• International Journal of Advanced Culture Technology
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• 제11권1호
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• pp.241-252
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• 2023

Watercolour painting was introduced to China over a hundred years ago, and in the last two decades, it has developed rapidly, presenting a situation of diversified development. While Western-style watercolour painting has been adopted by Chinese painters, they have also expanded on it with their own aesthetic awareness and cognitive styles. As a result, Chinese watercolour painting has developed a set of expressive techniques that highlight the cultural characteristics of the nation in terms of aesthetics, concepts and techniques, resulting in a painting style with a distinctive national personality at present. Although Chinese watercolour painting has taken on a variety of styles with the intervention of modern and contemporary art, realistic watercolour painting is still the mainstream. However, there are obvious differences between the "realism" of Chinese watercolour painting and the "realism" of Western watercolour painting in terms of expression. The most distinctive feature is the "imagery" language of expression, which is closely linked to the cultural heritage of Chinese tradition and is of great value for research. I interpret the aesthetics, composition, colour and brushwork of Chinese realistic watercolour painting from the perspective of traditional Chinese aesthetics in order to deepen the understanding of Chinese realistic watercolour painting and to provide a reference for the further development of the art of Chinese realistic watercolour painting.

• International Journal of Advanced Culture Technology
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• 제8권1호
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• pp.135-140
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• 2020

The main battlefield of 'made in China 2025' proposed by the Chinese government is the deep integration of industrialization and informatization, among which intelligent manufacturing and new energy vehicles are the key links. New energy vehicle refers to the use of unconventional automotive fuel as a power source (or use conventional automotive fuel, the use of new vehicle-mounted power plant), integrated vehicle power control and driving aspects of advanced technology, the formation of advanced technical principles, with new technology and the structure of the vehicle. BYD's success in the battery, I T and automobile industries has attracted the attention of the industry, making it a shining new star in the Chinese business community. BYD 's innovation, diversification and corporate culture construction have certain enlightenment to the development of China's small and medium-sized enterprises. Therefore, by looking at the Chinese network literature, about BYD's research mainly focused on the development strategy, corporate finance, corporate performance, and corporate marketing, etc. This paper will take BYD as the research object and focus on corporate culture. Through literature analysis and qualitative analysis, it will summarize and further analyze the unique corporate culture of BYD, its important role, and provide relevant theoretical references for the construction and development of corporate culture in other industries.

• 산경연구논집
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• 제9권8호
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• pp.7-16
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• 2018

Purpose - The effect of regional culture has been acknowledged for decades. However, very little research takes it as an important issue in the medical tourism service decision process. This study focuses on regional culture to identify customers' preference for medical tourism in the international environment. It is proposed that regional culture may work as an critical moderator in the international medical tourism destination choice process. Especially, the destination attributes may vary according to regional culture. Research design, data, and methodology - By the questionnaire survey, the sample is collected from 2,041 potential Chinese residents in different regions of China. Regression analysis is constructed to test the effect of regional culture on Chinese customers' destination preference. Results - Results imply that regional culture plays a critical moderating role in the destination choice process. Results also indicate that destination attributes including medicine and travel characteristics are the important predictors of destination preference. Conclusions - This study provides the fundamental base to use regional culture as a descriptive variable for segmentation when establishing an effective marketing strategy. Furthermore, this research suggests that different strategies relied on destination attributes should be made to attract more Chinese customers for the development of medical tourism industry.

• 복식문화연구
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• 제14권6호
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• pp.956-970
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• 2006

The purposes of this study was to analyze the characteristics of national races' costumes in Chinese contemporary costumes. For the purpose, this researcher concentrated on the relations between national races' costumes and Chinese contemporary costumes and discuss systematically depending on references such as fashion magazines, picture albums, and historical records. The results of study were as follows: First, the formation of fashion has been influenced by Man, Uighur, and Choson races. For example, Qipao, the tight style of Man race's fashion, Uighur race's bell style sleeve and cyclic skirt are applied to women's modern fashion. Second, weaving, printing, and embroidery technique of a minority race developed more than Han race, so applied still. Recently, Chinese contemporary costumes accepted the weaving technique of Miao and Uighur race through publicizing of a minority culture. Third, a national race's costumes are famous with splendid design and applied to modern fashion directly. They are commonly made to hair pin, necklace, earing, bracelet and so on. Recently, styles from a national race's costumes and old style are becoming popular to Chinese and it's easier to found such a fashion in market.

