• Title/Summary/Keyword: Choosing Factors

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A Study on the Effects of the Shopping Propensity of Chinese Women on Determination Factors of Distribution Channels and Purchasing Patterns of Korean Cosmetics (중국여성의 쇼핑성향이 유통채널 선택요인 및 한국화장품 구매행동에 미치는 영향)

  • Ji, Yeon;Shin, Saeyoung
    • Journal of Fashion Business
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    • v.21 no.1
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    • pp.88-98
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    • 2017
  • This study intended to investigate correlations between the consumption tendency, determination factors of the distribution of Korean cosmetics, and purchasing patterns of Korean cosmetics. This study investigated characteristics and differences between each factor by analyzing consumption tendency, determination factors of distribution channels, and purchasing patterns of Korean cosmetics of adult women in their 20 ~ 50s who have used Korean cosmetics and reside in Beijing, China. It also, investigated the effect of the shopping propensity of consumers on determination factors of the distribution channels and purchasing patterns of Korean cosmetics. According to the results of our investigation, it was identified that 'pleasure-seeking tendency' and 'brand-seeking tendency' have postive effects on 'service', and 'pleasure-seeking tendency', 'brand-seeking tendency', and 'rational purchasing propensity' have positive effects on 'professionalism'. In regards to the effect of shopping propensity on purchasing patterns of Korean cosmetics, it was identified that 'brand-seeking tendency' has a positive effect on 'planned purchasing behavior', 'brand reputation seeking behavior', and 'dedicated purchasing behavior'. It was verified that 'rational purchasing propensity' has positive effect on 'planned purchasing behavior', 'pleasure-seeking tendency' and 'trend-seeking tendency' on 'brand reputation seeking behavior', and 'trend-seeking tendency' on 'dedicated purchasing behavior'. This study is expected to provide basic data for Korean cosmetics brands to use for improving the marketing of products entering the Chinese market by using appropriate distribution channels. These channels are determined through identifying the correlation of each factor consumption tendency of Chinese women, determination factors of the distribution channels Korean cosmetics, and purchasing patterns of Korean cosmetics.

A study on Etiologic factors in modern society (현대사회의 발병인자에 대한 고찰)

  • Min, Jin-Ha;Baik, You-Sang;Jang, Woo-Chang;Jeong, Chang-Hyun
    • Journal of Korean Medical classics
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    • v.24 no.2
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    • pp.161-181
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    • 2011
  • In spite of the development of scientific and medical technology, the rate of prevalence and death of the chronic disease gets higher. Therefore people come to know prevention is more important than treatment in disease. In Western, it is nearly after 1970's when it is revealed that the major factor of chronic disease comes from habitual behaviors in everyday life. But that is common idea in Oriental Medicine since thousand years. In Oriental Medicine, the main cause of disease is composed of natural factor including climate condition, living-life factor, psycho-social factor, constitutional factor, inbody-pathologic-substance factor, and other factors including habits of using drug and medical service, injury, environmental pollutions, and occupational etiologic factors. Among these, the major factors of disease in modern society are lifestyle factors like the tendency of choosing and intaking food, the level of physical activity and labor, smoking and drinking alcohol, psychological tendency, the habits of using drug and medical service and so on. This is a practical aspect of oriental medicine where the most important etiologic factor comes from human behaviors, not from external factors like germ or virus. So that etiology in Oriental Medicine where improvement in the way of life is needed to prevent disease would play an important role in modern society.

A study on factors related to satisfaction level with dental services (치과 의료서비스 만족도 관련요인 연구)

