• Journal of the Korea Academia-Industrial cooperation Society
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• v.21 no.6
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• pp.574-583
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• 2020

The aim of this study is to investigate the expenditure items and expenses for companion dogs and the appropriate considerations when choosing companion dog food for consumers who purchase dog food through the internet. The survey subjects consisted of 39 males (6.8%) and 532 females (93.2%), and it was found that most women purchase dog food through the internet. According to the age of dog owner, 184 (32.2%) were in their 20s and 241 (42.2%) in their 30s and 146 (25.6%) in their 40s or older. According to the age of the dogs, 200 (35%) were under 3 years old, 202 (35.4%) over 8 years old, and 169 (29.6%) were between 4 and 7 years old. The most preferred ingredient was chicken, regardless of dogs' owner or the dogs' age. Spending less than 100,000 won was most frequency reported, regardless of dog owner and the age of the dog, and major dog food was reported to be purchased in the order of online shopping malls and animal hospitals. In order to improve health function, it was determined that improvement of skin and hair is the most important, and next, was improvement of tooth bone formation and digestibility. When choosing food for companion dogs, nutritional composition of all the products was the most important consideration, followed by brand products with recognition, color, smell, shape, functional improvement products, and price of the products. Therefore, when developing a new product for companion dog food, consideration must be given not only to the nutritional components of all products, but also the brands, color, odor, shape, nutritional balance, functional improvement and price.

• Fire Science and Engineering
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• v.32 no.2
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• pp.67-72
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• 2018

A fire shutter is installed to prevent the movement of fire or smoke when a fire occurs inside a building. Fire shutters have access doors for passengers. On the other hand, the present fire shutter door display regulation is only required to be displayed in a different color from the surroundings. Hence, the risk of people not being able to recognize the door of the fire shutter is quite high, and the danger increases further in a smoke situation. Therefore, this study attempted to find a way to mark a fire shutter door that can be recognized even when smoke is spreading. First, a preliminary questionnaire was used to draw three factors to mark the fire shutter door (sign, door background, and edge). The experiment type was set by combining 5 colors for the three derived factors. The experiment was conducted on a total of 122 male and female participants. The results showed that a yellow background, red sign, and red edge have the highest awareness in a normal visual field without smoke. This was also the same in the field of view in the case of a fire with smoke, but the red background, yellow sign, and yellow edge were most noticeable in the case of dark smoke.

• Food Science and Preservation
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• v.15 no.6
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• pp.810-815
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• 2008

Improving quality is a very important component of maintaining competitiveness of agricultural products. However, evaluation of 'high quality' indicates it is a very abstract concept and independent of some quality attributes, leading to differences in the perception of quality. Thus, there is a pressing need to objectively define 'high quality' and to develop basic technologies for its measurement, for application in the production, storage and distribution of competitive agricultural products. To objectively quantify apple quality, a survey was conducted on consumer preferences and awareness of quality attributes including color, taste, flavor and shape. The survey questionnaire targeted male and female adults (463 persons) ranging in age from 20 to 59 years. The questionnaire was based on purchases made at a wholesale market (50.1%) or a traditional market (18.8%). The majority of purchases were as small packets (62.0%) or as individual pieces (20.5%). Apples of moderate size (fist size, 60.5%) were preferred over small (4.3%) or large (32.6%) apples. The questionnaire provided consumer data on external quality attributes including color, shape and variety. Taste attributes were evaluated in relation to the balance between sour and sweet taste, and flavors peculiar to apples.

• The Korean Journal of Quaternary Research
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• v.17 no.2
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• pp.167-168
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• 2003

