• 무역학회지
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• 제43권6호
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• pp.113-138
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• 2018

본 연구는 중국의 화장품 인증제도가 한국의 수출업체들에게 중국시장 진출에 있어 비관세장벽으로서 어떻게 작동하는지 분석하는데 목적이 있다. 중국은 한국 화장품 수출의 최대 시장으로서 중국의 자국 산업 보호 정책은 대중(對中)화장품 수출업체에게 진입장벽이 되고 있다. 이에 본 연구는 중국 수입화장품 인증제도의 규정에 대한 분석을 통해 ①정보유출 ②중복검사 ③시간지연의 문제점이 있음을 밝혀내었다. 아울러 대중(對中)화장품 수출업체를 대상으로 설문조사 및 인터뷰를 시행함으로 도출된 문제점을 실증하였다. 결론적으로 중국의 화장품 인증제도는 중국 화장품 산업을 보호할 뿐만 아니라, 산업의 육성을 위해 수입화장품의 시장진입을 방해하는 비관세장벽으로 활용되고 있다.

• 한국콘텐츠학회논문지
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• 제22권8호
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• pp.318-328
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• 2022

본 연구의 목적은 지분 집중도와 R&D 투자가 중국 상장기업 수익 증가에 미치는 영향을 분석하는 데에 있다. 이를 위해 본 연구는 WIND 데이터베이스를 이용해 중국 2,366개 상장기업의 14,196개의 표본을 추출해 Python으로 실증 분석법은 활용하였다. 분석한 결과는 다음과 같다. 첫째, 지분 집중도가 중국 상장기업의 수익 증가에 양(+)의 영향을 미치고 있는 것으로 나타났다. 둘째, 지분 집중도가 중국 상장기업의 R&D 투자에 양(+)의 영향을 미치고 있는 것으로 나타났다. 셋째, R&D 투자가 중국 상장기업의 수익 증가에 양(+)의 영향을 미치고 있는 것으로 나타났다. 넷째, R&D 투자가 중국 상장기업의 수익 증가에 미치는 영향은 시차 효과를 미친다. 다섯째, R&D 투자는 지분 집중도와 중국 상장기업 수익 증가에서 부분 매개 효과를 미치는 것으로 나타났다. 이러한 분석 결과를 바탕으로 본 연구에서는 중국 상장기업의 지분 집중도 최적화 및 R&D 투자 향상을 통한 기업의 수익 증대를 촉진하는 대책을 제시하였다.

• 무역상무연구
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• 제69권
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• pp.699-720
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• 2016

In the past 10 years, there have been lots of misuses of the trademark system in China. For example, some Chinese companies have registered same or similar oversea's well-known trademark as a prior rights holder, and oversea's companies lost a chance to register their own trademarks or commence cases to acquire their own trademark determination in China. So Chinese government revised Chinese Trademark Law in 2014 to remedy these mistakes. Article 30 is intended to crack down on preemptive registration and compensate for the possible unfair consequences resulted from the principle of prior registration. Under the principle of prior registration, only where the unregistered trademarks of prior use have certain influence, and where the applicant of latter applied trademark knows or should know the prior trademark and the applicant has the bad faith of obtaining unjustified interests from goodwill of such unregistered marks, it shall be curbed by Article 30. Furthermore, trademark oppositions could be filed by anybody previously. Under the revised Trademark Law Article 44, oppositions based on absolute grounds can still be filed by anyone, but oppositions based on other available grounds can only be filed by a prior rights holder or a materially-interested party with undefined but similar to the standing requirement for filing nullities under Article 41 of the old law, and likely intended to cover trademark licensees and successors.

• The Journal of Asian Finance, Economics and Business
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• 제7권7호
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• pp.159-167
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• 2020

The study examines the impact of corporate social responsibility (CSR) activity on the firm market value, in particular, market capitalization of tour operators listed on Chinese stock markets. This study employs panel data analysis methods to examine endogeneity concerns in observational data. The balanced panel data includes a total of 1,296 observations with 27 cross-sections of tour operators listed on Chinese stock markets and with 48 time-specific periods from March 2006 to December 2017. The results indicate that CSR activity has a negative impact on the market value of the firm for the concurrent period, but from one-period time lag and afterwards CSR activity has a strong positive impact on the market value and sustains its positive impact on the market value even for a two-period time lag. The findings suggest that the economic effect of CSR activity on the firm market value tends to take some degree of lagged effects to be fully showcased in the market capitalization of tour operators and travel companies listed on Chinese stock markets. The findings suggest that, though CSR activity may carry some financial risk for an immediate short-term, tour operators must put a lot of time and effort into making CSR actions effective.