  • Go, Eun-Jeong;Lee, Yong-Hwan;Heo, Seung-Ju
    • Journal of Korean society of Dental Hygiene
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    • v.10 no.2
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    • pp.393-411
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    • 2010
  • Objectives : The purpose of this study was to examine factors related to the satisfaction level of patients with dental services. Methods : The subjects in this study were 200 patients at three different dental clinics in South Gyeongsang Province, on whom a survey was conducted from June 1 to July 31, 2009. The collected data were analyzed, and the findings of the study were as follows. Results : In regard to the general characteristics of the patients investigated, the women(61.5%) out-numbered the men. By age, those who were at the age of 30 and down made up the largest age group(47.0%). By academic background, the greatest group received junior-college education(54.0%). By occupation, the company employees constituted the largest group (50.5%). By income, the greatest group earned an income of 2 to 2.99 million won(75.0%). Second, as to connections between the characteristics of dental treatment and the reason of choosing the dental clinics, the largest group(70.4%) chose the dental clinics by word of mouth or the recommendation of others. Concerning the reason of dissatisfaction, the biggest group(72.7%) was unsatisfied with medical costs. As for the degree of explicit complaint, the greatest group(49.7%) sort of complained about what made them dissatisfied. Regarding the type of treatment, the biggest group(49.0%) received prosthodontic treatment. In relation to fear for dental treatment, the largest group(34.0%) feared receiving the treatment, and the biggest group(42.6%) did that due to the sound of machines. Third, satisfaction with services(0.762) had the closest correlation to overall satisfaction level, followed by satisfaction with employees(0.735), satisfaction with dentists(0.644) and satisfaction with convenient facilities (0.579). Fourth, the factors that affected overall satisfaction level were gender, the reason of choosing the dental clinic, satisfaction with dentists, satisfaction with employees, satisfaction with services and satisfaction with convenient facilities. The patients who were better satisfied with services(p<0.001), who were more contented with dentists(p<0.001), who chose the dental clinics by the recommendation of others(p<0.01), who were male(p<0.05), who were more gratified with employees(p<0.05) and who were more contented with convenient facilities expressed better overall satisfaction. Conclusions : The above-mentioned findings suggested that dental institutions should keep track of the expectations of patients to prepare differentiated strategies for marketing and human-resources development in consideration of their own circumstances to boost the satisfaction level of patients. Specifically, it's required to heighten the satisfaction level of patients with dentists.

A Comparative Analysis of Customer Choice and Satisfaction Factors among Three Types of Coffee Shops (커피 전문점 선택요인과 만족도에 관한 비교 연구)

  • Lee, Yang-Kyu;Park, Sang-Youn;Hwang, Il-Young
    • Journal of Distribution Science
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    • v.12 no.2
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    • pp.49-57
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    • 2014
  • Purpose - Theorists and researchers in the area of customer satisfaction generally agree that product satisfaction intervenes between expectancy disconfirmation and various post-purchase cognitive states including attitude and behavioral intention. Studies in a variety of settings have supported the effect of expectation and its disconfirmation on satisfaction, but only a small number of studies address the cognitive consequences of satisfaction decisions and none report data on choice processes such as brand selection. This study examines the influence of satisfaction and its determinants on behavioral intention and product preference in eight coffee shops across the country. Generally it was found in both overall and summed attribute analyses that satisfaction was a function of expectation and disconfirmation, that intention was a function of satisfaction, and that preference was influenced by satisfaction and disconfirmation, the latter having the greater effect. Research design, data, and methodology - The main objective of this study was to assess the dimensions of consumer selection and satisfaction in choosing a coffee shop. In order to achieve this objective, a study of coffee shops across the country was conducted. This study comprised in-depth questionnaires distributed to coffee shop customers. A survey was conducted from September 1, 2011 to September 30, 2011, involving franchise coffee shop, independently owned coffee shop, and roastery coffee shop customers. Results - Hypothesis 1-1, which states that coffee shop choice attributes differ based on the type of coffee shop, is accepted. It has a significance level of 0.05, according to choosing properties of coffee shop by convenience of transportation, varieties of beans, residence of the owner (manager), information, and relationships. Hypothesis 1-2, which states that satisfaction with the choice factor differs depending on the type of coffee shops, is accepted. The P-values for cleanliness and varieties of beans were 0.04 and 0.00, respectively, and have a significance level of 0.05, according to the satisfaction with the chosen coffee shop. Hypothesis 2-1, which states that the importance of the choice attributes in coffee shop selections differs based on the demographic characteristics of the customers, is accepted. According to the t-test result, convenience of parking and residence of the owner (manager) are significant. Hypothesis 2-2, which states that satisfaction with the choice factor will differ depending of the type of coffee shop, is accepted. According to the t-test result, convenience of parking and residence of the owner (manager) are significant. Conclusions - This study has shown that intention to revisit a certain shop is most likely correlated to satisfaction in all cases. In order to offer subsequent developments for coffee shops, this study also identifies relations between customer satisfaction and selection by finding significant factors. In order to maximize customers' satisfaction, coffee shops should analyze and satisfy customers' needs and wants in terms of coffee service. While the findings do not generalize beyond the mall sampling procedure used here, we have hopefully identified a close approximation of the process of satisfaction decisions used by consumers generally.

