• Journal of Communication Design
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• v.65
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• pp.170-181
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• 2018

Currently, urban identity is a corporate management strategy of the past, and it includes the unique history and cultural heritage of the region, and it is expected to enhance competitiveness and locality. In response, the city's identity design of 31 municipalities in Gyeonggi Province is moving away from the past, building a futuristic, concise and modern image, and building differentiated identity using geometric artificial motifs. However, despite the presence of urban identity in the past, Symbolmark's boundaries and benchmarks are becoming increasingly ambiguous as it replaces CI or acts as CI and BI by developing new BIs instead of renewals. Moreover, there are cases where the slogan containing vision is used as BI, which requires professional CIP management by presenting the status analysis and direction of municipal governments in Gyeonggi Province. Thus, in this study, the theoretical background analysis and academic study of 31 municipalities in Gyeonggi Province were conducted, and the final analysis space was analyzed by schematizing how the essential meaning of symbolism is expressed and interpreted.

• Proceedings of the Korea Society of Design Studies Conference
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• 2005.10a
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• pp.122-123
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• 2005

• Journal of Practical Agriculture & Fisheries Research
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• v.21 no.1
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• pp.123-134
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• 2019

This study was conducted to describe the relationship of Career Identity and College Adaptation of student at agricultural special purpose academies. The participants were 335 college students in H city from November 2 to December 12 in 2016. The data was collected by questionnaires and was analyzed using SPSS 23.0. There was a significant positive correlation among Career Identity and College Adaptation of college students. It was found that the effect of Career Identity on College Adaptation was 42.0%. The results of this study provided a foundation to recognize importance of College Adaptation and to develop intervention program to improve College Adaption and Career Identity of student at agricultural special purpose academies.

• Archives of design research
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• v.15 no.4
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• pp.295-306
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• 2002

This research has focused on CI development by regional government, with emphasis on CI case study of Suncheon, Chonnam Province. Suncheon is located at the most east pan of Chonnam Province and famous as a starting point of temple Tour. CI for Suncheon City was studied and developed to promote the pride and love for Suncheon and to enhance the unique image of Suncheon to the tourists.

• The Journal of Asian Finance, Economics and Business
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• v.7 no.12
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• pp.583-591
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• 2020

Employability has recently become the first target of the national higher education. Its model has been updated to catch the new trend of Industry 4.0. This paper aims at analyzing and ranking the determinants of undergraduate employability, focusing on business and economics majors in Ho Chi Minh City, Vietnam. In-depth interviews with content analysis have been primarily conducted to reach an agreement on a key group of factors: human capital, social capital, and identity. The Stochastic Fractal Search Algorithm (SFSA) is then applied to rank the sub-factors. Human capital is composed of three major elements: attitude, skill, and knowledge. Social capital is approached at both structural and cognitive aspects with three typical types: bonding, bridging, and linking. The analysis has confirmed the change of priority in employability determinants. Human capital is still a driver but the priority of attitude has been confirmed in the contemporary context. Then, social capital with the important order of linking, bridging, and bonding is emphasized. Skill, knowledge, and identity share the least weight in the model. It is noted that identity is newly proposed in the model but a certain role has been found. The findings are crucial for education strategies to enhance university graduate employability.

• Journal of the Korean association of regional geographers
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• v.11 no.6
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• pp.501-516
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• 2005

Although Incheon metropolitan city is the third largest city in Korea, it is called 'the gateway to Seoul', 'the second city of port', and 'the satellite city'. The people in Incheon as well as other regions unconsciously recognize this city as 'border' and 'periphery' of Seoul through those expressions. These perceptions also develop a negative sense of place about Incheon. This study starts with analysis about marginal landscape images of Incheon in texts such as movies, stories, and geography textbooks. The represented text as movie has a gap between real space and it. Nevertheless, Its strong point is a making problems clear about recognition of reality. I will inquire the origin of senses of place about Incheon through analysis of represented texts. Moreover, I will present the notion of 'flight' that stands on the basis of Deleuze's Nomadism. Here, 'flight' means that the active subject continuously challenges and reforms the nature of periphery and dependency, the capital, and the economic subordination, and it will have to be new identity and direction of Incheon.

