• Korean Journal of Heritage: History & Science
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• v.46 no.3
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• pp.78-93
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• 2013

The purpose of this study is to analyze college students' perception of national natural heritages, including natural monumentsand scenic sites, in comparison with the similar concepts of national parks and eco-landscape preservation areas, to suggest managerial implications to enhance competitiveness. The first objective of this study is to measure their attitude toward traveling each type of natural heritage and to rate the relative importance of the four types of heritages in terms of preservation. Natural monuments were perceived as the most strongly preserved type, while scenic sites were perceived as the least strongly preserved type. The second objective is to conduct a correspondence analysis to match the concepts of four types of natural heritages with 10 tourist attractions representing the types. It was found that college students have difficulty appropriately identifying the types of 10 tourist attractions. In addition, multi-dimensional scaling (MDS) was implemented to identify the similarities and differences of the four types of natural heritages and to produce a positioning map matching the four types of natural heritages with the six attributes representing each type as a tourist attraction. Natural monuments were perceived very differently from scenic sites and not very differently from eco-landscape preservation areas. There were a few associations between the four types of natural heritages and the six tourism attributes, implying that little effort is made to promote and position each type of natural heritage in terms of tourism. In conclusion, a public awareness program is required to enhance the brand image of natural monuments and scenic sites in comparison to national parks and eco-landscape preservation areas. In addition, local residents who live near the natural heritages should be bolstered to play a managerial role as supporters and contents providers for sustainability.

• Management & Information Systems Review
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• v.38 no.3
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• pp.245-257
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• 2019

This study focused on the brand attitude of consumers toward social innovation companies so that they could have differentiated competitive advantage and secure competitive advantage with ordinary companies. To this end, the difference in consumer brand attitudes between products of social innovation entities and products of general enterprises was compared through blind testing. The blind test results of this study showed that there was no statistically significant difference in product properties or brand attitudes, but after the information of the after-sales product was disclosed, the information included that the soap product used as a laboratory was natural handmade soap, indicating that post-brand attitudes improved in both social innovation and general enterprise products. And after explaining the social values pursued by social innovators, the increased interest in social innovation firms compared to ordinary enterprises resulted in a statistically significant increase in brand attitudes toward social innovation enterprise products. Clear and unexaggerated information displays on product packaging can be a tool to improve brand attitudes. In addition, in order to raise consumer awareness of social innovation enterprise products, there will be a need to enhance education and promotion policies for social innovation companies at the government level, and developing self-help measures for social innovation companies to promote themselves by presenting the contents of their social values as advertising copy on their product packaging may also be another breakthrough for improving brand attitudes and increasing sales.

• 한국체육학회지인문사회과학편
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• v.56 no.2
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• pp.303-320
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• 2017

This paper seeks to better understand the focal issues and persons related to Rio Olympic soccer games through social data science and analytics. This study collected its data from online news articles and comments specific to KOR during the Olympic football games. In order to investigate the public interests for each game and target persons, this study performed the co-occurrence words analysis. Then after, the study applied the NodeXL software to perform its visualization of the results. Through this application and process, the study found several major issues during the Rio Olympic men's football game including the following: the match between KOR and PIJ, KOR player Heungmin Son, commentator Young-Pyo Lee, sportscaster Woo-Jong Jo. The study also showed the general public opinion expressed positive words towards the South Korean national football team during the Rio Olympics, though there existed negative words as well. Furthermore the study revealed positive attitude towards the commentators and casters. In conclusion, the way to increase the public's interest in big sporting events can be achieved by providing the following: contents that include various professional sports analysis, a capable domain expert with thorough preparation, a commentator and/or caster with artistic sense as well as well-spoken, explanatory power and so on. Multidisciplinary research combined with sports science, social science, information technology and media can contribute to a wide range of theoretical studies and practical developments within the sports industry.

