• Asia Marketing Journal
• /
• 제13권3호
• /
• pp.79-102
• /
• 2011

본 연구는 지금까지 유통분야에서 제조업자와 판매업자간에 관계를 연구해오던 상호의존성의 개념을 판매업자간의 공동마케팅 제휴관계에 적용하였다. 제휴관계에 있는 양자 간의 의존성과 상호의존성이 갈등에 미치는 영향을 사회학 분야에서 상호의존성과 갈등 간의 관계에 대해 상반된 견해를 제시하는 이론인 갈등 나선형 이론과 쌍무적 억제이론으로 설명해보고자 하였다. 기존의 연구들이 설문을 통해 변수간의 관계를 파악하였다면, 본 연구에서는 이동통신사와 공동마케팅 제휴관계에 있는 181개 기업의 거래데이터 및 설문을 동시에 이용하였으며 상호의존성의 선행요인으로 거래기간, 거래빈도, 거래선의 수, 거래특유자산 등의 변수를 도출하여 상호의존성과의 관계를 파악하였다. 실증분석결과, 이통통신사의 제휴서비스 환경에서는 상호의존성의 총합이 증가할수록 갈등수준 역시 증가함을 알 수 있었으며 따라서, 상호의존성과 갈등간의 관계를 설명하기 위해서는 쌍무적 억제 이론 보다는 갈등 나선형 이론이 더 적합함을 알 수 있었다. 아울러, 이동통신사의 관점에서는 거래기간, 거래빈도, 거래특유자산이, 제휴파트너 관점에서는 거래빈도, 거래특유자산, 거래선의 수가 각각 상대방에 대한 의존성에 영향을 미치는 요소로 도출되었다. 이를 통해 이통통신사 및 제휴파트너 관점에서 효율적인 갈등관리 전략을 제시하였으며 학문적 시사점들과 연구의 한계점에 대해 제시하였다.

• 유통과학연구
• /
• 제17권1호
• /
• pp.105-115
• /
• 2019

Purpose - Previous research has shown that a very high level and a very low level of job scope can both be more stressful than intermediate levels of job scope. This study investigates the potential positive and negative effects of the number of accounts handled by sales personnel. The primary objective of this paper is to examine how the number of accounts salespeople handle affects their stress and performance. Research design, data, and methodology - This research conducted the data collection using a survey of salespeople in the pharmaceutical industry. I sent the survey to 420 salespeople, and received 318 usable responses. To assess measurement reliability and validity, I ran an exploratory and confirmatory factor analysis. I also employed structural equation modeling (SEM) to test all hypothesized effects in AMOS and also measured the interaction variable using Ping's (1996) approach. Results - These results show that there are linear and non-linear effects of the number of accounts handled by the salesperson on both role ambiguity and role conflict. First, the number of accounts handled by a salesperson is positively related to role ambiguity and role conflict. Second, the effect of the number of accounts handled on role ambiguity and role conflict decreases as the number of accounts handled by the salesperson increases. Third, as accounts increase from a low level, role stress increases; when the number of accounts reaches an optimal level, role stress decreases; and when the number of accounts increases to a high level, it can be detrimental to the salesperson's role stress. Fourth, while product complexity is positively related to role ambiguity, brand strength is negatively related to both role ambiguity and role conflict. Fifth, the greater the brand strength, the weaker the relationship will be between the number of accounts handled and salesperson role ambiguity. Finally, role ambiguity is positively related to salesperson performance. Conclusion - Too much and too little accounts increase the role ambiguity and role conflict of salespersons. Managers should identify the complex effect of the number of accounts handled by salespeople. Also, when products are complex, managers should provide training to eliminate any complex processes and complex information. These results suggest ways to decrease salespersons' role stress by ensuring an optimal level of the number of accounts and brand strength.

