• 제목/요약/키워드: Category-Based System

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Hospital Marketing Condition and Strategy -Of a General Hospital- (병원마케팅 실태와 전략방안 -지역사회의 일 종합병원을 대상으로-)

  • Baek, Myung;Ro, So-Young
    • The Journal of Korean Academic Society of Nursing Education
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    • 제6권2호
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    • pp.233-246
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    • 2000
  • The purpose of this study was to investigate the real condition of hospital marketing and concrete strategy on medical consumers need for enhance the effectiveness of hospital management. The data were collected from January 27 to February 3, 2000 at a general hospital located in M city to 205 in-patients and out-patients by questionnaires. The research tool was based on literatures. The data was analysed by the use of percentage, mean, t-test and ANOVA by SAS(Statistical Analysis System) Package Program. The results of this study are summerized as follows: 1. Mean score of the marketing mix (4P 's) was 3.1 in total and each mean score was 3.6 in product, 2.5 in prices, 3.3 in place and 3.1 in promotion. The following are the items which received the highest scores in each: 'The hospital is clean' in service category; 'the prices of meals at the restaurant the patients' families use are reasonable ' in price sphere. In distribution, 'it is easy to locate the hospital' and in promotion,'we'll use this hospital again' and 'we'll recommend this hospital to others'. 2. Marketing mix factors(4P's) was significantly different on the general characteristics in terms of marriage status, occupations and the period of hospitalization. 3. The most important reason for choosing this hospital was 'This is a general hospital with good facilities' and the next were 'The hospital staffs are kind and the hospital is clean' and 'The traffic is convenient to come'. The most important factors contributing to a good image formation of the hospital were 'this is a clean hospital', 'This is a hospital with kind people' and 'this hospital is equipped with good medical facilities'. 4. The factors for making a good image concerning the nursing service were professional knowledge, good nursing skills and kindness. After grasping the marketing conditions of the hospital aided by the above-mentioned research results, the researchers concludes that it is necessary to develop an institutionalized service strategy to increase the satisfaction the patients feel about the hospital facilities and kindness of the staff and as a result, to differentiate it from other medical institutions.

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Personal Information Detection by Using Na$\ddot{i}$ve Bayes Methodology (Na$\ddot{i}$ve Bayes 방법론을 이용한 개인정보 분류)

  • Kim, Nam-Won;Park, Jin-Soo
    • Journal of Intelligence and Information Systems
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    • 제18권1호
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    • pp.91-107
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    • 2012
  • As the Internet becomes more popular, many people use it to communicate. With the increasing number of personal homepages, blogs, and social network services, people often expose their personal information online. Although the necessity of those services cannot be denied, we should be concerned about the negative aspects such as personal information leakage. Because it is impossible to review all of the past records posted by all of the people, an automatic personal information detection method is strongly required. This study proposes a method to detect or classify online documents that contain personal information by analyzing features that are common to personal information related documents and learning that information based on the Na$\ddot{i}$ve Bayes algorithm. To select the document classification algorithm, the Na$\ddot{i}$ve Bayes classification algorithm was compared with the Vector Space classification algorithm. The result showed that Na$\ddot{i}$ve Bayes reveals more excellent precision, recall, F-measure, and accuracy than Vector Space does. However, the measurement level of the Na$\ddot{i}$ve Bayes classification algorithm is still insufficient to apply to the real world. Lewis, a learning algorithm researcher, states that it is important to improve the quality of category features while applying learning algorithms to some specific domain. He proposes a way to incrementally add features that are dependent on related documents and in a step-wise manner. In another experiment, the algorithm learns the additional dependent features thereby reducing the noise of the features. As a result, the latter experiment shows better performance in terms of measurement than the former experiment does.

