• Title/Summary/Keyword: Commerce

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A Study on the Improvement of E-Commerce Cooperation as Korea-China Interchange Cooperation (한.중 교류협력사업으로서 전자상거래 협력사업의 발전방안에 관한 연구)

  • Choi, Seok-Beom
    • International Commerce and Information Review
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    • v.10 no.4
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    • pp.97-124
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    • 2008
  • E-Commerce in China is being expanded by way of policy for improving e-Commerce such as e-Government though China introduced e-Commerce later than other countries. There is going to be an e-Commerce boom in China owing to IT development and increasing use of Internet. It is estimated that China will be among the world's largest e-Commerce market in the future. E-Commerce Cooperation between Korea and China has been undergone as a part of Korea-Japan-China e-Commerce. The outcome of e-Commerce Cooperation between Korea and China is less than that of e-Commerce Cooperation between Korea and Japan. Therefore, there must be the development of Vision and roadmap and organizational reform in Government, sufficient budget, consideration of digital divide and improvement of Korea-Japan-China e-Commerce Cooperation for e-Commerce Cooperation between Korea and China, The purpose of this paper contributes to improve the e-Commerce cooperation between Korean and China and to improve e-Commerce infrastructures in China by estimating current e-Commerce Cooperation between Korea and China and suggesting development strategies of Korea and China e-Commerce cooperation.

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Effect of e-Commerce History on Consumer Perception: A comparative study of United States of America versus Vietnam

  • Pham Nguyen Bich Tram;Cheul Rhee;Jiyeol Kim
    • Asia pacific journal of information systems
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    • v.32 no.2
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    • pp.307-326
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    • 2022
  • Currently, Mobile-commerce is active around the world, and consumers' online activities have changed significantly from pc-base to mobile-base. Unlike IT advanced countries such as the United States, which experienced PC-based online commerce (hereafter, PC-commerce) before Mobile-commerce, developing countries such as Vietnam have a relatively short history of PC-commerce. Consumers' experience with PC-commerce may affect their acceptance and use of Mobile-commerce. In this study, we tried to see if different online commerce histories differently affect consumers' online purchasing behavior. We selected the United States and Vietnam, with longer PC-commerce experience and shorter one, respectively. Data were collected for the following four groups: 1) the U.S. PC-commerce (n=256), 2) the U.S. Mobile-commerce (n=283), 3) the Vietnamese PC-commerce (n=159), and 4) the Vietnamese Mobile-commerce (n=225). As results, it was first confirmed that different e-commerce histories in developed and developing countries make the online shopping process different. Second, navigability has a huge impact on consumers' decision support satisfaction in Vietnam where PC-commerce history is shorter. Third, we identified that pre-purchase phase is more related with decision support satisfaction and that purchase phase is more related with task support satisfaction.

A Study on Main Problems of Electronic Commerce in China

  • Park, Eun Ok;Shin, Gun Hoon
    • THE INTERNATIONAL COMMERCE & LAW REVIEW
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    • v.56
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    • pp.77-100
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    • 2012
  • China draws lots of attention from many multinational corporations all over the world as one of the biggest market in the world. Due to the huge territory and explosive population, it is considered that China has endless potentiality. Moreover, since China joined the WTO, China opens its market, developing the policies for opening of its market. Based on the enormous purchasing power, China gets another attention in industry of electronic commerce. With the development and expansion of information technologies, China's electronic commerce has rapidly developed. Since the market of electronic commerce in China is in the developing stage, there is still a big market for electronic commerce and also Chinese government has made much effort in order to develop the industry of electronic commerce. However, in spite of these circumstances, the Chinese electronic commerce industry is far behind the developed countries. There could be many reasons for slow development in industry of electronic commerce and the main purpose of this paper is to discuss these reasons. First of all, the current status of electronic commerce industry in China will be analysed, and then, main problems of electronic commerce industry will be discussed in order to find out the reasons why the industry of electronic commerce cannot develop as much as it is anticipated. It is expected that this paper can contribute to understanding electronic commerce industry in China, and it will be helpful for companies which have a plan to extend their businesses in China.