• 한국유통학회지:유통연구
• /
• 제9권1호
• /
• pp.93-110
• /
• 2004

본 연구는 주유소와 가전제품취급점이 직영점과 대리점의 양대 유통체제를 가지고 있다는 사실에 착안하여 갈등발생요인과 갈등과의 관계, 갈등이 경영성과에 미치는 영향을 파악함으로써 유통환경 내에서 중점적으로 관리되어야 할 갈등원인을 규명하고 이에 따른 갈등이 경로성과에 미치는 영향을 파악해 보고자 하였다. 본 연구의 분석결과를 요약해 보면, 주유소와 가전제품취급점이 갖고 있는 갈등원인 중 힘의 불균형, 본사의 역할불이행, 가맹점의 역할불이행, 지각의 차이, 의사소통의 장애는 갈등과 정의 관계를 가지나 역할명확성은 갈등과 부의 관계를 가지는 것으로 나타났으며 이러한 결과는 본사의 일방적 힘의 행사 정도가 강할수록, 본사와 가맹점이 서로의 역할을 수행하는 정도가 떨어질수록, 가맹점 취급의 공정성이나 가맹점 지원이 부족할수록, 가맹점 요청에 대한 반응이 부적절하거나 정보의 전달 정도가 떨어질수록 갈등이 더 많이 발생한다는 것을 의미한다고 할 수 있겠다. 또한 갈등에 가장 큰 영향을 미치는 갈등원인은 본사의 역할불이행으로 나타났으며 마지막으로 본 연구의 유통 관리적 의미와 전략적 시사점에 대하여도 기술하였다.

• 대한가정학회지
• /
• 제49권5호
• /
• pp.49-57
• /
• 2011

This study explored the effects of parenting efficacy and parental role satisfaction on the life-satisfaction of employed and unemployed mothers. The 527 mothers(234 employed, and 277 unemployed), with a child under 7 years old, were selected for this study. The results were as follows. First, employment had significant correlations with several factors, including the number of children, family income, educational level of parents, parent-child relations, preparedness for parental role conflict, and life-satisfaction. Second, for employed mothers, life-satisfaction had positive relationships with various factors, including family income, fathers' educational level, parenting efficacy, and parental role satisfaction; whereas, that of unemployed mothers had positive relationships with parenting efficacy, and parental role satisfaction. Third, for employed mothers, life-satisfaction was affected by several factors, such as family income, parental role satisfaction, parent-child relations, and preparedness for parental role conflict; however, unemployed mothers were affected by the number of children, the fathers' educational level, and self-confidence relating to the parental role, general satisfaction, and preparedness for parental role conflict.

• 영재교육연구
• /
• 제22권1호
• /
• pp.117-139
• /
• 2012

이 연구의 목적은 Peer Instruction 수업을 통해 문항의 난이도에 따른 과학영재의 인지갈등의 특성을 알아보고, 일반 학생들의 인지갈등 정도와 비교 분석하였다. 서울시와 경기도 소재 교육청 부설 영재교육원 과학영재학생 49명, 일반 중학교 학생 71명을 대상으로 빛의 직진 및 합성에 관한 개념 검사에 대해 동료 토론 전 후의 인지갈등 검사를 실시하였다. 과학영재는 인지적 재평가 요인 측면에서는 문항의 난이도와 관계없이 동료와의 토론 후 유의미하게 인지갈등이 감소했다. 과학 영재는 동료에 대한 신뢰가 높은 편이었으며 동료와 토론하는 동안 자신의 개념을 동료에게 설명하면서 머릿속의 개념을 명료화할 수 있고 반성적 사고를 하게 되므로 갈등이 해소되어 인지갈등이 감소한 것으로 나타났다. 문항의 난이도가 높아질수록 과학영재는 일반학생과 같이 동료 토론 전에 불안 정도가 높았지만, 일반학생에 비해 그 불안 정도는 낮았고, 동료 토론 후에 불안 정도는 통계적으로 유의미하게 감소함을 알 수 있었다. 과학영재의 인지갈등변화를 분석한 결과를 바탕으로 과학영재의 학습자 특성을 고려한 다양한 인지갈등 전략의 개발과 적용이 필요하다는 것을 알 수 있다. 또한 과학영재를 위한 개념검사 문항을 개발할 때, 문항의 난이도에 대한 고려 사항에서 본 연구의 결과는 시사하는 바가 크다고 할 수 있다.