The Situation Awareness Analysis of VTSOs in the Close Quarters Situation (선박 근접상황에 대한 VTSO의 상황 인식 분석에 관한 연구)

  • Lee, Jin-Suk;Song, Chae-Uk
    • Journal of Navigation and Port Research
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    • 제42권1호
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    • pp.25-30
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    • 2018
  • This study was carried out to analyze the risk attitude based on situation awareness of the Vessel Traffic Service Operator (VTSO) on the risk of collision between vessels during the monitoring of vessel traffic through the use of the VTS system. In general, when two vessels are in the close quarters situation, we analyzed the degree of risk of collision from the subjective viewpoint of the VTSOs through an administered survey. Chiefly, we analyzed the risk attitudes of each VTSO in the close quarters situation, by comparing it with the calculated value by the CoRi, which is the ship collision risk model from the VTSO's viewpoint. As a result, it was confirmed that more than 40% of the total VTSO was noted as being in a weak risk aversion type of category. Through a review of the results of analyzing the risk attitude of VTSO according to gender, age, VTS career, VTS center position, accident experience, and boarded career, it was found that there was a significant difference in the VTS career, VTS center position and accident experience. In addition, a regression model that is able to further explain the risk attitude of VTSO was derived as a factor that confirmed the significant difference and applied to CoRi to predict the collision risk according to the individual VTSO to be used as a fundamental information gathering tool for providing more accurate and safe VTS service at sea.

Classifying Sub-Categories of Apartment Defect Repair Tasks: A Machine Learning Approach (아파트 하자 보수 시설공사 세부공종 머신러닝 분류 시스템에 관한 연구)

  • Kim, Eunhye;Ji, HongGeun;Kim, Jina;Park, Eunil;Ohm, Jay Y.
    • KIPS Transactions on Software and Data Engineering
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    • 제10권9호
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    • pp.359-366
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    • 2021
  • A number of construction companies in Korea invest considerable human and financial resources to construct a system for managing apartment defect data and for categorizing repair tasks. Thus, this study proposes machine learning models to automatically classify defect complaint text-data into one of the sub categories of 'finishing work' (i.e., one of the defect repair tasks). In the proposed models, we employed two word representation methods (Bag-of-words, Term Frequency-Inverse Document Frequency (TF-IDF)) and two machine learning classifiers (Support Vector Machine, Random Forest). In particular, we conducted both binary- and multi- classification tasks to classify 9 sub categories of finishing work: home appliance installation work, paperwork, painting work, plastering work, interior masonry work, plaster finishing work, indoor furniture installation work, kitchen facility installation work, and tiling work. The machine learning classifiers using the TF-IDF representation method and Random Forest classification achieved more than 90% accuracy, precision, recall, and F1 score. We shed light on the possibility of constructing automated defect classification systems based on the proposed machine learning models.

Development of Designs for an Early Developmental Disorder Screening Questionnaire for Multicultural Families (다문화가정을 위한 발달장애 조기 선별검사지 디자인 개발)

  • Lee, Seung-Hyun;Park, Soo-Jin
    • The Journal of the Korea Contents Association
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    • 제19권9호
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    • pp.262-270
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    • 2019
  • This study aimed to develop designs for an early screening questionnaire for developmental disorders among children from multicultural families in the Republic of Korea, who are at an increased risk of developmental disorders due to cultural and language barriers. Research on early screening questionnaires for multicultural families is extremely scanty, unlike that on ordinary early detection tests designed for the same category of disorders. Worse still, there have been no attempts made at overcoming the limitations of language-based and intercultural communication that are endured by multicultural parents and social workers in the field. Given the challenges, this study confirmed through professional seminars the present status of early developmental disorder screening questionnaires and the necessity for developing specialized versions for multicultural children. Then the study identified the needs of the stakeholders by employing surveys and interviews, and obtained insights and core design elements. These preceding implementations led to the creation of an early developmental disorder screening questionnaire for multicultural families. The test kit incorporates the style of illustrations preferred by multicultural parents, as well as a system of language-specific interpretation services. Produced in a leaflet format, the questionnaire will be used at support centers for multicultural families and for disabled persons in each district for the practical purpose of early screening of developmental disorders among multicultural infants and preschool children.

