• Title/Summary/Keyword: CEO의 리더십

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Big Hit Entertainment's Contents Innovation : Focusing on Entrepreneurial Leadership and Platform Strategy (빅히트 엔터테인먼트의 콘텐츠 혁신 : 기업가적 리더십과 플랫폼 전략을 중심으로)

  • Kwon, Sang-Jib
    • Journal of Korea Entertainment Industry Association
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    • v.15 no.1
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    • pp.1-12
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    • 2021
  • Big Hit entertainment corporation has been well known for value creation since it became the contents innovator in Korea to develop global artist musician BTS. By introducing sustainable innovations, as well as a mainstream of successive music entertainment growth, Big Hit entertainment corporation has became a global leader in highly competitive entertainment industry. To explain the Big Hit's contents innovation story, this study suggests a innovation momentum with two core elements: CEO's entrepreneurial leadership and platform strategy. Based on in-depth case study, this study proposes that CEO's entrepreneurial leadership allowed the Big Hit entertainment corporation to take advantage of its existing key resources and execute sustainable contents innovations. Also, creating diverse music and entertainment contents from the Weverse digital platform produce Big Hit's value creation. Based on these research results, both the contributions and implication to entertainment industry and academic field are presented.

선(先) 경제발전, 후(後) 민주화 박정희의 리더십 12항목

  • Ju, Jang-Hwan
    • 월간 기계설비
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    • no.2 s.187
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    • pp.113-116
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    • 2006
  • 본지에서 연재하고 있는 파이낸셜뉴스 논설위원인 주장환의「인류의 CEO, 이것이 다르다」는 태초의 인류가 역경을 극복하고 이 땅에 자리잡은 독특한 경영이론에서부터 처칠, 케네디, 주원장, 카네기, 세종대왕 등 인류를 이끌어간 위대한 인물들의 삶을 경영학적 관점에서 추출하여 오늘날 우리 기업인에게 필요한 새로운 CEO관을 제시해주고 있다.

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The Effects of CEO Leadership on Employees' Job Satisfaction in Tourist Hotels (관광호텔 CEO의 리더십이 종사원 직무 만족에 미치는 영향)

  • Kim, Sung-Keun;Yoo, Kyung-Min
    • Culinary science and hospitality research
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    • v.14 no.3
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    • pp.85-95
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    • 2008
  • This study examines the effects of CEO leadership on Employees' job satisfaction in tourist hotels. Samples were the employees working at 10 deluxe hotels in Seoul and a total of 300 copies of the questionnaire were distributed, among which 191 valid ones were used for the analysis. After data cording, answers were processed by SPSS 12.0. As a result of the factor analysis on CEO leadership, 3 factors(management style, settlement style, and work style) were extracted; for employees' job satisfaction, 3 factors(work environment, service environment, and job environment) were extracted. As the results of the study, management style and work style among CEO leadership factors have a statistically positive impact on work environment. Next, management style has a statistically positive impact on service environment. Finally, management style and work style has a statistically positive impact on job environment.

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The Study on Identify components of CEO image Influence in Brand's value (CEO의 이미지가 브랜드 가치에 미치는 영향)

  • Kim, Mi-Kyung
    • Journal of Fashion Business
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    • v.12 no.1
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    • pp.129-146
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    • 2008
  • The purpose of this study is to identify components of CEO image and to examine predictors to affect company's market value. To explore the social construction of the CEO Image depicted in the popular business newspaper, the Wall Street Journal and daily newspaper of Korea, was analyzed. Then, the reconstructed image of the CEO was compared with the firm's stock price change to see their relationship, if any. This paper focused on the case of Carly Fiorina as previous chief of Hewlett-Packard, who was the Fortune's ranking of the 50 most powerful women in business is presented. The period for the analysis was five years and eight months from her inauguration(July, 1999) to the release(February, 2005). The results, four predictors such as nature, management ability, leadership style, appearance character had statistically significant relationship with both company's market value and the image of CEO. In addition to revealed that media coverage of Carly Filoina was commensurate with the financial performance, particularly stock price change of the Hewlett-Packard. In general, the best image of the CEO is highly transcends to the image of the company as well. Therefore it is need to manage effectively components of CEO image to enhance brand image and its brand value, which are further expected to enhance company's market value.

Effects of CEO's Leader Style on Quality Management Activities and Financial Performance in Public Performing Arts Theater (공공 공연장 CEO의 리더 스타일이 품질경영 활동과 경영 성과에 미치는 영향)