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Influences of Motivations on Interactivity in the Live Streaming Commerce

  • KIM, Juran
    • The Journal of Industrial Distribution & Business
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    • v.12 no.10
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    • pp.43-57
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    • 2021
  • Purpose: This study focuses how motivations influence interactivity in the live streaming commerce context. Live streaming commerce involves the provision of e-commerce activities and transactions via a live streaming platform that offers real-time interaction, entertainment, social activities, and commerce. The purpose of study is to examine effects of motivations on perceived interactivity and the effects of perceived interactivity on attitude and intention to use the live streaming commerce. Research design, data and methodology: The study investigates key questions about consumers' motivation to use live streaming commerce and perceived interactivity by surveying 300 users of live commerce. Participants were asked whether they were live streaming commerce users who had experienced live streaming commerce before participating in the survey. The full survey required live streaming commerce users to respond to all the questions. Results: The study uncovered motivations for using live streaming commerce by finding information, entertainment, pass time, fashion/status and real time and perceived interactivity in the live streaming commerce. The results indicated motivation to use live streaming commerce positively influenced perceived interactivity. Perceived interactivity had positive effects on attitude toward brand. Attitude toward brand had positive effects on intention to use. Conclusions: Live streaming commerce is getting increasing attention from marketers because live streaming commerce has seamlessly integrated commerce, social activities, and hedonic factors. This study clarifies motivations and perceived interactivity in the live streaming commerce context. The study uncovers the relationships between motivations, perceived interactivity, attitude, and intention to use that contributes to the theoretical foundation and practical implications for marketing and management in the live streaming commerce context. Specifically, the study develops the theoretical contributions to perceived interactivity in the in the live streaming commerce context. The results also contribute to the practical implications for new marketing strategies that provides dynamic real-time interaction, exact information, and social and hedonic factors to attract consumers to indulge in the consumption processes. Marketing practitioners will obtain insights that can help them develop and manage brand strategies by understanding the influence of motivation and perceived interactivity in the live commerce context, which offers opportunities for contactless marketing and management.

Impacts of Social Commerce in E-commerce : In perspective of Social Commerce Analysis Model (소셜 커머스가 전자상거래에 미치는 영향 : 소셜 커머스 분석 모델 관점에서)

  • Jin, Dong-Su;Lim, Jae-Wook
    • International Commerce and Information Review
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    • v.14 no.1
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    • pp.369-390
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    • 2012
  • According to diffusion of social network, social commerce based this platform have been rapidly growing with usage of multiple smart devices. In this paper, we review several definitions & classifications of social commerce, and then suggest our definition. Above all, we suggest social commerce model analysis framework in perspective of business model based on revised Timmers's definition. With this framework, we analyzes impact of social commerce on e-commerce in perspective of value, actor, and revenue models. Through this analysis, we can find social commerce impact and change existing e-commerce. Finally, we suggest implications of social commerce, future directions of social commerce, further research issues. Through this research, we expect that actors related to e-commerce have the strategic implications.

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Research on The Development Strategy of Chinese Cross-Border E-Commerce SMEs under the Background of COVID-19

  • Shulei BI
    • Journal of Distribution Science
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    • v.21 no.10
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    • pp.1-9
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    • 2023
  • Purpose: This study analyses the current development of cross-border e-commerce in China, outlines the challenges faced by Chinese cross-border e-commerce SMEs, and finally summarises the development strategies of Chinese cross-border e-commerce SMEs in the post-covid-19 era, which will provide opinion references for the development of Chinese cross-border e-commerce SMEs. Research design, data and methodology: The methodology used in this study is to analyse the current situation of cross-border e-commerce development in China in the context of covid-19 through literature; and to summarise the challenges encountered by Chinese cross-border e-commerce SMEs through semi-structured interviews. Results: The article summarises the current status of China's cross-border e-commerce development in the context of covid-19 in terms of cross-border e-commerce trade volume, cross-border e-commerce enterprise and user scale, cross-border e-commerce logistics, cross-border e-commerce global co-operation, government policy, and cross-border e-commerce product distribution, outlining challenges encountered by China's cross-border e-commerce SMEs in terms of logistic pricing, operating capital chain, product service support, and trade protection The paper Finally, it is pointed out that Chinese cross-border e-commerce SMEs must adopt new strategies to adapt to the new development in the context of covid-19. Conclusions: Specific development strategies are provided for Chinese cross-border e-commerce enterprises and reference suggestions are provided for the post-covid-19 era.

A Study on the Discrimination of Use Intention by Critical T-Commerce Factors (T-Commerce 요인에 따른 사용의도 판별에 관한 연구)