• 문화기술의 융합
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• 제8권6호
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• pp.261-268
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• 2022

어떤 언어도 다른 언어와 분리되어 독립적으로 존재할 수 없다. 언어는 외래문화와 접촉하게 되면 서로 끊임없는 영향을 미치고 변화를 불러일으킨다. 90년대 이후 세계 과학기술 및 정보화의 급속적인 발전으로 한국의 드라마, K-POP으로 파생된 한류 붐은 중국 언어에도 영향을 미쳐 중국 온오프라인에서 한국어 차용 신조어가 교류 상용어이자 사회 유행어가 되고 있다. 한국어 차용 신조어는 중국어와 한국어의 언어접촉의 영향과 결과를 반영한 것으로 우리는 한국어 차용 중국어 신조어의 발생 배경과 원인을 사회문화요인과 심리적 필요성을 근거로 살펴보고, 신조어를 음역, 의역, 한국한자어 차용, 기타 4가지 유형으로 나누어 설명하였다. 신조어는 조어 과정에서 발생하는 비규범적인 문제에도 불구하고 중국어 표현을 더욱 풍부하게 하며, 언어적인 면에서도 새로움과 변화, 혁신적이고 창조적인 것을 추구하는 중국 세대의 견해와 이해를 반영하는 사회문화의 거울이 된다. 우리는 한·중 양국 젊은이들이 상대언어와 문화를 이해하고 소통하여 서로 우호적인 감정을 가질 수 있는 인식 변화의 계기가 될 수 있기를 기대하며, 향후 중국어 교육 현장에서도 한·중 언어융합의 응용을 통한 교수 및 학습에 도움이 되길 기대한다.

• International Journal of Advanced Culture Technology
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• 제9권2호
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• pp.1-9
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• 2021

Focusing on China's profound historical/cultural heritage, as well as its favorable environment for the expansion of cultural and creative industries (CCIs), this paper considers the unique attributes of Chinese museum cultural and creative products (MCCPs) from the angle of cross-border development, and summarizes the main forms and effects of cross-border innovation in relation to Chinese MCCPs. It also examines the chief problems of Chinese MCCPs' cross-border growth at three levels - the national policy system, product development, and design and marketing - to explore countermeasures and suggestions for cross-border novelties and the advancement of products.

• 복식
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• 제36권
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• pp.77-95
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• 1998

The culture of a country is formed by the sense of value of a nation being a creator as well as on operator of the culture. So, the Chinese culture and fruthermore, the sense of value the Chinese people can be understood through the study of the costume of China. Above all, the culture of China, including the costume, have been formed through the his-tory of exchange between the central Chinese people and its surrounding minority races, and it should not be overlooked that its own culture of each race is existing with each other in the great Chinese culture sphere. In the paper, the concept of costume as relections of a culture is confirmed through the examination of the characteristics of the costume of the Miao tribe with such history and culture as a background and on effort is made to take those as resources modern fashion designs while inferring from them the characteristics of costume with universal and original values sthat can be sublimated into the modernistic beauty. The results of the study are as follows. First, the basic composition consists of a simple jacket made in a way of straight-cut-ting and a close pleated skirt and it tended to put emphasis on diversified and splendid decorations compared with the simple basis composition. Second, the costume of the Miao tribe are characteristic of hair done in a knot with head-dress around head. Third, the kinds of dress are multifarious by race and region due to a long period of mobile and disperse life. In the course of studying the universal value of the Miao tribe is confirmed which is by no means inferior to the standard of the medernistic beauty which keeping its originality. The study is made to be helpful for activating the design going with the trend that the basic harmony between the nature and man, that is a climate and the local cul-ture hearing formed a splendid culture in the past, are being found again.

• 생물환경조절학회지
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• 제2권1호
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• pp.9-15
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• 1993

양액재배시 배지 및 양액종류의 차이가 백경채, 탑채, 상추, 쑥갓 및 잎들깨의 생육에 미치는 영향을 구명하고자 실시한 실험의 결과는 다음과 같다. 1. 전반적으로 순수담액처리구와 혼합상토의 생육이 크게 차이나지는 않았으나 순수담액처리구의 생육이 가장 양호하였고, 모래배지에서의 생육이 가장 저조하였다. 백경채, 탑채, 상추와 잎들깨의 생육은 순수담액의 산기양액처리구에서 가장 좋았으며 쑥갓의 경우 양액종류에 관계없이 순수담액처리구에서 생육이 양호하였다. 2. 엽록소의 상대적 함량은 처리간에 큰 차이가 없었다. 3. Vitamin C의 함량은 처리구간에 차이가 크지 않았으나 공시작물 공히 전반적으로 양액의 종류에 상관없이 혼합상토처리구가 가장 높았고, 모래배지가 가장 낮았다. 그러나 잎들깨에서는 모래배지와 순수담액배지간에 차이가 없었다.

