• 한국항만경제학회지
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• 제31권2호
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• pp.85-101
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• 2015

본 논문의 목적은 동북아항만간 경쟁 입지변화와 경쟁관계 분석을 통해 광양항의 발전전략을 구축하는 것이다. 동북아 주요항만간 경쟁 입지 변화추정을 위해 수정 BCG매트릭스, 그리고 경쟁관계분석을 위해 Lotka-Volterra모형을 활용하였다. 연구결과 동북아지역에서는 중국항만의 경쟁력 및 영향력 확대, 부산항의 경쟁력 유지와 광양항 및 인천항의 경쟁력 정체, 그리고 일본항만의 경쟁력 실종을 확인했다. 또한 2007년 대비 2014년의 동북아 항만과 광양항간 관계에 따르면 환적물량기준 광양항은 부산항과 윈윈관계에서 약탈적 관계로 변화되었으며, 홍콩항과는 약탈적 관계를 유지하였다. 또한 상하이 및 닝보와는 약탈적 관계, 톈진과 순수경쟁관계, 그리고 칭다오 및 다롄과 윈윈관계를 형성하고 있다. 전체적으로 2007년 대비 2014년에는 광양항과 동북아 항만들간에 약탈적관계로 변화된 항만이 늘어나고 있다. 이에 대한 광양항의 대응전략은 약탈적 및 경쟁 관계의 항만들과는 협력적관계로, 그리고 윈윈 협력관계의 항만들과는 윈윈관계를 지속하는 전략을 구사할 필요가 있다.

• Journal of Korea Trade
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• 제24권8호
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• pp.81-100
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• 2020

Purpose - Based on complexity theory, this study develops a configurational model to predict the profitability of Halal cosmetics firms in the Indonesian and Malaysian markets. The proposed research model involves two level configurations-industry context and selling strategies-to predict high and low scores of a firm's profitability. The industry context configuration model comprises industry stability, product homogeneity, price sensitivity, and switching cost. Selling strategies include customer-focused, competitor-focused, and margin-focused approaches. Design/methodology - This is the first empirical study that calculates causal models using a combination of industry context and selling strategy factors to predict profitability. Data obtained from the marketing managers of cosmetics firms are used to test the proposed configurational model using fuzzy-set qualitative comparative analysis (fsQCA). It contributes to the current knowledge of business marketing by identifying the factors necessary to achieve profitability using analysis of condition (ANC). Findings - The results revealed that unique and distinct models explain the conditions for high and low profitability in the Indonesian and Malaysian halal cosmetic markets. While customer-focused selling strategy is necessary to attain a higher profit in both the markets, margin-focused selling strategy appears to be an essential factor only in Malaysia. Complexity of the interactions of selling strategies with industry factors and differences between across two study markets confirmed that complexity theory can support the research configurational model. The theoretical and practical implications are also illustrated. Originality/value - Despite the rapid growth of the global halal industry, there is little knowledge about the halal cosmetic market. This study contributes to the current literature of the halal market by performing a set of asymmetric analytical approaches using a complex theoretical model. It also deepens our understating of how the Korean firms can approach the Muslim consumer's needs to generate more beneficial turnover/revenue.

• 한국비블리아학회지
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• 제31권1호
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• pp.257-284
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• 2020

본 연구의 목적은 도서관의 경쟁력 강화와 효율성 제고를 위해 공공도서관에 대한 전략경쟁분석을 통하여 차별화 전략방안을 도출하는 것이다. 이를 위하여 본 연구에서는 인천 중구에 위치한 4개의 공공도서관을 대상으로 현황분석, 경영자원 분석, 외부 및 내부 환경 분석 등을 실시하여 전략경쟁 상황을 파악하고, 도서관 관련 각종 통계자료, 전국도서관 운영평가자료, 도서관 이용자 만족도 조사결과, 도서관 최고경영자 및 선임사서들과의 면담을 통하여 4개 공공도서관의 경쟁사 분석, 고객세분화 분석, 고객가치 분석을 실시하였다. 본 연구의 결과, 도서관별 차별화 전략방안을 제시하면 다음과 같다. 첫째, 4개의 공공도서관은 지역 내에서 서로 다른 타깃 이용자층을 대상으로 하는 맞춤형 서비스의 제공이 필요하다. 둘째, 공공도서관은 지리적 접근성 및 지역의 인구 구성 등을 고려하여 정보취약계층을 비롯한 소극적 이용자를 대상으로 직접 찾아가는 능동적인 도서관 서비스의 개발이 필요하다. 셋째, 공공도서관은 지역의 정체성을 반영한 다양한 프로그램의 개발 및 지역사회와 협업하는 문화공동체를 형성하여야 한다.