A Study on the Selection Factors in Credit Cards by the Lifestyle of Elderly Groups (실버층의 라이프스타일에 따른 신용카드 선택요인에 관한 연구)

  • Seo, Kyoung Hwan;Kim, Sook Eung
    • Journal of Service Research and Studies
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    • v.6 no.1
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    • pp.29-50
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    • 2016
  • The purpose of this study is to identify the motivation of using and choosing factors in credit cards. These results indicate that considerate of other people factor may emphasize the convenience and safety in using credit cards, while the leisure factor may prefer the real-worth factor as they know that the more they use, the more benefits they would get. As the personality factor and the fashion factor, we can pay much attention to the advertisements, promotions, card designs, the colors, the characters and the social positions of the card holders and that considerate other people factor may like the low annual fees and the accumulating points, buying items on the installments without paying additional interest, which had offered them cash service and card loan. The authors of this paper has suggested an information by which credit card companies can establish the strategies according to the lifestyle of the elderly in silver business market.

A Study on the Student Housing in the Regional University -Focused on the University at Hongsung Kun, Chungnam- (지방대학교의 학생주거에 관한 연구 -충남 홍성군 소재 대학교를 중심으로-)

  • 이선희
    • Korean Institute of Interior Design Journal
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    • no.25
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    • pp.142-148
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    • 2000
  • The purpose of this study is to provide a practical guide for the actual conditions and the preference of student housing in a regional university. The data are collected through questionnaire surveys from the students of a regional university. 265 samples are collected, and are analyzed by using SPSS-PC. The results are as follows: 1) The actual conditions of student housing Most residents of student housing(76.3%) come from the Capital region. Most of student housing are located at 30 minute distance from the school. Most of house style are Offistel as one room style. Most of housing size are within 10 minute distance from the school. Most of house style are Offistel as one room style. Most of housing size are within 10py, and two people reside in one unit. The average hours of staying at the student housing are over 10 hours. The most inconvenient factor is the lack of soundproofing in the current student housing. 2) The preference of student housing The most preferred location is in the walking distance from the school, and the apartment is the most preferred housing style. The most preferred installation of inside is internet connection. When choosing student housing, students prefer the distance from the school as the most important factor. Most female students reside with a roommate within 10 py of housing size, cook for themselves, and consider rent and maintenance fee as the decision factors in choosing housing. The most preferred style of house is apartment, and they prefer to install basic furniture and kitchen system inside of housing. As students go up to higher grade, they prefer the apartment, and prefer to cook for themselves. More fresh men reside with a roommate compared to other grades. They prefer Offistel with meals service at a walking distance from the school.

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A study on the choice of the best method of construction for building insulation and waterproof (건축물의 단열방수의 최적 공법및 구법 선정 방법론에 관한 연구)

  • Lee, Sung-Goo;Park, Tae-Keun
    • Proceedings of the Korean Institute Of Construction Engineering and Management
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    • 2006.11a
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    • pp.654-658
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    • 2006
  • To solve some problems that reveals in the exiting stickiness problem of the housetop, the housetop finishing impact layer can be displaced by the existing concrete block. By doing in this way, this need is rising that the excess cost should be reduced and the materials should be recycled in repairing. According to the above, this study is going to suggest the basic data on building and using of the dry process method by estimating and analyzing a overall determinate quantity through the experiment on the insulation performance among the capacity items on the outside insulation waterproof dry process suggested. In addition, choosing the building method according to the use, the peculiar property and the importance of the building can be possible by analyzing the defect causes happening in the rooftop insulation and waterproof, suggesting the better method and classifying the most proper choosing methods for the need of the building according to the importance of the main factors.

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The Effects of Clinical Practice Satisfaction, Nursing Image and Self-Esteem on Vocational Identity of Nursing Students (간호대학생의 임상실습만족도, 간호사 이미지 및 자아존중감이 진로정체감에 미치는 영향)