• 무역학회지
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• 제47권6호
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• pp.307-333
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• 2022

In recent years, the outward foreign direct investment (oFDI) in the Belt and Road Initiative (BRI) by Chinese companies has significantly increased in size and changed in content. However, changes in the oFDI patterns between the pre- and post-BRI periods have not received sufficient attention from academia despite their theoretical and strategic significance. This paper reviewed existing research to establish seven hypotheses on changes in the oFDI patterns of Chinese companies investing in BRI countries and conducted empirical analyses to test the hypotheses using secondary data. The results showed that after the BRI agreement, Chinese oFDI in BRI countries was more active in less economically and less institutionally developed countries, that the oFDI by privately-owned enterprises (POEs) increased more than that of state-owned enterprises (SOEs), and that SOEs were more active in the social overhead capital (SOC) area while POEs were more active in the non-SOC area. The paper concludes with a summary, implications, and future research directions.

• 한국의류학회지
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• 제34권8호
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• pp.1253-1264
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• 2010

This research is an in-depth study on the differences of cosmetics advertising and brand representation between Korean companies and Chinese companies. In addition, it studies the preferences of cosmetics consumption in Korea and China. To study these topics, two major methods are applied to magazine advertising analysis and consumer research. Analysis objects are the magazine advertisements of the Korean brands Mamond and Laneige, which entered the China market more than 5 years ago; the 64 advertisements are evenly split between Koreans and Chinese. The objects of the survey are 470 females between the ages 20 and 30 (237 from Korea and 233 from China). The results were as follows. First, Chinese advertisements use intense appeal in which the types of advertisement appeal are highly preferred. Second, ordinary models are highly preferred. Second, (on the nationality of the models) Chinese and Korean models are preferred in comparison to western models. Third, (as shown in the survey) Koreans and Chinese preferred magazine advertisements with headlines and copies. Four, blue colors are commonly used in the advertisements; however, the survey shows that the Chinese consumers prefer gray colors. Furthermore, from this study, there is a significant dynamic between the brand image and consumer satisfaction as well as the re-purchase intention.

• 한국가스학회지
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• 제19권2호
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• pp.54-65
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• 2015

세계 최대 셰일가스 부존국가인 중국은 자국 국영기업을 중심으로 셰일가스 자원의 개발과 기술 확보에 많은 노력을 기울이고 있다. 중국의 셰일산업은 정부의 적극적인 지원과 기술적인 측면에서의 빠른 성장세를 감안할 때 향후 발전 가능성은 높은 것으로 보이나, 복잡한 지질구조와 상대적으로 심부에 위치한 셰일지층의 특성과 수자원, 인프라 부족 등과 같은 문제점으로 인해 단기적인 발전은 어렵다는 분석도 동시에 있다. 중국은 우리와의 지정학적으로 밀접한 관계는 물론 셰일가스 산업이 아직 초기단계에 있어, 최근 국내에서도 관련기업들을 중심으로 관심이 증가하고 있다. 이에 본 연구에서는, 중국 셰일자원 개발산업과 유관산업의 현황과 문제점 및 중국정부를 중심으로 한 해결 노력과 지원정책 등을 조사, 분석하여 우리기업들이 중국 셰일산업의 미래를 조망하는데 도움을 주고자 하였다. 나아가 향후 중국 셰일산업의 발전에 따른 영향과 우리의 대처, 협력 및 참여 방안 수립에 참고가 되고자 하였다. 결과적으로, 본 연구에서는 중국의 셰일가스 개발을 위한 다양한 문제점을 검토하고, 중국정부의 정책적 지원, 국영기업의 독자적 기술 확보에 대한 노력과 해외기업과의 협력 추진 및 해외자산 인수 등 다양한 분야의 활동을 조사, 분석하여 제시하였다.

