• 한국조리학회지
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• 제6권3호
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• pp.409-423
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• 2000

Kimchi is traditionally fermented Korea dish Which holds the sprits of the Korean people within and is valued cultually. As a local autonomy has grown in Korea, tourism industry has been during the last decade promoted aggressively in the local government. As a result tourism has been on of the fatest growing industries in the resent years. In particular, the utilization of cultural tourism resources such as regional festivals have become very popular everywhere. It is important to develop and use cultural aseets as tourism resources. The festival has turned into regional ones catering to local residents and festivals are being promoted as international tourist sites to attract foreign tourists as wellas introduce the nation's rich cultural heritage abroad. Accordingly, the Ministry of Culture and Sports has provided support in cultivation regional culturals as international tourist attractions. It taken has into account a trend in the worldwide travel industry for people to participate and experience the culture unique to their traveling destination rather than particilate in for Conventional sightseeing tours. This study result indicated that more people know the name of events the more people join the events. The reason of not joining events are a shortage of time and information, and unsatisfactory programs etc. They get some information from TV or radio. There are some different opinions among the groups which related to events. The four factors extracted from the factor analysis. But the groups don't have different needs and objectves. in the future study, it is important to investigate the tourists' needs and wants for events and to reflect.

• 농촌계획
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• 제14권4호
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• pp.121-128
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• 2008

The purpose of this study is to identify the trend of the contents of the plan that was implemented through contents analysis on the master plan project of rural village development projects that began in 2004. Contents analysis is based on the classification of business in the detailed enforcement regulations of rural village development project. Analysis on the project contents was conducted for 30 days from June 20 to July 20 for the 132 regions established in the master plan during the period from 2004 to 2007. The results of the analysis showed the following. First, scenery facilities, rural tourism, cultural welfare and income basis projects accounted for 76.5% of the total projects. Second, with regard to investment costs depending on the contents of the projects, cultural welfare, rural tourism and income basis projects accounted for 66.3% of the total investment costs. Third, it was found out that, with regard to the trend of change in the project contents by year, income basis projects were sharply reduced whereas cultural welfare and scenery facilities projects were increased. Finally, with regard to the analysis on the projects by region, it was found that Gangwon, Gyeonggi and Chungnam gave high weight on rural tourism, whereas Gyeongbuk, Jeonnam and Jeonbuk gave low weight on rural tourism. Particularly, Gyeongnam was found to have given low weight on income basis project.

• 농촌계획
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• 제13권3호
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• pp.61-72
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• 2007

Natural resource of the island and coastal regions is one of the most important element of ecological network system in Korea. Currently, there is trend that natural and biological resources such as fishing and tidal wetland have been used to local economic activation in island and coastal regions. According to the 5-days work in a week, island and coastal regions become important amenity resource of citizen's recreation area. Korea is peninsula surrounded by maritime. Especially, South and West Sea surrounded by many islands and tidal flat wetlands are emerging marine ecosystem and seascape in the world. Natural resource is limited, so we have to sustain those resource to current tourism. In this study, I would like to suggest that importance of cultural resource as well as natural resource for 'eco-cultural tourism' in order to keep both biological diversity and cultural diversity as amenity resource for future island economic activation in Korea.

• 한국식생활문화학회지
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• 제35권5호
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• pp.407-416
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• 2020

Food tourism is recognized as a unique form of tourism product that combines traditions and regional characteristics and has become an international trend. However, research on food tourism in Korea is limited. Thus, this study investigated the selection attributes of food tourism in Italy, France and Japan. A qualitative study was conducted among 34 foreign food tourism experts on food tourism in their respective countries to find possible directions for Korean food tourism. As a result of this study, 'Food attraction', 'Traditionality', 'Locality', 'Convenience', 'Cultural Characteristics', and 'Appropriateness of price' were the attributes identified from the expert's comments. Marketing strategies such as improving quality of service and food itself, quality of service, developing diverse food tourism product, and building marketing channel will improve the status of food tourism in Korea.