  • Seo, Young-sook;Jeong, Chu-young
    • Journal of Korean Clinical Health Science
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    • v.8 no.1
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    • pp.1377-1385
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    • 2020
  • Purpose: This study is a descriptive study to investigate the effect of clinical practice satisfaction, nursing image and self-esteem on vocational identity of nursing students. Method: The subjects of this study were 200 nursing students majoring nursing science in D college, D city and seniors who took the clinical practice course. The date was analyzed by t-test, ANOVA, Pearson' correlation coefficients, stepwise and multiple regression using SPSS/WIN 22.0. program. Results: There was a statistically strong positive correlation between nursing image and self-esteem(r=.242, p=.001), vocational identity(r=.196, p=.009), clinical practice satisfaction(r=.542, p<.001). The factors influencing vocational identity were self-esteem(t=7.193, p<.001), aptitude and nursing belief of motivation for choosing nursing(t=5.472, p<.001), grade(t=-3.249, p=.001), professions of motivation for choosing nursing(t=2.694, p=.008), Satisfaction with nursing as a major(t=2.295, p=.023). The explanatory power of these models was 38.2%. Conclusion: Based on the results of this study, to improve the vocational identity of nursing students in college, it is needed to develop nursing education program that strengthen self-esteem, aptitude and nursing belief, professions, satisfaction with nursing as major. Also it is needed a study on verifying application effects.

What Do Mothers Consider When Choosing Screen Media Programs for Their Infants? (유아용 영상미디어 프로그램의 질에 대한 어머니들의 인식)

  • Kim, Yoon Kyung;Lee, Dongmee;Park, Ju Hee
    • Human Ecology Research
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    • v.60 no.1
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    • pp.115-130
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    • 2022
  • This study aimed to understand what factors the mothers of infants consider to be important when choosing screen media programs for their children, and to investigate whether those features differ according to maternal socio-demographic characteristics (i.e., age, education level, employment status, and family income). The study participants comprised 948 mothers who were the primary caregivers and had at least one child aged 4-6. They were asked to select three of the following aspects as critical criteria for determining if a given screen media program is appropriate for infants: (a) contents suitable to the child's developmental level, (b) behaviors of characters, (c) appearance of characters, (d) visual aspects of program, (e) duration of screen media program, (f) whether the screen media program includes instructive contents, and (g) whether the program leads to opportunities for conversations among family members and activities with children. Multiple response frequency analysis and multiple response cross-analysis were used to analyze the mothers' responses. The results revealed that the majority of the mothers reported that 'contents suitable to the child's developmental level' represented the first-ranked criterion for selecting screen media programs for their child, which was followed by 'behaviors of characters,' and 'whether the screen media program includes instructive contents.' However, such criteria for screen media programs for infants differed according to maternal age, education level, employment status, and family income. These outcomes suggest that different information needs to be provided based on maternal characteristics in order to help mothers determine the quality of screen media programs for their infants.

Analysis of Motivating Factors for Smokeless Tobacco Use in Two Indian States

  • Danawala, Saba Ashraf;Arora, Monika;Stigler, Melissa Harrell
    • Asian Pacific Journal of Cancer Prevention
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    • v.15 no.16
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    • pp.6553-6558
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    • 2014
  • Background: This study was conducted to gauge how the demographic profile of smokeless tobacco (SLT) users from Gujarat and Andhra Pradesh, India, differs from that of smokers. It also addresses how factors associated with the initiation and continuation of smokeless tobacco vary by age, gender, and education. Materials and Methods: We analyzed 2011 cross-sectional survey data collected from 4,759 respondents (smokers/SLT users/non-users) in both states. Chi-square analysis was used to make comparisons between the demographic profiles of smokers and SLT users. Multivariable logistic regression analysis was used to obtain the odds ratios (ORs) for initiation and continuation factors regressed on socio-demographic variables (age, gender, education). Results: Initiation-women were less likely than men to report "peer pressure", "fashion statement", and "stress/coping" as relevant factors for SLT use (OR: 0.45 CI: 0.30-0.70; OR: 0.42 CI: 0.24-0.74; OR: 2.47, CI: 1.47-4.15). Older age groups had lower odds of choosing "peer pressure" than the 15-24 year olds. Respondents with 11 or more years of education were more likely to report "stress/coping" than those with no education (OR: 2.82, CI: 1.06-7.48). Continuation-women were less likely than men to choose "relaxation", and "distance from family" as important continuation factors (OR: 0.50, CI:0.32-0.80; OR: 0.20, CI: 0.06-0.65). All age groups were less likely to choose "stimulation" as a factor than the youngest group. Conclusions: Along with confirming and expanding upon previous literature, the findings of this study should encourage further SLT research in women and younger age groups (15-24 and 24-44). They also confirm the need for SLT prevention and cessation interventions in India in other community-based settings, besides schools.