The Upo wetland, the largest natural wetland in Korea, is located in Changnyeong-gun, Gyeongsannam Province ($35^{\circ}33'$ N, $128^{\circ}25'$ E), and 70 km upstream from the Nakdong River estuary. Unlike most other Korean wetlands that have been destroyed under the name of economic development, the Upo wetland has been able to preserve its precious ecosystem throughout the years. Thanks to increased public awareness about natural wetlands and environmental conservation, the Korean Ministry of Environment designated the Upo wetland an 'Ecological Conservation Area' on July 26th, 1997. On March 2nd of the following year, the Upo wetland (8.54 $\textrm{km}^2$) was designated a 'Protected Wetland' in accordance with the international Ramsar Treaty. A 4.49m long (from 9.73 to 5.24 m in altitude) UP-1 core ($35^{\circ}33'05"N$, $128^{\circ}25'17"E$), recovered in the marginal part of the Upo wetland, is divided into eight buried paleosol units of different ages on the basis of the abundance of color mottles and vertical color variations (Aslan et al., 1998). Radiocarbon datings suggested that the paleosol profile represent the last 5700 years. The entire section of the core was more or less subjected to pedogenetic processes, and shows very weak to moderate soil profile development. These Holocene paleosols are therefore regarded as synsedimentary soils of deluvium (deposits formed by floods) origin (Sycheva et al., 2003). Unit 1 to 5 paleosols are generally silt-rich and exhibit moderate profile development. The boundaries between the units are somewhat distinguishable, but not so clear cut. This is due to variable repeated combination of accumulation, denudation and soil forming processes within various periods. Mottle textures gradually decrease in abundance with increasing clay content in Unit 6, which results in weak profile development. The lower boundary of Unit 6 lies around about 2000 yrBP, the beginning of Subatlantic in Korea (Kim et al., 2001). Abrupt sediment textural change is detected in Unit 7, which is interpreted to indicate the human activities on the Upo wetland. Unit 8 represents the recent soil forming processes. The preliminary results of this ongoing study imply the primary factor for pedogenetic processes is the water table fluctuations related to the sedimentary textures like grain size distributions, and the geomorphological stability of the Upo wetland.o wetland.

• Industry Promotion Research
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• v.2 no.1
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• pp.31-38
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• 2017

This study is an exploratory study on the package design research strategy for the activation of the energy drink market. We analyzed the case study of energy drinks and the preference of energy beverage package design which are being sold in Korea and overseas from Oct. 24 to 28, 2016. The results of this study are as follows: First, preference is given to two colors, blue and red, regarding the color of package design of energy drinks. In particular, blue was the most preferred at 62.8%, and the reason for choosing color was the image that reminds me of energy drinks, and it was highly visible. Second, most preference of energy drinks for packaging material was selected from can and glass materials, and most preferred for can. Third, preference for calligraphy was found to be due to the dynamic images of energy drink preferring rough images. Fourth, package design awareness focused on overall image rather than one factor. The limitations of the study are the research subjects only to university students in Daejeon and Chungnam area. In the future, it will be necessary to classify the overall elements of package design and various research subjects, and to study the major consumption and consumption areas of energy drinks. In this study, it is implied that the design of the package needs a package design strategy in accordance with the overall product image, rather than focusing on one factor.

• Journal of the Korean Society of Costume
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• v.20
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• pp.151-167
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• 1993

The purpose of this study is to systematize the theory of the Fashion Marketing and merchandi-sing system as well as the strategy for the Mar-keting based on the related variable. Furthermore, this study deals with development of the mark-eting strategy to the relation between consumers and industry. The content conclusion on the research can be outlined as follows : 1. In order to inverstigate how the life-style of consumers affects their sense of fashion, awa-reness of brand, and decision making process of purchase, the life-style of women consumers is classified into 15 types. (1) Acording to the different life-style types, and important difference is found in the consum-ers' sense of clothes, a unique image of outfit and its own favorite image of womanliness. (2) The consumer's awareness of a particular brand has a reasonable relationship with their brand preference and possession of the brands. (3) Their is an important discrimination acco-rding to the life-style types in their brand awar-eness and preference and possesion of brands. (4) The consumers of each life-style type show noticeable difference in the decision making pro-cess of purchase including he motive of purchase, the source of information, the cause of purchase intention, price, the frequency of purchase and the degree of satisfaction of purchased goods. 2. The merchandising system and the market positioning among the fashion industry are compared and analyzed in the following terms ; (1-1) For the purpose of establishing the target market strategy, the industry uses unreasenalbe methods to analyze the life-style of the target customers and the real customers(36%) and the aging phenomenon of brands is remarkable : as much as 37% of brands show over 5 years-old age gap. (1-2) The price setting process depends highly on the cost-plus approach. (1-3) In color planning, too many colors are used in every season(the average number is 22.3) and the investigation of the consumers' favorite color is neglected. (1-4) The manufacturers of successful brands are much likely to employ the textile designer and allow them to develop the various fabrication. (1-5) The regular rate of sales in each season is extremely low(56.04%) : the rate of the succ-essful brands is relatively high at 65%, but that of the unsuccessful as low as 51%. (1-6) 47% of brands reveal the designer-orie-nted fashion merchandising system. The successful brands, on the other hand, show a high rate of merchandiser oriented system. (2) Since the brand positioning is highly cen-tered on each brand image, styles and target age, the new data are presented in this study for the new market development. (3) To set up the target market, the mapping of images between the differentiated market and the consumers is suggersted according to the market positioning of industry and 15 types of the life-styles of consumers.