• 디지털융복합연구
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• 제11권11호
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• pp.177-190
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• 2013

최근 들어 우리 사회는 문화적 가치를 새로운 부가가치의 창출 요소를 재인식하고 있다. 이러한 흐름을 반영하여 각급 지방자치단체에서는 문화역량 강화 및 문화관광 산업 육성을 통한 지역경제 활성화에 역점을 두고 있다. 이 글은 성남시의 도시재생 전략의 일환으로 제기된 "성남시 국제문화 관광 거점도시 구축을 위한 행정 지원 방안"이라는 정책 과제를 수행하기 위해서 작성된 논문이다. 본고는 성남시가 추구하는 정책목표 달성을 위한 방안으로 '창의적 문화콘텐츠관광' 기반 조성을 위한 '정책공동체(policy community)' 구축을 제안하고 있다. 논의의 주요 관심은 정책공동체란 무엇이며, 어떠한 방법으로 작동되고, 제기된 정책을 성공적으로 집행하기 위한 지방정부의 역할은 무엇인지에 대한 정책공동체의 구성 변수를 이론적으로 살피고 있다. 특히, IT 기반이 충실히 갖추어진 도시에서 CT기반을 재구성하여 '창의적인 문화콘텐츠관광' 도시로 어떻게 전환할 것인가의 문제가 중심으로 다루어지고 있다. 이글에서 제안된 정책공동체 모형에 준거하여 정책공동체를 구성한다면 현장에서 실용적으로 활용 가능한 대안이 될 것으로 기대한다.

• Journal of Information Science Theory and Practice
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• 제8권1호
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• pp.56-67
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• 2020

Over the years, cultural mapping methods have been used in several applications and contexts, for diverse cultural assets and to create new conditions for the development of local and regional resources. These methods were inspired by the development of big urban centres and regions, which have been the great engine of cultural mapping growth. The main objectives of the present paper are to provide a literature review on cultural mapping methodologies and to develop exploratory research on crowdsource tools on creative tourism which were applied to one Portuguese municipality in 2017. The research was supported by the implementation and integration of geographic information systems (GIS) and web mapping, which will become part of the solution for the growth of less developed territories and to make more interactive tourist activities. Web mapping's contribution to enhance crowd participation was measured via analysis of 12 digital photos shared through crowdsourcing. The originality of this research lies in the attempt to develop a new model for creative tourism, trying to extend the implementation of Web Mapping crowdsourcing to deprived low density territories. Results show how public participation can be amplified for the tourism market by crowdsourcing tools. These tools look very promising since they can help several members of the public at different ages to contribute to territorial knowledge, engage in activities, and collaborate through digital tools. It is a step to fulfil the lack of studies in this subject and it contributes to the way we think about future studies.

• 헤리티지:역사와 과학
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• 제48권3호
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• pp.120-137
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• 2015

본 연구는 문화유산 관광지에서의 방문객 체험을 밝히고 그 체험이 문화유산 관광지에 대한 태도변화에 미치는 영향을 밝히는 데 그 목적이 있다. 먼저 문헌고찰을 통하여 문화유산의 특성이 반영된 체험영역과 만족 및 태도 측정문항을 도출해 내고, 둘째, 방문객이 문화유산 관광지 프로그램 참가를 통해 얻은 체험과 방문만족, 태도변화를 측정하였다. 수원 화성행궁에서의 현장조사를 통하여 도출된 결과는 다음과 같다. 첫째, 방문객들은 체험 프로그램 참가를 통해 즐거움, 진정성, 배움, 그리고 일탈/유대감의 체험을 한다. 둘째, 체험영역 중 진정성, 즐거움, 배움의 체험 순서대로 문화유산 관광지 방문만족에 큰 영향을 미치고 일탈/유대감은 방문만족에 영향을 미치지 않는다. 셋째, 문화유산 관광지에 대한 방문객의 태도변화에는 방문만족, 즐거움, 진정성, 배움의 순대로 큰 영향을 미치며 방문만족이 태도변화의 결정적 선행변수이다. 또한 태도변화에 가장 큰 직접적 영향을 미치는 체험영역은 즐거움이지만, 가장 큰 간접적 영향을 미치는 것은 진정성이다.

