• The KIPS Transactions:PartB
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• v.11B no.1
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• pp.71-76
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• 2004

The recent ERP and CRM is mostly focused on the conventional function performances. However, the recent business environment has brought the change in market due to the rapid progress of internet and e-commerce. It is mostly becoming e-business and spreading out as development of the relationship with other cooperating companies, the rapid progress of the relationship with customers, and intensification competitive power through the development of business progress in the organization. CRM(custom relationship management) is a kind of the marketing progress which forms, manages, and intensifies the relationship between the customers and companies to manage the acquired customers and increase the worth of customers for the company. It needs the system base which analyzes the information of customers since it functions on the basis of various information about customers and is linked to the business category such as producing, marketing, and decision making. Since ERP is extending its function to SCM, CRM, and SEM(strategic Enterprise Management), the 21 century s ERP develop as the strategy tool of e-business and, as the mediation for this, will subdivide the functions of CRM effectively by the analogic study of data. Also, to accomplish classification work of the file which in existing becomes accomplished with possibility work with an automatic movement with the user will be able to accomplish a more efficiently work the agent which in order leads the machine studying law, it is one thing with system feature.

• CRM연구
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• v.1 no.1
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• pp.3-22
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• 2006

As customer relationship management (CRM) has been increasingly adopted by corporations as a core business strategy, measuring performance of CRM is becoming an important managerial issue recently. In this study, we present a conceptual framework formeasuring CRM performance, and provide strategic priorities among the diagnostic perspectives and factors involved in the framework by analyzing their comparative weights. We first derived critical success factors of CRM from an extensive literature review and in-depth interviews with industrial and academic CRM experts, and categorized them into one of four different diagnostic perspectives. Then, we asked a group of CRM experts to evaluate each set of diagnostic factors in a pairwise fashion with respect to each perspective, computing their comparative weights by using the Analytic Hierarchy Process (AHP) technique. In terms of diagnostic perspectives, this study shows that customer perspective was the most critical perspective, whereas infrastructure was the least weighted perspective. The result also discloses that explicit goal and top management's attitude, expanding customer relationship, strengthening customer loyalty, and enhancing customer equity are the most important factors in infrastructure, CRM process, customer, and organizational performance perspective, respectively.

• Proceedings of the Korean Statistical Society Conference
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• 2003.10a
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• pp.79-84
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• 2003

gCRM(geographical Customer Relationship Management)이란 지리정보시스템(GIS)에서 활용되는 각종 데이터베이스와 기업내외적인 고객관계관리(CRM)의 실무 마케팅전략상 필요에 의해 접목된 하나의 새로운 솔루션 개념을 말한다. 현재 gCRM의 수준은 일차원 혹은 다차원 분석 결과를 GIS기술을 이용하여 시각화하는 정도가 대부분이지만, 공간데이터마이닝 등 향상된 분석기법과 위성위치활인시스템인 GPS(Global Positioning System), PDA, 핸드폰 기술과 접목하여 업그레이드된 gCRM 솔루션으로 발전하고 있다. 여기에 고객들의 기본 성향을 파악할 수 있는 지역특성 반영 라이프스타일 정보를 활용한다면 더욱 발전된 지리정보시스템 기반 고객관리(gCRM)를 수행할 수 있을 것이다.

• International Journal of Highway Engineering
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• v.9 no.4
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• pp.149-158
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• 2007

Evaluation of the asphalt mixture modified with crumb rubber modifier(CRM) was performed to estimate possibility of using it as a paying material. OACs(optimum asphalt content) of CRM modified asphalt mixtures by dry process and wet process were determined by Marshall mix design and Wheel tracking test and moisture susceptibility test by freezing and thawing were carried out with CRM modified asphalt mixtures at OACs. The results from these tests, resistance of permanent deformation of CRM modified asphalt mixtures were superior to one of AP-5 while showing very low resistance of moisture sensitivity by freezing and thawing. This means that CRM modified asphalt mixtures are very sensitive to freezing and thawing. However, CRM modified asphalt mixture with anti-stripping material showed high improvement to resistance of moisture susceptibility by freezing and thawing. Therefore, it is recommended that when CRM mixtures were used in domestic, CRM modified asphalt mixtures should be with prevention against freezing and thawing resistance by moisture susceptibility.

