• Title/Summary/Keyword: Chinese market

Search Result 975, Processing Time 0.021 seconds

A Study on Ball Joint Doll's Symbolism and Clothing Design (구체 관절 인형의 상징성과 인형 패션 디자인에 관한 연구)

  • Son Yi-Jeong;Lee Un-Young;Lee In-Seong
    • Journal of the Korean Society of Costume
    • /
    • v.56 no.7 s.106
    • /
    • pp.42-53
    • /
    • 2006
  • The purpose of this research is to study doll's symbolism representing our social culture and the characteristics of clothing design. The ball joint doll was selected, that are pretty much resembled to human body in terms of facial expression, body proportion, joint movement, etc. Results of research are summarized as follows: the ball joint doll is indicated a doll whose joints are free to move with a round shaped joint, which originated by Yochilya simon, who adopted German Hans Bellmer's method.'rho ball joint doll, first, there appeared state of human isolation due to the material civilization and industrial revolution, and trend of adhering to one's own world made human possess dolls. Second, according to the doll play became a representing play culture among Kidult culture, dolls, that are resembled with human being, were recognized as personalized objects. Third, along of expanding digital culture that makes easy to exchange information via Internet, so, ball joint doll market is growing fast, for which various levels of mania are being formed. Take a look at the doll fashion in modern society. In accordance to form of Look, it is largely categorized Young Casual look, Office look, Ethnic look and Military look. When take a look at design specialty, young casual look was presented as a comfortable silhouette and also made of elastic materials and expressed vivid bright tones. Office look image was expressed as a suit of jacket with skirt, and cotton wool polyester materials and acro-matic colors. Ethnic look was represented by Japanese traditional dress and Chinese traditional clothing. The Military look was generally emphasized army uniforms of straight silhouette and shoulder straps.

An Activated Analysis of the Development of Animation in Taiwan (대만애니메이션의 발전과 그 동향 분석)

  • Jo, Jeong-Rae
    • The Journal of the Korea Contents Association
    • /
    • v.14 no.1
    • /
    • pp.40-47
    • /
    • 2014
  • Animation in Taiwan has been profoundly influenced by the production of labor intensity for American and Japanese in the early days of its development. This phenomenon of the labor intensity reached peak in the 1980s. Information Bureau of Taiwan began to establish a system of supportive funding for its animation industry in the 1990s. During this period, the animation industry in Taiwan gave special emphasis to the theme of the local culture and to the creative works of the animation. By the 2010s, the elements of Chinese culture were introduced in the animation production in Taiwan. Through cross-national cooperation in production with other advanced countries, the Taiwan-made animation was successfully expended to the international market. However, the animation industry in Taiwan is facing the following problematical challenges: Firstly, the Taiwan government gives special attention to the financial support of animation industry rather than training university students to become professional experts in animation production. Secondly, there is no professional higher institution established to train specialized professional animation film-makers. Thirdly, Due to the lack of the cultural inspiration and the original mind, the form of its creative animated production is primarily imitated from other advanced countries. And fourthly, despite the fact that there is a cooperation and exchange programs between Taiwan and other foreign animation industries.

The Effects of Perceived Inward Internationalization on Global Brand Attitude (내향적 국제화 인식정도가 글로벌 브랜드 태도에 미치는 영향에 관한 연구)

  • Lee, Han-Suk
    • The Journal of the Korea Contents Association
    • /
    • v.14 no.5
    • /
    • pp.322-331
    • /
    • 2014
  • The objective of this study is to examine the effect of regional globalization and its impact to globalized company. As emerging markets evolve from the periphery to the core of marketing practice, we will need to figure out their unique characteristics. Emerging markets are distinctly different from mature markets. Because of market heterogeneity it is important to segment customer and find out their characteristics for the companies. In this research we explores how inward internationalization, susceptibility to global consumer culture affect consumer's brand attitude and adoption of global brand. This study examines various strategic issues in the context of China. The result suggest that inward internationalization is an antecedent factor of susceptibility to global consumer culture and also influence to brand attitude and brand adoption positively. Several implications for Korean content providing companies and marketing strategies are discussed.

Studies on the Crude Drugs of Atractylodis Species (출류(朮類) 대조 생약에 관한 연구)