• 실천공학교육논문지
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• 제9권1호
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• pp.69-75
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• 2017

본 논문에서는 현재 공공직업교육훈련기관으로서 한국폴리텍대학 국내 기존의 설립된 캠퍼스 및 신설 캠퍼스와의 지역별, 산업별, 수요분석을 통한 규모 영향 요인에 대한 연구하였다. 37개 캠퍼스 중 3년간 입학, 양성, 취업에 대한 데이터를 분석하여 한국폴리텍대학 유형별 5개 캠퍼스를 샘플링, 문헌분석을 통해 도출된 내용과 심층분석 결과를 융합하여 지역별 캠퍼스가 허브 역할을 주도적으로 할 수 있도록 시사점을 도출하여 발전 방향을 모색하였다. 유형별 5개 캠퍼스 선정은 향후 37개 캠퍼스를 분석하기 위한 선행연구임을 밝혀둔다. 연구결과 본 논문에서도 확인한 바와 같이 고등학교 졸업생 수, 취업자 수, 인근 산업단지 입지 여부, 그리고 정책적 변수 등 객관적인 지표를 통한 수요분석은 매우 중요하며 현실을 잘 반영하고 있는 것으로 나타났다. 따라서 신설캠퍼스와 관련된 의사결정에 있어 객관적인 지표를 통한 수요분석은 사전분석단계에서 반드시 필요하다고 판단된다. 이와 함께 본 논문에서 제안한 일반적인 자료, 즉 모든 지역에 공통적으로 적용할 수 있는 변수 이외에도, 특정 입지를 고려할 때에는 지역의 수요 특성을 반영할 수 있는 자로도 함께 고려해야 한다는 중요성을 시사한다.

• 한국항만경제학회지
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• 제32권1호
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• pp.17-28
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• 2016

본 연구는 SNA(Social Network Analysis)를 이용하여 아시아 지역 크루즈 항로의 네트워크 구조와 항만의 중심성 파악을 연구의 목적으로 하였다. 크루즈 항로의 네트워크 분석을 위해 아시아 항만을 운항하는 크루즈 선사 항로의 데이터를 Cruise Lines International Association 보고서를 통해 수집하였으며, 이를 활용하여 크루즈 항로의 네트워크를 구성하였다. 아시아 크루즈항로의 구조분석결과, 노드 수는 249개, 링크 수는 54, 밀도는 0.009, 평균거리는 2.180으로 분석되었다. 네트워크 중심성 분석결과, 연결 중심성의 경우 Out degree와 In degree 모두 Singapore가 1위를 기록했으며, 매개 중심성 분석결과, Singapore가 1위로 분석되었다, 아이겐 벡터 중심성이 가장 높은 항만은 Hong Kong으로 분석되었으며, 그 뒤로 Ho Chi Minh, Singapore, Shanghai, Danang이 분석되었다. 국내항만인 Incheon, Busan, Jeju의 경우 연결 중심성, 매개 중심성, 아이겐벡터 지표 모두 경쟁 항만이라 할 수 있는 동남아지역 항만과 중국항만보다 순위가 낮은 것으로 나타났다.

• 한국정보시스템학회지:정보시스템연구
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• 제15권3호
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• pp.1-34
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• 2006

The purpose of this study Is to develop empirically validated instrument for business model. The previous researches related to business model were almost taxonomies. And the focus of those researches were the classification by the degree of integration and innovation the origin, and the main source of revenue etc. In the emerging fields such as IT, e-commerce, and e-business, it tends to overlook methodological issue in its substantive relationships and also measurement. Business model is taken an interest in recent years. However, as the non-establishment of construct on business model has made no empirical study, this, study tries to develop an empirical validated instrument that identifies the dimensions of business model by uncovering meaningful group or categories. For this, the outlined domain of business model are defined as an organizational level that competes in the industry through the literature reviews. And the traits such as process integration, value chain reconstruction, strategic alliance with another business model, specialty in a certain wet sustainability of essential capabilities, differentiation, convertibility, customer orientation, revenue stream, newness, innovation leadership: and vision sharing are identified in those respective domains, and then the traits are classified into five dimensions such as interlinkageableness, valueness, functionalness, preemptiveness, and goalness by their characteristics. Generating items are continued on the basis of operationalization. Confirmatory factor analysis is performed in order to develop validated instrument with LISREL measurement model. Finally the instrument is developed through the previous procedure. The implication of this study is the first empirical effort to assess business model. The resulting instrument can be used with dependent variables in the future study related to business model. And the establishment of construct of business model is able to make a basis to rise an additional issue consequently. In the practical side, the instrument also can be employed as an assessment framework that can assess whether the expected value success or not. The instrument with the measurement can be used on competitor's business model, In. When an investment into a i-m with a specific business model, these instrument developed can be presented as the basic framework of assessment.