• Design Convergence Study
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• v.14 no.5
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• pp.1-14
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• 2015

The purpose of this research is to analyze the current status of hospital life guides in Korean and overseas hospitals, draw problems, and propose a design improvement. in order to improve the visual convenience and efficiency of information delivery of hospital life guidelines. As a result of examining and analyzing the current status of the notice on hospital life in 16 hospitals at home and abroad, problems such as information selection without certain standard, increase of items due to unnecessary items, and forms that do not consider the convenience for notice use were discovered. In order to solve them, this study suggested a survey questionnaire for finding detailed improvements, and it divided the participants into two groups of 50 patients/nurses and 50 nurses in each. The study carried out a user awareness investigation and survey on the efficiency and understanding of information, number and importance of items, and color and form, and then made another sample notice to conduct a detailed survey on color and form. As a result, the study could identify that important items for each users were different. It is considered that a new design with improved visual convenience of users and efficiency of information delivery, by applying layout and graphic elements as well as selecting information that meets consumer demand, will be proposed based on this.

• Journal of the Korean Society of Costume
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• v.65 no.3
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• pp.91-103
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• 2015

This study examined the image identity of the Celine fashion house, which went through a successful re-branding using its tradition and succession, a process that was heavily influenced by their new designer, Phoebe Philo. The purpose of this study is as follows: first, to encourage the use of the fashion house in a domestic fashion market. Second, to increase awareness about image identity. Third, to provide suggestions of maintaining sustainable brand by examining a fashion house, which does not follow fast-changing fashion trends but rather leads and creates fashion styles. The study extracted the characteristics of the Celine fashion house by analyzing data, which were collected from fashion literature, its designs, and its marketing. From the data, the study found ways that a brand could use to develop continually. Phoebe Philo re-branded the Celine by using minimalism to redesign its logo and create a new brand image. Her method included the use of diverse and vivid colors via color-blocking, a feature of modern minimalism. This is a modern minimalism, which differentiates itself from others with the elaborate tailoring and delicate detailing effectively. The modern minimalism like this has, caused the new mood beyond the flow of certain art trends and led the revolution, not the advent, of the minimalism in the 1990s. This study believes that the aspect of the fashion-house following and succeeding the tradition is not just in the fashion house. This study should be seen as a significant step forward at a time when we desperately need the continuation of the unique brand recognized as fashion house in the long-term domestically.

• Journal of the Korea society of information convergence
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• v.5 no.2
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• pp.77-83
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• 2012

This study was cosmetic contact lens wear for up to 2 weeks in for the evaluation of the insertion. In 1 week during weeks 1 and 2 has been rated 'positive' or 'insert' easy insertion and removal of lenses in the mirror when I saw the 'red eye' negative 'rating in 18 patients (45 %), in 2 shown in 14 patients (35%) as a 'negative' rating over time, depending on the awareness hyperemia has been reduced could see. Future lens purchases from doctors' Week 1 at the 2nd week, came as a result of the positive> negative evaluation was positive = negative. Rating, but usually more than 1 week, 2 weeks, 26 patients (65%) showed no change. State upon insertion of sight, wearing period increased dryness and showed a more positive assessment, the Comfort showed similar ratings. Somewhat negative assessment upon removal of vision status, comfort, dryness, day-to-day life at present, but in both state vision, comfort, dryness positive assessment appears worn than when a positive evaluation appears was unknown.

• Journal of the Korea Institute of Building Construction
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• v.15 no.1
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• pp.35-42
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• 2015

Although the interest for earth architecture has been expanded and settled as a part of modern architecture, precisely calculating the ratio of water content in practice is still difficult and the calculation is based on empirical analysis yet. This causes many problems in durability and maintenance of earthen architecture. Therefore, this study investigated to find the easiest way to correctly calculate the appropriate level of water content ratio (AWCR), which can be used in practice. Until now, the workers have checked the AWCR based on their own experience with popular but vague manuals. On this awareness, we studied the several testing methods and found the dropping test which uses the pattern of shape after the sample is dropped. In this point, we studied and developed the definite testing method in terms of process, and shape discrimination. Also we suggest the test recording sheet by using the cobalt chloride($CoCl_2$) whose color is instantly changed when contacts with the moisture. It is believed that this result can help improving the quality and durability of the earthen architecture using the rammed earth method and the efficiency in practice.