  • Kim, Ho-Hyun;Chon, In-Ju;Kang, In-Ho;Ham, In-Hye;Ze, Keam-Ryon;Whang, Wan-Kyunn;Cho, Hyoung-Kwon
    • Korean Journal of Pharmacognosy
    • /
    • v.34 no.2 s.133
    • /
    • pp.123-127
    • /
    • 2003
  • Atrartylodis Rhizoma(蒼朮)'s origin plants are Atratylodes lancea and A. Chinensis in Chinese, Japanese and Korean pharmacopoeia. A. Japonica is only indigenous in Korea, it is actually used as Atractylodis Rhizoma in Korean market. A. lancea is used in Hunan province, China and A. Chinensis is used in Hubei province, China. It is impossible to distinguish with species differency as macro- and micro-morphology. We tried to distinguish with species differency by HPLC and GC-Mass spectra. Atractylone(mw. 216) which is a marker compound in Atractylodis Rhizoma Alba(白朮) was detected in A. japonica. Atractylodin (mw.182) was detected in A. lancea and two eudesmadien derivatives (mw. 204) were detected in A. chinensis. HPLC chromatogram showed the same patterns. As a result, we propose that A. japonica will be added as Atractylodis Rhizoma (蒼朮)'s origin plant in Korean Pharmacopoeia. Atractylodis Rhizoma Alba(白朮)'s origin plants are A. macrocephala in China, and A. Japonica and A. ovata in Korea and Japan. In GC-Mass analysis, all samples showed same patterns and the main compound was atractylone.

Influence on the Importance of Store Attributions on Korean Consumer Satisfaction in Duty Free Stores (국내 면세점 점포속성 중요도에 대한 내국인 소비자 평가가 만족에 미치는 영향 연구)

  • Lyu, Moon-Sang
    • The Journal of Industrial Distribution & Business
    • /
    • v.9 no.2
    • /
    • pp.73-80
    • /
    • 2018
  • Purpose - The purpose of this study is to clarify the difference of store attributes of Korean consumers and to analyze it's influence on consumer satisfaction in duty free stores which gain ground inch by inch in the distribution chanel. And it is to find discriminative result as compared with foreign consumer. Research design, data, and methodology - Subjects for the quantitative study, quota sampling was adopted in the Lotte, Shilla downtown and airport duty free stores from the first to 15th December 2016 and 177 questionnaires from Koreans who had purchasing experience in off line duty free store were analyzed. The data was analyzed by using factor and reliability analysis, descriptive statistics analysis, the independent sample t-test and multiple regression analysis. To test consistency, Cronbach's alpha was used. Results - The result were as follows; 1. Korean consumers consider the importance of store attributes in duty free stores in order Product, Economic Feasibility, Convenience, Promotion, and Accessibility. 2. The meaningful impactive factors of duty free store attributes on consumer satisfaction turned out Product and Promotion. 3. These results show meaningful distinction between Koreans and foreigners in terms of consumer satisfaction in duty free stores. Conclusions - A marketer who is working for duty free store consider now that price benefit can not give strong impact to Korean consumers more and should concentrate on various brand assortment even including private brand. In terms of promotion, most duty free shops put special stress on foreign consumer's wants now as highly increasing of Chinese travelers but Korean consumer's sales portion and number of visitor also are steadily increasing. Therefore, a duty free marketer should prepare the Korean-oriented services with more enhanced promotion strategies for individual and group travellers, for example, a mileage service, VIP room and social network system to satisfy Korean consumers. In order to get satisfaction from Korean consumers, it makes effort on product and promotion than accessibility, price and convenience. Due to high level influence, further study is needed to enlarge to on-line market and to develop private brands for duty free stores.

Evolution of Product Architecture and Competitive Strategy: A Study of Commercial Vehicles Industry in Korea and China (제품 아키텍처의 진화와 경쟁전략: 한.중 상용차 산업을 중심으로)

  • Lee, Seung-Gyu;Park, Tae-Hun;Kim, Gyeong-Tae
    • Proceedings of the Korean Operations and Management Science Society Conference
    • /
    • 2008.10a
    • /
    • pp.24-36
    • /
    • 2008
  • Architecture-based competition has become a very important issue in many industries. As companies seek lower cost, fast development, and more customizability at the same time, modular architecture of products and processes seem to be an inevitable choice. Existing literature, however, has only focused on the basic contents of architecture-based competition. Different competitive environments and technological competencies of incumbent companies influence the evolutionary dynamics of dominant architecture of industries. In this paper we suggest a new theoretical framework to deal with the complex co-adaptation process of architecture-based competition. We first explore the emerging modular architecture in Chinese commercial vehicle industry, and then compare it with the architecture strategies of Korean companies. Based on the explorative case study, we propose new hypotheses relating the market demand, technological competencies of major players and dominant architecture in an indus-try.

  • PDF

A Study on Domestic Development Plan by Comparing Korea and China's Cultural Contents from the Perspective of the National Innovation System after 1990's (1990년대 이후 국가혁신체제의 한·중 비교를 통한 관점의 국내 문화콘텐츠 발전 방안 연구)

  • Kim, Mikyung
    • The Journal of the Korea Contents Association
    • /
    • v.20 no.7
    • /
    • pp.594-601
    • /
    • 2020
  • This study focuses on the changes in the national innovation system between Korea and China since the 1990s, and studies how to benchmark the limitations of the current national innovation system in Korea from successful national innovation systems in China and apply it to Korean cultural contents. As a result of the review, the current cultural content of Korea is a time when it is necessary to drive sustainable growth in a rapidly changing era, and as a result of applying it from the successful cases of China's national innovation system, it is necessary to change the production of Korean cultural content of the Push strategy into a Pull strategy. In other words, it is necessary to produce cultural contents that fit the paradigm of market change. In addition, the existing technology should lead to the creation of new added value from each element composed of Korean cultural contents, K-pop, K-beauty, Korean food, and above all, it is necessary to institutional innovation of the country in distribution abroad.