• Resources Recycling
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• v.9 no.3
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• pp.37-45
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• 2000

This paper presents the experimental test results on moisture and freeze-thaw resistance of hot mix crumb rubber modified (CRM) asphalt concrete mixture. To compare the differences in mechanical properties of conventional and CRM asphalt concretes, various tests were conducted under different moisture conditions and freeze-thaw cycles. Marshall mix design was also performed to determine the optimum asphalt contents for the both asphalt concrete mixtures. Test results revealed that the moisture and freeze-thaw resistance of CRM asphalt mixture was superior to the conventional asphalt concrete. As a result, it is considered that the utilization of waste tires in asphalt pavements has the potential of minimizing the damage due to the moisture and freeze-thaw.

• Proceedings of the Korea Database Society Conference
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• 2001.06a
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• pp.195-207
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• 2001

o CRM을 이야기 할 때 Analysis 측면이 지나치게 강조 되고 있으나, 우선 투자하여야 할 분야은 고객과의 접촉을 실행하기 위한 Operation 부분임.(실행 체제를 갖춘 후에 Intelligence를 가미해야 함). o 고객 센터는 CRM의 효율적 수행을 위한 필수 Infra - 정보 수집의 창구 - 고객 접촉의 최 일선 창구 (중략)

• Journal of Advanced Navigation Technology
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• v.27 no.6
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• pp.724-732
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• 2023

Civil aircraft must have captain and first officer. In general, the captain fulfills his role and responsibility for preventing danger during aircraft operation, and the first officer is in charge of assisting the captain. Historicclay, as 70% to 80% of aircraft accidents have been caused by pilot human factors, crew resource management (CRM)has been introduced and operated worldwide. On the other hand, safety behavior is a human behavior to protect from danger using knowledge and skills, and the captain and the first officer who perform operations in the aircraft's cockpit are expected to have different levels of safety behavior according to differences in competence, responsibility, and experience. Preceding studies have shown that pilots' safety behavior is influenced by non-technical factors such as CRM Skills rather than technical ability, and this study was conducted to identify differences in CRM competencies between captain and first officer and to verify whether the differences are correlated with safety behavior.

• Journal of the Korea Society of Computer and Information
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• v.8 no.4
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• pp.148-158
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• 2003

The purpose of this study is to investigate the impact of IT components of e-CRM on customer response performances in e-CRM. To this end, we classified IT components of e-CRM into the ones for customer management and the ones for customer analysis on the basis of previous studies. Also, we identified variables for customer response performances and conducted empirical analysis. The main results of this study are as following. First, this study derives the IT components of e-CRM for customer management and customer analysis respectively by reviewing the previous studies. Furthermore, this study defines business performance variables as customer response performances. Secondly, the hypotheses concerning the correlations between the use of the IT components of e-CRM for customer management and customer analysis and customer response performance are partly accepted, which shows that the use of particular IT components has significant influence on customer response performance. The findings of this study can contribute to expanding the theoretical background in the area of e-CRM adoption and development and be helpful to practical implementation of e-CRM systems in business organizations.

• CRM연구
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• v.3 no.1
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• pp.19-28
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• 2010

Recently, teenagers show big purchasing power in retail industry. Online shopping malls re also in similar situation. Therefore online shopping mall companies want to manage teenager customers properly. This study is about understanding current status of teenager customers in online shopping mall industry and deriving strategy for management of teenager customers based on the status. Successful CRM for teenager customers can be achieved by building a segmentation of customers along with their behaviors and needs. Each segment should be managed by proper communication plan which is differentiated in accordance with segment characteristics.

• Analytical Science and Technology
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• v.17 no.2
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• pp.153-162
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• 2004

Dioxin CRM for QA/QC was prepared with fly ash collected from municipal waste incinerator. With that CRM inter-laboratory test was carried out. The collected fly ash was conducted several homogeneity steps including sievings and mixing. Homogeneity test and estimation of uncertainty was performed by one-way ANOVA based on ISO guide 35. Compared concentrations of fly ash of participants to CRM values, PCDDs value was lower than that of CRM in almost participants, and showed higher PCDFs concentration than that of CRM. Although there is a small difference in PCDD/Fs concentrations with congeners of extract, the result was close to mean value.