  • Shin, Kye-Hwa;Kim, Hwa-Rye
    • The Journal of the Korea Contents Association
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    • v.13 no.5
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    • pp.170-182
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    • 2013
  • The purpose of this study is to examine the influence of the leadership style of a CEO of a public performing arts theater to the quality management and business performance, with a focus on the differences by the leadership styles. For this purpose, a survey was conducted with the CEO of 165 public performing arts theaters in country, from whom 98 valid replies were collected for analysis and further validation of hypothesis of this study. The validation revealed that, first, the task oriented and change oriented leadership provided positive influences to the quality management activities, while relations oriented leadership failed to do so. Secondly, the quality management activities by the CEOs of the public performing arts theaters had positive correlations with the financial performance and market performance, which are part of the business performance indices of a performance art center. Thirdly, while the task oriented and change oriented leadership styles did have influences over the business performance; it was revealed that the quality management activities wielded only indirect influence toward such elements. The relations oriented leadership style appeared to fail to influence with significance. Such results as above show that only the task oriented and change oriented leadership style of a CEO in a public performing arts theater had positive influences over the business performance, with an implication that the CEOs of such facilities shall keep this in mind and exercise such leadership styles. In addition, another implication of this study was that it is also important to give efforts to the quality management activities, which turned out to influence the business performance significantly. The implication of this study is that the study was conducted with direct participation by the CEOs themselves of public performing arts theaters in country and an examination was made to see the differences by leadership styles.

Empirical study on the influence of emotional leadership on business performance in the fashion industry - Focused on the moderating effects of organizational culture - (패션기업 CEO의 감성적 리더십이 기업성과에 미치는 영향 - 조직문화의 조절효과 연구 -)

  • Kim, Sook-Hee;Yang, Dong-Woo
    • The Research Journal of the Costume Culture
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    • v.23 no.6
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    • pp.1004-1020
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    • 2015
  • The purpose of this study is to assess whether the emotional leadership of the CEO of a fashion company has a significant influence on corporate performance. In this study, a survey was conducten on employees of fashion companies from August 1 to 30, 2015, and 350 copies of questionnaires were collected and used for analysis. Factor analysis, reliability analysis, and regression analysis were employed to analyze the data using SPSS software (ver. 21.0). According to the study results, if a fashion company CEO has higher emotional leadership, it leads to an increase in the job satisfaction and performance of the staff members, and an improvement in new product performance thanks to more investment and development and an expanded R&D staff. Additionally, the higher emotional leadership of the CEO contributes to an increase in operating profits, sales, and market share. Therefore, the importance of organizational culture was confirmed by its regulation effect on the emotional leadership and management performance of a fashion company. According to the results of this study, the emotional leadership of a CEO plays an important role in improving the performance of a fashion company, and future studies are needed to identify how to enhance the corporate performance of a fashion company from various perspectives.

A Study on The Effect of PM Consultant Leadership Capability on Consulting Repurchase Intention (PM컨설턴트 리더십역량이 컨설팅 재구매 의도에 미치는 영향에 관한 연구)

  • Lee, Yang-Woo;Hong, Woo-hyung;Kim, Sang-Bong
    • Journal of the Korea Convergence Society
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    • v.10 no.1
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    • pp.163-176
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    • 2019
  • The purpose of this study is to examine the impact of PM consultant leadership competence on consulting repurchase intention and the impact of SME CEO participation on consulting repurchase intention. The validity of the measurement model was secured through CFA (Confirmative Factor Analysis) for the questionnaire data, and consistency was secured through the same method convenience, and significant results were obtained. In other words, not only the ability of PM consultant in repurchase of consulting is important, but also confirms that repurchase intention differs according to the participation of manager. Therefore, the performance that manager feels depends on the degree of manager's interest in repurchase and plays an important role in repurchase. As a result, it is important for PM to report to manager and / or make the manager participate in consulting process so that manager can be interested. In this study, it is difficult to generalize the relationship between PM's leadership role and manager's involvement in the repurchase intention. However, it is meaningful that PM's competence as well as management's participation are very important, and that this study figured out which drection PM's leadership should focus on. The purpose of this study is to investigate the effect of the variables on the repurchase intention.

The Empirical Study on Relationship among SME's Characteristics, Growing Pains and Firm's Performances (중소벤처기업의 특성과 성장통, 경영성과와의 관계에 관한 실증연구)

  • Kim, Byeong Nyeon;Yang, Dong Woo
    • Asia-Pacific Journal of Business Venturing and Entrepreneurship
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    • v.9 no.3
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    • pp.75-88
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    • 2014
  • The purpose of this research is to provide the indication on policy for the SME that are going through the Growing Pains by analyzing the cause of the Growing Pains and the effect that it causes to the company performance. By measured the extent of the growing pains in entrepreneurial companies, 8 of the 20 companies surveyed companies indicate that some very significant problems exist within the organization and the other 12 companies indicate some organizational problems require attention. As a result of correlation between company performance and Growing Pains that analyzed by using CAGR(Compound Annual Growth Rate), we have arrived at the conclusion that they are oppositely related. We have conducted the regression coefficient in order to analyze the factors that are affecting the Growing Pains and we have discovered that Leadership and work performance capability of CEO, Company's structure capability and Company's cultural strength have a meaningful relation out of 7 Factors that were used for regression coefficient. Only, CEO's work performance is analyzed to worsen the Growing Pains that, for enterprises at the certain growing stage it is needed to establish an administrative system instead of relying on CEO. Also CEO's strong leadership play which relate to administrative capacity, forming reasonable organizational structure, customer oriented mind and Company's culture that are developed with sense of responsibility reduce Growing Pains according to a research.

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