• 한국수산과학회지
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• 제24권3호
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• pp.153-166
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• 1991

Laver is sea weeds that might have been eaten by Korean people since ancient times. The begining of laver culture is not known exactly, but it appears to be prehistoric age. Some laver culture complexes have been built in southern coastal sea of Korea around 1910. This paper was considered about the origin and development process of Korean laver culture industry by investigating Korean and Asian old books concerned. The results are as follows. 1. According to the Korean old books ralated, the name of laver is classified into 10kinds. Gim and Hae-I were called by Korean. Gim means weeds and Hae-I means the manufactured laver by cutting and drying like paper sheet. Ja-Chae and Hae-Tae are come from Chinese, however they are commonly called by Korean, Japanese and Chinese. Rest six names are come from Chinese botany. 2. As Chinese used laver as medicine for wen, scrofula, fever, vomiting, diarrhoea and. so on, they didn't regard it as foods and took into account an warning by Chinese botany that they could take ill when overeating it. On the other as Korean people have eaten it with pleasure nevertheless the Chinese warning, various foods using laver have been developed. The typical food is rice covering laver sheet. It is also popular to Japanese. 3. Laver culture can be carried out in all coastal seas around Korean peninsula, the best sea area for it is the middle west of south sea. 4. Seopkkoji type is a laver culture method that when branches of tree are put in tidal flat laver sporules are attached and gronm on them. It was begun by Hae-Jak Kun(a group of fishery slaves) on Kwang-Yang bay the most suitable for. laver growth at the beginning of King $Sung-long(1469{\~}1481)$. It is assumed that when Hae-Jak Kun set Oe-Jeon(a sort of fixing fishing gear) to catch tributary fish for king, they could find grown laver attached on Oe-Jeon and invent Seopkkoji type for exclusive laver culture. That was carried out 200 fears earlier than in Japan. Dde-Bal type is more advanced and productive laver culture method with thinly spilt bamboo tied like screen(one end fixed on bottom and other end set free in water), It is assumed that Dde-Bal type was begun in Wan-Do county in King Chull-Jong(1830). All laver culture methods developed were transfered to Japan.

• 한국엔터테인먼트산업학회논문지
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• 제13권8호
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• pp.131-142
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• 2019

본 논문은 문화콘텐츠의 영향을 받아 생긴 신조 중국어를 고찰하여 분석한 것이다. 한국 문화 산업이 크게 발달하면서 세계 곳곳에 한류 열풍을 일으켰다. 이를 통해 많은 한국어 단어, 신조 중국어, 그리고 문화에 대한 새로운 의식과 개념이 중국으로 들어오기 시작했다. 그중에서 한류 콘텐츠로 인해 중국 인터넷에서 나타난 신조어가 적지 않다. 신조 중국어는 한류 팬과 한국어 학습자가 많아지면서 폭넓게 사용하는 추세를 보인다. 한류 콘텐츠 영향의 중국 신조 중국어는 중국 신조 중국어의 중요한 부분이라고 여긴다. 이를 정확하게 인식하고 이해하기 위하여 먼저 중국 신조 중국어 구성방식의 6가지 분류, 즉 비유적 의미, 대치, 외래어 차용, 축약, 합성, 파생을 지적하였다. 이러한 구성방식은 한류 콘텐츠 영향의 중국 인터넷 단어에도 그대로 작용하여 3가지 한류 신조 중국어, 즉 한자로 표시하는 신조어, 알파벳으로 표시하는 신조어, 의미 확장, 그리고 새로운 의미의 획득을 통한 신조어로 분석하여 제시하였다. 그리고 그 생성 원인과 전망을 분석하였다. 그리고 각 분류에 따라 구체적인 뉴스 제목이나 노래 등을 실례로 들어 한류 콘텐츠 영향의 중국 신조 중국어의 현상을 확인하였다. 이러한 신조 중국어가 중국 어휘를 풍부하게 만들고, 소통을 순조롭게 하는 데 도움을 줄 것으로 기대한다.