요인 - 고혈압, 당뇨병, 고지혈증을 중심으로 -)

  • Seo, Young-Suk;Park, Jong-Ho;Lim, Ji-Hye
    • Korean Journal of Health Education and Promotion
    • /
    • v.31 no.3
    • /
    • pp.27-37
    • /
    • 2014
  • Objectives: This study aims to identify the factors associated with regular medical services utilization of chronic disease patients. Methods: The research selected 4,489 adults aged over 30, diagnosed with hypertension, diabetes, hyperlipidemia, hypercholesterolemia, from the Korea health panel. We analyzed states of regular medical service utilization using descriptive statistics. Multiple regression analysis was used to examine the main factors associated with regular medical services utilization in chronic disease patients. Results: In terms of socio-demographic factors, gender, age, marital status, education level, employment, household income and disability were significantly different between hypertension, diabetes, hyperlipidemia and hypercholesterolemia. Among health status and behavioral factors, number of chronic diseases, subjective health status, smoking, high risk drinking, regular meals, physical activity, obesity were significantly different. From the multiple logistic regression analysis, age, number of chronic diseases, obesity, type of chronic diseases were associated with regular medical services utilization. Conclusions: It is necessary to develop effective health education programs and individualized approach to improve continuous management in chronic diseases patients.

A Study on Bandwidth management of Media Gateway for Multi Services (멀티서비스를 위한 미디어 게이트웨이의 대역관리 연구)

  • Kim, Hoon;Park, Kwang-Chae
    • Journal of the Korea Institute of Information and Communication Engineering
    • /
    • v.5 no.7
    • /
    • pp.1272-1279
    • /
    • 2001
  • Owing to the change of various services requirement and the change of communication paradime as the development of new transit network technology: ATM, MPLS and DWDM, the latest PSTN is evolving into the next generation network, which have the very high speed integrated packet network of open-type structure. but in the next generation network, the existing voice service is being researched for the continuous technology development as the important service from the viewpoint of communication business. This paper suggests the method of efficient bandwidth management in the media gateway that can accommodate the various new services as well as the existing voice services by appling to the next generation network.

  • PDF