• 지식경영연구
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• 제15권3호
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• pp.1-12
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• 2014

It is tried to draw the failure traits of leadership by extracting leadership parts from previous failure studies and including some parts which mention failure leadership among leadership-related books. All of 5 patterns are drawn through total 13 types of study data. From 'insensitive to change' and authoritarianism which is mentioned 8 times in such 13 studies, to 'interpersonal problem', which is mentioned five times, traits which are mentioned at least five times are selected. There are drawn 5 traits including ${\Delta}$ authoritarianism ${\Delta}insensitive$ to change ${\Delta}lack$ of executive ability ${\Delta}populism$ and ${\Delta}interpersonal$ problem. As being examined in these 5 types of failure traits, the failure of leadership is ultimately happened because of communication heading for the inside without any communication(exchange) to the outside. That is, it is understood that authoritarian leaders don't perceive change correctly but make a wrong communication (populism) or break down communication. Additionally, the executive ability is to perform actually one's idea and to be achieved through incessant communication with members. Compared with other various studies to draw failure factors, these leadership traits have something in common. In the previous researches conducted the study of general failure factors, ${\Delta}adherence$ to preexisting business and resistance to change ${\Delta}unfeasible$ expansion strategy ${\Delta}blind$ faith in successful technology and innovation and ${\Delta}insufficiency$ to grasp competitor(consumer) are pointed out as the failure factors. It is deemed that these are happened because organizational management is headed for the inside without any communication (exchange) to the external environments. Matters unfolded through this paper until now are an attempt to apply the failure knowledge to a leadership part which is an individual field in business administration. It is considered that this study will be complemented through additional case study or quantitative analysis in the future.

• 한국의류학회지
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• 제35권5호
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• pp.587-600
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• 2011

This study presents the strategic directions for Korean multi-brand fashion stores by running in-depth industry research and market analysis. Over 20 professionals were selected from Korean multi-brand fashion stores for this study and in-depth interviews were conducted to evaluate related subjects. The results of the study were as follows. First, Korean multi-brand fashion stores could be classified into three criteria: operating ownership, merchandise mix, and store identity. Second, operating ownership criterion was chosen for further investigations of strategies and directions of the multi-brand fashion stores. The operating ownership criterion consists of three types; department store types, specialty store types, and boutique types. Each type deploys different buying practice, organizational strategies, and distribution channels. Lastly, the suggested strategic directions for each type are summarized as follows. The 'department store type' should utilize its strong direct buying capabilities and acquisition of merchandising can be more effectively managed. The store should utilize its strong buying power as a tool to develop new private brands (PBs). For 'specialty store type', two key factors have been derived: market share expansion and positioning themselves to become a new distribution channel. To respond to these factors, the store needs to be perceived as a brand then diversify its business. Strengthening its brand will allow it to expand into a new distribution channel and also enable a strategic partnership with its competitor brands. The factors influencing 'boutique type' is personalization and uniqueness. With an emphasis on the uniqueness of products and merchandising it will be able to implement the role as a personal shopper and stylist to provide a very personalized service to its customers.

• 한국경영과학회지
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• 제27권1호
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• pp.19-32
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• 2002

This paper examines the effect of the producer-supplier quality contract parameters and the magnitude of the quality related variables on the quality of the final products. Our analysis focuses on the parties' equilibrium behavior In a quality game environment where the supplier should choose among the two production technologies, one requiring high cost but producing high quality Parts and the other requiring low cost but producing low quality parts and where the producer should decide whether to do the inspection of the parts. The game framework is employed to depict the potential conflicts existing between the Producer and the supplier because the Producer can not observe the supplier's choice and each party wants the other to bear the cost of producing high quality products. In our model, we specifically consider the competitive situation where the producer competes with a firm producing the same product. We employ the market share attraction model to Incorporate the competitive situation and completely characterize the equilibrium by using the Nash equilibrium concept for the game solution. Our results show that the equilibrium depends on the contract terms and the magnitude of the quality related variables. Compared to the non-competitive situation, the probability of producer's Inspection and the probability of supplier's choosing the high quality technology increases in a competitive situation. This is true even when the competitor's quality is lower than the producer's lowest. As a result, the quality of the final product increases In a competitive situation. And as the failure cost borne by the supplier increases, the probability of choosing the high quality technology Increases and the probability of inspection decreases. The net effect of this results in the decrease of the final product quality.

• 한국보육지원학회지
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• 제9권3호
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• pp.95-119
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• 2013

본 연구는 예비보육교사의 보육실습에 대한 심도 깊은 연구를 위해 질적연구방법을 사용하였다. 본 연구의 결과 첫째, 실습 전 예비보육교사는 자신이 이중역할을 수행할 것으로 인식하였다. 실습지도교사와 불평등한 수직적 관계를 이루고, 아동에게는 교사와 친구의 중간자이며, 시설장은 중재자, 실습 동료는 동반자로 인식하였다. 둘째, 실습 중 예비보육교사는 삼중 역할을 수행하였으며, 실습지도교사는 보육인 양성가로서의 역할수행을 한 것으로 나타났다. 예비보육교사는 실습지도교사와 상부상조적인 상호작용, 아동에게는 교사와 친구의 중간자, 시설장은 중요한 지지자, 실습동료와 불편한 경쟁자로서의 관계를 이루고 있다. 셋째, 실습 후 예비보육교사는 만족감과 아쉬움을 가지고 있었으며, 교육과정에서 이론과 실습의 균형을 강조하였다. 본 연구는 보육실습에 실습의 주체가 되는 예비보육교사 보육실습 요구를 파악함으로써 보육실습의 질 향상을 위한 개선 방향을 제시하는 것에 의의가 있다.