• Journal of Navigation and Port Research
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• v.35 no.5
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• pp.429-437
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• 2011

In the recent years, there has been attempts to try to understand the urban waterfront in diverse aspects. This article aims to understand basically the port-city's waterfront by the cultural interpretation of it in the basis of the concept of Water Culture. Water has the attribute that put down the border between inside and outside. This attribute of water leads to the attributes of Sea, such as dynamism, collectivity, and openness. The perimetric quality, openness, hybridity, and passage quality of the sea-port city's waterfront are resulted from these attributes of water and sea. These cultural attributes of urban waterfront exert a effect upon the residents' cultural identity of sea-port city. Thus the correlation between waterfront's attributes and the cultural identity should be reflected in the stage that its development is planned.

• Journal of the Korean Institute of Landscape Architecture
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• v.38 no.2
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• pp.64-74
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• 2010

Freiburg, as the German Capital of the Environment, is well known to Koreans, and relationships with Korean cities are deeply extended. This study attempts to grasp the features of the historical and cultural environment in Freiburg's old town center pedestrian district through the investigation of the historical value of environmental elements and the way they are transmitted along with the components of city identity. Through the literature studies confirms that. The main canal in Freiburg, called Gewerbeknale, is valued both for its existence during the city construction period and for being an infrastructure to supply water to the Bachle(small urban canal) and Brunnen(fountain). In spite of a recipient environment in the middle of the 19th century, the traditional mosaic pavement has a new value as an mediator between citizens and the environment through the adaptations that have occurred in the city. This study has verified the dialectical repetition of crisis and conquest through the historical succession of environmental elements. The historical continuance of environmental elements has a strong influence on the acquisition of sameness and Individuality in city identity factors. The result of this study recommends the historical value of environmental elements that have survived in the urban environment, and verifies the necessity of a concrete strategy for preservation and related practical efforts.

• Journal of the Korean Institute of Landscape Architecture
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• v.35 no.4
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• pp.81-89
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• 2007

Urban landscape represents a city's internal identity as well as external form. Therefore, urban landscape and image planning has to involve marketing strategies to deliver the economic growth and regional revitalization through recreating the environmental and cultural value of the city. This study intends to develop practical city image management programs as city marketing tools which consider opinions of local authorities, related experts, and residents. To achieve this purpose conjoint analysis was applied on three components which symbolically reflects features of assets and resources in Anseong. This study can be summarized as follows: 1. The first consideration for Lake Geumgwang is to develop farm experience Programs on waterside fields. 2. The rot consideration for Bauduki Festival is to make efforts for public relations(PR) to be able to merchandise festival-related goods and develop unique products. 3. The first consideration for Anseong Grapes is to build leisure-oriented theme parks for local farm products. This study is meaningful to develop the efficient and quantitative management method of city image for marketing. The integrated approach to the management programs to reflect opinions of local policies, experts and citizens is expected to become a useful foundation in studying city images and marketing.

• Korean Institute of Interior Design Journal
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• v.18 no.6
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• pp.166-175
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• 2009

Many cities in developed countries are showing their unique urban image reflecting their own culture, history, and aesthetic tastes. Especially color, one of the major design elements, has greater impact than other visual factors to form an unique urban characteristic. Despite the long history and cultural background, Seoul as a capital city of Korea does not have been successful to show an unique city image with the perspective of color. As a leading city of design, Seoul is trying to make its own urban identity through the symbolic environmental color, 'Seoul Color'. The purpose of this study is to identify the perception on the Seoul Color established by Seoul City among design practitioners and to suggest strategies for implementing the 'Seoul Color' in various fields of environmental design to set up un unique urban image of Seoul City. For this purpose, questionnaire survey was used and 77 questionnaires were analysed. Although most of the respondents did not know the 'Seoul Color', they recognized the importance of it as a major tool of building an unique urban identity of Seoul City. Respondents recognized the representing color image of Seoul as gray. Therefore, it shows a need for environmental policy to make an eco-friendly and lively city image of Seoul instead of current monotonous image. Also in order to make a unique urban image of Seoul city, 'Seoul Color' should be applied to the shape of landscape of Seoul differently. In addition, many strategies including advertisement, education, making up obvious goals for using the 'Seoul Color', and so on were suggested as conclusion.