• 한국항만경제학회지
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• 제33권4호
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• pp.117-134
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• 2017

본 연구는 12개 중국 수리조선 업체를 대상으로 DEA모형을 활용해 중국 수리조선산업의 효율성을 분석하고자 하였다. 기존 연구들과 달리 본 연구에서는 연구대상 뿐만 아니라 선정된 투입과 산출변수도 차별성을 지닌다. 연구대상은 수리조선시장에서 경쟁우위를 보이고 있는 중국의 업체를 대상으로 진행하였다. 효율성 분석을 위한 투입변수는 시설 외에 기술자 수를 고려하였으며, 산출변수는 매출액 외에도 수리선 척수 및 서비스 범위를 사용하여 관련 변수들을 다양화하였다. 분석에는 DEA모형에 의하여 시설만 투입변수로 한 경우 및 시설과 기술자 수를 투입변수로 하여 차이점을 분석하였다. 비효율적인 DMU의 경우, 효율적인 DMU가 될 수 있도록 참조집합을 통해 비효율성의 원인을 찾아 장단점을 분석하였다. 또한 국영기업과 민영기업을 구분해서 개선방안을 도출하였다.

• 아태비즈니스연구
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• 제13권1호
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• pp.153-166
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• 2022

Purpose - ESG(Environmental, Social and Governance) rating is an indicator to predict the sustainable development and long-term value creation of enterprises, which is becoming more and more important. This study divided the ESG rating into each sector(E, S and G) to identify which ESG elements are effective in enhancing enterprise value according to the characteristics of the enterprise, which is different from previous studies. Design/methodology/approach - In this study, Bloomberg ESG Disclosure Score was used to empirically analyze the relationship between ESG ratings and corporate value by taking the listed companies of China's Shanghai Composite Index from 2017 to 2020 as the object. Findings - First, the relationship between ESG ratings and enterprise value shows a statistically significant positive correlation, which supports the results of previous studies. Second, the analysis results from the classification of ownership structure of enterprises (state-owned enterprises and non-state-owned enterprises) show that compared with state-owned enterprises, the ESG ratings of non-state-owned enterprises is more closely related to enterprise value. Third, the analysis of various industries (manufacturing and non-manufacturing) shows that compared with manufacturing, ESG scores of non-manufacturing has a more positive effect on enterprise value. Lastly, the analysis by industry type (heavy-contaminated companies, non-contaminated companies) confirmed that ESG scores of non-contaminated companies has a positive effect on corporate value than heavy-contaminated companies. Research implications or Originality - This study classified ESG evaluation grades(E, S and G) for listed companies in China and analyzed in detail how they affect corporate value according to corporate characteristics, drawing implications for what ESG indicators should be focused on to increase corporate value.

• 한국중재학회지:중재연구
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• 제14권2호
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• pp.135-172
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• 2004

While doing business in China foreign companies occasionally find themselves embroiled in disputes with Chinese individuals, companies or the Chinese Government. There are three primary ways to resolve a commercial dispute in China are negotiation, arbitration and litigation. The best way of dispute resolution is negotiation as it is the least expensive method and the working relationship of both parties concerned in dispute. But negotiations do not always give rise to resolution. Arbitration is the next choice. Unless the parties concerned can agree to resort to arbitration after the dispute has arisen, the underlying contract namely, sales contract or separate agreement must show that disputes will be resolved by arbitration. Agreements to arbitration specify arbitration body and governing law. There are two Chinese government -sponsored arbitration bodies for handling cases involving at least one foreign party: China International Economic and Trade Arbitration Commission(CIETAC) and China Maritime Arbitration Commission(CMAC) for maritime disputes. Contracts regarding foreign companies doing business in China often designate CIETAC arbitration. CIETAC distinguishes between two kinds of dispute resolutions, foreign-related arbitration and domestic arbitration. For a dispute to be classified as foreign-related arbitration, one of the companies must be a foreign entity without a major production facility or investment in China. CIETAC has published rules which govern the selection of a panel if the contract does not specify how the choice of arbitration will be handled. CIETAC's list of arbitrators for foreign-related disputes, from which CIETAC's arbitrators must en chosen, includes may non-Chines arbitrators. But many foreign experts believe that some aspects of CIETAC needs to be improved. The purpose of this paper is to improve the understanding of arbitration in China, CIETAC by way of studying the current situation and improvement of international commercial arbitration in China.