• 한국과학예술포럼
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• 제37권2호
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• pp.205-217
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• 2019

본 연구는 산업생산의 시대가 가고, 문화생산 시대가 도래하며 융복합시대로 접어들고 있는 시점에서 점차 문화마케팅의 중요성이 늘어나며, 이를 브랜딩에 적용해 성과를 올리고 있다는 점에서부터 시작되었다. 본 연구의 목적은 관광분야에서 융복합적 성격의 마케팅 전략으로 활용되는 문화마케팅요인이 브랜드 태도 및 인식에 미치는 영향에 대해 밝히는 것이다. 따라서 본 논문은 방한 중국관광객을 대상으로 하여 문화마케팅요인에 따른 세분집단별 관광지 브랜드 자산 및 태도 연구를 시도하였다. 연구결과 및 내용은 다음과 같다. 첫째, 선행연구를 통해 연구의 기반을 마련하고, 문화마케팅 요인을 확인할 설문지 작성 및 배포와 분석을 통해 해당 집단을 저관여인식집단, 고관여인식집단, 중관여인식집단 총 3개로 군집화하였다. 둘째, 세분시장별 브랜드 태도를 확인한 결과 관광지 브랜드 태도는 유의한 차이를 보이며, 특히 군집 2가 높은 값을 보이고, 군집 3은 보통으로 나타났다. 셋째, 각 세분시장별 브랜드 자산인식의 차이에서는 관광지 지각된 품질, 브랜드 인지도, 브랜드 이미지 모두 통계적으로 유의한 차이를 보이며 기존 선행연구를 지지하며 본 연구의 가설로 채택되었다. 이러한 연구결과를 바탕으로 본 논문은 문화마케팅의 관광 분야 적용이 적고, 관광지 대상으로 확대가 필요한 시점에서, 요인에 따라 시장을 세분화했다는 특징을 가지며, 각 세분 시장별 브랜드 태도와 자산에 미치는 영향을 분석하여 이론 및 실무적 시사점 측면에서 의미를 제시할 수 있을 것으로 기대한다.

• 한국과학예술포럼
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• 제21권
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• pp.427-436
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• 2015

Ethnic tourism is utilized by many countries to improve the economic status. Ethnic tourism in Xishuangbanna started from the 1980s and grew rapidly during the past 2 decades. Although many researchers had stressed economic and socio-cultural impacts of ethnic tourism on ethnic minority people, little was done to identify their subjectivities. This research revealed the social and economic benefits from ethnic tourism, representing the identity of ethnic minority people. This research investigated the ethnic groups' subjectivities toward ethnic tourism and identity in Xishuangbanna, Yunnan, China, using the Q-methodology. It was found that the community residents did not get much benefits regardless of the social welfare that ethnic tourism had brought about. Finally, this research also made several implications with regard to tourism management.

• 한국컴퓨터정보학회논문지
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• 제23권2호
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• pp.109-116
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• 2018

By November 2017, the number of overseas travelers of the Korean nationals reached a cumulative total of 2,409,155, bringing about 26 million overseas travelers. For Korea's future growth and development, it is necessary to make the country much more attractive than now, and to enhance the competitiveness of the domestic tourism field and attract the people of the world. The purpose of this study is to analyze the satisfaction of tourism policy and to utilize it in the development of tourism policy through the empirical analysis of the satisfaction of the tourism resource development and the tourism development policy in Korea. The policy that can achieve the policy purpose pursued by the regional tourism resource development and the future regional tourism resource development and development policy plan were suggested. It is necessary to consider factors related to development of tourism resources such as policy factors, development factors, management factors, and environmental factors. Local tourism development policies should be made considering the factors related to tourism policy expectation, regional characteristics, cultural characteristics and environmental characteristics. In addition, the global competitiveness of the tourism industry and enterprises should be strengthened through the protection of companies and rationalization of tourism related regulations in relation to the opening and expansion of the global tourism market scale.