Origin/Destination and Portfolio Analysis of Sea&Air Intermodal Transportation (해공(Sea&Air)복합운송의 유통경로 및 포트폴리오 분석)

  • Kim, Yul-Seong;Hur, Yun-Su
    • Journal of Navigation and Port Research
    • /
    • v.32 no.8
    • /
    • pp.653-658
    • /
    • 2008
  • The demand of international intermodal transportation is continuously increasing in accordance with a changing environment on international logistics, Under this circumstance, the Sea&Air intermodal transportation, combined by sea-based and air-based transport, has a potential growth in the future. After analyzing routes for Origin/Destination and implementing portfolio analysis, finally, this research aims to propose alternatives to create additional customers(or cargoes) for the Sea&Air transport. As a result of the analyses, China appeared to be a major customer of the Sea&Air transport in Korea because some of the Chinese areas - i.e. Qingdao, Shanghai, Weihai and Yantai - account for 88.1% of the total throughput. In general, this indicates that it would be more efficient to establish specific strategies targeting those major areas. Excluding the four areas, most of the other area, have much less demands and are relatively unstable. The demands, growth rates and market shares especially in Vladivostok, Dandong and Tianjinxingang are on the decrease, and therefore, stable strategies seems to be appropriate than aggressive strategies for these areas.

Prior Industry Experience, Product Attributes and Online Customer Review on New Product Sales: TV Products on Chinese Online Shopping (이전사업경험, 제품속성 및 온라인 고객평가가 제품 매출성과에 미치는 영향: 중국 온라인 쇼핑몰내 TV제품 중심으로)

  • Gao, mingwen;Park, Sangmoon
    • Journal of Technology Innovation
    • /
    • v.24 no.1
    • /
    • pp.85-111
    • /
    • 2016
  • This paper examines the effects of prior industry experience, new product attributes and online customer review on new product sales. Different from prior researches on the volume and valence of customer review on online shopping, this paper investigated multiple factors on new product sales in online shopping mall. Based on 407 TV new products in China online shopping mall, we investigated the relationships of kew factors with new products sales. New products of Incumbent TV manufacturers outsell those of new entrants in TV market. Low initial price and low level of discount rate have positive relationships with new product sales. Technological superiority has positive effect on new product sales but the adoptions of new technological functions show different effects on sales. The volume of online consumer review also has positive relationship with new product sales. This paper suggest some theoretical and practical implications and future research directions.

The Perception and Preference of Red-ginseng and Green Tea Yackwa Among Korean.Chinese.Japanese Female Consumer (홍삼과 녹차 첨가 약과에 대한 소비자의 인지도 및 기호도 - 한.중.일 신세대 여성 소비자를 대상으로 -)

  • Yeo, Gaeun;Park, Jae-Young;Cho, Mi-Sook
    • Journal of the East Asian Society of Dietary Life
    • /
    • v.23 no.5
    • /
    • pp.533-545
    • /
    • 2013
  • A type of Korean traditional cookies, yackwa is composed of ingredients which serve as good medicine to people. Further, it has a priceless value and possibility to be a healthy functional dessert. For this study, we developed variable yackwa, containing red-ginseng powder and green tea powder, in order to target the foreign market as well as to investigate the perception and preference of yackwa. The test sample for the control group, yackwa is made of flour, sugar, baking powder, sesame oil and alcohol. For the experimental group, yackwa contains red-ginseng and green tea powder (3, 6, 9, 12%). The investigation period was May 14th, 2013 and the total number of participants was 100. The investigation applied a consumer survey method by filling out a questionnaire while tasting 9 kinds of yackwa samples. They were used for frequency, one-way ANOVA and Pearson's correlation analysis with SPSS 19.0. In the yackwa perception survey, the result indicated that 52.0% of the customers replied 'Do not know well' and 'Do not know at all' which conveys that the perception of yackwa is very low. In contrast, the perception of the red-ginseng and green tea which are functional ingredients is high and the customers tend to prefer the taste and flavor of green tea than red-ginseng. And they prefer the yackwa containing 3% of red-ginseng and green tea powder compared to other ratio contents in the overall preference, color, taste, flavor, odor, degree of greasiness and texture. When people who have a higher perception of yackwa, they tended to prefer the color of red-ginseng yackwa and dislike the color of green tea yackwa. And the more people prefer the taste of green tea, the higher in overall preference, color, taste, flavor, and odor preference.