A Study of Pre-Service Secondary Science Teacher's Conceptual Understanding on Carbon Neutral: Focused on Eye Tracking System (탄소중립에 관한 중등 과학 예비교사들의 개념 이해 연구 : 시선추적시스템을 중심으로)

  • Younjeong Heo;Shin Han;Hyoungbum Kim
    • Journal of the Korean Society of Earth Science Education
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    • 제16권2호
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    • pp.261-275
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    • 2023
  • The purpose of this study was to analyze the conceptual understanding of carbon neutrality among secondary school science pre-service teachers, as well as to identify gaze patterns in visual materials. For this study, gaze tracking data of 20 pre-service secondary school science teachers were analyzed. Through this, the levels of conceptual understanding of carbon neutrality were categorized for the participants, and differences in gaze patterns were analyzed based on the degree of conceptual understanding of carbon neutrality. The research findings are as follows. First, as a result of performing modeling activities to predict carbon emissions and removals until 2100 using the concept of '2050 carbon neutrality,' 50% of the participants held a conception that carbon emissions would continue to increase. Additionally, 25% of the participants did not properly understand the causal relationship between net carbon dioxide emissions and cumulative concentrations. Second, the gaze movements of the participants regarding visual materials related to carbon neutrality were significantly influenced by the information presented in the text area, and in the case of graphs, the focus was mainly on the data area. Moreover, when visual data with the same function and category were arranged, participants showed the most interest in materials explaining concepts or visual data placed on the left side. This implies a preference for specific positions or orders. Participants with lower levels of conceptual understanding and inadequate grasp of causal relationships among elements exhibited notably reduced concentration and overall gaze flow. These findings suggest that conceptual understanding of carbon neutrality including climate change and natural disaster significantly influences interest in and engagement with visual materials.

Movie Recommended System base on Analysis for the User Review utilizing Ontology Visualization (온톨로지 시각화를 활용한 사용자 리뷰 분석 기반 영화 추천 시스템)

  • Mun, Seong Min;Kim, Gi Nam;Choi, Gyeong cheol;Lee, Kyung Won
    • Design Convergence Study
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    • 제15권2호
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    • pp.347-368
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    • 2016
  • Recently, researches for the word of mouth(WOM) imply that consumers use WOM informations of products in their purchase process. This study suggests methods using opinion mining and visualization to understand consumers' opinion of each goods and each markets. For this study we conduct research that includes developing domain ontology based on reviews confined to "movie" category because people who want to have watching movie refer other's movie reviews recently, and it is analyzed by opinion mining and visualization. It has differences comparing other researches as conducting attribution classification of evaluation factors and comprising verbal dictionary about evaluation factors when we conduct ontology process for analyzing. We want to prove through the result if research method will be valid. Results derived from this study can be largely divided into three. First, This research explains methods of developing domain ontology using keyword extraction and topic modeling. Second, We visualize reviews of each movie to understand overall audiences' opinion about specific movies. Third, We find clusters that consist of products which evaluated similar assessments in accordance with the evaluation results for the product. Case study of this research largely shows three clusters containing 130 movies that are used according to audiences'opinion.

A Development of Awareness Scale of Korean Men and Women on Singleness (한국 성인 남녀의 미혼에 대한 인식: 척도개발을 중심으로)