• 산업융합연구
• /
• 제14권1호
• /
• pp.47-58
• /
• 2016

I have done a case study on group level based-organizational behavior textbooks published in Korea and USA. The objects are 'organizational behavior' by Su Yong Jung and 'organizational behavior' by Im Chang Hee in Korea, and 'organizational behavior' by Schermerhorn, Osborn, Uhl-Bien, & Hunt and 'organizational behavior' by Robbins, & Judge. The goal of this study is to identify the differences of the perspectives on the group level based-organizational behavior between Korean and American textbooks. This research finding shows that it is valid to classify organizational behavior into such categories as group & team, communication, decision making, leadership, power, and conflict & negotiation in the Korean textbooks for the better future study.

• 아동학회지
• /
• 제20권1호
• /
• pp.61-77
• /
• 1999

This study investigated characteristics of children's coping behaviors in the context of perceived controllability of stress in hassles with parent(s), friend-alienation, friend-conflict, and in learning situations. The subjects were 489 sixth grade children selected from seven elementary schools in Seoul. Statistical analysis was by ANOVA, Scheffe' test, and MANOVA. Major findings were that (1) Active, passive, aggressive, and avoidant coping differed by perceived controllability of stress in all 4 stress situations. The children who perceived a higher level of controllability were more active, and less passive, aggressive, and avoidant in coping with each hassle. (2) Perceived controllability was higher in learning related than in friend-conflict situations. Active, passive, and social support seeking coping behavior was higher in learning related stress situations than in friend-conflict situations. Avoidant coping behavior was lower in learning related than in friend-conflict situations.

• 대한가정학회지
• /
• 제38권6호
• /
• pp.117-133
• /
• 2000

The purpose of this study was to examine the effect of perceived economic stress & marital conflict on the quality of life under economic crisis in Korea. Data were collected from 236 couples during May and June 1998, when the Korean economy was under the control of International Monetary Fund (IMF). Many couples reported the unstability of job and the experience of economic strain events. However, the perceived level of marital conflict and the quality of life were not so bad. Husbands perceived economic stress and quality of life higher than wives did. The path analysis showed gender difference in the perceived economic stress as well as in the indirect effect of economic strain events on the quality of life through economic stress and marital conflict. In addition, family income directly affected the quality of life for husbands, but not for wives.

• 한국철도학회논문집
• /
• 제7권2호
• /
• pp.71-76
• /
• 2004

In this paper, we propose a pilot study to deploy the Railway Conflict Detection and Resolution System(RCDRS) in the context of Korean Railway(KORAIL). KORAIL plans to deploy in near future RCDRS, which is a decision support module placed on the top level of the Railway Traffic Management System(RTMS). This study entails the review of the state-of-art researches and projects in the field of the railway traffic management, as well as the analysis of the traffic characteristics of the major railroad lines in KORAIL. The analysis provides a basis to choose a solution approach for the railway conflict detection and resolution problem that each individual line faces. This study plays a role as a pilot study for a full systematic approach, in which interactions between lines require further advanced analysis to take the entire KORAIL lines into consideration rather than a myopic approach.

• 한국학교보건학회지
• /
• 제16권2호
• /
• pp.125-134
• /
• 2003

Purposes of this study were 1) to identify the level of role expectation and role performance for school health educators as elementary school students recognize and to compare them, and 2) to examine differences in the role expectation and performance by characteristics of students and educators. Subjects of the study were 1,433 6th grade students at 37 elementary schools in Busan. The data were collected by a structured self-administered questionnaire, measuring role expectation and performance that students recognize. The data were analyzed with descriptive statistics, t-test, and ANOVA by SPSS program. The results were summarized as follows. 1. Students' level of recognizing the role expectation was high(M=4.08) and level of the role performance was moderate to high(M=3.50) within range of 1 to 5. The students recognized role expectation greater than role performance. 2. The students' point of view for role expectation and performance for school health educators were related to several characteristics of students and school health educators. Students' levels of recognizing the role expectation and performance were higher when students were male, healthy, their academic performance was high, their level of satisfaction with their school life was high, and their level of satisfaction with using school health office was high. With characteristics of School health educators, students' level of appreciating the role expectation was higher when educators were of an older age and had a long career, and when they were fairly satisfied with their job as an educator. Students' level of recognizing the role performance was higher when educators were of a younger age, and had a small number of students at school. This indicates that there exists role conflict on students and implies that the conflict needs to be mediated, and desirable solutions to address the conflict need to be developed by school health educators.