• The Journal of the Convergence on Culture Technology
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• v.8 no.1
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• pp.85-92
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• 2022

In order to identify the factors and problems in which military sexual violence is a continuous and repeated blind spot, this study conducted a content analysis focusing on articles of military sexual violence incidents covered in Internet news from January 2010 to June 15, 2021. carried out. As a result of the study, structurally unequal power relations, authoritarian and closed military organizational culture, internal military response system that is distrustful of passive responses to sexual violence, and enveloping family-friendly investigations and tolerant punishment of perpetrators are blind spots despite the Ministry of National Defense's efforts to improve. factors that exist. Underlying this, the compensatory spirit caused by the conscription system and the negative effects of the patriarchal system are embodied in the national sentiment, suggesting that the sense of crisis of division and an overly permissive attitude toward the military act as a factor that slows change. As an improvement plan according to the results, it is necessary to entail the establishment of a civilian-centered judicial institution, strong punishment of perpetrators, and limited pension payment, as well as honorable punishment such as 'class demotion' in the military culture with a clear hierarchical relationship. Taken together, we can see that most military sexual violence is caused by a hierarchy, and it strongly suggests that the main cause of sexual violence is unequal power relations.

• Journal of Korea Entertainment Industry Association
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• v.15 no.8
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• pp.161-180
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• 2021

The purpose of this study is to define Juan Mayorga's play Hamelin as a Post-Epic Theatre and to study the practical directing technique for Hamelin as a Post-Epic Theatre. Post-Epic Theatre, which appeared after the Post-drama, has the purpose of presenting social issues, communicating interactively between the actors and the audience, and making the audience think about the issues presented by the techniques of immersion and alienation. To this end, after examining the theoretical background of the Post-Epic Theatre, the characteristics of the Post-Epic Theatre of Hamelin were identified and based on these features, '1. Building a visual image based on a Cubistic multifocal concept' and '2. The concept of directing was derived from reinforcing Meta-drama through role-playing'. Next, the actual directing technique was discussed, focusing on the chain action of immersion and alienation that occurs in the form of communication between actors and audiences. '1. Presenting the characteristics of the work through Post-Epic Theatre scenography', '2. Co-existence of actors and characters', '3. Building and utilizing body-centered gestus' are them. As a result, demanding an active attitude from the audience, various experiences such as critical thinking of the audience, strengthening the characteristics of post-epic dramas, and active meaning creation were made possible.

• Education of Primary School Mathematics
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• v.25 no.2
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• pp.143-160
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• 2022

This study was conducted to discuss educational implications by analyzing the types of mathematical thinking that appeared in challenge math in 5th and 6th grade math teacher's guidebooks. To this end, mathematical thinking types that can be evaluated and nurtured based on teaching and learning contents were organized, a framework for analyzing mathematical thinking was devised, and mathematical thinking appearing in Challenge Math in the 5th and 6th grade math teachers' guidebooks was analyzed. As a result of the analysis, first, 'challenge mathematics' in the 5th and 6th grades of elementary school in Korea consists of various problems that can guide various mathematical thinking at the stage of planning and implementation. However, it is feared that only the intended mathematical thinking will be expressed due to detailed auxiliary questions, and it is unclear whether it can cause mathematical thinking on its own. Second, it is difficult to induce various mathematical thinking at that stage because the questionnaire of the teacher's guidebooks understanding stage and the questionnaire of the reflection stage are presented very typically. Third, the teacher's guidebooks lacks an explicit explanation of mathematical thinking, and it will be necessary to supplement the explicit explanation of mathematical thinking in the future teacher's guidebooks.

• Journal of Korean Home Economics Education Association
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• v.35 no.2
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• pp.1-20
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• 2023

The purpose of this study is to extract and analyze ecological citizenship elements in the middle school home economics textbook used in the 2015 national curriculum for the introduction of ecological transformation education in the 2022 national curriculum. As a result of the analysis, the content analysis of the ecological citizenship factor was validated by six experts who are incumbent middle school home economics teachers, and the S-CVI value was 0.97, ensuring the validity of the ecological citizenship factor analysis. The results of analyzing 242 ecological citizenship factors extracted from home economics textbooks are as follows. According to the content area of the 2015 national home economics curriculum, the 'human development and family' area had the highest presence of ecological citizenship factors followed by the 'resource management and self-reliance' area and the 'home life and safety' area. Among the categories of ecological citizenship factors, 'value⋅attitude' was the most frequent, followed by 'process⋅function' and 'knowledge⋅understanding'. For each textbook composition system, ecological citizenship elements were extracted in the order of pictures, text, activities, and supplementary materials. There was a significant variation in the number of ecological citizenship factors among publishers, indicating the importance of the textbook writers' perception, interpretation, and direction of writing. Based on these analysis results, ecological citizenship teaching and learning activities applicable to home economics education were presented. This study highlights the potential for practicing ecological citizenship education in line with the new orientation of the curriculum on ecological transformation education through home economics education. Furthermore, it provides valuable baseline data for the development and implementation of textbooks for the 2022 national curriculum.