  • Taeyun Jung;Hyejin Jung;Hwari Eun
    • Korean Journal of Culture and Social Issue
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    • 제18권1호
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    • pp.79-96
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    • 2012
  • The main studying problem of this study is to develop the scale which examines awareness of singleness for Korean men and women. So, firstly, study 1 fulfilled open survey related to condition for solitary life, its strengths and weaknesses and factors disturbing it for 490 unmarried and married people (244 men and 246 women) who are living in Seoul and capital area. And then, content analysis and category analysis were analyzed for their responses. As the result, each questionnaire was divided into economic aspect, relative aspect, characteristic aspect, eco related aspect, family aspect and social system aspect. Study 2 organized questionnaires for condition for solitary life, its strengths and weaknesses based on the material obtained in study 1 and then, exploratory factor analysis was conducted for total 800 adults (400 men and 400 women) who are living in Seoul, capital area, Incheon and Chungnam. As the result, the condition for solitary life extracted 5 factors including ego-maturity factor (24 questionnaires, total explanation quantity: 61.7%), strengths of solitary life extracted 6 factors including self-growth factor(29 questionnaires, total explanation quantity: 61.4 %) and weaknesses of solitary life extracted 6 factors including solitary factor(31questionnaires, total explanation quantity: 64.75 %). For verifying the suitability of the factor structure, as the result of conducting confirmatory factor analysis for 400 people (200 men and 200 women), the suitability of awareness scale model of men and women on singleness was verified. Those results were discussed from the aspect of variables and phenomenon related to singleness and marriage of Korean society.

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Donghwa Pharmaceutical Longevity Company Strategy: Focusing on VRIO Framework (동화약품 장수기업 전략 : VRIO Framework중심으로)

  • Seonyoung Lee;Hyunjun Park
    • Journal of Korea Society of Industrial Information Systems
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    • 제29권2호
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    • pp.133-151
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    • 2024
  • The purpose of this study is to analyze the core values of Donghwa Pharmaceutical, which has been in the pharmaceutical industry in South Korea for 126 years, and examine the core competencies that have consistently enabled it to maintain a competitive advantage. When applying the VRIO Framework, various general pharmaceuticals, including Donghwa Pharmaceutical's 'Hwalmyeongsoo,' which has maintained the top position in the liquid digestive medicine market for 126 years, are identified as powerful resources (Value) that generate 'sustained competitive advantage.' The principles of ethical management based on the Donghwa spirit, the long-standing principles of trust and belief, and the entrepreneurial spirit possess rarity. Having won four Guinness World Records and holding numerous new drug patents, Donghwa Pharmaceutical has consistently secured the top position in the digestive medicine category of the Korean Industrial Brand Power for 19 consecutive years. The company has been designated as a 'Golden Brand,' and its products have high levels of awareness, making them highly difficult to imitate. Lastly, the organization is structured to efficiently utilize resources such as a transparent hierarchical system, fair personnel management, diverse training programs, and high employee welfare and salaries. This study systematically analyzes the core values of Donghwa Pharmaceutical from a managerial perspective and proposes directions for the company to evolve into a long-lasting enterprise. The research outcomes will provide valuable insights for formulating long-term management strategies.

A Study on Automatic Bridge Lantern Support for Safe Bridge Lantern Inspection (안전한 교량등 점검을 위한 자동 교량등 지지대에 관한 연구)

  • Min-Yong Lim;Seung-Gi Gug
    • Journal of Navigation and Port Research
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    • 제48권4호
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    • pp.267-273
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    • 2024
  • Bridge lanterns are installed on bridges or piers to signal the presence of these structures on navigational routes and navigable waters, and they fall under the category of light wave signals in Aids to Navigation. In Korea, medium to large bridges installed over major rivers and seas are equipped with bridge lanterns, which are necessary for routes frequented by ships and require periodic inspections on a monthly or multi-month basis. However, most bridge lanterns are mounted externally on bridge railings as fixed or manual rotary supports, posing a high risk of fatal falls during inspections. Furthermore, high -traffic bridges demand quick maintenance works due to complaints about traffic disruption, thus increasing work hazards. Consequently, this study introduced a tailored automatic bridge lantern support concept based on different types of bridge lantern installations, aiming for safe and rapid inspections. Additionally, the study sought to achieve full automation of the bridge lighting system by integrating it with a management program for monitoring and controlling bridge lanterns, utilizing both wired and wireless communication technologies. These findings provide foundational design data for new and refurbished bridges that will be installed in the future.