  • Kim, Ju-An
    • International Commerce and Information Review
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    • v.8 no.3
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    • pp.71-95
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    • 2006
  • In recent, T-commerce is widely dispersed as alternative type of commerce. It is forecasted that t-commerce system is used more than e-commerce system. Therefore more and more t-commerce-related industries are also recognizing that t-commerce is a critical business model. It is needed to understand the concept of t-commerce and develop the t-commerce marketing strategy. CEO analyses consumer's behaviors according to the data about buyers and applies the advantage of t-commerce to the communication with customers. This t-commerce system plays an important role in maximizing customer satisfaction and affecting their intention to reuse it. Therefore this paper attempts to identify T-commerce critical success factors and divide between use-intention group and unuse-intention group by taking out a discriminant function by the discriminant analysis. This lays a foundation in developing T-commerce strategy. According to the discriminant function extracted, convenience factor, amusement factor, system quality factor, product perception factor are significant in the sequence of influential degree. However, usefulness factor and speedy connection factor are not significant. In result, the target hitting rate is 77.9% in the first unuse-intention group and it is 95.2% in the second use-intention group. The total discriminant target hitting rate is computed to higher value, 86.55%. The statistic package, SPSS 12.0, is used to survey and analyse data and test the hypothesis. The validity and reliability of variables are verified by both reliability analysis and factor analysis. The discriminant analysis is used to tell the difference between use-intention group and unuse-intention group.

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The study of Personalization affect in the U-commerce (U-commerce에서 개인화가 미치는 영향에 대한 연구)

  • Han, Hyun-Soo;Lim, Dong-Su
    • Proceedings of the Korea Database Society Conference
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    • 2008.05a
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    • pp.183-192
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    • 2008
  • This paper is to provide the guideline of U-commerce Adoption In the Ubiquitous environment. Personalization is the Key in U-commerce. The guideline helps the understand difference personalization in U-commerce with M-commerce or E-commerce. we described U-commerce's prospective applications and personalization characteristics. So, according to TAM, we described what the perceived values of adoption and how perceived values of adoption can effect to adoption intention.

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A Study of the Conditions on applying Electronic Commerce to the Process of Export by the Firms in Pusan (부산지역(釜山地域) 수출기업(輸出企業)의 전자상거래(電子商去來) 활용실태(活用實態)에 관한 고찰(考察))

  • Oh, Hyun-Soon;Yun, Kwang-Woon
    • International Commerce and Information Review
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    • v.1 no.1
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    • pp.67-86
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    • 1999
  • As we increase installing computers, traditional commerce by paper document is replaced by Electronic Commerce, paperless document commerce. Electronic Commerce proves to be an intermediary for increasing efficiency on work, which makes us use it more. This study aims to contribute to streamline local export by analyzing trade firms and manufacturers' using status of Electronic Commerce on work in Pusan. I sent questionnaires to 202 firms working on trade in Pusan to do survey. The sample of this study consists of 96 of them. I analyze using status of Electronic Commerce on work based on those data. The result shows that the more the firms install facility to be able for Electronic Commerce and the better they understand Electronic Commerce related laws, the more they select that on work. Generally The firms in Pusan rarely select Electronic Commerce on work and even acknowledges how much that is needed on work. Considering all of them, this study shows the method of streamlining local export by Electronic Commerce as follows; First, all kinds of Electronic Commerce such as trade related site in Internet should be systemized. Second, the laws on Electronic Commerce should be established in details. Third, workers on firms should be educated on Electronic Commerce. Forth, the firms should install the facility for Electronic Commerce, assist financially and make marketing strategy for selecting Electronic Commerce on each step in work. In conclusion, export in Pusan would be streamlined when the use of Electronic Commerce, effective intermediary, is motivated and we take that method to use on work properly.

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A Study on the coverage of e-commerce insurance (전자상거래 보험의 담보범위에 관한 고찰)

  • Shin, Gun-Hoon
    • THE INTERNATIONAL COMMERCE & LAW REVIEW
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    • v.27
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    • pp.129-161
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    • 2005
  • Todays, computers in business world are potent facilitators that most companies could not without them, while they are only tools. They offer extremely efficient means of communication, particularly when connected to Internet. What I stress in this article is the risks accompanied by e-commerce rather than the advantages of Internet or e-commerce. The management of e-commerce companies, therefore, should keep in mind that the benefit of e-commerce through the Internet are accompanied by enhanced and new risks, cyber risks or e-commerce risks. For example, companies are exposed to computer system breakdown and business interruption risks owing to traditional and physical risks such as theft and fire etc, computer programming errors and defect softwares and outsider's attack such as hacking and virus. E-commerce companies are also exposed to tort liabilities owing to defamation, the infringement of intellectual property such as copyright, trademark and patent right, negligent misrepresent and breach of confidential information or privacy infringement. In this article, I would like to suggest e-commerce insurance or cyber liability insurance as a means of risk management rather than some technical devices, because there is not technically perfect defence against cyber risks. But e-commerce insurance has some gaps between risks confronted by companies and coverage needed by them, because it is at most 6 or 7 years since it has been introduced to market. Nevertheless, in my opinion, e-commerce insurance has offered the most perfect defence against cyber risks to e-commerce companies up to now.

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