• Journal of Korean Elementary Science Education
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• v.42 no.1
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• pp.34-46
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• 2023

To investigate the trends in science education research related to play and derive implications for elementary science education research, we analyzed 109 research articles on play in science education published both in Korea and abroad. First, the number of research studies conducted abroad has been steadily increasing since 2009, with the highest number targeting middle school students. Conversely, domestic research has the highest number of papers targeting elementary school students. Second, in terms of research methods, quantitative methods were the most commonly used. Third, the use of questionnaires was the most frequently published research method, while the use of observation and products was smaller in number in domestic studies compared to those conducted abroad. Fourth, In the aspects of the contents, more research was conducted in the field of physics than in other areas. In case of researches for elementary school students, domestic research was focused on four areas of science. Fifth, among the studies exploring effectiveness, the 'cognitive domain' was the most studied, followed by the 'science-related attitude domain' and the 'inquiry and practice domain'. Sixth, the use of play was high in the following order: online games, video games, virtual play, and games with rules. For domestic researches, studies on analog play were most frequently reported, and the ratio of digital games in abroad was higher than that of others. Seventh, the highest number of papers used teacher-directed play, and this tendency was more noticeable in domestic studies.

• Asia-pacific Journal of Multimedia Services Convergent with Art, Humanities, and Sociology
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• v.7 no.3
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• pp.879-888
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• 2017

The purpose of this study is to explore the competence needed to be possessed by multicultural mentors, and offer an education program for the competence development of mentors. From June to September of the year 2016 in-depth interviews were conducted with 10 mentors who have participated in multicultural mentoring for over a year concentrating on the result of their participation in the mentoring. The interview contents were transcribed, then analyzed into learning competence, psychological competence, social competence as well as cultural competence. The result of the analysis is as follows. First, the learning competence needed for mentors are intellectual capability and teaching skills needed when teaching mentors. Second, the psychological competence consists of the attitude of attentively listening to mentees and advising them. Third, the social competence is conversation skills, communication techniques and leadership. Fourth, the cultural competence consists of recognizing diversity and the ability to manage the mentee's situation. Based on the analysis of this result, educational plans for enhancing mentor's capacity are as follows: First, education for mentors is necessary before they will begin mentoring. Second, it is necessary to provide a place for mentors' self-reflection. Third, it is for mentors to receive regular counseling. This study will become a basic research to reinforce the effectiveness of mentoring and reconsider the importance of mentor's capacity.

• Asia Marketing Journal
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• v.10 no.2
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• pp.71-98
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• 2008

Considerably many numbers of studies on country-of-origin(hereafter COO) effects have been presented in international business and marketing areas. Recent studies have been included the effects of COO of manufacture, parts, and design, as well as the effects of brand origin, reflected by the accelerating convergent manufacture circumstances and increasingly competitive environments. Moderating constructs such as knowledge of product category and involvement as individual variables, have been also introduced and researched in various angles. In addition, how the effects of COO occur as processes is also argued in previous studies. This research has attempted to explain business corporation's strategic decisions on choosing a domain of its product manufacturing for several critical reasons, for cost reduction or better image. We displayed two constructs of brand and manufacture in a positive and negative country image group to reconfirm the existence of the effects of COO. Additionally, the effects of respondents' regulatory fit between their motivational focus and the contents of product messages, have been declared. Furthermore the respondents' motivational focus moderates the main effect of COO on product evaluations in a positive 'made-in' combination, while, surprisingly, it does not statistically moderate in a negative, except attitude. Based on the results, implications and suggestions on how to plan and execute more effective marketing strategies regarding COO dimensions, especially COO of manufacture, are separately presented for each situations when it has already been determined and when it is to be.