• Proceedings of the Korea Contents Association Conference
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• 2012.05a
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• pp.395-396
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• 2012

본 연구는 국내 전문대학교에서 대학의 정체성과 이미지를 함축적인 형태로 표현하기 위하여 사용하고 있는 정체성 마크를 대상으로 형태별, 조형별, 색상별의 유형을 조사 분석하고 이를 활용하는 방안을 제시하고자 한다.

• Proceedings of the Korea Contents Association Conference
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• 2012.05a
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• pp.411-412
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• 2012

본 연구는 국내 전문대학교에서 대학의 특성과 가치를 간결하게 알릴기 위한 목적으로 개발하여 사용하고 있는 슬로건(slogan)에 사용된 주제어의 유형을 조사 분석하고 이를 2005년 슬로건과 비교하여 주제어의 변화 추이를 알아보고자 한다.

• Proceedings of the Korea Contents Association Conference
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• 2012.05a
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• pp.397-398
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• 2012

본 연구는 대학 홍보 전략에 활용하고 있는 마케팅PR 전략 활동을 연구 목적에 따라 3가지의 유목을 분류하고 각 유형에 맞는 사례를 조사하여 분석하고자 한다.

• Proceedings of the Korea Contents Association Conference
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• 2016.05a
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• pp.281-282
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• 2016

교수자의 학습동기유발에 대한 수업에서의 학습동기유발전략 활용 실태를 분석하여 교수자는 효과적이고 전문적인 강의를, 학습자는 자기주도적 학습동기 향상을 통하여 교수학습에 대한 인식을 제고하고자 한다.

• Proceedings of the Korea Contents Association Conference
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• 2016.05a
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• pp.283-284
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• 2016

본 연구에서는 학생들의 학습에 대한 동기 유발 방안을 모색하고자 하였으며, 이를 위해 교수학습설계와 학습모형, 참여식 동기 유발 콘텐츠를 바탕으로 동기유발향상을 위한 교수학습모형을 제안하였다.

• Proceedings of the Korea Contents Association Conference
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• 2018.05a
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• pp.423-424
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• 2018

본 연구에서는 학생들의 능동적 학습(Active Learning)의 향상 방안을 모색하고자 하였으며, 이를 위해 학습자 중심의 참여식 교수학습방법을 바탕으로 교수학습모형을 제안하였다.

• Proceedings of the Korea Contents Association Conference
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• 2018.05a
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• pp.425-426
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• 2018

본 연구는 전문대학 교수학습지원센터의 운영 전략 사례를 통해 우수 교수학습지원센터의 특징을 밝히고 4차 산업혁명 시대를 대비한 교수학습의 질 제고와 교수학습지원센터의 발전 방안을 제시하고자 하였다.

• Proceedings of the Korea Society of Design Studies Conference
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• 2005.05a
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• pp.290-291
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• 2005

• Journal of Intelligence and Information Systems
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• v.14 no.2
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• pp.137-156
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• 2008

The purpose of this study is to implement evaluation on domestic cyber University web site to analyze web usability and web accessibility in order to present how much cyber University provides various personalized services and qualitative contents to users on web site. And also with this result, I hope to contribute in qualitative development of web site and reliability of remote education. For this purpose, I developed checklist suitable to remote University by applying SM-ABCDE assessment method of Moonhyeongnam, the professor in Sookmyung Women's University, and implemented evaluation on web sites of 17 cyber University over the five aspects of attraction, business, contents, design, and engineering. As the result of this study, it was found that Busan Digital University was best in the respect of attraction, both Kyunghee Cyber University and Cyber University of foreign studies were best in the respect of business, Kyunghee University was best in the respect of contents, and Hanyang Cyber University was best in the respect of design. It was also evaluated in the comprehensive view and the order was found that Kyunghee Cyber University, Busan Cyber University, and Hanyang Cyber University. However in the respect of engineering, it came out that all the sites did not observe the regulation on web accessibility. If domestic Cyber Universities are to observe the regulation on web accessibility with the long term view, on the base of this study, web usability would be increasing. Then they can secure various classes of customers as well as ordinary people so that they will be able to take the real place of educational institution orienting the most advanced educational method in the society of knowledge and information in addition to advance in themselves.

• Journal of Intelligence and Information Systems
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• v.16 no.1
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• pp.17-43
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• 2010

This research considers the role of knowledge as marketing message, designs and analyses the personal experience management (PEM) business model using Human-Reader system. It is difficult to save and manage person's daily experience and relevant contents due to the lack of proper infrastructure and system. On the contrary, using Human-Reader infrastructure, person's experience and various relevant contents can be easily saved and managed because seamlessness between offline and online and the various devices that person can always carry along in ubiquitous environment. Since person can store and manage information, contents and advertisements through Human-Reader system and u-PEMS, marketing messages and advertisements do not have to be repetitive and stimulating. Instead, marketing messages and advertisements in Human-Reader environment should be granting values that can be saved and managed. We propose various scenarios, processes and its issues. And we analyze the expected value of RFID tag used on the proposed business model by so-called 'Tag Evaluation Model' and assess the assumptions that are basis of the proposed business model for evaluate the feasibility of the u-PEM business model.